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This article is give hoteliers some recommendation of how to use property management system effectively and efficiency in the future. Until today there is no PMS (property management system) solution providers can promise the hoteliers use the PMS that can drive ever-increasing levels of efficiency and effectiveness. Therefore, the hoteliers have to focus on the right direction of the potential buyers. First of all, hoteliers have to focus on building the guest database. We can provide the survey for the customers and reward programs. Hoteliers can easy capture the data from the customer's survey. It's necessary to understand customer's behavior and enhance gusts profiles. By check the comments from customers that hoteliers can further maximize the value of guest relationships. In the end, the business can reach their full potential. Second, focus on technology integration. Technology very important for now, every business use the software for their daily works. Hoteliers have to take advantage of technology and make it easier to bring the third party software add on modules into a PMS. This way can help business minimum hassle and expense. Third, focus on revenue management. Next generation is a key to improve the business revenue management activities by capturing and storing customer's data. Revenue manager have to maintain a large data set. For a big hotel, the data set may include dozens of customers segments, more room type, several years of historical booking and reservation data etc. Next, ensure that all necessary module is available. The next generation PMS should provide more options for manage their hotel or resort facilities. For example, spa management solution, the manager can provide an optional module that customers can make appointment which is easy to manager their business by those new optional modules on PMS.

The Oracle Hospitality Opera Room Reservation System will allow hotels with other Property Management Systems in place, to use their service through SmartHotel. The Room Reservation System will basically let the property have a complete overview of the inventory of the hotel, making it easier to maximize bookings, create a powerful database, and increase revenue.

Global Distribution System (GDS) is a system operated by an organization that empowers automated exchanges between travel specialist organizations for mainly airlines, lodgings and vehicle rental organizations and travel agencies. Travel agencies generally depended on GDS for administrations, products and rates so as to provision travel related administrations to the end consumers. A GDS can connect services, rates and bookings uniting items and services over every one of the three travel segments: i.e., aircraft reservations, hotel reservations, vehicle rentals. The biggest global distribution framework is Amadeus. GDS is not the same as a PC reservations framework, which is a reservation framework utilized by the specialist organizations also known as vendors. Essential clients of GDS are travel specialists both online and office-based to reserve spot on different reservation frameworks kept running by the sellers. GDS holds no inventory; the inventory is hung on the merchant's reservation framework itself. A GDS framework will have constant connect to the merchant's database. For instance, when a travel office asks for a reservation on the administration of a specific carrier organization, the GDS framework courses the demand to the proper aircraft's PC reservations framework. This empowers a travel specialist with an association with a solitary GDS to pick and book different flights, lodgings, exercises and related administrations on every one of the merchants working in a similar course who are part of that GDS network. There's no uncertainty that global distribution frameworks will have an imperative influence in the travel landscape for a long time to come, yet their conventional job is changing and being tested by every one of the progressions occurring in the travel business. While such changes will affect the future development open doors for global distribution frameworks, there will keep on being a job for them as they advance to address the issue

The recent cyberattack at Marriott International Inc. has many hoteliers wondering what are the legal and business risks associated with security attacks? The recent breach at Marriott further proves the point that businesses should prepare now or be willing to pay for it later. In November 2018, the Bethesda, MD-based hotel company revealed there had been unauthorized access to the Starwood guest reservation database, which contained guest information relating to reservations at Starwood properties on or before Sept. 10, 2018. Businesses face a multitude of risk when looking at the potential consequences resulting from a cyberattack or breach. As we've seen recently with the Marriott breach, there can be significant impact to brand equity in the marketplace. This impact can be far reaching for publicly traded businesses, resulting in material impacts to businesses and business valuation, and long-term impact to user adoption. In addition to the downside risk from the market, businesses must also mount expensive defenses against litigation that increasingly takes the form of class actions. Reputation is important in every trade but is especially important in the hospitality industry. This, coupled with the fact that consumers are becoming more sensitive to privacy and security related issues, means that businesses in the hospitality industry must manage against these types of risk and allocate appropriate levels of funding toward information security. What should hoteliers learn from the Marriott breach? Pay attention. Marriott was aware that there was a potential issue shortly after it acquired Starwood, but did not, apparently, investigate in detail. Marriott may not have created the problem, but it bought the problem and didn't treat it with the seriousness that was necessary.

I find this to be an incredibly fascinating story, and borderline embarrassing for the company involved. However, it highlights just how something as simple as a connected thermostat within a casino fish tank left an organization vulnerable to a data breach. Additionally, I see this foreshadowing the immense importance IT infrastructure security will play within organizations in our time.

I hope this company had that Cybersecurity insurance. As the previous student noted, it is amazing how creative data breaches can be. Hospitality companies will be at a crossroads soon, as new technology is constantly introduced and implemented on the daily. It will be important to have a strong system in place to protect data from hackers in general. Moving forward, perhaps companies will have to do thorough research on technological products they use and how they can be a potential threat. So the company can strengthen their data security measures to avoid additional attacks in the future.

