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abroo041

Must-Know Event Technology Trends for 2020 | Social Tables - 3 views

www.socialtables.com/...event-technology-trends

shared by abroo041 on 09 Jul 17 - No Cached
  • In addition to speeding up registration time, incorporating RFID technology into events will help with both qualitative and quantitative data analysis, thereby making it easier for planners to target what worked during their event and what didn’t.
  • Though event apps are admittedly helpful, they now have a new hurdle to face. Producing an application to be used for one event is costly, time consuming, and inefficient, as users must learn how to interact with the app for each new event attended. Phone storage space is very important to consumers. Many are hesitant to download an application that they will only use once. Thus, event apps that can continue to deliver value to customers beyond the date of the event itself, are going to become a huge trend.
  • RFID also has the potential to allow attendees to become more engaged with the event across various social platforms.
  • ...71 more annotations...
  • Menu options, travel directions, appointment updates, facial recognition software and contact information are just the beginning of the very real ways that event planners will soon be able to use wearable tech.
  • Event technology trends aside, the number one thing for any event professional to remember, is to let your tools work for you, rather than the other way around. The purpose of implementing advanced technology is to make your life, and the life of those whom you plan events for, as easy as possible.
  • 5G will also make it more feasible to incorporate the cutting-edge into event experiences.
  • Projection mapping is the act of creating an augmented reality experience with the help of projectors.
  • this visual technology proves to be an efficient and cost effective way to create optical illusions in nearly every location.
  • event technology adoption can increase attendance by 20%, increase productivity by 27%, and decrease costs by as much as 30%.
  • branded apps provide limitless opportunities to interact with consumers right on their own phones
  • Apps can be customized to appear as if they were created specifically for events or stays, while offering functionality that serves to enhance and personalize the attendee experience.
  • Planners can utilize branded multi-use apps to connect with attendees and engage them on a variety of levels before, during, and after the occasion.
  • Event spaces can create customized apps to enhance experiences and share things like helpful facts, historical tidbits, and even the personalities of their unique employees,
  • Because they’re often cloud-based, these programs also provide accurate, customizable, and collaborative project planning that’s accessible by all managing parties
  • With event diagramming software, both event planners and venues are able to map everything out visually
  • provides helpful tools like drag-and-drop diagramming, 3D walkthroughs, and seating software on a single platform.
  • Hotels especially can use apps in this way, allowing guests to control their rooms from their phones and even communicate with chatbots to find nearby attractions.
  • Projection mapping5GBranded multi-use appsEvent diagramming
  • It also opens up new possibilities for app developers to push the boundaries of current event tech trends
    • abroo041
      abroo041 on 23 Jun 20
       
      The world of technology is advancing every day. As technology grows and advances, so does its use in the events industry. This blog post discusses some of the technological advances that have made their debut in the events industry and how they can improve an event, how they help the event planner and venue, and even shows us examples of how they are used in real life. It gives statistics on how these technologies have benefit events. For example, when the blog post speaks about gamification, it mentions that "gamified events see a 44 percent increase in engagement". The post is not only suggesting to us that adding gamification is a good idea for future events, but it shows us how well gamification works.
  • Knowing event technology trends—and adopting the most valuable ones—gives planners and venues the competitive advantage
  • Studies show that using event technology can increase attendance by 20 percent and increase productivity by 27 percent. 
  • Each match automates personalized actions, such as printing a badge with the attendees name, sending an email with a scannable lunch voucher, and finalizing a swag bag for their ticket-tier (no sense creating swag bags for no-shows).
  • The technology speeds event check-ins, improves security, and helps businesses at tradeshows collect more valuable leads by tracking attendee visits to booths.
  • can also use facial recognition to watch for crowd flow bottlenecks and collect session attendance data so you know what worked—and what didn’t.
  • The ability to support advanced tech like facial recognition makes venues more attractive to corporate planners. The technology also allows automation at certain access points, which means lower manpower requirements and lower costs. 
  • Properly integrated apps add value to events, providing attendees with more opportunities for networking, interaction, and engagement with peers, speakers, and exhibitors.
  • Offering tech to support projection mapping provides bang for the buck. There’s no need to physically construct or deconstruct any part of your exhibit hall to add this fun, popular technology to your toolbox and draw more events. 
  • This visual technology is an efficient, cost-effective way to create optical illusions on anything—from cars to landmarks to stages.
  • With tradeshow or conference maps, speaker bios, and schedules in the event app, there’s no need for bulky information packets. Push notifications in the apps help keep attendees informed and on schedule. Planners can also use apps to personalize the event agenda through live polling and attract event sponsors with the option of targeted attendee surveys.  
  • Event spaces can create customized apps to share helpful info like maps, historical tidbits, and even the personalities of their unique employees
  • Easy-to-use 3D event diagramming software provides accurate, customizable, collaborative project planning regardless of venue design or size.
  • Give clients peace of mind and leave nothing to chance on the big dayUpload a floor plan to work with, so you know the diagram is to scaleTake clients and stakeholders on 3D ‘fly throughs’ to clarify your visionPlan seating charts and manage attendees’ meal choices or other preferencesHelp staff easily identify and accommodate VIPs and guests with special requests
  • Sales reps can collaborate with planners in real time, share variations on the event proposal, and visually portray upsells.
  • Attendees can use this tech to follow slide presentations, participate with quizzes and polls, take notes, and engage in text-based Q&A. They can also view graphs, tables, videos, and other content; and follow website and social media links. 
  • Any speaker can keep an audience attentive and engaged with this technology, leading to good reviews and a successful event.
  • Supporting second screen tech for presentations is much less expensive than making physical upgrades that aren’t in the budget. 
  • This data underscores the importance of social media sentiment analysis in monitoring your brand and messaging, keeping an eye on competitors, and making improvements to services during and after events.
  • Tracking attendee activity on social media during an event provides actionable data to help you make adjustments in real-time
  • Replenishing food and beveragesEasing show floor bottlenecksDriving session attendanceAddressing technology issues (mobile apps, Wi-Fi, or audio/visual)
  • Venues can social media sentiment to promote popular services and learn where there’s room for improvement:
  • Wristbands and smart badges using near-field communication (NFC) chips keep disruptions and lines to a minimum, thereby increasing attendee productivity and engagement.
  • Access different event areasExchange information with peersReceive exhibitor marketing materialMake cashless purchases
  • Wearable tech helps you speed-up check-in, control access, and monitor attendee behavior with less staffing. It also improves ROI for exhibitors, who can drive attendees wearing the tech to visit a booth of interest based on an individual’s profile.
  • On-site staff can use real-time data to learn when they need to offer overflow rooms or investigate security breaches, such as non-VIP guests in restricted areas. 
  • Indoor wayfinding helps attendees navigate exhibit halls with ease,
  • gather useful attendee behavioral data, send leads to sales team members in real-time, and build attendee profiles to send targeted messaging
  • You can also incorporate proximity advertising options as a value-add for exhibitors and sponsor
  • Post-event, you can utilize IPS data to see where attendees spent their time visiting booths and attending presentations.
  • Adding hotel bars, restaurants, spas, gift shops, and other amenities to the location map can help drive additional revenue during events while improving the attendee experience
  • store attendee admission information on their person, helping to detect fraud and streamline access
  • Attendees can review their travels throughout a tradeshow and see who they interacted with, while exhibitors are notified in real-time when sought-after prospects come into their booth.
  • Planners can generate pop-up directions for attendees based on their location at an event instead of investing in producing/shipping/replacing physical signage
  • validates your event and highlights improvement opportunities by tracking session popularity, length of attendee visits to exhibitor booths, and strong tradeshow traffic.  
  • RFID and beacon technology helps security and general event staff do their job better in real-time, which is essential for building trust and streamlining crowded events
  • event planners are turning to venue sourcing platforms to connect with the perfect site for their particular event.
  • discover detailed venue layouts, capacity ranges, and on-site services
  • Venue platforms offer exceptional ROI and generate more leads through improved discoverability.
  • Convey elements that make your venue uniqueShowcase your event spaces visually with accurate floor plans, 3D diagrams, quality photos, and videosLeverage the success of past events with testimonials and social media accolades
  • artificial intelligence (AI) tech is using badge scans, social media info, and other behavioral data to match attendees with people they should meet or seminars they may want to attend. 
  • Instead of taking-up significant time pre-event and on-site manually recommending seminars, exhibitors, and sponsors to attendees, AI can do it for you—even in real-time—based on their profiles and preferences captured during registration. 
  • it requires transparency and advance notice about how you may use data submitted by attendees. 
  • Attendees entering the geofenced area triggers predetermined actions, such as event check-in, push notifications, or advertising related to the event. 
  • Planners can sell geofencing to exhibitors and sponsors to reach attendees at events, or even promote their event on attendee devices at a competing event under a separate geofence. You can also provide attendees with a better experience via seamless registration and check-in, along with automatic app downloads as soon as they walk on-site.
  • provides analytics, both post-event and in real-time to help you better understand things like the duration of an attendee’s time at an event and overall peak attendance. 
  • Hotels can serve ads promoting their brand, facility, and services to attendees at events
  • once a prospect visits an event website, ads for that event will appear on any subsequent websites the prospect visits, in the form of website banner ads, search engine results, and pop-up or push ads on mobile apps. 
  • Event marketing teams should develop relevant and creative ads with clearly visible event dates to convince prospects who have visited an event website, but haven’t yet registered
  • venues can use it to generate return visits from event planners
  • retarget attendees during events with offers for in-house services like food and beverage, spa, and discounts on extending their stay.
  • Gameplay creates an immersive attendee experience, while generating leads and booth visits for exhibitors via quizzes, scavenger hunts, and trivia on mobile apps.
  • Gameplay fosters a sense of common purpose; creates an environment of collaboration and trust; facilitates easier communication; and boosts attendee confidence. You can also gather information about attendee engagement and interests via game choices.
  • Promoting the use of gameplay on-site showcases a venue to organizations looking for facilities supporting team building exercises as well as immersive attendee experiences.
  • Event technology is a term used to describe all of the digital tools and software used in the events industry. Everything from check in & registration, to diagramming, to social media tools, and more can be considered event technology.
  • kdibe001 on 09 Jul 17
     
