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smend120

How AR, VR, and robotics can work together | Artificial Intelligence | - 0 views

  • How AR, VR, and robotics can work together
  • With the help of robots, businesses not only achieve higher efficiency but ensure the safety of their staff in hazardous areas
  • With the help of AR and VR, people can experience surreal atmospheres indoors as well as outdoors
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  • Yes! Together, augmented reality, robotics, and virtual reality can be the ‘Three Amigos.’ VR and AR can offer an immersive medium to operate robots
  • With the help of low-latency networks, people can utilize robots remotely using intuitive AR and VR controls
  • Robot training
  • Virtual reality and augmented reality can be utilized to train robots for different tasks
  • With the help of dual neural networks, robots can learn new tasks by observing and breaking down several actions
  • he first network, known as the visual network, captures an image using the robot’s camera to understand the current state of an object. The other network, imitation network, tries to understand a demonstration and analyze how an action is being performed.
  • Motion sensors in AR and VR gaming can be deployed to train robots. Developers can use a pressure-sensitive trigger on a joystick to teach robots how to control grasping and articulation speed for picking up objects
  • Object recognition
  • Using this approach, robots can learn how to group similar objects together, differentiate between various objects, and identify new items that look similar to those it has already seen
  • Generally, AI-powered robots are exposed to a wide range of data.
  • By using VR, a trainer only requires a 3D VR model of several objects. With this approach, trainers and developers can minimize costs and effort required for collecting data and real-world objects. Using 3D models, robots can also be trained to recognize biological structures in the human body in detail.
  • Operations
  • Virtual reality can be used to develop teleoperating robots that can function with the help of multiple sensor displays.
  • obots replicate a user’s hand movements by using hand controllers
  • In a direct model, a user will be directly coupled to a robots current state
  • With a cyber-physical model, a user is separated from the robot.
  • Using controllers, users can guide hand grippers to move, pick up, and retrieve objects.
  • How AR, VR, and robotics can work together Augmented reality, robotics, and virtual reality can team up to develop innovative applications for various organizations.
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    They can work together. Based on this article, this can be beneficial for all industries.
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    Robotics, virtual reality, and augmented reality can work together to create cutting-edge solutions for diverse businesses. Businesses use robots to increase efficiency while also ensuring employee safety in potentially dangerous situations. Virtual reality and augmented reality, two contemporary technologies, have provided an immersive platform for media and gaming. People can explore strange environments both indoors and outdoors with the aid of AR and VR. The "Three Amigos" can be augmented reality, robotics, and virtual reality when they work together. Robot control using immersive technologies like VR and AR is possible. Business executives need to be aware of the potential benefits of combining virtual reality, robots, and augmented reality. Robots can be programmed to do a variety of jobs using virtual reality and augmented reality. There are two different kinds of neural networks: imitation networks, which attempt to comprehend demonstrations and examine how actions are executed, and visual networks, which use images taken by the robot's camera to understand the current state of an object. Dual neural networks can be used by organizations to enable robots to learn new tasks by monitoring and dissecting several behaviors. Robots that use artificial intelligence (AI) are exposed to a wide variety of data, which helps them learn how to distinguish between distinct objects, group related objects together, and recognize new objects that resemble what they have already seen. The expense and effort needed to gather data and real-world items can be reduced by trainers and developers. Robots can also be taught to recognize certain biological structures in the human body using 3D models. Virtual reality can be utilized to construct teleoperating robots that can function with the help of many sensor displays by employing hand controllers. The homunculus concept of the human brain, which postulates that there is a miniature human inside the brain that controls movement
smend120

