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Amanda Flores

YouTube - World Vision Child Sponsorship - Just Like Us (Winter 2007) - 0 views

    • Amanda Flores
       
      This World Vision Child Sponsorship commercial is an example of pathos beacuse the commercial relies on your emotions to contribute. When watching the children play and speaks its hard to turn down and not contribute.
Angela Moneck

YouTube - Proactiv - 0 views

    • Angela Moneck
       
      This Proactiv commercial is an example of ethos. All of the many Proactiv commercials were the only thing that entered my mind when thinking of an example of ethos because of how reliable they are on celebrities to promote their acne system. Many consumers are tempted to purchase a product just because a celebrity said the product is good, or maybe even because they make have a strong liking for that particular celebrity. Either way, I highly doubt that Proactiv would sell as many products if they no longer used celebrities in their commercials with very clear skin.
Ashlee Duckworth

YouTube - VitaminWater commercial: LeBron James, Ace Attorney (2008) - 0 views

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    This television commercial is a representation of an ethos appeal of rhetoric. The fact that Lebron James has nothing to do with vitamin water, and yet is advertising for it shows that he is using his popularity to sell this product. Lebron James is known for his athletic abilities, he doesn't say anything about how the water tastes or what benefits drinking it gives you.
Natassia Watson

YouTube - Movie Stars with a St.Jude Thanks and giving commercial - 0 views

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    THis commercial uses both pathos and ethos. The writer tries to appeal to the emotions of the person watching so that they will donate to their cause but they do so using world famous celebrities whose reputation makes them appealing to a wider audience.
Angela Moneck

Public Writing Assignment #1 - 80 views

Update: I just posted my comment onto YouTube now that it let me sign up. I did have to shorten what I originally wrote because of the character limit. Here is the link again: http://www.youtube.c...

pwa1

Dena Rennie

The Ads | AboveTheInfluence.com - 0 views

    • Dena Rennie
       
      These commercials use Pathos by playing on the emotions of the viewer, especially "Hurts" as it uses family, and tries to persuade them against using drugs.
Angela Moneck

YouTube - Sarah McLachlan Animal Cruelty Video - 0 views

    • Angela Moneck
       
      This video is an example of pathos because it evokes many emotions from the person watching the video. Every time I see this commercial on T.V., it makes me feel so bad for the animals and want to go adopt one right away. It evokes a feeling of sadness along with guilt in order to persuade the viewer to possibly go adopt and save the animals. This type of persuasion can be very effective. At least they're making us feel bad for a good cause!
Ryan Meehan

Defining Rhetoric | Diigo - 0 views

  • Rhetoric can be used through visual, oral or written language.
    • Ryan Meehan
       
      Rhetoric permeates almost every aspect of our lives. Can you imagine a time in which you are not acting rhetorically?
  • Plato said that rhetoric is the "art of enchanting the soul." Rhetoric is defined as "study of the technique and rules for using language effectively to please or persuade."
    • Ryan Meehan
       
      That Plato's quite a character. I'm not sure if rhetoric "enhances the soul," but it is certainly a means through which one can enhance an argument. Next week, we will explore a few popular common rhetorical appeals that will help us identify and name different types of rhetoric.
  • A person would not use colossal locutions from their extensive vernacular when speaking to a group of five-year-olds.
    • Ryan Meehan
       
      Haha. Well said.
  • ...4 more annotations...
  • Rhetoric is basically used by people to make sure that they convey their message in a way that the audience is able to grasp the concept of what the speaker is trying to get across.
    • Ryan Meehan
       
      Right, which means that having a keen awareness of the audience to whom you are writing or speaking is of paramount importance. The concept of "audience" will be an important one this semester. I will often ask you to cater your writings to their intended audiences. And the reality is, even though you may not think about it, in most cases you do this automatically. For instance, in this discussion forum, you are probably writing in a style that you feel is appropriate for an audience of mostly freshmen college students.
  • The company usually isn't just saying "Our product is better than theirs" but, rather they use discreet methods to lure our minds into believing that the viewer can not live without this product and that they need to get it right away.
    • Ryan Meehan
       
      Advertising is LOADED with rhetoric, and it's usually not all that subtle. Have you ever seen an Axe bodywash commercial? How about Cialis? In politics, generally rhetoric can be a bit more tricky. Fortunately, we're in prime season for political rhetoric and we will have a project that focuses on how the candidates each approach "being rhetorical."
  • Rhetoric is the use of style and form to pursuade or simply inform the reader of certain arguments or ideas. Rhetoric uses the literary techniques logos, ethos and pathos to appeal to a variety of readers and viewpoints. Logos is the logical appeal, pathos is the emotional appeal, and ethos is the appeal to the writers or anyones credibility. Using these techniques rhetoric is a powerful and useful way to argue a viewpoint or present and idea.
    • Ryan Meehan
       
      Two thumbs-up for being concise AND covering a lot of ground. Also, good work digging up a good academic resource from RPI. I have used that exact source before in previous classes and may very well use it again this semester.
  • or convincing my parents that I need a new car for my birthday.
    • Ryan Meehan
       
      This is crucial, and I am pleased that you raised this point. We are ALWAYS acting rhetorically, even when we aren't writing college papers or giving oral presentations.
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