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This article describes how MasterCard is expanding its e-marketing engine to the country of India. It will use a program to target experiences at certain cities. For example, Paris is a popular destination, so the program will offer special events, such as a visit to the Louvre after closing hours. The company is targeting India because of its growing more affluent population.

By Call Accounting Software, manager can monitor, evaluate, forecast and allocate communications management services and expenses. 

Posted in eTourism News @ Nov 11th 2011 2:32pm - By Bryan Marsh Today we're excited to announce the release of our Mobile Interface on the eTourism Content Management System. The eTourism Development Team have been hard at work building an interface that is feature rich but simple to use.

This article discusses the promising technological advances going on in the space of proximity marketing. It details the advantages that proximity marketing can offer companies over traditional marketing methods and even lays out several ways that companies can get started in the space. Give how many times the average person checks their phone a day and the growing number of companies that are expected to adopt beacons, the technology used to broadcast content to a specific physical location, it makes logical sense that the technology for proximity marketing will only increase. That is why systems like Coaster CMS, the Content Management System, listed in the article will continue to be more prevalent as the need to have a firmer grasp on the content being delivered to customers becomes increasingly more important and used in a more widespread fashion.

Microsoft has created a new plan for cloud-based management of devices using multiple operating systems. Their new versatile Cloud OS uses iOS, Android, Windows 8, RT, and Phone 8. 

Because the calling rates decrease, hotel revenue of calling decline. However, according to this article, hotel can get much profit when using call accounting system. Hotel could track the busy number or peak calling times to set up specific rates or charge plan to maximize revenue from call. Besides, night auditors should pay more attention on reconcile balance between calling bills and hotel calling record, and ensuring the calling accounting system keep the accurate rates for different guests or locations.

the new technology for the fast food restaurant to monitor its oil condition to make sure the quality of the oil and provide the healthy choice for the guests to buy it. it is real useful, but i doubt it will costy and may not be apply easily even though it is a good idea for healthy food. 

This article was very interesting to read about sustainability and how companies are trying to adapt. These companies are trying to cut greenhouse gas emission so that they can help out the environment but most importantly to save money. Due to the advance in technology, it is a little easier for CEO to make their companies sustainable. What is motivating these companies even more is that it really helps them save money and make more profit. I really think it is a good thing that companies are trying to be sustainable, if it was up to me I would have been try to make my company sustainable because it's just a win-win situation. You are helping the environment big time and also your profit becomes even bigger. I learned that software plays a major role in creating a more sustainable supply chain. At the end of the day going sustainable will benefit the environment, company and customers.

This article describes a new website created by TheeDesign Studio, a web design agency in North Carolina that specializes in creating interactive marketing websites for companies located in NC. They recently celebrated the launch of a web design project for a local party planner, Jennifer V, a premier event planning company that provides that provides services for any type and size of party, wedding, corporate event and religious celebrations. The new website was built using WordPress to allow the company to easily manage their events gallery, website content updates, blog posts, and track internet leads; all vital items for companies to be successful in this technologically advanced world. The website serves as a valuable resource for potential clients and business partners to learn about the company's event planning services by featuring an on-site blog, lead generation form, and an easy to update events gallery to showcase their portfolio. It is important for companies to have the latest technologies and techniques in web design programming and internet marketing as well as maintain user-friendliness to be ahead of their competitors. I checked out Jennifer's web page and I found it very user-friendly and inviting.

