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This article discusses how the traditional vendor RFP (Request for Proposal) model is no longer the ideal way to integrate the right technology marketing that a hotel needs. The traditional vendor RFP model is time-consuming and expensive, and with the way that technology is constantly expanding and changing, hotels need to stay up-to-date with technology more and more frequently, which can mean this process is wasting time and money on an ever-increasing scale. Furthermore, it is not always an accurate indicator of the kinds of technology a hotel might need, especially what a hotel might need in the future, and it is difficult to determine who would best be capable of knowing what the property will need or what exactly to ask for in an RFP. The article talks about three alternatives to the traditional model: the Scorecard model, the Digital Marketing Partner Interview model, and the Trusted Partner model. With the Scorecard model, hotels have a checklist of things they need and can check off each point from each potential vendor. With the Digital Marketing Partner Interview model, which is similar to the traditional vendor RFP process, except that the interview focused on finding a Digital Marketing Partner that aligns with the hotel's management philosophy, values, and culture in order to find the right partnership. With the Trusted Partner model, the hotel works with one particular company with whom they share common goals and objectives, and they work together to solve problems and adapt new technology as the hotel's technological needs are manifested over time.

This article is about the current rise in the use of the GDS system again. This rise has been seen primarily with corporate travelers, but has also been used by the leisure traveler. While GDS usage percents dropped from 98% in 1999 to 79% in 2009, it has slightly started to increase again. Sabre one of the larger GDS companies has seen a 7% increase in use of the system in 2012. Hotels have tried to give companies better rates to their consumers, for example as more corporate travelers are extending their stays from a business trip and then turning it into a leisure trip for a few more days. This gives the traveler a lower rate a night at the hotel, as they are staying for more nights. Overall, while there was a decline in the use of GDS because of the OTA, there is now a slight increase, bringing life back to the GDS system.

This article gives an in depth explanation of the importance of GDS's in the hotel industry and the increased usage of the GDS due to the rising travel demand. The American Society of Travel Agents conducted a study in 2009 and found the percentage of member travel agencies that used the GDS declined from 98% in 1999 to 79% in 2009. A significant portion of the decrease was due to the economic downturn, but regardless hoteliers and travels still found value is the GDS channel. According to Sabre Travel Network, there was an increase of more than 7% in GDS bookings during the first quarter of 2012 over the same period last year. The demand for corporate travel is the main reason for the increase. Many people that are traveling for business want to extend their trips for leisure. This allows hotels the opportunity to adjust their pricing strategies by putting travel promotions for leisure for the business travels as well. Many people utilize the GDS to find the most affordable prices, but it is also beneficial to hoteliers as well. Elaine Kennedy, one of the two interviewed in the article, stated the pricing model provides corporations with a lower rate when demand decreases but also gives hoteliers the opportunity to achieve higher rates when demand increases, which ultimately is a win-win for both sides. The GDS also provides many opportunities for hotels to cut costs. Robert Cole, the other person interviewed in this article, stated "The GDS also provides enhanced marketing support….immediately when you use the GDS to put your product, your service, your room, your rate, you're getting it in front of an audience without using your own marketing budget." According to Robert Cole, the GDS is not going away any time soon because of the unique solutions it provides for hotels and travelers alike. I believe this article was very informative on how the GDS is currently being utilized and where it is going in the future. It basically helped answer question 3

I found this article incredibly interesting, as it is an interview with the co-founder of eMenu, Alexandru. He speaks about how he thought up the idea of eMenu, when he was at a restaurant trying to pay the bill, but after five minutes of trying to call the server and being ignored, he got annoyed; and believed there was a way to fix this. Additionally, he makes great points about why the eMenu is so efficient, such as it being technology based, it is very popular amongst Millennials. He also makes the great point of it being on a tech system, it allows restaurants to have the menu in several language options more conveniently. As well as, it being flexible enough to make changes, such as newly added plates, without needing to reprint several new menus. He then goes on to say, he now looks forward to bringing this technology into the hotel industry, where room service menus can now be available from the TV, rather than in a "small wasted paper menu." All in all, I believe Alexandru makes some very valid points as to why the eMenu should be considered in many aspects of the hospitality industry. 

This article is very interesting because it shines light on the importance of using technology for HR purpose. It discusses the issues being faced that need to be resolved. It is important to note the generational differences and the social responsibility aspect.