    RFID, event applications, wearable technology, virtual reality, and social media are upcoming popular uses for event planners. With RFID event planners are able to keep better track of the guests attending the event as well as keeping them more involved. I first heard of this a few months ago when attending an event and it described that a chip with RFID was placed inside the wristband-type ticket. For me, the most interesting thing is the wearable technology! Imagine an event where you can have directions given to you or a layout of the event right on your wrist! Also, the watch can notify you of events happening within an event or you can see order your food or see the menu. To know that soon enough it will be a norm for everyone to have some type of wearable technology and that event planners can truly get the guests involved through this use is exciting.
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  • nicolettevelez on 25 Jun 18
     
    This article discusses five major event technology trends. The first is RFID, which can assist in registration time but even more important is being used to gather both qualitative and quantitative data analysis. This kind of data acquisition is great because it allows for planners to analysis, study and understand what worked and didn't work for their events. The second is multi-use apps. These apps allow the event to incorporate important aspects like activities, scheduled break down, and speaker info all at once. Additionally these apps allow attendees to socialize with other participants, and expand their network. The other technologies are some that can definitely change the industry once they are fully integrated. These include: wearable technology, virtual reality, and social media.
  • linanzhang on 29 Oct 18
     
    Nowadays the event planning becomes more and more popular. With the development of event planning, we have 5 event technology trends shaping the future of event planning. The first on is RFID-radio frequency identification. In addition to speeding up registration time, incorporating RFID technology into events will help with both qualitative and quantitative data analysis, thereby making it easier for planners to target what worked during their event and what didn't. In this way, it will be easier to foster repeat attendees. The second one is multi-use apps. It's easy to use apps to solve problems. event apps that can continue to deliver value to customers beyond the date of the event itself are going to become a huge trend. The third one is wearable technology. Like google glasses should be a trend in the future. Facial recognition and contact information make the event planning more easier. The fourth one is VR. VR is a great way to up attendee engagement during events. The last one is social media. Social media will be a really important trend. Social media is more than likely the way that investors and sponsors will advertise your event.
  • samanthapoorman on 28 Feb 19
     
    This article introduces four new advances to technology that help ease the process of event planning. Projection mapping, 5G, Branded multi-use apps, and event diagramming.
  • zxu009 on 23 Apr 19
     
    This article shares the technology innovation with meeting/convention operations and how these technology help offer better guest satisfaction.
Dian Peng

Top 5 Technology Trends in Event Measurement - 0 views

eventmeasurement411.wordpress.com/...gy-trends-in-event-measurement

technology trend event

shared by Dian Peng on 13 Nov 12 - No Cached
  • Dian Peng on 13 Nov 12
     
    The topic of the article is the top five technology trend in event measurement. First, it is easier to go green. According to the article, the using of smart phones and web-enable devices benefit the events planning a lot. You're "going green" by minimizing paper, you eliminate hours of manual tasks (distributing and collecting surveys, manually tabulating results) and associated labor costs, and you can view results in minutes rather than weeks. The article also used a example of Game Crazy to explain it. The Game Crazy used electronic surveys to find out if their sales associates were being motivated and acquiring new learning during their annual sales meeting. The second trend is social media. Social media for events, when applied strategically, deliver great value. For instance, the Facebook, Twitter, other platforms can help you start and maintain a pre-event conversation with potential attendees to determine what topics will be of greatest interest and relevance. There are as many creative, successful uses of social media in the event industry as there are pointless and unproductive ones. Then, the trend is a single consistent lead management solution. It means that to drive ROI, exhibitors need a complete lead management solution that includes lead qualification and prioritization to determine which leads have a higher probability of converting to sales. By extending the lead management solution across all events, the event manager can identify trends; provide benchmarking stats and help exhibitors establish objectives prior to the event. In addition, the event to event metrics became another trend. The trend is used by combining data generated by all these solutions into an executive dashboard that clearly demonstrates results versus established objectives and compares results from one event to another, you are able to monitor your team's performance and make necessary changes to improve overall event results. In order to explain this trend bett
Kai Zhang

