This article shows 8 benefits of proximity marketing: 1. Fast, easy and cost effective to deploy 2. Grow visitor-to-customer conversion rates 3. Engage customers and grow loyalty 4. Enhance client experience 5. Get unique advertising offline tool 6. Boost offline-to-online conversions 7. Use the power of personalization for the perfect customer journey 8. Analyze your marketing campaigns and make improvements on every stage of your offline marketing campaign

The article shows us 5 advantages of event registration software. 1. Quick and easy registration for the participant. Paper registration requires participants much more time and processes. 2. Automatic confirmation emails. Most online registration software would send a follow-up email to the participant. Participants need not pay more attention to reply to status of their entry. 3. Online data submission is secure. Managers should inquire about the online registration software's security standard. If it is not secure enough, managers can ask the company which provided the online registration service to pay for the negligence. 4. Real-time reports. It is helpful for event organizers to prepare well before the event. Because they can get participants' and suppliers' data from real-time reports. 5. Using less paper is good for the environment. Nowadays, more and more organizations are willing to hold "green" events. Taking event registration software is not only good for the environment but may prove valuable to organizations' marketing campaign.

This article shows us some reason to update computer or office equipment. Updating software and hardware would be helpful to reduce costs on fixing equipment, increase employees productivity which takes employees to complete tasks faster and easier. Then, having a secure system is so crucial, because older software and hardware are more prone to viruses or hackers attacking. In addition, updating computer equipment will avoid incompatibility issues.

This article shows a few important steps to make companies staying ahead of the curve. Leaders can create an environment of trust, tap into the creative energy of their people, master characteristics of agility (speed, flexibility, strengths), stay committed to values, staff, and customers, stay uncommitted to anything that may tie you down, master the short-term, but think future.

This article shows us many advantages of using computerized accounting software. It is useful for managers to manage enterprises through instant reports which were provided by computerized accounting programs. And it also be helpful for financial manager to check the manager's work. The advantages of the computerized accounting software includes: speed, automatic document production, accuracy, up-to-date information, availability of information, management information, GST/VAT return, legibility, efficiency, staff motivation, cost savings, reduce frustration and the ability to deal in multiple currencies easily.

This article shows us some pros and cons of digital menus. The Pros includes captivating, saves time and resources, real-time capability, instant payment, and customer satisfaction. The cons includes waitstaff unhappy, added expenses and power problem.

The article showed us top 5 trends in modern hotel PMS technology. They are Cloud, Mobility, Guest engagement, Endless integration and Sleek design.

This article showed us 3 scary effects of e-waste on the environment and human health. Although the long-term effects of e-waste are still unknown, it certainly has some negative impact on soil, water, and air quality. This article emphasize negative influence of e-waste. I think we can eliminate e-waste through joining e-waste recycling program.

This article shows us everything we need to know about Hotel GDS. It includes GDS in the hotel industry, GDS work way in travel, seven major GDS systems, the way to access leading GDSs with GDS software, GDS conditions of use, benefits of connecting hotel to the GDS, and how to use the GDS to capture cruise travel bookings at hotel.

This article showed us 5 cloud trends coming up over the horizon in 2020. They are multi and hybrid cloud environments will continue to grow; retaining compliance in an increasingly complex environment; organizations will make it a priority to control cloud costs; solution-focused partners; a continued shift to tech on demand.

The article tells us 7 ways to make hotel smarter. 1. Enhanced Connectivity to Guest Services and Staff Members. Hotel should pay attention to online visitor reviews on websites. Many smart hotel systems have adopted bespoke technology to provide faster and more targeted guest selection capabilities without sacrificing quality. 2. Intelligent Environmental and Entertainment Controls. Guests will often rate their experiences in direct relation to the amenities that they are provided with. It therefore makes a great deal of sense that many hotels have adopted the same smart systems that can be found within homes. 3. The Inclusion of Voice-Ready Technology. Voice-controlled technology provides guests with a convenient means to control basic aspects within their rooms. Voice commands can control options. Voice-ready technology has made great progress in recent years. 4. Smart and Interactive Maps. The real-time interactive mapping not only can these items be used to orientate the guests themselves, but such maps are just as capable of displaying important information, like nearby attractions and places of interest to visit. 5. Personalised Forms of Entertainment. Many hotels are now beginning to provide guests with even more intuitive ways to access personal entertainment accounts, like voice control, access to audio books and customized music playlists. 6. The Concept of Sustainability. Guests are now appreciating their relationship with the natural environment. And a smart hotel room is known for its energy-saving qualities. Therefore, smart hotel systems also can improve sustainability. 7. Adopting Smart and Targeted Forms of Data Collection. In smart hotel, data can be collected without violating the privacy of patrons to make important policy changes as well as to cater to the needs of a certain demographic.