I liked this article, but thought that it could have been more detailed. It offered many suggestions, but not that much intel into the systems that have been created or are in use to actually connect with candidates. For example, video interviewing. The best fit for the job might not always live close enough to travel for an interview. Skype interviews have become increasingly popular with hotels allowing them to quickly interview candidates without a person having to carve out a large portion of their day. The article did touch on the importance of following up very quickly which I agreed with, my property specifically is down 42% of our management due to hiring processes that are often drawn out.

This interview talks to Gareth Gaston, senior VP of Global E-comerse in the Wyndham Hotel Group, about recent trends in E-comerse.He believes that E-comerse should be apart of every department in the hotel, Front Office, Sales, Marketing, and the departments should help the Online Travel Agencies to draw more guest. Mr. Gaston believes that hotels need to start to create a partnership with online travel agencys(OTA) and begin to create a better system for price consolidations online rather than fight them at every turn for overbooking or under-pricing.

A human resource information system (HRIS) is a software used for managing employee information while aiming to increase their engagement and productivity. Overall, an HRIS system is made up of the following components: a database, financials, time & attendance, recruitment, and training/development. The tools available in these allow for automated processes, data storage, handling of payroll, benefits, employee recognition programs, track work absences and tardiness, manage job applications, referrals, and interview requests, assist scheduling, employee communication, performance tracking, and goal setting. The costs involved when adopting a HRIS include software, setup, consulting, and support fees.

This article talks about the different types, components, benefits, and costs of a human resource information system. The two categories of HRIS are human capital management (HCM) and while the components include financial, time and attendance, recruitment and onboarding, employee management, company database, and training and development. The benefits include increased automation of human resource, employee self-service, centralized employee communication, and more important insights.

Here is a great article that explores the future of POS systems by interviewing an industry professional. The article delves into some great topics including the future is mobile iPad based systems, and it goes on to describe the rationale behind it. The article continues into the many benefits of a mobile POS versus a traditional, and even not having one at all. The article closes with the speculation that the long term future could be a POS system that all customers have on their mobile devices that never leaves their side, an interesting concept to consider.

Thank you for sharing. I find these articles that are geared to making carefully thought out suggestions of POS systems for budding companies, to be the most fascinating. I understand why some places would prefer an iPad based POS setup than the traditional ones. Fast food establishments are definitely upon the primary benefactors of this type of service.

This is an excellent, comprehensive article and research study that fully looks at environmental technology through interviews with hotel professionals. It has many specific examples of hotel environmental technologies. It also specifically looks at energy, water and waste in the hotel industry.

This article is a research paper did by Amir and Beer-Sheva. The purpose of this paper is to discuss the impact of technology on the human resources function in organizations, in general, and in hospitality firms, in particular. At the beginning, it introduced the role of human resources department in organizations for decades. And the trend or changes in contemporary human resources. Then it came out that we cannot skipped the effect of technology on the HR function, especially in tourism and hospitality industry. So, next it gave the definitions of HRIS by introducing technology. And list some advantages and challenges of using HRIS. In the end, it listed how technology put infusion across HR function, including recruitment, selection, training, performance evaluation and compensation, payroll, benefits and pension administration, labor relations and outplacement.

Green practice not only save companies money in the long run, but contribute to creating a healthier planet. Various industries are taking part in the implementation of green strategies to do so. As this article points out, universities are using green IT. The University of Pittsburgh is taking part in several of these. First by using Pitt Printing, which "effort reduces the likelihood of multiple print jobs, according to the university, and also stems the tide of students printing a document and not picking it up. By the university's estimation, this change in technique has saved upward of 100,000 sheets of paper that would have wound up discarded, making it 20 times less wasteful than full-service printing"." In addition the school has committed to using "read green" by reducing paper waste and committing to using electronic copies and using web conferences versus in person interviews for candidates and meetings. Small steps can make a big difference and IT is assisting in the green implementation.

I love how you brought up Universities. Its amazing how everything now is pretty much done online. Even professors like everything turned in via email or via blackboard. This saves so much on paper and ink for printers. I believe that one day there will barely or any use for printers and so forth due to the evolution of sustainability.

