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this article is about why sustainability is key to our industry.

This article gives the general basis of why it is important to have a security department for your front office. The front office is the communication center for the hotel. Therefore it is an area that breeds a healthy amount of human interaction for which you must have a secure, safe plan in the event of an emergency. In my opinion, I agree that front office associates deal with a lot of people on their job and having the appropriate knowledge for the appropriate situation is important.

This is one step closer to creating a virtual experience for hotel guests entirely. This article is about a completely automatic system that delivers guests their room service needs quickly and virtually. This machine is called "Butler" and is considered to be a virtual room service that has changing menus for food and saves much time for people that would be doing that now. They, later on, plan on having the system be able to deliver drinks and much more. According to recent surveys taken by the hotel, these services has had much positive feedback.

Cloud computing offers a more efficient way for hotels to keep up with data and programs for their company. When a hotel uses cloud computing, they are able to create more of a positive experience for their guests. It also is extremely helpful to use a cloud-based system because hotels could access their cloud-based application on any device. Cloud-based software also gets better with age because the updates can be made at any time so this will get rid of negative depreciation.

The article discusses the hotel industry's adoption of cloud computing. By using cloud computing, you can use programs, upload files, and access data over the internet instead of storing them locally. Cloud computing and local storage are used together in some applications. In addition to hardware, software, training, and maintenance, IBM offered an extensive range of services. Due to Cloudbeds' ability to integrate with other tools, they have experienced rapid growth. Integrations can offer upgrades and analyze reviews, among other things, so you can provide better service and increase revenue. By implementing cloud-based software, hotels can stay ahead of the competition, save time for employees, and give their guests a better experience.

This article describes what cloud computing is, and what it isn't, so people understand how it can be seen in the industry. The storing of data on the internet has been a huge innovation as it expanded storage beyond the typical storage offered on a device. By switching to this new technology, businesses may minimize future investments as the technology tends to work for many years and only requires quick updates. By researching what your business and customers need, you can make the right choices on whether this investment is worth it or not for your property.

Innovative ways on how the hospitality industry had to quickly adapt to technological changes because of the pandemic. They had to perform differently their operations from night to day in a matter of 24 hrs. The changes they have made have impacted their day to day operations until know and have changed the way consumers see hotels. From having housekeeping staff clean rooms to implementing robots to sanitize rooms and deliver amenities, to doing entirely online checkins without front desk staff. The hotels have adapted to disruption a lot the last two years and has helped the industry realized how operations can work in a different way.

Reflecting on the term "disruption", there are likely fewer recent events that come to mind than the COVID 19 pandemic. It ceased life as we know it and forced industries across the globe to adapt, create, and innovate like we haven't seen before. This article discusses how the once taboo term "automation" has had to become the hospitality industries close ally as we progress into post-COVID life. The hospitality industry traditionally being "human-centric" has had to accept innovation in every way due to proximity being a cause for caution in recent times. However, the innovation born of necessity has amounted in fundamental changes in the industry that have disrupted hospitality and tourism as we know it. As disruption holds a negative connotation, in this instance it represents significant and lasting change in the industry that now ironically serves the consumer better than it may ever have. Travel demands are high, and the industry is indeed rising to the challenge.

Cloudbeds Best PMS and HMS in 2022 HotelTechAwards This 2022 the Hotel Tech Report honored Cloudbed with five awards. Cloudbeds is recognized as one of the industry-leading technology Hotel Tech Report provides. In addition, Cloudbeds won the Best Property Management System, Best Hotel Management Software, and many others. Cloudbeds was founded in 2012, and it is the hospitality industry's fastest-growing technology partner. Cloudbeds currently serves 22,000 independent properties in 157 countries with a global customer base. Cloudbed Hospitality Platform combines operations, revenues, distribution, and growth marketing tools with a marketplace with third-party integrations that helps hoteliers and hosts grow revenues and streamline operations. The HotelTechAward is one of the most contested, has 513,600 visits from hoteliers and 11,622 verified product review contributions; the competition is challenging, and Cloudbed won among the best out there. They proved to have a great integration compatibility system, organizational health, market share, partner network strength, and customer support quality.

There is often talk about how robots are replacing or eliminating hotel jobs. This article is a good balance of how human workers can co-exist with their co-bots (co-workers). ROI's on robotics are starting to pencil and this favors owners as robotics can help bridge the gap in labor shortages. Robotics can be used to do mundane and repetitive tasks (mostly cleaning and delivering items) and leave the more personal interactions up to the humans.

