The Power of Names - 0 views
-
ariafukumae17 on 27 Apr 17The German poet Christian Morgenstern once said that "all seagulls look as though their name were Emma." Though Morgenstern was known for his nonsense poetry, there was truth in his suggestion that some linguistic labels are perfectly suited to the concepts they denote. Similar to what we've learned about metaphors, labels and names influence how we think and behave. Studies suggest as soon as you label a concept, you change how people perceive it (aka the Heisenberg principle.) Words evoke images such as 'bouba' and 'kiki' from James Geary's TedTalk, directional concepts such as are "north" with up and "south" with down, and simplicity of pronunciation and spelling all affects how one perceives another.