Advantages Of Cloud Computing For Hotel Industry - 5 views

    • abroo041
       
      This article is discussing the benefits of using cloud computing in the hospitality industry, specifically, in hotels. With all cloud computing, the biggest overall benefit is that users no longer have to stress over attempting to maintain their data on their own. This article also goes into detail on how cloud computing can cut costs, improve guest experiences, promote direct booking, and allow industry professionals to work remotely.
  • Now, businesses don’t have to burden themselves by storing data in traditional in-house servers; rather, they can opt for a cloud service that would store their data in secured data centres.
  • Infrastructure as a service (IaaS), Software as a service (SaaS), and platform as a service (PaaS)
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  • By making use of cloud computing, as a hotelier, you pay only for what you demand. It specifies that your upfront costs are kept low as you are only paying for the computing power and cloud storage which your hotel actually needs.
  • The need for hardware overload in your hotel is brought down, because of which your electricity bills are also reduced by a huge margin.
  • also shortens the project time resulting in costs cutting and higher productivity.
  • An added advantage of cloud computing is that it frees your staff from their otherwise fixed terminals and lets them work independently and even more efficiently.
  • increased in the speed at which the guests access the products and services, thus only creating seamless hotel experiences for them.
  • Also, one of the major benefits is the real-time update — it makes the process much smoother and cheaper, and saves a lot of time.
  • However, when you put your hotel process and management on the cloud, it provides you with the flexibility to access it and work on it from any part of the world — all you need is a steady internet connection and a smart device (a laptop, or a computer, or mobile phone or tablet.)
  • When it comes to the benefits of cloud computing in the hospitality industry, the list includes enhanced guest experiences, massive reduction in costs, faster services and their seamless access, software and service security, and more flexibility.
  • cloud computing has transformed businesses
  • hospitality industry, cloud computing has done wonders
  • reshaped the structure of the industry
  • from increasing operational efficiency to lowering the management costs.
  • better guest experience and increase the revenue of the property.
  • ringing down costs like energy, hardware and operations
  • increasing inclination towards the use of cloud computing in the hospitality industry, they don’t need to always rely on travel agents all the time
  • hotel check-ins can be done from smartphones or tablets
  • cloud computing has transformed businesses
  • cloud-based services are now replacing the old and traditional systems at all levels. Infrastructure as a service (IaaS), Software as a service (SaaS), and platform as a service (PaaS) have all become the first choice of cloud computing services for many hospitality businesses. And they are all charged up with the amazing benefits of cloud computing.
  • Over the past few years, cloud computing has transformed businesses from across the world, irrespective of their industry. Today, the demand anytime, anywhere access has skyrocketed, and cloud computing is delivering just that — all you need is an internet connection with good bandwidth.
  • businesses don’t have to burden themselves by storing data in traditional in-house servers; rather, they can opt for a cloud service that would store their data in secured data centres.
  • There are several benefits of using the cloud and they have helped several hotels across the world to strengthen up their business — from increasing operational efficiency to lowering the management costs.
  • Advantages Of Cloud Computing For Hotel Industry
  • In the hospitality industry, Cloud Computing is a mixture of PaaS, SaaS and IaaS. It operates on the model of Use, Builds, and Migrate.
  • By making use of cloud computing, as a hotelier, you pay only for what you demand. It specifies that your upfront costs are kept low as you are only paying for the computing power and cloud storage which your hotel actually needs.
  • Hoteliers Can Cut Huge Business Costs With Cloud Computing
  • cloud computing can benefit hoteliers by bringing down costs like energy, hardware and operations. The need for hardware overload in your hotel is brought down, because of which your electricity bills are also reduced by a huge margin. Cloud computing in the hospitality industry also shortens the project time resulting in costs cutting and higher productivity. Hence, if you shift your software services to the cloud, your hotel business would witness a significant number of opportunities.
  • Cloud Computing Leads To Improved & Enhanced Guest Experiences
  • The two main purposes of an efficient and effective hotel PMS are: offer the hotel staff the best set of management tools assist you to ensure the top-notch guest experience
  • An added advantage of cloud computing is that it frees your staff from their otherwise fixed terminals and lets them work independently and even more efficiently.
  • Being on the cloud also means that hotel check-ins can be done from smartphones or tablets and not only through the hotel front desk.
  • Direct Bookings Are Made Easy With Cloud Computing
  • There was a time when hotels used to payout huge commissions for bookings to the online as well as offline travel agencies. However, with the increasing inclination towards the use of cloud computing in the hospitality industry, they don’t need to always rely on travel agents all the time. Hotels can upgrade their hotel website with cloud-powered services such as web booking engine that can be integrated to the hotel PMS. Also, one of the major benefits is the real-time update — it makes the process much smoother and cheaper, and saves a lot of time.
  • Cloud Computing In Hospitality Industry Makes Working Remotely Possible When you as a hotelier is not present in the property, managing the operations gets a little tougher. However, when you put your hotel process and management on the cloud, it provides you with the flexibility to access it and work on it from any part of the world — all you need is a steady internet connection and a smart device (a laptop, or a computer, or mobile phone or tablet.)
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    Cloud computing makes sense to work business in a cloud setting. The article states that Cloud computing has "transformed businesses" throughout the world. We learned that a disadvantage of Cloud is the dependence of Internet connection. With Cloud computing, you can share and store data. This can be a better way to run business. We have learned that Cloud computing is more scalable, secure, and reliable. Cloud computing cost less, and you can pay for what you need. Cloud you can customize what you need, to your specific needs. The article even mentions it "lowers management costs." Unlike unintended PMS, which can require maintenance, and be highly costly. We discussed in our video lecture from this past week, how hotel check-ins are being done from smart phones- as this article includes. This is beneficial for enhancing guest experience, and increasing the speed of check-ins. Travel agents have their own way of how they conduct themselves, their business, and the services he or she provides. However, the article shows how with Cloud computing, you would not need to depend on travel agents. Furthermore, Cloud computing can increase sales and revenue for a hotel property. Cloud computing is replacing traditional PMS system's and have a multitude of benefits.
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    Hoteliers today are joining in on the trend of the use of cloud computing. Some benefits of cloud computing include the increase of operational efficiency, lowering management costs since the hotelier only pays for what they demand. Energy costs and hardware operation costs are also decreased. It allows for hotel check ins to be done via smart phones and tablets and not just at the front desk upon arrival, and it also allows for hotels to not have to rely on travel agents all the time for bookings which saves them having to pay commission to travel companies.
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    No matter the industry, cloud computing has changed organizations all around the world in recent years. Today's need for access at any time and from any location has soared, and cloud computing is supplying it. All you want is a reliable internet connection. Businesses might choose a cloud service that would store their data in safe data centers rather than burdening themselves with traditional in-house servers to store data. At all levels, cloud-based services are now taking the place of outdated and conventional technologies. Many hospitality firms now use cloud computing services offered by infrastructure as a service (IaaS), software as a service (SaaS), and platform as a service (PaaS). And they are all fired up with the incredible benefits of cloud computing. Cloud computing can benefit hoteliers by driving down costs like energy, hardware, and operations. Your hotel's requirement for hardware overload is decreased, which significantly lowers your electricity costs. The hotel sector uses cloud computing to speed up projects, which reduces costs and increases efficiency. An efficient and effective hotel PMS will help you to ensure that your guests receive a first-rate experience and will provide the hotel employees with the best set of management capabilities. Another benefit of cloud computing is that it frees your personnel from stationary terminals, allowing them to work more independently and productively. Due to the cloud, guests may now check in at hotels using their smartphones or tablets as well as the front desk. Working remotely is possible thanks to cloud computing in the hospitality sector. Managing the business becomes a little more challenging when you, the hotelier, are not on the premises. However, putting your hotel management and operations in the cloud gives you the flexibility to access and operate on them from any location in the world.
rosedelice