Everything in life and business today is about how you can make big bigger, fast faster and everything more personalized. This article is giving suggestion about how GDS may evolve in the future to make it more personalized to the buying customer as well as making it more GDS more secure. GDS are starting to price compare with competing sites and businesses are offering incentive of not having service fees if you book directly through them. Where is this leading the GDS systems? Perhaps into the Blockchian technology, where a customer can purchase a token and essentially cash it in when they exchange it for the service being done. This is allowing for more secure transactions of moneys. GDS will never go out of business, but there is always a way someone is looking to make it better, Blockchains may be something of the future trend.

HRIS is used for employment actions such as applicant tracking, performance management, attendance, compensation and benefits management, work force analyses, and scheduling.

"Insiders can target a variety of assets depending on their motivation. Usually, they focus on data that can be either easily sold on the black market (like personal information of clients or employees) or that can be crucial to company operations (such as marketing data, financial information, or intellectual property). Frequent targets of insider attacks include:  Databases"

The article delves into the aspects and benefits of deploying human resource information systems, also known as human resources management systems. The software assists with database management, time and labor management, payroll functions, benefits management, employee interface, talent acquisition and retention and input/output.

Social media is an ever-increasing platform for marketing a business. New features on Facebook and Twitter allow for easier interaction between a business and potential consumers. Marketing managers need to know how to best utilize these tools to optimize ROI for their companies by responding to messages quickly and tagging all content.

The article shows us 5 advantages of event registration software. 1. Quick and easy registration for the participant. Paper registration requires participants much more time and processes. 2. Automatic confirmation emails. Most online registration software would send a follow-up email to the participant. Participants need not pay more attention to reply to status of their entry. 3. Online data submission is secure. Managers should inquire about the online registration software's security standard. If it is not secure enough, managers can ask the company which provided the online registration service to pay for the negligence. 4. Real-time reports. It is helpful for event organizers to prepare well before the event. Because they can get participants' and suppliers' data from real-time reports. 5. Using less paper is good for the environment. Nowadays, more and more organizations are willing to hold "green" events. Taking event registration software is not only good for the environment but may prove valuable to organizations' marketing campaign.

-Choose a custom POS platform. -Train your staff in the technology. -Maximize your restaurant management features. -Practice POS maintenance. -Integrate the POS system with essential software. -Legacy POS' are not customizable and are usually in old terminal computers. -Your staff can focus on making the most of the new POS system rather than learning to work around its limitations. -mPOS technology allow you to take payments wherever you are. -mPOS' have a familiar interface, streamlined systems, and support flexible customer interactions. -Staff should be trained with staff allocation tools, kitchen communication features, and customer databases. -For sensitive restaurant management tools, your POS should enable role-based user authorization. -Know your POS' tech support team, be aware of security measures in place, and review system update protocols with your staff.

I found this article fascinating. It shows that no matter how much security we think we have, there will always be someone who is smart enough to hack you. We bring Smart devices into our homes and businesses to make our lives easier, yet these devices make us vulnerable to cyberattacks. In this article it details how a hacker(s) used a Smart thermostat located inside a fish tank to access and pull sensitive data out of a casino. I'll never look at the fancy aquariums in resorts/restaurants the same.

This article, published in 2015, covers a study performed in Turkey to analyze factors in hotels that lead management to prefer desktop-based PMS over cloud-based PMS or vice versa. The study uses qualitative research to determine the reasons for the usage of PMS and the advantages and disadvantage of either system. The study found that, among others, significant factors that contribute to the form of PMS implemented by mangement may include the size of the property, reservation channels, and prior level of IT experience.

Cyber attacks open more and more often and varied since cybercriminals are becoming more cunning and their methods more challenging to detect. This article introduces some types of strategies implemented to protect companies' businesses from cyber threats and cybercriminals. Including using Anti-virus software, firewalls, password managers (very useful while some even free), VPN, patch management program which not only for operating program but also for other applications running on your system, consider the email SPAM/Malware filters and security awareness training for the employee since "humans are the weakest link." An employee who accidentally clicks on the wrong link can put in motion a chain of events that results in a cyber breach. Finally, plan a 24/7/365 network and endpoint monitoring.

This article describes trends in technology in the hotel industry and the applications of them in the Russian economy. The article discusses what the trends in IT are and how they may apply to the hotel sector of the hospitality industry, providing real-world examples and hypothetical scenarios. The information in this article is insightful to the relationship between hospitality and information technology and provides a perspective on this relationship from the viewpoint of the Russian hotel economy specifically.

Even though this article is from 2019 it is still extremely relevant today. POS systems are found in most hospitality outlets and the chances for a security breach are high. I have often thought when I had my credit card to a waiter and they are gone for 10 minutes are they copying the number, is it being added to a database that can then be hacked? The importance of having the proper securities in place, the proper malware and security software is really important. Having had a catering company for 20 years I had to do PCI compliance tests every 6 months and for years I just handed it over to my IT to do the test. He would suggest things to make us safer and since it usually cost money I would shake it off. It wasnt until the credit card processing company i was using had a security breach that I realized how important these PCI rules were. It is something going forward I will always pay attention to!