Conference News - Presentation Solutions - Bloodhound Introduces Sales Lead App - Succe... - 0 views

www.successfulmeetings.com/...ound-Introduces-Sales-Lead-App

hospitality events software app

shared by Kai Zhang on 18 Jan 13 - No Cached
  • Kai Zhang on 18 Jan 13
     
    This article introduced an app called Retrieve, which can turn exhibitors' smartphones to scanners and they can use it to scan business cards. It will help to save businesses time, money, and it is helpful for event participants to exchange information. Participants can use this app to know new people and get good recommendations. I think this app is very useful for events because people may communicate more effectively and many activities, such as collecting informattion and scanning business cards, may be more convinient by the help of it.
anonymous

The Hotel Show 2012 brings green initiatives to the forefront | Hotel Show | AMEinfo.com - 0 views

www.ameinfo.com/n-initiatives-forefront-300214

Hotel Green Initiatives

shared by anonymous on 11 Jun 12 - No Cached
  • The Hotel Show brings the Green Initiative to the forefront
  • highlight sustainable, energy efficient and eco-friendly solutions from all sectors of the industry.
  • Sustainable products and services range from soft furnishings to in-room cosmetics, water filtration systems and lighting solutions.
  • ...1 more annotation...
  • successful sustainability initiatives in energy reduction, waste management solutions, carbon footprint measurement, and an outline of sustainable certifications being recognised around the world.
  • Leann Taylor on 11 Jun 12
     
    The Hotel Show has put it focus into green initiatives and businesses that present the products to help businesses in the hospitality sector to "go green." The show brings in businesses and hosts seminars that help hospitality-based businesses make their "green" contribution by buying products and conducting practices that yield results like reducing energy output.
Scott Kane

Event Planning - Technology Solutions - Active Network Mobilizes - Successful Meetings - 1 views

www.successfulmeetings.com/...Active-Network-Mobilizes

shared by Scott Kane on 03 Oct 12 - No Cached
  • At one customer's event in January, attendees earned points by using their mobile devices to check in at exhibitors' booths, take surveys, and participate in various networking events - all of which helped the attendees chart their progress during the event, Miller say
  • the company thinks it will offer a service that the company has wanted to include in the mobile event app since it first launched: an efficient e-business card/contact exchange technology. While Active Network has explored the possibility for years, it felt that earlier technologies were not good enoug
  • "There was a leaderboard that allowed them to see how they were doing compared to their friends, colleagues, and peers at the event, and see where they're positioned during the event and beyond it, throughout the year," he says. This also helped the show organizers and exhibitors track attendees' behavior.
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  • n one case, [at a conference education session], a number of people were saying that they weren't clear on a specific topic. We were able to send that speaker back out onto the stage to clarify that point
  • Saida Albanes on 03 Oct 12
     
    Event management software firm Active Network has launched a new suite of mobile applications for meetings and events that is designed to encourage attendees to engage with meetings' goals and conferences' brands, while helping the executives running them to better and more efficiently respond to attendees' needs. While Active Network has explored the possibility for years, it felt that earlier technologies were not good enough - for example, Bluetooth requires a multi-step device pairing before the exchange, and would drain mobile batteries too fast, says Miller.
  • Scott Kane on 12 Nov 12
     
    An Event Management Software firm has launched mobile applications for specific meetings and events to encourage attendees to participate and review certain aspects of the specific event. The company has been in the mobile industry for a few years now and are working their way up the ladder with some pretty large events. The mobile apps the company offers are quite interesting and are a great way to keep the people attending the event involved. In a specific case during a presentation a guest speaker was not fully understood by some people and the attendees were able to review the speaker afterwards saying they didnt totally understand the technology of the app allowed the speaker to come back out and clarify themself. The company is certainly going in the right direction and offers great technological advances to a variety of different fields who host conferences and business events.
sanchezgema_

4 Options for Meetings & Events in the Wake of Coronavirus - 0 views

www.aventri.com/...ns-meetings-events-coronavirus

shared by sanchezgema_ on 12 Oct 20 - No Cached
  • sanchezgema_ on 12 Oct 20
     
    COVID-19 has affected the way in which we interact with one another. Although it is uncertain as to when we can begin to have planned events, there are four options this article suggests to have meetings and event. These options are to go on with the show (with some changes), take your in-person event online, postpone your event, or cancel your event. -Planners must consider the crowd density, venue layout, the number of participants, and the age of attendees when making critical safety decisions. -Communication is key in virtual events - changes should be communicated with attendees, speakers, exhibitors and other stakeholders. Address their concerns. -Encourage your speakers to spruce up their presentations to make them more interactive in virtual meetings. -Postponing your event allows planners to continue to sell tickets and build hype around the event, and thus is less costly than outright canceling your event. -If you postpone the event you may see a decrease in event attendance (keep in mind costs) and you may have difficulty keeping the same venue/time. -Event cancellation insurance is insurance that protects event expenses and revenues against the risk of unforeseen circumstances beyond the planner's control and generally includes, cancellation, relocation, postponement, or abandonment.
rhera004

100 Event Statistics (2021 Edition) - 0 views

www.eventmanagerblog.com/event-statistics

shared by rhera004 on 25 Sep 21 - No Cached
  • Whether the industry remembers it as a catalyst or catastrophe will largely depend on how event professionals adapt and navigate the uncertain times to come.
  • Streaming experiences can reduce total climate pollution from events by 60-98%
  • 58% to 67% of eventprofs are very likely or completely likely to address sustainability in their meeting plans for 2021.
  • ...22 more annotations...
  • EVENT INDUSTRY CORONAVIRUS RECOVERY STATISTICS
  • 66.5% of eventprofs plan to use hybrid as their go-to format once in-person events resume.
  • Almost three quarters of planners (71%) plan to continue to employ a digital strategy to maintain their virtual audience once they return to physical events
  • 57% of attendees believe that they can conduct the majority of their event objectives online.
  • As of March 2020, the exhibition and events industry had lost 14.4 billion euros (16.5 billion USD).
  • only 5% were minimally impacted.
  • Almost three fourths of planners, or 73.6 %, have become more proficient or much more proficient in tech as a result of the pandemic, which will be important as the industry transitions further to virtual and eventually hybrid events in the coming months.
  • 39% of planners expected to be able to recoup at least 25 percent of their revenue by pivoting to virtual events in 2020.
  • Event planners listed social media as the most effective tool for event marketing (74%), followed by email marketing (66%), their website (60%) and event registration site (26%).
  • 37% of event planners report that social media exposure is a key metric of event success.
  • 58% of marketers use social media for marketing before, during and after their events.
  • 52% of events engage on social media several times a day.
  • 92% of marketers consider influencer marketing is an effective form of marketing, and  82% believe that the quality of customers from influencer marketing campaigns is better than from other forms of marketing
  • The most-used event app feature is agenda/sessions, used by 98.3% of eventprofs, followed by the sponsors/exhibitors listing (93%) and the speakers listing (89.3%).
  • 57% of app providers include recommendations of nearby places, events, and experiences to attendees, while 65% include personalized session or content recommendations
  • The average maximum price of an event app is $15,000, which is up substantially from average maximum price in 2019 of $9,600. (EventMB, 2020)
  • Most app companies (41%) charge according to features — the number of companies charging by number of attendees decreased by 9 percentage points in 2020, from 30% in 2019 to about 21% in 2020.
  • The most important consideration in event management software is support (79%), followed by the features (78%) and analytics (69%). Value for money is listed by 67% of event planners and for 58% it is important that they are not limited in terms of the number of events or attendees. (EventMB, 2018) Graph available. 18.8% of event planners used different event technology providers rather than an all-in-one solution in 2019, though the pivot to virtual events in 2020 has likely radically changed this.
  • In terms of sponsorship opportunities, the top three features offered by virtual event tech providers are sponsor/exhibitor profiles (78%), analytics/reporting (77%), and banners in high traffic areas (70%).
  • Only 14.5 percent of event planning companies experienced no impact from the pandemic.
  • Networking is the most effective strategy for event planners to find new clients (66%), followed by social media (45%).
  • 37% of planners value safety standards above all else when it comes to choosing a destination for their next event. The same criterion for venues ranked as most important for 56% of planners. This suggests planners expect venues to carry more weight than destinations when it comes to safeguarding their attendees.
  • rhera004 on 25 Sep 21
     