How to Combat the Negative Side of Consumer Behavior With Societal Marketing - 0 views

  • Some companies treat corporate social responsibility primarily as a form of branding. For instance, a company that donates 10 percent of profits to cancer research might develop a marketing plan to let the public know about its good works so customers will feel better about buying its products. A more comprehensive approach to societal marketing would include an examination of the company's products and services and what effect they have on the customer and the society.
  • Consumers generally say they want to buy products that are more environmentally sustainable or socially responsible, but that doesn't translate to actual sales if the product costs too much or doesn't perform as well as its rivals. It might seem as if there's a gap between what customers say they want and what they really want, but in reality they want it all. An unpleasant-tasting, expensive brand of fair trade coffee is not going to outsell a delicious and affordable rival just because it is fair trade. However, a delicious and affordable fair trade brand could do very well. The fact that the coffee is fair trade is a benefit to the consumer, but only if the coffee meets the customer's other requirements for taste and price. Effective societal marketing treats the social responsibility aspect as an extra benefit to choosing an already fine product.
  • Sometimes a company can make its marketing campaign more socially responsible by making relatively small changes to a popular product. For example, if a restaurant offers a children's meal option including a grilled cheese sandwich, chips and a soda, it could improve the menu by offering fresh fruit and milk or juice as options. Some parents will still decide to order the chips and soda, but some will choose the fruit and milk. The company is giving customers what they want either way, but by including healthier options the company is doing what it can to have a positive impact on society.
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    Consumers generally say they want to buy products that are more environmentally sustainable or socially responsible.Effective societal marketing treats the social responsibility aspect as an extra benefit to choosing an already fine product. The company needs to give customers what they want either way by including healthier options.
georgemacintyre

How Digital Transformation Can Reshape Guest Experience In The New Pandemic Era - 0 views

  • For half a decade, the travel and hospitality industry has been trying to incorporate technology to enhance the way it interacts with its customers. Perhaps, the pandemic has been the major catalyst to accelerate digital transformation initiatives in the hospitality industry
  • But what exactly is digital transformation? Digital transformation is the implementation of the latest digital technology into a company’s business operations, processes and people to improve and optimize the customer experience.
  • The modern, tech-savvy traveler is more informed, empowered and wants to feel valued. Now, there is a demand for a frictionless, intuitive, hyper-personalized experience at every touchpoint in their travel journey. And digital transformation technologies such as AI, robotics, big data, IoT, cloud, mobile and AR/VR underpin a successful personalized guest experience.
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  • The things that power this disruptive technology — smartphones, on-demand apps, social media — are powering the change in guest behaviors.
  • 1. Leverage customer data to increase subscriptions: 
  • 2. Implement an agile leadership mindset:
  • 3. Omnichannel experience:
  • Brands must observe and compare the existing guest experience with what they prefer. With insightful data in hand, decision-makers need to modernize products and offerings, deliver innovative solutions and implement agile models in their business culture and operations.
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    The hospitality industry has needed to dive all in on technology for a while now. The pandemic kickstarted the industry to really go all in. Many of todays guests really want a very personalized experience. Hospitality companies are using technology to provide guests with a very unique experience personalized exactly for them. The use of new technology from some companies is just going to have to make other companies try and keep up with them. An arms race of technology is likely to happen in the industry.
mmoutsatsos