This article looked at the views on IT investments of Hospitality Technology's Editorial Advisory Board. The Board represents a variety of hospitality industries. The article focused on areas of improvement, emerging technologies, IT priorities for 2012, "wish list" IT investments, and more. Among the areas for improvement, guest Wi-Fi and mobile apps, loss prevention technologies, and social media targeting older clientele topped the list. Older guests connecting to and understanding social media are a worry among many of the Board members as well as lack of standardized, secure payment methods. Many also mention that their current systems (POS in particular) tend to hold them back from implementing new IT technologies because they would not be compatible.  Most Board members listed having mobile devices that could be used for a variety of purposes on the guest end as well as on the business end would be top on their "wish list" for IT implementations. With almost everyone owning smartphones today, I think this would be the smartest and most effective IT implementation to invest in. Many customers and guests are looking for easy and accessible ways of navigating through the hotel and restaurant environments without extensive help from others. Since many people, especially the generation coming up, are more and more attached to their phones and tablets, mobile apps for nearly everything seems like the smart way to go.  Cloud-based servers were a close second in terms of what they wanted in invest in. Many of the Board members pinpointed technologies that have been around but are still new, especially in their respective areas, when speaking of useful emerging technologies. Mobile apps, tablet and 73456

this article gives a great overview of the steps leaders in the Hospitality industry are taking towards new technology. In this article members of the industry were interview regarding weaknesses in the current hospitality market as well as emerging trends that each believe is in rapid increase. Some of the answers give very interesting approach towards technology. Although, overall it seems that the number one emerging technology is the use of cloud-based/mobile-based services.

Mr. Watt, a customer who was spending his weekend at the Courtyard Marriott in Midtown Manhattan was browsing the website. He realized that there was a strange drawing appeared on the top of the web page, which did not exist before. At first, he did not pay too much attention to it, but he still determined to check source codes to see if there was anything wrong with the computer or the Internet. After checking the source codes, he found lines of code which include references to"EXG". He thought it was a hacker attack, but his IT background enabled him quickly figured out that lines of code that include EXG had nothing to do with a hacker attack, but was a service named Revenue Extraction Gateway used by RG Nets company to inject advertisement secretly without the knowledge of the users, which aims at generating revenue from the Internet access points. Mr. Matt claimed that although this service will not bring harm to the users, but the principle of the thing that upset the users most. The hotel then apologized to Mr. Watt, and promised not to use this service anymore. What I feel interesting is that I also had such problems before, and after I interviewed some of my classmates and friends, I realized that this is a pervasive problem. However, what surprised me the most is the truth that most of the hotels do not know that their hotels' internets are exposed to secret ads injection because this kind of secret service is not on the contracts that the hotels signed with the internet company. In my opinion, it is an unethical service. Customers who use the internet feels that he/she is being spied on, and for the web content creators, they could not get a cut of the revenue from this.

This article describes how a new company, HotelTonight, is attacking the market of spontaneous travelers. The company made an app for iPhone an Android users that sends "Impulse Rates" to users who have the app. Impulse Rates are heavily discounted rates on hotel rooms offered by hotels through HotelTonight for rooms that have been unsold that day. If users like the offer, they can book the room through the app in eight seconds with only three clicks.  There is also a little interview with HotelTonight CEO, Sam Shank in which he answers questions about how the company runs.  I think this is a great idea for company. It helps everyone involved - hotels increase revenue by selling rooms that otherwise would have been empty, consumers get great deals on rooms, and HotelTonight profits off of a nominal fee for processing the transactions. This is similar to the Ding! app from Southwest airlines but designed solely for mobile devices. 

Here is a link to the company's website. I don't have the app but it looks like it would be pretty easy to use. http://www.hoteltonight.com/

A great idea. Truly a win-win for all. I'm glad that they are finding the impulse rates are not affecting the amount of regular booking guests. I would like to try this myself and live life to the fullest.

This is a short but insightful interview with the CIO of Marriott International at the Hospitality Upgrade CIO Summit last year. When asked about how much the company expects to spend on technology, he essentially says that they will be spending more but spending wisely to be more efficient, and to ultimately keep their costs down. He goes on to say that attending a conference like the CIO Summit is beneficial to stay current on trends and new technologies, and to connect with peers in the industry. In a sense, one could say it's s a "wait and see" approach, networking and observing what others are doing and seeing what's already big in the industry.

In 2009 the GDS usage declined from 98% to 79%. ALthough there has not been a demand to use this technology, there has been a demand in the first quarter in 2012. There has been an increase because of corporate business demand. GDS is being used to transfer room inventory to global distribution partners as well as travel agents and OTA's. Hotels using the GDS technology offer a percentage to a client instead of a fixed rate. This happens as long as companies have access to the hotel's system everyday. According to Robert Cole, The GDS system is notgoing anywhere because of its unique solutitons to hotels and travelers. It makes it easier for everyone.