    Informative page reflecting Event Statistics - Post-Covid
aquin206

What is Proximity Marketing? How Does it Work? - 0 views

www.avsystem.com/...proximity-marketing

shared by aquin206 on 20 Jul 22 - No Cached
  • Proximity marketing is a marketing technique whereby recipients are targeted with marketing messages based on their vicinity. Simply put, it’s when you send ads to people who are close by your venue
  • WiFi-equipped smartphone these days and logs into public hotspots, meaning that you only need the right software to collect customer data and advertise to them using your guest WiFi.
  • The way it works is that when a customer logs into your guest WiFi network, you collect data about their device (specifically the MAC number of the device), based on which you can “follow” the customer around the venue and later identify them when they return
  • ...24 more annotations...
  • QR codes
  • Bluetooth Low Energy (BLE)
  • NFC stands for “near field communication
  • pay at the store with your phone
  • QR codes are scannable barcodes
  • 5 proximity marketing technologies you need to know
  • An example would be when you enter a store and get a push notification on your phone with a discount for your shopping, or when you scan a QR code at an event to download promotional materials.
  • How to best use proximity marketing?
  • How does it work?
  • One of the easiest, yet most versatile ways to implement proximity marketing in your venue is to use WiFi.
  • This platform should have indoor positioning features, so that you can easily locate your customers, and WiFi marketing features, so that you can effectively communicate with them when they are nearby.
  • This is a somewhat antiquated method compared to the other ones we’re discussing in this article, but it has its benefits.
  • This solution has been making waves at various conferences and events.
  • it requires extreme proximity (we’re talking millimeter to centimeter range), so it’s less versatile than the other technologies discussed.
  • even though most people can turn on Bluetooth on their devices, they don’t necessarily do that. And even if they do, that’s only half your road to successful marketing with BLE.
  • Similarly to BLE, geofencing with GPS requires the user to turn on the location services on their phone, as well as have a medium of communication with you
  • What is proximity marketing?
  • sales
  • if you notice that someone visited your store several times
  • but never made a purchase, it’s time to act! Pop in their mailbox, offer a discount,
  • loyalty
  • behavior analysis
  • indoor navigation
  • gamification
  • mmdmd99999 on 20 Jul 22
     
    wifi, QR codes, NFC, BLE, GPS
  • ...1 more comment...
  • smend120 on 25 Sep 22
     
    This article discusses how marketing technology is utilized for proximity marketing. By targeting recipients with marketing communications based on their proximity, proximity marketing is a marketing strategy. It uses many technologies, like WiFi, BLE, NFC, or GPS, and can be done for a variety of reasons, including advertising, feedback, and customer service, to deliver advertisements to individuals who are nearby your location. An illustration would be if you scanned a QR code at an event to download promotional materials, or if you entered a business and received a push notification on your phone with a discount for your purchases. One of the simplest and most adaptable methods to use proximity marketing in your venue is through WiFi. You gather information about a customer's device when they sign into your guest WiFi network. Although a fairly outdated technique, QR codes have several advantages. It is incredibly simple, affordable, and quick to install. This compromises its effectiveness, although, for some applications, it will be adequate. The user is directed to a certain website by these scannable barcodes. At numerous conferences and events, the QR code solution has generated a lot of buzzes. Exhibitors utilize it to provide background information about their brand that cannot otherwise be given in the booth because it is so subtle and affordable. You can use your phone or smartwatch to make a purchase at the store using near-field communication (NFC) technology. NFC is less adaptable than the other technologies since it demands close contact and is not as widely used as WiFi or QR code readers. Although it's a less well-known technology, Bluetooth Low Energy (BLE) access points perform similarly to WiFi access points. Although the majority of individuals can enable Bluetooth on their devices, they don't always do so. However, you need a medium, such as an app that they have downloaded, and you need to put BLE beacons at your location to communicate with g
  • smend120 on 25 Sep 22
     
    This article discusses how marketing technology is utilized for proximity marketing. By targeting recipients with marketing communications based on their proximity, proximity marketing is a marketing strategy. It uses many technologies, like WiFi, BLE, NFC, or GPS, and can be done for a variety of reasons, including advertising, feedback, and customer service, to deliver advertisements to individuals who are nearby your location. An illustration would be if you scanned a QR code at an event to download promotional materials, or if you entered a business and received a push notification on your phone with a discount for your purchases. One of the simplest and most adaptable methods to use proximity marketing in your venue is through WiFi. You gather information about a customer's device when they sign into your guest WiFi network. Although a fairly outdated technique, QR codes have several advantages. It is incredibly simple, affordable, and quick to install. This compromises its effectiveness, although, for some applications, it will be adequate. The user is directed to a certain website by these scannable barcodes. At numerous conferences and events, the QR code solution has generated a lot of buzzes. Exhibitors utilize it to provide background information about their brand that cannot otherwise be given in the booth because it is so subtle and affordable. You can use your phone or smartwatch to make a purchase at the store using near-field communication (NFC) technology. NFC is less adaptable than the other technologies since it demands close contact and is not as widely used as WiFi or QR code readers. Although it's a less well-known technology, Bluetooth Low Energy (BLE) access points perform similarly to WiFi access points. Although the majority of individuals can enable Bluetooth on their devices, they don't always do so. However, you need a medium, such as an app that they have downloaded, and you need to put BLE beacons at your location to communicate with g
  • aquin206 on 07 Feb 23
     
    This article explains what proximity marketing is and five different ways it is used through. Proximity marketing is used through WIFI, QR Codes, NFC (near field communication), BLE (Bluetooth Low Energy) Beacons, and GPS. In addition to going in detail about all those, this article also explains how proximity marketing helps the company. It can help by boosting sales, retargeting, building loyalty, behavior analysis, indoor navigation and gamification.
robfitzpatrick