The article talks about a integrated cloud computing system developed by HP for the travel and hospitality industry. It will allow a user to book a flight, hotel and car rental all using one system which will then generate a electronic receipt, thus also rendering the operation paperless. Articles like this shows us that we are in a ever changing industry, our adaptation needs  to be immediate if we want to keep our customer happy. Programs like this let us know that our customer can also come from the most unexpected places in the world, because we are not just providing a service like hotel or restaurant, we are serving a much larger  objective for our customer which is 'the need travel" 

This article speaks about combining all aspects of travel and hospitality that guests utilize. For instance, hotel, car rental and flight. This is a really good idea because it makes it easier for the guest to pay for and make travel arrangements.  It also allows for collaboration between the industries which would, as the article says, change the travel and hospitality industry. Creating the system in the cloud makes it easily accessible to all those who would be collaborating. There would be no need to host the server because that would be an extra expense. For this idea to be implemented, serious considerations and development have to be looked at for an internet back up. Should companies accept the Agilaire Passenger Service Solution cloud network, then their success and functionality depends on the constant functioning of the internet.

This article talks about how does the tourism industry had develop in the past years and how connected are all the branches that form part of it. Hotels, Airlines, Car rental, are the basics of this industry. With all the technologies growing faster, these business still complain about a miss conection between them. This is what HP is trying to fix, developing a Agilaire Passenger Service solution to create a foundation on top of which the company is bulduing a new scalable cross-company reservation and billing system that will reside in the cloud. the basic idea is to allow companies in the travel industry to leverage a common transaction processing system built using modern Linux, Java J2EE and service oriented architecture (SOA) technologies wrapped around an easy-to-use interface. Where this gets interesting from a business perspective is that if you can break down the transaction barriers between companies in the travel and hospitality industry. We can see how the cloud is growing and helping industries to be integrate all together

Based on a 2012 survey technology investment its anticipated to be essentially flat for 2012. Its expected to grow i Asia-Pacific region and Latin America, but to decline in Europe and North America.

This articles focuses on companies setting aside more money for IT investments. They explain how they need to be up to date with everything going on out there and they don't want to be left behind. They are very big on customer relationahip and customer retention. This article refers to all big companies out there including ones in the hospitality industry.

This article summarizes how a particular advance in IT, specifically cloud technology, has made it easier for hotels to actually provide hospitality. By democratizing the industry-leading technology solutions, the cloud provides independent hoteliers with the ability to compete with their larger counterparts by increasing efficiencies. While the article identifies many of the general benefits of cloud technology that we have been discussing in class previously, such as uninterrupted access to business solutions and much lower hardware costs, it goes on to provide specific examples of how hotels can actually integrate software within the cloud to power their business. For example, revenue management solutions on the cloud often work on a pay-as-you-go model, not a subscription. This increases the number of connections that hotel revenue managers can make with OTAs, in turn driving conversion to actual bookings. Moreover, cloud-based revenue management solutions provide integrated software that decreases the need for a large revenue management staff. The article also cites the prevalence of mobile bookings, which are growing at 20% versus 2% for desktop bookings. More than a fifth of bookings are actually done using a mobile device. With all of this new consumer data, hotels can actually personalize their offerings for their guests. This will decrease generic advertising costs over time. The reason why it is important to take these mobile bookings into account is that mobile consumers are already connected to the cloud as they make these arrangements. With that in mind, hotels need to turn around and continue to push storage, advertising, and booking solutions on the cloud to meet this demand.

Valued investors are seeking a sense of opportunity in the stock market and have found it in investing in technology firms. Many of the major and most famous names in technology are becoming a valued investment to big shot investors. The article relates back to 1999 and the 2000's, technology firms were not considered a valued investment. Today companies like Google, Cisco Systems, and Apple are yielding high profits, paying dividends, and have strong balance sheets. The author also points out the faults in investing in the wrong technology company. Examples like the Palm Pilots, Motorola Razor, and now Blackberry that are all obsolete or close to it.