This article is about how global distribution systems are still in demand even though they were said to be dying out. Industry leaders thought that with the development of online travel agencies, GDS's would soon be out of business. This isn't the case though. Well it is proven that member travel agencies have been using GDS's less this could be linked to the economy. The people who are purchasing travel through online travel agencies are still using the GDS every day. Business travel is also up in the past 10 years and also an increase in business travelers extending their stays for leisure. With that leisure and corporate traveler are help keeping GDS's alive. But GDS's would be even more profitable if they lowered their transaction fees.

The GDS has decreased steadily over the past decade, but recent studies have shown that there has been a small increase. The increase is thought to be due to corporate travel.  Many hotels are trying to increase the use of the GDS through dynamic pricing models. This model offers a percentage off the hotels best available rate depending on what the demand is. The GDS provides many benefits like facilitating the online search process, offering immediate access to information without using a marketing budget, and high sense of security. The only downfall is that the distribution costs are too high, because transaction fees usually are around $5. 

Technology researcher, Greg Buzek is interviewed by Nation's Restaurant News about the future of Mobile POS among restaurants. He says that Mobile POS will be the fatsest penetration of any technology in the hospitality industry since the introduction of internet connectivity. We see that the fastest growing market for this technology are the smaller bussinesses such as food trucks and fast food restaurants where the speed of the transaction is critical, but eventually will find itself popular amongst larger restaurant chains. The appeal for smaller bussinesses is the price point, since it's cheaper than installing $2000.00 traditional POS.

This article is about a decision made by Texas Western, Hotel Management Company, to introduce Cloud-Based Business Intelligent system. According to the interviews with the company executives, this investment is really paying off. This system has taken system responsibility off their hands and allowed them to cut labor costs which were used to prepare daily revenue reports or spread sheets. Mobile access to all the information also appears to be a useful feature offered by Cloud-based system. 

The article shows how a unified computing and communication system helps a company implement a new technology. While the new technology system is worth a multimillion-dollar investment; the benefits have provided the company excellent financial results. It allowed the company to consolidate 18 room reservation and telephone operations into a single location. Another advantage from the update is the capability for Station Casinos to connect 15,000 different devices which include some of the newer slot machines that have been installed. The new technology reduces downtime; this is an advantage as downtime could lead to potential monetary loss. Finally, the update while costing millions of dollars, the financial return on the investment is tremendously impactful to the company.

This article speaks about a seemingly successful turn around for a struggling casino group in Las Vegas after making multimillion-dollar investments for I.T. over a period of time. While it has not completely eradicated all their problems, Stations Casinos Inc., which operates 18 hotels, and casinos off the Vegas Strip has saved tremendously by providing a cohesive communication computer system that has allowed greater efficiency ultimately saving money. An example of efficiency is cutting down data center server racks from 12 to one. More advantages showed with reduced cost due to less power and energy being used to maintain more infrastructures. An upgrade in network allowed for their slot machines and security cameras to connect across the board. This is important because, " about 80% of revenue comes from slot machines," said Baltz. These are just a few advantages the Stations Casinos Inc., has experienced since their investment. After reading this article, it just goes to show how important the I.T. department can be to the profitability of a hotel, casino or other hospitality entity. Usually we think of the product or service as the revenue generators of a business, but this type of article shows that, by saving money, the trickle down effect of increasing profits will occur when you cut expenses.

If there was ever any question that IT investment could drastically benefit companies, this scenario is the proof. A group of struggling Las Vegas Casinos really turned there negative situation around with the use of new interactive technology. This interactive technology is not only beneficial in the hotel world, but apparently casinos as well. The possibilities for this technology are endless, as long as it continues to advance. Guests and costumers who continue to be satisfied with their enhanced technological experience, will give companies and businesses large profits. Just as the casinos had a drastic turnaround by utilizing technology, other groups will do the same.

This article is an interview with Leigh Tymms from Green Edge Environmental on the marketing benefits of going green. The most beneficial is generating a positive reputation with customers looking to go green. These customers are increasing everyday. According to the article, a report by Travelocity stated that 80% of travelers are willing to pay extra to visit an eco-friendly destination. Basically, more and more guests are taking into consideration the size of a hotels carbon footprint. Although it may be costly originally, in the long run it is also economically beneficial for hotels to go green. Tymms warns that hotels ignoring the green trend in hospitality risk losing customers. And he also suggest that hoteliers make sure they are actually taking steps to go green and not just marketing false claims for revenue gain. 

This is an interview between and head of hospitality practice and a technical specialist. They talk about the benefits the telecommunication skill brings to the industry, including to the hotels and  the customers.They also discussed some of the problems, such as the respetive practices overlap. The TMT team provide some legal support in this area.