Nail The Basics Of Cybersecurity With Multifactor Authentication (MFA) - 0 views

  • When it comes to the basics of cybersecurity, nothing is so elemental as the password.
  • the simple password has endured as the first and last guardian of consumer and business data. 
  • But with the rise of sophisticated hacking techniques, passwords alone can no longer protect against unauthorized access and security attacks.
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  • Enter multifactor authentication (MFA). By adding extra layers of security to a user's login process and requiring they enter two or more pieces of evidence (e.g., factors) to prove they are who they say they are,
  • MFA is a great method for boosting protection against everyday threats like credential stuffing, phishing attacks and account takeovers.
  • 1. Passwords alone are no longer enough to protect against security attacks.
  • it's critical every company apply effective security measures to protect their data.
  • to protect business and customer data, it begins and ends with preventing unauthorized account access.
  • MFA is the most direct and effective way to do that.
  • A familiar example of MFA at work is the two factors needed to withdraw money from an ATM.
  • Your ATM card is the something that you have, and your PIN is the something you know.
  • companies can require all employees to verify their identities with two or more pieces of evidence to prove they are who they say they are.
  • 2. Companies around the world (from Fortune 500s to small businesses) are feeling the urgency to adopt MFA — but a knowledge gap persists.
  • It's imperative companies invest in training employees on how using MFA is essential to securing access to both work and personal accounts.
  • industries in our everyday lives — led by social media platforms and financial services — requiring consumers use MFA to secure their personal accounts, both businesses and employees are normalizing the everyday routine of MFA. 
  • make the connection between security at work and in their personal lives and understanding they're two sides of the same coin.
  • 3. MFA adoption can seem overwhelming, but it doesn't have to be.
  • By recognizing any technical, change management and financial challenges to user adoption, committing to open communication, and providing the resources and training your employees need, any business can conquer that fear of the unknown. 
  • When adopting MFA, prioritize identifying the strongest and most user-friendly authentication method possible for your organization.
  • that means using an authenticator generator app, a hardware security key or a combination.
  • the reality is a large percentage of U.S.-based employees are also consumers with a smartphone in their pocket.
  • on that phone, the employee is already using multiple apps that require MFA.
  • 4. Balance security with ease of use when identifying a preferred authentication method for your organization
  • With options like hardware keys, you often see employees run into issues losing, replacing or breaking them. But a (TOTP) mobile app can be continuously updated in ways that make the MFA process more seamless (e.g, an app that verifies automatically from trusted locations like an employee's home office).
  • authenticator apps on devices like iPhones have the added benefit of extra layers of security at the phone level like PINs and biometrics like Face ID.
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    This article talks about companies transitioning to multifactor authentication as an added layer of protection of cybersecurity.
rosedelice

Looking at the future of restaurant technology - SmartBrief - 0 views

  • Of course, customer satisfaction is always a top priority, but labor challenges are the motivator for restaurants’ automation investment. Just two years ago, increasing sales was overwhelmingly the top reason that restaurants used automation. Though new technology expense is still a concern, current labor limitations have changed the math for many restaurants, likely leading to an ac
  • eleration of automation and technology, Datassential said.
  • As consumers grow accustomed to more technology and then reach the point they no longer want to live without it – the restaurant of tomorrow may very well resemble something that’s unrecognizable today. But those operators who push the envelope with new technology will see that consumers are more willing than perhaps ever before to come along for the ride. 
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    Restaurants need to keep up with the latest technology otherwise they will not grow accordingly. Digital ordering and coordinated contactless delivery helped to keep both workers and consumers safe and allowed tech savvy food service operators to stay afloat. Even though the younger consumers are the most accepting and enthusiastic about restaurant automation. The older generation will follow sooner or later.
naxiang2001

The disruptive mobile wallet in the hospitality industry: An extended mobile technology... - 1 views

shared by naxiang2001 on 14 Mar 22 - No Cached
  • Just like a physical wallet, a m-wallet can store credit card numbers, electronic cash, owner identity, information of contact, billing or shipping details and other information
  • Also, owing to the COVID-19 pandemic that demands everyone to practice a “new normal”, m-wallet is encouraged over cash in making payments to avoid infection [
  • . Under this sampling technique and similar to the past literature on m-payment, only participants who have used a m-wallet in the past 12 months were selected
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    This paper discusses the increasing usage of the mobile wallet in restaurants and how this technology is changing how restaurants operate. The main disruption the mobile wallet is causing are challenges for smaller restaurants to remain competitive without offering mobile payment options. Larger franchises have easier access to funds necessary to make the switch while smaller operations struggle to fund needed technological upgrades. In addition to this, while many find offering mobile payment options to be a competitive advantage, this paper has shown that people rarely exclusively use mobile payment methods as most continue to also use physical cards and even cash. This makes it difficult for many managers to justify the expenditure on mobile payment systems because while lacking them may make your competitors that do more appealing, acquiring mobile payment methods may not actually increase your customer base at all.
vivduru

The blessing and curse of proximity marketing | Marketing Dive - 1 views

  • Over the last few years, retailers have increasingly seen consumers migrate away from brick-and-mortar retail stores in favor of convenient digital outlets.
  • Proximity marketing is a way to appeal to these fundamental consumer desires without sacrificing a focus on the in-store experience. 
  • This type of technology has potentially widespread applications for retailers and marketers working in partnership with each other and sharing data — for example, in airports or shopping malls where a specific marketer may not have a relationship with a particular consumer, but can provide a platform where other retailers can integrate their apps and reach out to that consumer.
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  • The Federal Trade Commission (FTC) has brought several enforcement actions against both online and offline companies for failing to comply with their posted privacy policies, failing to adequately safeguard data, failing to honor consumer opt-out promises and for a general lack of transparency.
  • Today's consumers engage in a shorter purchasing process, but the essential principles that underlie business-to-consumer marketing have not changed — consumers still make emotional buying decisions, they still want to comparison shop t
    • ngerv001
       