Technology in the Fast Food Industry, McDonald's Big Mac ATM is free, short-term and Customers friendly. This new method of dispensing food to the public is convenient and it help improve guest experiences versus in store production

This article discusses proximity marketing within the hospitality industry. Proximity marketing is a growing useful tool. Hotels are among those utilizing proximity marketing. As noted in the article and highlighted in yellow, proximity marketing allows the hotel to reach there guest after they check in. Following check in your phone can be used as increased access to the hotel. Proximity marketing is an enhancement which leads to increased innovation. Per the article proximity marketing is one of the most effective advertising tools to become available for hotels. Through proximity marketing messages are transferred to the guest cell phone. The cell phone access has the ability to lead to increased revenue. The hotel and guest can interact in new ways. This form of marketing caters to guest engagement, provides a new method of communication and allows for guests to receive information. Proximity Marketing is an innovative tool that I believe will continue and grow as the years continue.

Mobile proximity marketing in my opinion will continue more vigorously in the future . This is a captive audience for the hotel to connect with its guests to upsell , inform , drive business to the brand and its affiliates as well as a great tool for guest retention . Undoubtedly , the cell phone has replaced Ipads and computers in the movement for vacation guests for example . A guest would usually not take their laptops to the pool area but will more often than not , take their cell phone. A popup Ad while walking by the boutique or an outlet can stir emotions to visit or purchase that was never planned.

This article discusses how, using proximity marketing and hotels can deliver relevant content to guests' mobile devices at moments of maximum influence, in a contextually relevant environment. With proximity marketing, hotels can advertise to a captive audience without leaving their property or hotel rooms. Messages can be tailored according to the hotel or advertising partner's needs in real-time.

High profile hotels near large events have had to respond to events such as mass shootings since the 2017 Las Vegas attack where a guest used as hotel room to carry out the shooting. Concert venues and large hotels are now using surveillance drones and predictive threat analysis to enable their staff to recognize patterns that could indicate signs of trouble. Security costs at large venues are expensive, and they are being passed on via ticket prices. Hotels need to evaluate their need for an active shooter plan and evaluate their "do not disturb" policies and train their staff to alert management when they are unable to enter a guest room, or when they recognize something out of the ordinary.

This article talked about how and why to use proximity marketing for your restaurant. They started off by talking about how many people have smart phones and how restaurants can use this to their benefit. There were a couple benefits of proximity marketing this article brought up that i thought were great ideas. The first being partnering with other business and restaurants to create combo deals. The other being just hoe in-depth you can personalize the experience using proximity marketing.

Proximity marketing can be used in many different ways in the hospitality business. For restaurants specificially it can help enhance the customer experience, increase customers, maintain loyal customers, boost sales, make customers want to keep coming and more. Proximity marketing allows restaurants and all the hospitality industry to focus more on their clientele and who they want to reach in many ways and can be a great tools for sales.

The Hospitality industry has been somewhat hesitant to adapt to new technologies. This may be the case of hospitality companies being scared to go away from what we consider good customer service. The pandemic helped to jumpstart the hospitality industry into accepting new forms of technology. Technology is on the rise in the hospitality industry and is only going to continue to be more and more prevalent.

This paper discusses the role of PMS, POS, and GDS in the hospitality and tourism industry. It identifies key digital literacy and employability skills that students and educators need to develop to better understand and negotiate the changing, digitally focused landscape of the hospitality and tourism sector.

I love this article because it presents such a positive view of the unattended POS system in a restaurant setting. It poses human interaction as a nuisance which prevents customers from ordering more food. The way that it is explained is that the device will not judge someone for asking for too much or customizing their order too much, so customers feel more powerful in ordering exactly what they want. The article also provides several statistics showing how Chili's has increased their appetizer and dessert sales by using these tablets. The advertisements that are displayed on the machines lure customers into ordering more of these items.

It's really a definite one. It implied so much about reality. This is very factual, but there's still in need of traditional human interaction. It is a great marketing strategy and they can upsell their product and show what they offer which most customers will give it a try out of curiosity. Looks can be deceiving but yet it is in human mentality to try.

Chili's has installed 45,000 tablets across 823 Chili's restaurants. These tablets let you order your meal, drinks, refills, etc and lets you pay our bill at the end. Chili says the presence of the tablet increases the size of the average check.