Virtual event platform market to see skyrocketing rise as global companies move operati... - 1 views

www.traveldailynews.com/...e-operations-to-remote-working

shared by robfitzpatrick on 06 Oct 20 - No Cached
  • The recent turn of events in the global economy have created a need a for a rapid adaption to the situation.
  • Virtual Event Platform Market have been ideal in transitioning to remote working, ensuring business continuity.
  • corporate enterprises will all migrate to virtual event platforms to tackle the going COVID-19 pandemic.
  • ...12 more annotations...
  • collection of registration data helps virtual event organizers to gain actionable insights for decision making operations.
  • integration of networking capabilities to establish connectivity among attendees
  • network-based platforms enable attendees to connect and schedule appointments with sponsors, performers and exhibitors.
  • Virtual fair, conference, and trade show platform providers are entering into strategic partnerships and collaborations with innovative technology providers in order to procure and integrate technologies like artificial intelligence (AI) and Deep Learning into their solutions.
  • virtual event platforms are expected to collected copious amounts of data
  • identifying the prominent consumer sentiment to deliver improved and customized solutions.
  • will allow the vendors to adapt to the changing needs of businesses and institutions.
  • deploying cloud-integrated virtual events management and hosting solutions for emerging end-users operating in banking, financial services, and insurance
  • healthcare and consumer electronics industrie
  • virtual conferencing solutions for medical institutions and societies in order to virtually accommodate high profile meetings with heavy public throughput.
  • operating in healthcare and research and academia industries as professionals rushed to gain insights on the clinical studies performed to tackle rising COVID-19 infections.
  • are gaining technical support by forming partnerships and collaborations with leading networking and connectivity technologies providers.
  • robfitzpatrick on 06 Oct 20
     
    The article talks about the switch companies are making from in-person to virtual event platforms. With the current pandemic and the increase of remote working, virtual events are gaining in popularity. They are convenient and allow attendees to network and connect with sponsors, performers, and exhibitors digitally. Virtual event platform companies are using the cloud to integrate customizable solutions for clients. They are also engaging in collaborations and strategic partnerships with innovative companies to incorporate new technology solutions such as AI and Deep Learning into their platforms. This technology also enhances data collection from your attendees that businesses and organizations will use to identify consumer sentiment and deliver customized and improved solutions on future events. Vendors will use this data to develop new strategies for technology enhancements and modifications to their virtual content to adapt to businesses' changing needs. This technology isn't just being used in the hospitality industry. End-users in many different sectors such as banking, financial services, healthcare, and academia, are using this technology to stay connected for high profile meetings and share information to provide better research on COVID-19. These businesses are partnering with networking and connectivity providers to gain technical support and collaboration. This will be a trend that will significantly impact events in the hospitality field as it provides convenience for attendees and cost savings for the companies as they do not need to spend on venues, F&B, and hotel accommodations.
Nicole Spencer

NiceMeeting's New Tool Allows Event Planners to Turn Attendees' Devices into Full-featu... - 0 views

www.exhibitoronline.com/...enn-display.asp

shared by Nicole Spencer on 10 Nov 12 - No Cached
  • Nicole Spencer on 10 Nov 12
     
    This article focuses on attendees using a modern day technology- mobile phones, tables and laptops at events and how event planners should engage more in incorporating them in to events and NiceMeeting, has done just that for event coordinators. NiceMeeting has introduced a presentation tool developed to enhance event engagements and maximize the value of knowledge exchange through live events.  Some cool features NiceMeeting also offers even planners is an AV application that turns attendees mobile device, such as iPad, iPhone, Tablet, laptop into a full-featured personal conference display.  
  • Gaby Belardo on 11 Nov 12
     
    This article suggests that the use of handheld technology, such as mobile phones, tablets, and laptops at events has become so widespread, that event planners need to incorporate them into daily use if they want an edge on business. Nicemeeting is just one of many new hospitality applications that enhances the event managing process for event planners. According to the article, it has the capability to turn technology, such as an Ipad or mobile device, into "a full-featured personal conference display." It creates an entirely interactive space. I think that this idea was brilliant, because regardless of whether people like it or not, cell phones are going to be present in the meeting space. This application makes the most of that occurrence and turns it into a positive thing.
Mohan Song

Hotel Security and Common SenseBy Josef Aukee - 0 views

www.smartmeetings.com/...otel-security-and-common-sense

Technology security hotel hospitality tech

shared by Mohan Song on 20 Mar 13 - No Cached
  • Mohan Song on 20 Mar 13
     
    The many aspects of security at hotels boil down to policy and technology. The policy element includes emergency planning and the individual procedures implemented by a hotel. Technology now plays an integral role in the security mix, from badging and staffing communications to electronic keys and surveillance cameras. Hotels are attractive places for criminals to target travelers, who are inherently more vulnerable. Best bet: Always assess a hotel neighborhood and facilities with the same vigilance as at home or in other public spaces. Help your meeting attendees understand the policies and potential risks before they arrive. Security Questions for Hotels: Will trade-show exhibitors require secure storage for any display items? Are there areas near a hotel that attendees should be warned to avoid? Are hotel employees CPR certified? Is defibrillator equipment available onsite? Are there any policies and procedures organizers should be aware of in the event of an emergency?
Xuan Huang

Hotel Communication Network Introduces a New Generation of In-Room Technology - Exhibit... - 0 views

www.exhibitoronline.com/...enn-display.asp

hotel communication network technology

shared by Xuan Huang on 25 Jan 13 - No Cached
  • for convention managers because it is the first innovation that actually makes it easier for the hotel, the convention manager and the convention attendee to
  • HCN’s features can help energize and improve the convention experience while helping hotels secure and retain key convention business
  • More than 65 percent of the guests at the Hilton have used the technology and an overwhelming
  • ...15 more annotations...
  • More than 65 percent of the
  • More than 65 percent of the
  • for convention managers because it is the first innovation that actually makes it easier for the hotel, the
  • for convention managers because it is the first innovation that actually makes it easier for the hotel, the
  • Hilton Chicago (1550 rooms since August 2010) and the InterContinental Hotel Chicago (800 rooms since January 2011)—are clear successes. More than 65 percent of the guests at the Hilton have used the technology and an overwhelming majority of them (85 percent in an HCN/Hilton survey) said they would prefer to
  • of the guests at the Hilton have used the technology and an overwhelming
  • installations—at the Hilton Chicago (1550 rooms since August 2010) and the InterContinental Hotel Chicago (800 rooms since January 2011)—are clear successes. More than 65 percent of the guests at the Hilton have used the technology and an overwhelming majority of them (85 percent in an HCN/Hilton survey) said they
  • of the guests at the Hilton have used the technology and an overwhelming
  • of the
  • patented “game-changing” in-room technology for hotels
  • It’s the ultimate competitive weapon for the convention hotel and a game changer for convention managers because it is the first innovation that actually makes it easier for the hotel, the convention manager and the convention attendee to get what they want
  • It’s the ultimate competitive weapon for the convention hotel and a game changer for convention managers because it is the first innovation that actually makes it easier for the hotel, the convention manager and the convention attendee to get what they want ,
  • convention manager and the convention attendee to get what they want , ”
  • of the guests
  • InterContinental Hotel Chicago
  • Xuan Huang on 25 Jan 13
     
    Hotel Communication Network HCN is a corporation that serves hoteliers who have embraced in-room technology as a costeffective and guest-friendly way to automate and enhace guest services while reinforcing the hotel's brand message. In recent 2 years, HCN has secessfully practiced in hospitality industry wide, to hotel opertators and convention maangers. It is a breakthrough for the hoteliers because it makes the GM directly reach every guest in every room with instant personal communication and with the ability to customize hotel service offerting. From the customer pespect, this technology is accepted and loved by majority of the guests.
anonymous