      Proximity marketing provides a means to place targeted messages in the hands of consumers, literally. It's the next best thing to actually walking up and putting a product in a customer's hands yourself. Customers might walk right by a sign and ignore it or scroll right past an ad in a social feed but a notification can't be overlooked quite so easily. Sending messages directly to nearby mobile users' phones increases engagement dramatically. Beacons drive promotions that are relevant to what clients are looking for, in real time, in places where it is easy for them to make a purchase.
  • According to recent studies, including a report by Retail Touchpoints, nearly half of retailers in the U.S. la
  • Whether you are a fashion retailer or a chain drugstore, proximity marketing should be on your radar
  • unched proximity marketing programs going into 2016, and the number has only skyrocketed this year. 
  • Department stores such as Macy’s, Nordstrom and Neiman Marcus, as well as major fashion retailers such as Urban Outfitters and American Eagle, are already using beacons to target consumers based on their physical location
  • t a basic level, beacons emit radio signals to connect with nearby consumers’ mobile devices, working in conjunction with a retailer-specific app in order to push certain notifications to consumers when they are in proximity to the beacon — for example, a special offer for a product in the aisle in which they are browsing.
  • From marketers’ perspective, navigating these requirements poses a unique dilemma: how can they create content compelling enough to convince the consumer to stay committed through the opt-in process to share their data?
  • These reports and guidelines highlight the need for consumers to be informed of any data or tracking that they may not expect — for example, interaction with a broad-spectrum beacon that reaches beyond the confines of an affirmatively-downloaded retailer app.
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    This article helped me gain a better undestanding of proximity marketing and beacons. Beacons emit radio signals to connect with nearby consumers' mobile devices. This article discusses some of the pros and cons to proximity marketing in order to best engage consumers. Proximity marketing is a fairly new concept that is beginning to skyrocket.
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    I found the information about the legal requirements very interesting. If a notification pops up on my phone to ask if I would like to share information, like location, I almost never do.
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    Modern society is an era of big data. There are indeed many benefits to using proximity marketing. But pay attention to avoid excessive spam, so as not to cause customer dislike.
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    This article talks about the benefits of proximity marketing and why it is the new wave in which companies should get engaged and begin finding ways to utilize this kind of marketing amongst their consumers. The collected data is priceless information for a company to gather about its ideal customers and how to engage them. However, the downsides the article brings up are the legalities around opt-in and the opportunity to allow consumers to opt-out with ease, and the pressures to get the marketing continuously. That is a compliance issue that companies should stay clear and consider. Also, it the importance to build security features to care for this data and information being shared online.
deden004

What is Cloud Computing & Why is it Important? | Accenture - 1 views

  • Cloud is a model of computing where servers, networks, storage, development tools, and even applications (apps) are enabled through the internet. Instead of organizations having to make major investments to buy equipment, train staff, and provide ongoing maintenance, some or all of these needs are handled by a cloud service provider.
  • With a public cloud environment, users "plug into" the data and applications via an internet connection giving anytime, anywhere access.
  • Cloud is often pay-as-you-go, where you only pay for what you use. Think about how a utility company meters how much water, electricity, or gas is used and charges based on consumption. The cloud is the same.
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  • Services can be requested and provisioned quickly, without the need for manual setup and configuration.
  • Cloud often uses the multi-tenancy model. This means a single application is shared among several users. So, rather than creating a copy of the application for each user, several users, or "tenants" can configure the application to their specific needs.
  • Cloud platforms are elastic. An organization can scale its resource usage levels up or down quickly and easily as needs change.
  • Before cloud computing, companies had to store all their data and software on their own hard drives and servers. The bigger the company, the more storage they needed.
  • This way of treating data is not scalable at speed
  • t's not just businesses that benefit from cloud computing. The cloud has transformed our lives as individuals as well.
  • cloud technology means that companies can scale and adapt at speed and scale, accelerate innovation, drive business agility, streamline operations, and reduce costs.
  • The first thing to consider is the deployment model—public cloud, private cloud, hybrid cloud, and multi-cloud. The next element is the service category—Saas (Software as a Service), Paas (Platform as a Service) and Iaas (Infrastructure as a service). When a company is considering its cloud migration strategy, it must consider both factors.
  • using an internet connection to access computing resources hosted on data centers managed by a third-party cloud service provider, rather than owning and maintaining these resources on-premise
  • hyperscalers.
  • organizations concerned about sharing resources on a public cloud.
  • A private cloud environment gives you complete control over data and securit
  • IaaS is the simplest option for businesses. With IaaS, an organization migrates its hardware—renting servers and data storage in the cloud rather than purchasing and maintaining its own infrastructure.
  • PaaS is a popular choice for businesses who want to create unique applications without making major financial investments.
  • SaaS is the most commonly used cloud application service and is becoming a dominant way for organizations to access software applications.
  • Hybrid cloud eliminates reliance on any single cloud provider and allows for additional levels of flexibility in terms of capabilities, security compliance, etc.
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    The article I chose is about the cloud. The cloud as its described in this article is a model of computing enabled by internet access that connects servers and networks to the public without the need to purchase large expensive equipment or staff to perform maintenance, and rather pay a monthly fee where this along with other services are performed. In this article we are given step by step instructions on the cloud computing environment and there five key characteristics. From internet access to measured service, on demand self-service, shared recourse pooling to rapid elasticity, the cloud encompasses many things and if you were like me, unsure of the what the cloud is and its functions, here is a is a step by step manual on the cloud and what it can do for you.
artandmer