This arctic is about what is a global Distribution System, history of the GDS, how does a GDS work and what benefits GDS offer.

A GDS or Global distribution system can come in handy for many different purposes. Some of these companies such as Expedia and Travelocity are know ones in the United States. It is important to weight pros and cons when deciding who to book with when choosing a hotel or an airlines especially since there are so many options. Depending on how you book especially when bundling with a GDS you could get a great deal.

This article evaluates the past and current roles of GDS in the travel and tourism industry. It is clear that the GDS has adapted and changed with the times and now is able to do even more than at its initial conception. However, as the article pointed out the all the functions of the GDS it is clear that OTA's ad websites are also able to provide a lot of these same functions. We discussed this week whether the GDS system is still currently a relevant system and most agreed that it is. However, as we look to the future it will be interesting to see what evolutions the GDS has yet to go through and how it will attempt to remain relevant in the ever changing tourism market.

The article presented above was published in 2020, making it a perfect example of the speed of technological advancement. Focusing mainly on implementing kiosks in a fast food chain two years ago caused strangeness and resistance among the age group above forty, the pre-computer generation. Nowadays, just two years later, we can see that this technology is a reality mostly in the fast-food market, mainly the big chains, and the theory that the intercommunication between generations would provide a greater acceptance of the older age group has been positive. However, despite the quantitative content of the research being competent, presenting data relevant to the content, we must emphasize two reticences: the research was directed only to the fast-food market, centralizing the study only to a segment of the restaurant market; second, all analysis is based on the South Korean reality, which does not necessarily show a global vision of the theme. Despite the reluctance, the article works as a reflection of how technological evolution has influenced the hospitality market, also serving as an eye-opening for future investments in this tool.

This article is appropriate for those who want to gain historical knowledge of the evolution of Global Distribution Systems (GDS) over the last few decades. The whole history of airlines' creation of the system and how they adapted to insert the computerized reservation system in the 70s. The article offers, through didactic illustrations, the evolution of the system and future perspectives that have been implemented today. Furthermore, offering a brief description of the analog era, the implementation of electronic booking, and how travel agents adapted to new technologies. Overall, it is an excellent source of information that serves as a basis for a better understanding the system's evolution today.

This article discusses the top 10 communication trends in hotel technology. It shows that the role technology plays in hotel will only continue to grow because like mentioned a lot of activities directly or indirectly use technology. Some of these trends include things like service automation, guest apps, and location based services. These advances will allow hotel staff to be more focused on customer satisfaction and improving hotel operations.

This article discusses some of the main trends that will advance the hospitality industry throughout the new year. It covers many of the topics we discussed in the lecture, such as virtual reality, the importance of innovation, and key modernization concepts. It also talks about subjects relating to sustainability and green topics that will drive how the hospitality industry plans to remain a carbon-managed entertainment option.

This lengthy article provides a grim outlook for the lowly skilled/paid worker in the workforce when technology has been applied to improve outcomes in management. The article insinuates that companies/employers benefit likely at the expense of employees who are affected by technological innovation. Three key points are emphasized in that surveillance capitalism, disruption innovation and techno-solutionism are behind the pushout of low-skilled workers. And companies are not providing a solution to improving a sustainable economy and sustainable workforce which are goals of the United Nations. However, the United Nation's goals are not keeping up with societal trends. Surveillance Capitalism can be construed as digital monitoring in the workplace. Used as a way to control and manipulate performance outcomes which may shift to automation if employees don't perform. Further disruption innovation is defined as a "disruptive product that has particular benefits that focus on the cheap and easy that have the power to overturn markets". This is seen with automating basic tasks in food service such as ordering. Finally, the use of technology as an excuse to "rationalize" cost-cutting/management changes is what is considered Techno-solutionism. This article highlights various technologies already in use in the industry, most with much success and a few that did not pan out. Trial and error, but at the cost of retaining employees.

Tourism is paying a heavy price to accommodate a growing trend making "people" expendable. The competition isn't comparable and unless we change our processes and thinking in how we use technology more jobs will be gone. We can't be an all-knowing, 24/7 never tires robot. The industry is undermining the value of a person. Ridding themselves of them has larger implications for society and our future. Eventually, it could be us too. What value do we offer? And how do we enhance humans over technology?