HITEC Wrapup - Guestroom Energy Management Innovations Grab Most Attention :: Hospitali... - 0 views

www.htrends.com/trends-detail-sid-100655.html

Back in June companies attended HITEC the lodging industry's leading trade show. At this event about 400 exhibitors came to show off their technology. Several of them had same ideas when innovations. They were all focused on creating programs and systems

shared by anonymous on 07 Feb 19 - No Cached
  • The following is a summary of the HITEC announcements having some type of “green” connection:
  • INNcontrol 5 energy management and guestroom automation control system.
  • INNcontrol 5 gives hotel operators better insight on how to optimize energy use by generating historical trend reports on room usage, seasonal fluctuations and other factors.
  • ...21 more annotations...
  • The INNcontrol 5 system provides the open data exchange platform for Internet of Things (IoT) integration with centralized electronic locks, property management systems, in-room entertainment and other systems. INNcontrol 5 is also an entry point for consolidated Alexa voice control of compatible HVAC lighting, drapery and, amenity controls.
  • Honeywell also debuted and demonstrated its new Spectre guestroom solution that merges smart thermostat technology with guestroom lighting controls. Spectre combines Honeywell’s e7 occupancy-detection wireless thermostat with intelligent, programmable wall outlets and lights to extend energy savings to guestroom lighting. The thermostat senses when guests enter the room and instantly communicates with lighting controls via a 2.4GHz RF to activate a “welcome” environment. When the room is unoccupied, the lights and outlets are turned off within a 30-minute time period to save energy.
  • For hotel owners, the data and analytics supported by Honeywell Sentience and displayed in INNcontrol 5 helps make properties more energy efficient. For operators, artificial intelligence enabled by Honeywell Sentience can predict heating, ventilation, and air-conditioning problems before they occur.
  • Telkonet, Inc., creator of the EcoSmart platform of intelligent automation solutions, announced the release of its Symphony commercial IoT platform. Some of the key highlights of Symphony’s capabilities include the ability to see all room devices, including door locks, lighting, mini bars, shades, etc.
  • Just prior to HITEC, SONIFI Solutions announced a collaboration with Telkonet, Inc. to make hotel rooms smarter and more connected, by combining energy management solutions with in-room guest entertainment systems. Guests have the ability to change in-room environmental settings via SONIFI’s STAY Interactive Television interface.
  • Evolve’s New Evolve Guest Interface
  • a simple, yet powerful device that enables guests to control in-room climate, lighting, shading and drapery, as well as other functions to increase efficiencies for both guests and staff.
  • The eGI consolidates devices such as the guest-controlled thermostat, special devices for lighting and shading control, IoT gateway, USB charger, alarm clock, and platform for Guest Services applications—all within the device.
  • CIRQ+ & Its ‘Smart Room for Smart Guests
  • Mode:Green, a company focused on hospitality, specializing in technologies, including: HVAC, lighting, video surveillance systems, television, audio and voice on demand, motorized shading, Wi-Fi and networking, door locks, and more.
  • Verdant EI Energy Management
  • The system continuously analyzes changing conditions in each room—occupancy, temperature, humidity, weather, etc. and adapts in real time.
  • When hoteliers subscribe to Verdant EI, a dedicated energy management expert is assigned to the property with a simple goal in mind: monitor the Verdant system 24/7 and maximize energy savings.
  • Amana expanded on its guestroom energy management system with its new DigiWatt system that can control virtually any electrical circuit in a hotel room. Using a DigiSmart occupancy sensor to determine if a room is unoccupied, the system can shut off power to virtually any 115 volt non-critical electrical circuit(s) that are predetermined during design and construction.
  • INTEREL’S Guest Room Management Solutions
  • The Water Management System delivers precise digital water controls and enables the property or brand to set water flow and temperature policies. Guests can control multiple water outlets through one touch panel.
  • Site 1001 can monitor a building’s water supply system and warn when it detects a leak or conditions favorable to bacterial, viral or parasitic agents.
  • wireless control of temperature; smart LED light; instant-on alarm clock; Wi-Fi (ZigBee, Zwave); thermal occupancy sensor; Bluetooth speaker and Hi-Fi audio; 120 V AC and USB 2.1A charging plugs with optional (Qi) wireless charging; hotel services; and more.
  • AspirEnergy, an energy solutions company, was on hand to help commercial properties increase long-term value by reducing operating costs through sustainable solutions. AspirEnergy offers many services—ranging from lighting retrofits to energy management systems to assistance with renewable energy systems and energy procurement.
  • Coway USA, Inc. its Airmega and Aquamega air and water filtration systems. The Airmega includes a pollution sensor to show the air quality in real time.
  • When the air quality in the room remains good for 10 minutes or more in Smart Mode, Airmega conserves energy by shutting down the fan.
bdolman

Eight Meetings Tech Trends to Watch for 2018 - 0 views

www.corbinball.com/...-tech-trends-to-watch-for-2018

shared by bdolman on 31 Mar 18 - No Cached
  • bdolman on 31 Mar 18
     
    The article titled "Eight Meetings Tech Trends to Watch for 2018" demonstrates how the rate of technology is increasing through different mediums and strategies. The scope is to alleviate the workload for planners, exhibitors and venues, while also trying to find ways in which a guest's experience can be improved. In terms of major technology trends for events, there is a rise in direct meeting space bookings. Annually, it is interesting to see that there are 1.8 million meetings in the United States. In order to reduce costs, there are streamlined options such as Peerspace, Spacer and EventUp. I also found it interesting how certain technologies are accommodating and adapting to guests' needs. Google Indoor Maps offers directions to users when they are in an area such as a conference or venue which still require mapping and directions. Augmented reality is another useful tool for guests to virtually attend an event or to understand the placement of the venue. Following this same idea, according to the article "Google recently announced at the most recent Google I/O developers conference its Tango Visual Positioning Service, a AR GPS for indoors. Working with Google Indoor Maps and visual data from the camera, Tango will see features in the environment to give users hyper-local directions guidance". Do you think other companies will also invest in these technologies and offer alternatives? As technology increases, I believe that collaboration, as noticed in the article with airbnb, is a tool for success in order to elevate guest experience.
ahand019

Hoteliers increase investment in enhancing guest experience - 5 views

www.eturbonews.com/...ent-enhancing-guest-experience

shared by ahand019 on 22 Mar 12 - No Cached
    • jessica carvalho
      jessica carvalho on 25 Mar 12
       
      This article is great as it talks about what specifically to this company is important when it comes to their certain aspects of what they want in their i.t. investment. It speaks about all the different benefits that come along with what is going good and what is going bad in this situation and all the different ways they are trying to improve and benefit from it.
  • The solutions associated with the challenges of enhancing the guest experience and presenting a business case to senior management will be discussed by hospitality experts including Daniel Hajjar and Radi Karnib at the 3rd Annual Hotel Technology Middle East exhibition and conference in September. Current exhibitors include: Sony, Jumbo, Mitel, VingCard and Aegis Tech.
  • fifty-six percent of hospitality organisations planned to raise mobile investments to better equip their workforces, improve operational efficiencies and ultimately enhance the customer experience.
  • ...5 more annotations...
  • It is (the IT) a department that evolves on a daily basis and you owe it to your organisation to consider any "new" development ... IT experts must always make a clear differentiation between an investment and an expense.
  • One of the critical challenges for hotel technology managers is convincing upper management to approve investing in the latest technology.
  • You will see an increase in Information Technology (IT) spending within the hospitality industry, with guest experience cited as the top driver for investment
  • 91 percent of hospitality decision makers realise the increasing importance of mobile and wireless technology, while 78 percent recognise the role mobility plays in ensuring a competitive advantage for their business.
  • "It is a challenge to demonstrate that the proposed technology infrastructure will indirectly reflect into a benefit to our business and will keep us up to date with the technology trends and market competition."
  • Mirta Echazabal on 22 Mar 12
     