Best Way to Display Photos in Weddings using Social Walls - 1 views

  • Technology has changed the way we interact with our weddings.
  • Most of the couples prefer having a website for a wedding combined with a Social wedding wall.
  • In Social Walls, Text, photos and video messages which are posted using the special wedding hashtag, are put together with the help of social media aggregator tool.
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  • after moderation, they are posted live
  • You can easily display a social media stream over an LCD screen or big plasma installed at the wedding location
  • The wedding hashtag you created for the posts should be placed somewhere where it is clearly visible
  • It’s a great way to see a wedding from multiple perspectives.
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    Hotel certified wedding planners and event and catering managers can promote social media walls to weddings, social groups, and business conventions to not only enhance the guests' hotel experience, but to also generate organic UGC (user generated content) to use in its social media marketing strategy. A relatively minimal amount of hardware is required as building a social wall can be accomplished with either an LCD projector or LED screens and a social media aggregator tool. Hotels can create new revenue streams for their F&B Department.
nsola015

New report shows an increasingly robotic future for airports - 0 views

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    The use of robots is predicted to become more common in the airport operations environment in the near future. Several airports are already testing advanced technology to improve guest experience by providing customers with security, entertainment, information, cleanliness, and advice. During the transition period, humans will continue to play an integral role, but some functions will likely eventually become fully automated. Robots can lower operational costs and improve efficiency. Even though there are barriers to implementation, including development costs and digital adaptation, several companies are investing in airport robotics. It is expected that consumers will need to adapt to this changing environment, which is intended to improve the overall air travel experience in an increasingly demanding aviation industry.
ortiz004

The Robots Are Coming To Las Vegas : NPR - 0 views

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    This article is very interesting because it is about the Vdara Hotel and Spa in Las Vegas and how they use robots for room service. The delivery robots look like dogs, called "Jett" and "Fetch." They are super technology innovative, and they can do different tasks such as; calling for elevators, alerting guests when they arrive at the hotel through an automated phone call, and traveling alone across the lobby to make sure guests have what they need. Other hotels in Las Vegas are also adopting technology to provide excellent guest services and great experiences. For example, a bar name Tipsy Robot has large machines that make drinks for their customers. Adopting robotics in Las Vegas has become a new trend that can make huge changes for the 300,000 people currently working in the gaming and hospitality industry.
imgonnarecit

Why unattended retail is exploding in response to consumer acceptance| NAMA 2022 | Reta... - 0 views

  • A host of technologies and service concepts have come on the scene as of late: "smart" coolers, third party delivery, artificial intelligence, computer vision and biometric identity verification
  • Moderator Bill Moxey, director of strategy and planning at PepsiCo Inc., made one thing clear at the outset: Thousands of locations will be adding unattended retail concepts and technologies in the near future as the consumer's preference for self service is stronger than ever.
  • Consumers wanted to know exactly what they were getting… and they didn't feel pressure about somebody asking if they wanted a side."
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  • When consumers feel less pressure, they feel more comfortable…and we buy more," he said. They will spend 20% to 40% more per transaction in an unattended setting.
  • According to the research, half of consumers think unattended is faster and more than a third of consumers think unattended is more efficient, Moxey said. Two thirds say it is more comfortable, and one third like the ability to browse and purchase without interacting with employees.The biggest takeaway is consumers don't feel pressure and they feel safe.
  • When consumers get full control over the experience, they get more excited.
  • The expansion will include a projected 12,000 lodging sites, a projected 3,000 airports, a projected 11,000 health care sites, a projected 3,000 college and university sites (including gyms, libraries, common areas and auditoriums), Moxey said. The majority of expansion will be in healthcare, travel and recreation channels.
  • Coffey pointed out that consumers on average increased snack consumption from 2.2 snacks per day to over five snacks."The people at home were rewarding themselves between Zoom calls," he said.When they go back to work, these habits won't change, he said
  • lassman said the pantry/OCS future is hard to gauge since it depends on customer budgets. With economies scaling and budgets cycling, there will be some type of need, he said, but the scale of it is uncertain.
ortiz004

Disruptive Innovation - 0 views

This article about disruptive innovation explains how the global pandemic COVID-19 affected the global economy with widespread lockdowns businesses had to change the way people work. As a result, t...

started by ortiz004 on 12 May 22 no follow-up yet
nsola015

Metaverse and the future of tourism | TravelDailyNews International - 4 views

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    The metaverse became more relevant to the travel industry during covid. This is a great way to discover new places, and can transform tourism marketing. Interactive virtual worlds can create excitement for a destination or attraction, and build interest for actual travel later on. Changes in consumer behavior must also be considered, as the culture of the new generation of travelers is currently being cultivated.
artandmer

Are hotels and outdoor concerts any safer since the Las Vegas attack? | PBS NewsHour - 0 views