The article I chose was based on disruptive innovations (DI) in a post pandemic world. In this article DI is represented as a necessary change through the additions of increased safety measures by implementing contactless ordering and payments to keep not only the guests safe but staff as well. This article describes how DI will not only give customers a stronger sense of safety but also give staff the opportunity to collect more data on customers in turn enhancing the guest's possible future experiences. This is just one example of how DI is helping to make customers experiences better during the COVID pandemic.

New advancements in technology and the hospitality and tourism industry have led to the collaboration of both sides to create better guest experiences. By using new technological products in the hospitality industry, guests can have contactless interactions to reduce their health concerns, brought on by the pandemic, as well as increase a business's productivity at the same time. The new innovations can also give more data on guest interests and help businesses learn more about their audience to make better decisions later on.

"Disruptive innovation is nearly as old as the hospitality business itself." A post pandemic world has taken a new direction towards contactless service, and DI technology has played a huge role in how we now operate going forward. Sevenrooms is a online reservation software similar to open table that allows for a seamless reservation process. It tracks data such as how much a guest has spent, how frequent they visit and even table preference. "This helps tailor the guest experience and personalize your communications with guests, resulting in increased loyalty and retention." Sevenrooms also uses an SMS messaging feature to notify guests about any updates to their table, which allows them to enjoy themselves freely while waiting instead of being crammed up in the front of the restaurant.

Cloud computing is the delivery of services through the internet with the use of a cloud based remote database. Cloud computing helps businesses with cost savings, productivity, speed, efficiency, performance, and security. There are different types of clouds which include public clouds, private clouds, and hybrid clouds. In addition, there are also three services in cloud computing which are; software-as-a-service which provides the user with a pay as you go model, infrastructure-as-a-service, which provides the user with services via IP addresses, and platform-as-a-service which is a platform delivered via the internet. There are both pros and cons when it comes to cloud computing. Some pros include the ability to use the software from any device, cost savings, and storage utility. On the other hand, some cons include security concerns, internal bugs, and power outages.

I also read this article just for a better understanding of the cloud and to really dive deep into the good and the bad, because as we know you can't have the good without the bad. I didn't realize the many different types of cloud computing so that was interesting to read.

Hello Alejandra, This is another great article that you have posted, thank you! Although I have been doing a lot of reading this week on Cloud Computing, I was truly enlightened by some of the information in this post; for example, Cloud Computing offers both public and private services, coupled with a Hybrid option that allows more flexibility and helps optimize the user's infrastructure and security. Further, creating and testing apps, and audio and video streaming were highlighted in this article, unlike others that I have read. Moreover, it broke down the functions of the components of the system (SaaS), infrastructure-as-a-service (IaaS), and platform-as-a-service (PaaS). Equally, some disadvantages stood out to me, like if the encryption key is lost, the data disappears. The geographical reach of cloud computing cuts both ways: A blackout in California could paralyze users in New York, and a firm in Texas could lose its data if something causes its Maine-based provider to crash. Additionally, with many individuals accessing and manipulating information through a single portal, inadvertent mistakes can transfer across an entire system. In closing, I have noticed that overall the benefits of Cloud Computing can tremendously assist companies in many ways, but some of the disadvantages can have a catastrophic impact on businesses and their operations. Shineal

Hospitality employees are faced every day with multi tasking which can lead to human error. AI has many benefits in making the majority of these tasks automated. Hatboxes will take a guests information, and record it into the database which will allow the staff to make the stay more personalized with information at hand.

The article simply describes the ways in which AI is apart of our everyday lives and how it has not only impacted us as individuals but in the hospitality industry. Years ago, when we thought of AI we would think of big robots but now AI is as small as a chip in an iPhone, or as intangible as data on a software. AI has enabled a deeper level of personalization to guest experience as well as added close to maximum efficiency in the data and intelligence realm. It allows for multiple processes to be happening at the click of a button, lessening the potential exhaustion of our human resources in these businesses. In my opinion, AI has brought exponential convenience to our everyday lives and although sometimes intrusive, it makes life easier. Being able to rely on a piece of technology to remember certain patterns and trends is convenient and efficient.

In this article, the author thoroughly discusses how artificial intelligence has severely impacted the hospitality industry. The author begins with a short description of what AI really is, stating "The term "AI" doesn't have to refer to an autonomous robot that handles the cleaning in your home. It can just as easily refer to the algorithm used to personalize the marketing emails you receive". They then go on to explain how AI can be and IS extremely helpful to the operations side of the hospitality industry. For example, when the front desk phone rings, AI can be implemented to intelligently reroute incoming calls to the correct department's line, alleviating some of the work off of the front desk staff who would've otherwise needed to stop what they're doing to answer the phone for something as simple as a transfer to a different department. Next is a section dedicated to how AI can personalize the guest experience. By collecting data on guests while they're using your website, you can show them offers and amenities at your hotel that are tailored to them. The example in the article states "You might make special offers that speak to their unique needs, such as child-friendly rooms, all-inclusive stays, or experiences that include a room at the hotel, but also tickets to events or shows in the surrounding area". All in all, AI is vital to the hospitality industry. It not only helps guests have the best experience they possibly can, but it also helps the staff with providing the best service they possibly can to the guests.