    IT investment are pushed forward now and days more so for guest satisfaction. A recent Motorola Solutions Inc has uncovered a study that fifty six percent of hospitality organization plan to increase their mobile investment and wireless technology with greater data volumes and high speed access. This will increase drastically competitive advantage for the business and customer experience. Some find it a challenge in convincing upper management to approve investing in to the latest technology. As well as demonstrating that a proposed technology investment will be beneficial for their business and will assist in continuous up to date trends and market competition. I highly agree that technology is a must in this industry, especially how fast it is changing. In order to stay within the competitive advantage and provide convenience for our guest it is necessary to invest and update into the latest technology. The initial investment might be extreme especially if you have been out of date from any recent technology however, with time the results will be returned with satisfied guest and fast paced PMS systems.
  • ...3 more comments...
  • Gian Altamirano on 26 Mar 12
     
    This article speaks on the recent increase in hospitality spending on new and innovative technology advances. One of the leading locations for hospitality, Dubai, is being seen as a front runner in investment. The article also talks about how these technology companies see the potential in the hospitality industry and are focusing their efforts on this business sector. One challenge mentioned is convincing the management of a company to "dish out the money" for the advances. This is a very informative article with an unbiased view point.
  • Michael Anthony on 26 Oct 12
     
    I liked how this article talked about mobile apps, I think it won't be long until we start seeing that replace the existing room keys. The only problem is if some has a lot of apps and a lot of security passwords to bypass, it would take forever to open your room door, you would much rather have a standard room key. However, this creates lots of partnerships with cell phone companies further increasing hotel revenue. You can even save labor with this at the front of house areas. The possibilities are endless.
  • Ashley Reed on 08 Nov 12
     
    Information technology spending is on the rise in the hospitality industry in attempts to enhance the guest experience in the highly competitive market. According to Motorola hotels are looking to increasing mobile investments in the hopes that their staff will be better equipped and that with their new hardware will improve operational efficiency. The article states that 91% of hospitality decision-makers see mobile and wireless technology as the wave of the future, as well as the need for mobility to stay competitive. A few large challenges are: keeping up with cost, ever-changing technology, the need for more bandwidth, and data storage.
  • Mikaela Vourtsis on 04 Mar 13
     
    Information Technology is indispensable in the hospitality industry for several reasons. This article discusses how many hotels are increasing their investment in I.T because of its abundant advantages, especially guest satisfaction. It particularly states how mobile and wireless technology will aid in guests pleasure but ensure competitive advantage as well. They looked at a study of Motorola Solutions Market Barometer of 2011 where they fundamentally determine the emerging trends in the industry and opportunities. They then came to understand that businesses are investing more on hospitality information technology to not only assist in customer retention but to have an overall high-quality system that can manage their daily duties such as inventory, budget, and status of room reservations.
  • ahand019 on 13 Jun 16
     
    This article talks about how hotel companies are starting to invest more in information technology to provide a more enhanced guest experience. A survey done by Motorola Solutions found that 56% of hospitality companies are looking to invest in more mobile technology. While companies are looking to invest more in technology, it has been challenging to convince higher management levels to make the investment. Radi Karnib with Rotana Hotel Management said that it's important to demonstrate the benefits of the investment. Daniel Haijar with Layia Hospitality agrees and goes on to say that it's important to differentiate between what's an investment and what's an expense.
glope143

How This Conference Used N.F.C. Technology to Drive Traffic Around Its Exhibit Hall - 0 views

www.bizbash.com/...33127

near-field communication

shared by glope143 on 18 Jun 18 - No Cached
  • When the organizers of Intuit’s QuickBooks Connect conference initially decided to use near-field communication (N.F.C.) technology on attendee badges for this year’s event, which was held October 22 to 26 at the San Jose McEnery Convention Center in California, they had several goals in mind.First, they wanted to automate the process of tracking continuing education credits for the attendees; second, they wanted to make it easy for vendors to track leads at their booths; and third, they wanted a way for attendees to gather information from vendors and sessions electronically, rather than in paper form.
    • glope143
      glope143 on 18 Jun 18
       
      This conference held in 2016 is a perfect example of how technology can assist in making an existing (and adequately functioning) event model even better. Each attendee's badge included near-field communication chips that allowed for knowledge on where attendees spent most of their time, granted vendors an easier way to access lead information, and made the conference more green by having promotional information sent electronically. The structure of the meeting didn't change with this technology, attendees still visited vendor booths learning about new products and exchanging contact information, but the entire process become more efficient with this added technology.
  • And then they came up with an additional function: Due to the event’s growth, Intuit had to spread the 112 exhibitors across two halls for the first time this year. N.F.C. created a fun way to ensure the more than 5,000 small business owners, accountants, and developers in attendance would spend time in both halls.
    • glope143
      glope143 on 18 Jun 18
       
      Having been part of a team who organized a bridal exposition this past year, I understand the fear of having attendees only congregate in one area if two halls are involved. This not only reflects negatively on the event team because effort put into hall #2 goes unused, but the vendors located in the under-visited hall may be resentful and place blame on the business organizing for "favoring" those vendors placed in the more trafficked area. Intuit's idea to use NFC technology as an incentive to attract guests to hall #2 was both creative and smart. The business used various prizes and raffles to encourage attendees to move into hall #2 and scan their badges to win a prize.
  • By using the N.F.C. technology in this game-like way, O’Brien said it helped attendees become comfortable with the new technology. “We wanted to teach that the value was beyond the exhibit hall,” she said. “We wanted there to be ‘delight’ reasons to scan, so there was the kiosk or to get pictures.” The N.F.C. was integrated into the event app, which O’Brien said had a 91 percent adoption rate this year, much higher than at the 2015 event.
    • glope143
      glope143 on 18 Jun 18
       
      Both NFC and RFID technology are increasingly popular in the corporate event planning industry as the technology is user-friendly even for those who have never interacted before and provides vast opportunities for the users to collect data. This data is useful for the following meeting in terms of budget, staffing, marketing to attendees, and vendor response.
iancochran

Seven Meetings Technology Trends to Watch for 2017 - 1 views

www.corbinball.com/...186-7meetingstechtrends-2017

shared by iancochran on 27 Mar 17 - No Cached
  • iancochran on 27 Mar 17
     
    These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do their jobs better and improve the attendee experience. This annual review covers many of the major events technology trends to watch for this coming year.
  • mtorres619 on 03 Apr 17
     
    These are definitely exciting times! I cant wait to see what is in store for the different software systems. It is important that the software's facilitate jobs and make things work more efficiently.
kakaboshi