  • By now, many details of that October evening in Las Vegas are well known: the lone gunman in a 32nd floor suite atop the Mandalay Bay Hotel, the arsenal of firearms, the terrified concertgoers below.
  • In a 2017 Gallup poll, 38 percent of U.S. adults said they were less willing to attend events with large crowds out of concern the events could become a terrorist target.
  • A separate Gallup poll taken days after the Las Vegas shooting found that 39 percent of Americans are “very” or “somewhat” worried that they, or a loved one, will be a victim of a mass shooting.
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  • The Las Vegas attack was, however, the first mass shooting at a hotel in the U.S., and it served as a reminder that attacks on entertainment events are a worldwide emerging threat
  • The attack Paddock carried out — from a hotel with robust security and a state-of-the-art surveillance system — left many industry insiders and security experts stunned.
  • For the first time in Coachella’s 19-year history, organizers used surveillance drones to monitor the vast grounds of the festival.
  • For months ahead of the festival, a security company called Emergence also trained Goldenvoice security and police officers in “predictive threat analysis,” a security technique that focuses on spotting signs of trouble and disrupting attacks before they take place.
  • And as security costs for hotels and event promoters increase, concertgoers in the U.S. may see slightly higher ticket prices
  • Police say Stephen Paddock planned his attack in Las Vegas at least a year in advance. In the days leading up to the shooting, Paddock was able to bring more than 23 rifles into his hotel room, set up a hidden camera in the hallway outside of his room, and drill L-brackets into the 32nd floor stairwell door and his suite to delay police from entering.
  • After the shooting, Wynn Resorts, Hilton and Disney Resorts all changed their internal policies regarding do-not-disturb signs
  •  
    High profile hotels near large events have had to respond to events such as mass shootings since the 2017 Las Vegas attack where a guest used as hotel room to carry out the shooting. Concert venues and large hotels are now using surveillance drones and predictive threat analysis to enable their staff to recognize patterns that could indicate signs of trouble. Security costs at large venues are expensive, and they are being passed on via ticket prices. Hotels need to evaluate their need for an active shooter plan and evaluate their "do not disturb" policies and train their staff to alert management when they are unable to enter a guest room, or when they recognize something out of the ordinary.
alo328

Electronic Waste Is Becoming a Global Environmental Problem | Time - 1 views

  • s a tech-hungry nation flush with cash gets ready to upgrade to the next generation of lightning-fast 5G devices, there is a surprising environmental cost to be reckoned with: a fresh mountain of obsolete gadgets. About 6 million lb
  • Workers with hammers hack at the bulkiest devices, while others remove dangerous components like lithium-ion batteries
  • That cycle of consumption has made electronics waste the world’s fastest-growing s
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  • “In our society, we always have to have the new, best product,” said Aaron Blum, the co-founder and chief operating officer of ERI, on a tour of the facility
  • Even when e-waste rules exist, it’s left up to consumers to handle their old devices prop
  • But less than a quarter of all U.S. electronic waste is recycled, according to a United Nations estimate. The rest is incinerated or ends up in landfills
  • Environmental concerns aside, compacting flammable lithium-ion batteries with paper recycling can be dangerous; recycling centers have reported an uptick in fires
  • 5G promises faster speeds and other benefits. But experts say it will also result in a dramatic increase in e-waste, as millions of smartphones, modems and other gadgets incompatible with 5G networks are made obsolete
  • ly. But recycling them can be a
  • We don’t necessarily have the measures to make sure people aren’t throwing it away,” Walters said.
  • Even so, some companies are increasing their recycling efforts on their own, whether for the economic benefit or the public relations boost (mining fresh materials has financial, environmental and human costs of its own). For instance, Apple in 2018 introduced Daisy, a smartphone-recycling robot that can take apart 200 iPhones every hour, and says it diverted 48,000 metric tons of electronic waste from landfills that year
  • Our products today don’t last as long as they used to, and it’s a strategy by manufacturers to force us in
  • o shorter and shorter upgrade cycles,” said Kyle Wiens, the founder of iFixit
  • Some environmental groups say multibillion-dollar companies like Apple and Samsung should pick up the cost of recycling the devices they sell. Lawmakers in parts of Europe and Canada and in some U.S. states have passed so-called Extended Producer Responsibility (EPR) laws, which require manufacturers to establish and fund systems to recycle or collect obsolete products
  • One solution is to make electronics last as long as they once did. At ERI’s facility, Shegerian showed TIME dozens of televisions from the 1970s and 1980s that stopped working only recently
  • About 6 million lb. of discarded electronics are already processed monthly at recycling giant ERI’s Fresno plant.
  • Americans spent $71 billion on telephone and communication equipment in 2017, nearly five times what they spent in 2010 even when adjusted for inflation, according to the Bureau of Economic Analysis. (Apple alone sold 60 million iPhones domestically last year, according to Counterpoint Research.)
  • That stream is expected to turn into a torrent as the world upgrades to 5G, the next big step in wireless technology.
  • Part of the problem is regulatory. Only 19 states have laws banning electronics from the regular trash. In states without such rules, like Nevada, electronics often end up in garbage and recycling bins, said Jeremy Walters, a community-relations manager for waste collector Republic Services
  • Our products today don’t last as long as they used to, and it’s a strategy by manufacturers to force us into shorter and shorter upgrade cycles,”
  •  
    Advancement in technology every day has led to the dumping of electronic gadgets no longer wanted to the environment. Heaps of unwanted electronic waste, hazardous containing substances like lithium-ion batteries, are dumped into the ground with all their toxicology. As the world upgrades to 5G, it will end in a rapid surge in e-waste. According to John Shegerian thinks people are yet to see the magnitude of the transition to 5G, it is tremendous than changing from analog to digital (Samuels & Calif, 2019). However, it comes with many advantages; its outcome is a drastic rise in electronic waste. The ERI recycles less than a quarter of the United States' e-waste according to the estimate made by the United Nations, and the other dumped in landfills. This waste contains harmful metals such as beryllium and mercury, that have adverse environmental dangers. Among the 50 states in the United States, only 19 States have imposed a law to bun electronics from regular trash (Samuels & Calif, 2019); the rest of the states, like Nevada they are incorporated in recycling and trash bins, according to Jeremy Walters's manager for waste collection. The consumers are left to handle their e-waste even though there are e-waste rules. Multibillion companies should the responsibility and cater for the cost of recycling for the products they are manufacturing. Companies like Apple and Samsung, nonetheless the United States is repelling modifications to the prevailing laws, according to Scott Cassel Product Stewardship Institute found. However, some companies are improving through increasing their recycling efforts. For instance, Daisy, a recycling robot introduced by Apple, can collect more than 200 iPhones for recycling every hour. But this is not enough since e-waste generated annually globally is more than we can imagine, which almost 50 tons (Samuels & Calif, 2019). In a nutshell, technology can bring many benefits to society. Still, it can also harm both the environment and the p
  •  
    the article explores the dangers of elctronic waste and give suggestions on how to better monitor this issue and resolve.
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    This article explains how the rapid advancement of technology has impulsed an increase in the use of technology, however has resulted in a rise in ewaste percentage. This happens because companies have opted for creating products that do not last for long periods of time, since they want to sell future products.
kdomi006