Our Philosophy "We believe that independent hotels and smaller chains deserve the chance to compete with well-established hard brands with massive budgets. With that in mind, we develop smart, innovative and affordable tools to help even the playing field. May the best hotel win!" This company (evolution) looks to distinguish their brand by giving the opportunity to independent or small chain hotels the chance to fight with big chain hotels. Having said that, in this article they (evolution) state that a 40% of a corporate negotiated rate is no visible on the hotels' GDS. As stated previously, this percentage refers to that of a small chain hotel or independent hotels, not big chain hotels. After researching this sector, of corporate customers, they found that the GDS nor the CRS nor the CM (Channel manager) are sufficient for a satisfactorial system. Thus saying that these systems do not work on this specific market because the information provided through them is probably erroneous for many reasons. Such reason are stated by the article as follows: 1. wrong access codes provided by travel agents (miss communication) 2. hotel's rates are visible but not go according with the contract. 3. incorrect access city codes have been supplied (miss communication). 4. availability for those rooms are not applied in time by the hotel (probably because of lower staff). 5. lower rates from other sources (other sites give better rates than corporate GDS). 6. wrong rates loaded for the corporate customers (wrong information and not having glanced at it on time); among other possible reasons. I believe all this can be fixed by taking proper actions (evolution also offers solutions to these problems), but not everyone has a desire or the focus to attack them, thus falling on these situations.

This article is talking about how the hotel cybersecurity keeps guest information data secure and why is very important. Most of the hotel has a really big database of the guest's personal information. Thus, it's easy to have security problems happen in the hotel. Hospitality organizations have to understand their vulnerabilities and always have to make a plan about how to protect hotel guest's data. This article also introduced 4 key areas cybersecurity teams need to focus on. First of all, instill security as a Cultural Norm. When the customer chooses the hotel to stay, which means they trust this hotel, they feel the environment is safe and they trust the digital assets as well. They will connect the Wi-Fi with their personal laptop or smartphone. Therefore, hotelier have to train their employee about provide the safety environment for their guests is necessary and everyone have to focus on it. Secondly, Think Beyond the Credit Card. Every billing system need to be protect customers personal and financial information, the hotel need to think about the multiple endpoints. Third, Be Smart About Responses. When the cybercrimes happen, they need to be reported responsibly and they have to know this thing at the first moment. Hotel have to keep training their security teams and be aware of some bad things happen. The last one, Don't sleep on Insider Threats. There is one thing that hotel have to focus on that the employee may steal data to sell it to other company.

This article mentioned how hotels do not have as many transactions as popular stores have but their transactions are typically more than grocery transactions. Hotels have a lot of personal information for many people and that information should not be leaked, never. It was mentioned that hotels need security as it is a cultural norm, you have to think beyond the credit card, be smart about responses, and don't sleep on insider threats. "Hotels are vulnerable to cybercrimes through a variety of avenues that break with the traditional physical security measures deployed across the hospitality industry. Keeping guests and their assets - both physical and digital - safe is paramount to preserving both the image and financial security of hotels."

Vizergy has quickly become an industry leader in eMarketing techniques and methods, as highlighted by their relationship with one of the fastest growing, most advanced data centers, Peak 10. Vizergy's proprietary cloud-based, hospitality focused marketing system has created proven strategies that set the pace in a fast-moving digital age, where time is truly of the essence. Its systems allow hoteliers and hospitality professionals to easily and efficiently maintain all aspects of their digital marketing presence. Peak 10's advanced technologies and infrastructure support only further Vizergy's superiority.

Beacon-based indoor location technology is driving the future of airport consumer experiences. Mobile applications use these beacons to provide up-to-the-second information to travelers regarding everything from flight data and security checkpoint line length to taxi wait times and baggage tracking. The largest commercial value of these apps and beacons lies in the platforms' ability to integrate with third-party apps and infrastructure from airline carriers and airport retailers. While this integration could potentially drive advertisement revenue for the airports, many of the locations that have begun experimenting with these technologies report that the systems investment pays for itself in increased efficiencies in internal systems, including security checkpoints and taxi queues.

The company Cyber Gear has launched a new website that contains a wide variety of hotel for visitors of Dubai. Cyber Gear also provides many services, specializing in eMarketing amongst other services such as eCommerce, eCRM, Social Media and much more.