Top 10 Event-Tech Trends for 2019 - Hubilo Official Blog - Medium - 2 views

medium.com/...h-trends-for-2019-d6bf51f32238

shared by kakaboshi on 08 Oct 19 - No Cached
  • Top 10 Event-Tech Trends for 2019
  • 1. Facial RecognitionFacial recognition is definitely an aspect of event-tech that is on its way up.
  • Facial recognition tech can be great in attendee management, behaviour mapping, attendee engagement and most of all, event security which is indeed a major concern, especially in high profile events.
  • ...15 more annotations...
  • 2. Virtual RealityWe have talked about virtual reality for events a lot in the past. This is indeed a trend that is definitely here to stay. A major plus in attendee engagement, event planners have been finding a lot of amazing ways to leverage this tech to create interactive displays, on-site experiences as well as utilizing VR devices as a major factor in their event promotion strategy.
  • 3. Augmented RealityAlternate reality transports attendees while ensuring that attendees remain connected to the event.
  • From scavenger hunts to exhibitor promotions and lead management, augmented reality has a plethora of use cases in events.
  • 4. Event DataBig data is considered to be the future of technology. Event technology definitely is no exception. Time and again professionals have emphasized the importance of data and data security in events.
  • 5. DronesThere’s a lot that can be done with drones. Events like Superbowl, Winter Olympics etc. have used drones in the past to mesmerize attendees with breath-taking drone shows.
  • Apart from event experience, drones are also a great asset in terms of event security and surveillance.
  • 6. RFIDWearable tech is all the rage these days. It’s been in the market for quite a while now, its utility beginning with events such as concerts, music festivals, etc.
  • From event ticketing to attendee mapping, RFID enabled bands and other wearable gadgets along with Beacon technology will be one of the most used event technologies in the coming years.
  • 7. Mobile App for EventsMobile apps for events is officially mainstream. A lot of events these days are going smarter, making the most of a mobile event app to let attendees access their event on the go.
  • Event app developers are now focusing on integrating new and improved tech including AR and AI within the event app to engage attendees as well as for lead generation in events such as tradeshows, expos, etc.
  • 8. Voice SearchNot much has been talked about SEO for events. Organic traffic through SEO is a great tool for event promotion. Talking about SEO, voice search is definitely the future.
  • 9. Artificial IntelligenceAI is making great leaps in every field imaginable. One of the most popular implementations of AI is Social Media such as the Facebook chatbot.
  • Event tech developers have started to focus on this tech in a lot of ways including stand-alone chatbots for events, integrating AI within the event app as well as using AI robots for attendee engagement.
  • 10. Experiential TechEvent professionals are now putting heavy emphasis on experiences. Experiential marketing is on the rise. Attendees, consumers even, now value experiences above anything.
  • The value addition that an event provides is important to gain loyal attendees. Event technology such as 3D projection mapping, video mapping, etc. that aid event planners in developing these experiences are the future.
  • kakaboshi on 08 Oct 19
     
    This article talks about new technology advancements that will greatly help the event management industry elevate the guest experience and efficiency. Sensory experiences are a big trend and with some of these technological advancements, it will allow for event planners to create unique offerings such as video mapping, virtual reality, augmented technology, etc. Facial recognition and drone technology will aide in improving security measures. Mobile Apps can create customized apps for events with all the information in one place. The planning and execution of large scale events will become more effective with the aid of these and other new technology, which will benefit the planners and attendees alike.
LU DENG

15 Gadgets, Apps & Tech Tools for Meetings | BizBash - 1 views

www.bizbash.com/...23822

event technology

shared by LU DENG on 18 Nov 12 - No Cached
  • New apps and software for the event industry are hitting the market daily. Some are improvements on existing services (an easier way to do a Webcast), while others are distinctly new ideas (turning a smartphone into a remote control). The common thread among all of these innovations is that they aim to improve the event experience for attendees or planners (or both), making it more efficient and effective. Here are 15 of the newest technology products to have on your radar:
  • 1. To Help Attendees Navigate
  • 2. To Address Language Barriers
  • ...6 more annotations...
  • 3. To Create an App
  • 4. To Control a Presentation
  • 5. To Connect Exhibitors and Buyers
  • 6. To Organize Tweets
  • 7. To Create a Webcast
  • 8. To Streamline Attendee Access
  • LU DENG on 18 Nov 12
     
    In the event industry, new apps and software are popping up daily and some of them really change the way that we deal with events management. This is an interesting and useful article in which the author introduces 15 app and tech tools for event and meetings. Some of the apps attract my eyes and I think they will be applied widely with a further development. For instance, if planners who want an app for a conference or meeting, now they have a do-it-yourself option.  Yapp launched in April and allows users to create custom mobile apps. Users can customize their theme, event invitation, the agenda and so on. They can also show their guests the final products via YappBox app for IOS. It is easy for them to update  the app and allow guests to chat or upload group photos. This app sounds great and it will leave more flexibility to its users in event planning. Great tools like this are listed in this article, and some of them may become popular in the near future.   
rnobl005

How This Wearable Tech Device Provides Custom Marketing at Large Events - 1 views

www.bizbash.com/...33107

shared by rnobl005 on 15 Jul 18 - No Cached
  • How This Wearable Tech Device Provides Custom Marketing at Large Events
    • rnobl005
      rnobl005 on 15 Jul 18
       
      I was hoping there would be a chance to share this article during the semester. This article from 2016 discusses an RFID bracelet that allows the event host to collect information on the attendees - however it doesn't have to be personal data, it's more about their interests and then using this information to create a memorable experience. Interactive marketing is a dominant force in the industry. Many consumers feel as though they need to connect to a brand before they work it into their lives. Technology can aid that process along.
  • On November 2 at the 50th Annual Country Music Association Awards in Nashville, a new tech product debuted that offers a different way for planners to communicate directly with their attendees
  • Hurdl has created a wearable device that has applications at a variety of events such as festivals, sporting events, trade shows, and fund-raisers. The brains of the wristband are housed in a circular LED button called a Pixl that attaches to the wristband. Guests receive a band upon arrival at an event, and then activate it by texting the unique code associated with their band to a phone number. In response, the guest receives a text that has an opt-in privacy policy and asks a series of questions created by the event host to gather the data they want for the event.
  • ...4 more annotations...
  • “The client can ask any question. 'What team are you cheering for? What’s your favorite song? How are identifying your gender?'” says Hurdl co-founder Betsy McHugh. “From that point forward, the event happens, and your wearable will light up based on your unique answers. For example, if Beyoncé wants to light up all the single ladies, or a sporting team wants to light up all the people who served in the military.”
    • rnobl005
      rnobl005 on 15 Jul 18
       
      While the concept behind the bracelet can translate to almost any setting, the way each event using the technology is different which makes every experience unique.
  • create a meaningful communal experience
  • Once the guest activates the wristband via text, the event host can communicate directly with that person. “Now that we’ve built this one-to-one communication network … you get to not only be part of the experience, you can also can get a text from the host. It could say, ‘Go to the concession stand to get a free Coke for the next 10 minutes,’ or ‘Go to the merchandise stands and you’ll get 10 percent off,” McHugh says.
  • In a trade show environment, Hurdl’s algorithm can analyze the anonymized data to help sponsors and exhibitors target messaging to specific attendees.
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