Food for thought: How Airbnb markets to hosts, The rising costs of advertising and more... - 1 views

  •  
    Advertising costs were mentioned a few times within this article. With that being said, a few ad channels are becoming limited. For the most part, advertising is currently being done through Google or forms of social media. Chatbot has really become a priority for investors. What this article is trying to find out if having chats means faster/more reservations or reduces time spent with customers over the phone. Getting rid of a phone conversation seems like a plus because most consumers prefer to text or email rather than talking on the phone. China has developed ways for consumers to pay using their smartphones (like Applepay). So far it's been a success in China, being that it's cheaper for merchants and a convenience for guests. Unlike China, Applepay still hasn't been a huge success. Air BnB has been successful in marketing tactics in this generation. This is due to the fact that they change methods/tactics and increased efficiency. Although it may cost more, it is more effective when it comes to more revenue.
shineal

Data privacy matters in the hotel industry - Insights - 0 views

  • Data privacy matters in the hotel industryDr Michael Toedt Posted on 3 March 2022
  • Data privacy matters – period. As companies (including hotel chains) collect more and more personal data from consumers for marketing and research purposes, consumers are becoming increasingly concerned with data privacy and data protection. They want control over their data and they want to know exactly how it will be used. With legislative changes giving consumers more rights over their personal information, hoteliers need to both know the law and understand why data privacy is so important to hotel guests.
  • Good data privacy builds trust and loyalty
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  • “Commitment to data protection” drives brand loyalty for 31% of consumers, a figure that increases to 40% for “Trustworthiness”[1].This backs up the findings from a 2018 survey by Salesforce, which found that consumers are more likely to stay loyal to a company, spend more money and recommend its services if they felt they could trust the organization with their data
  • Data breaches cause serious financial and reputational losses
  • Every type of organization could suffer a data breach if adequate data protection controls and systems aren’t in place.
  • Hotels concerned about their ability to adequately protect guests’ personal data should take immediate steps to address this. A common problem is the existence of multiple guest profiles across different platforms within the hotel tech stack, such as the PMS, CRM, RMS, POS, website, etc. Where these are not fully integrated, data has to be updated manually, which carries significant risks.
  • Key legislation explained
  • There are strict rules around how data can be obtained, stored, managed, and used.
  • Achieving data privacy compliance
  • large amount of valuable data held by hotel groups makes them a prime target for hackers and cyber thieves.
  • From compliance and reputational viewpoint, these functionalities are truly invaluable to hoteliers. However, IT can only do so much. Other key considerations for hoteliers include creating robust data privacy policies, providing clear guest communications, and training staff on data privacy processes. Taking a 360-degree approach is the best way for hotels to protect themselves and their guests from data breaches and the associated risks.
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    This article by Michael Toedt on "Data privacy matters in the hotel industry" speaks on the approaches that can be taken to protect guests' data and their privacy since these practices increase guests' trust and loyalty to companies. Accordingly, it is vital for hotels to securely store guests' information. Thankfully, CDM systems make it much simpler for hotel staff to manage data-related requests from clients, such as updating personal details. They also enable one-click deletions, preventing data disputes.
kyleemcroberts

What is E-Marketing? Features, Types & Advantages | Marketing Tutor - 0 views

  • Web marketing, digital marketing, internet marketing or online marketing; all of these words are synonymously used for E-Marketing.
  • technologies and media to connect customers
  • e-marketing has become a very important part of the marketing strategy of different companies.
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  • E-marketing is Cheaper than Traditional Marketing
  • Cost-Efficient.
  • how much sales the business has been made as a result of e-marketing.
  • Instant Response
  • Tangible ROI
  • Disadvantages of E-Marketing
  • ability to collect a wide range of data about your customers.
  • feedback from your target market.
  • Personalized Marketing.
  • exposure
  • e-marketing is that it’s accessible from everywhere across the globe.
  • increase the number of visits
  • No risk at all.
  • competition
  • Privacy & Security Issues.
  • Price competition also increases with higher transparency.
  • fast-changing technological environment,
  • cost is very high.
  • Types of E-Marketing
  • Email Marketing
  • efficient and effective
  • cheap but also very effective.
  • Social Media Marketing
  • Directly communicating with your customers can increase brand loyalty.
  • dependent on technology
  • Video Marketing
  • Video marketing is very effective if it conveys the right message to the right audience. 
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