While brand marketers are enthusiastic about trying to engage second-screen viewers, much of their focus right now is on Facebook and Twitter rather than standalone second-screen apps.
Group items matching
in title, tags, annotations or url
3More
1 in 5 Second-Screeners Shop for Products Seen in TV Ads - 0 views
4More
4th Edition of SocialTV Index Tracking Survey by Ring Digital llc Shows Twitter is Up 2... - 0 views
The Intermedia Engagement Ecosystem - 1 views
1More