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Suzanne Pinckney

LLC vs. S Corp: Which Is Right for Your Startup? - 0 views

  • With LLCs and S Corporations, members and shareholders are able to pass company losses to their personal income reporting.
  • In some circumstances, the LLC lets you pass more loss than in an S Corporation, most notably when it comes to real estate.
  • 6. Reinvesting Profits There’s another twist regarding the LLC, S Corp and your taxes. As pass-through entities, individual owners of an S Corporation or LLC are liable for any taxes owed on profits — whether that money is retained in the company or put in their wallets. For example, if you own 50% of an S Corporation or LLC and that company makes $80,000 in profit, you need to report $40,000 in income on your personal tax return. And it doesn’t matter whether that $40,000 actually ended up in your pocket. This is known as “phantom income,” and can obviously cause a problem for some shareholders. What to know: If you plan on retaining money in the company (and would prefer not to have shareholders be personally taxed on this money), you should consider the C Corporation over both the LLC and S Corp. Of course, your specific situation may vary, so it’s always best to consult your accountant.
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  • If you incorporate as an S Corporation, you need to set up a board of directors, file annual reports and other business filings, hold shareholder’s meetings, keep records of your meeting minutes, and generally operate at a higher level of regulatory compliance than your business might need or want to deal with. With the LLC, this isn’t the case. LLCs just use an informal operating agreement. What to know: If you want less red tape and formality, the LLC can provide greater simplicity.
  • You may have heard that the traditional C Corporation is overkill for most small businesses, and results in higher overall tax payments through something known as double taxation.
  • In my last post, I discussed how the LLC (limited liability company) and S Corporation are popular structures for small businesses since they avoid this double taxation burden. With these business structures, the company is taxed like a sole proprietor or partnership, meaning the company itself doesn’t file its own taxes; all company profits are "passed through" and reported on the personal income tax return of the shareholders or, in the case of an LLC, the members.
  • Most importantly, both the LLC and S Corp will separate your personal assets from any liabilities of the company (whether from an unhappy customer, unpaid supplier, or anyone else who might pursue legal action).
Suzanne Pinckney

4 Winning Approaches for Writing a Cold Email - Yesware Blog - Yesware Blog - 0 views

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    for campaigning when we don't even know the person
Suzanne Pinckney

This Video Will Have You Completely Rethink How You Conduct Yourself Online And In Pers... - 0 views

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    Perhaps not necessarily aligned for our content but had to save this no less.
Suzanne Pinckney

Bridging the Behavioral Gap for Recycling Success · Environmental Management ... - 0 views

  • The most effective way to affect change in personal ownership is a combination of education and guilt.  Guilt (and a little positive encouragement) changes behavior. It is known that guilt can be a great motivator for environmentally responsible behavior.  The Green Guilt survey also showed that 29% of Americans admit to suffering from “green guilt,” defined as the knowledge that you could and should be doing more to help preserve the environment. The findings also show that Americans increasingly feel an obligation to recycle.
  • The right combination of knowledge, access and personal responsibility is the foundation needed to move from apathetic to active participant.
  • The most challenging hurdle is apathy. When consumers feel disconnected from the benefits of environmentally responsible behaviors—or from the dangers present in its absence—it is easy to just not care
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  • A durable product may require investigation of disposal options, which delays action.
  • With this, good intentions fade, resulting in recyclables that are tossed into the trash or hoarded for lengthy amounts of time. 
  • he perceived value of a product can determine many aspects of its lifecycle, from how long it is kept to how it is disposed.  Not surprisingly, more expensive products are perceived as “more valuable” and less disposable, even at the end of their usable life.
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    not sure exactly where to save this but the highlights kind of make me sad...yuck. we are so much more into the carrot than the stick!
Suzanne Pinckney

Hay House | Your Writing Life - 0 views

  • New ideas come to me all the time. I always have a Google Doc up on the screen so that I can write whenever I’m inspired. I intend to get at least 500 words in a day to stay connected to the process.
  • I think Twitter is where it’s at! If you enjoy writing, use Twitter as a tool for expressing yourself in fun 140-character messages. Twitter is also a great way to engage with a larger audience and get feedback about your writing. If people are retweeting your posts, you can trust that the content is good. Follow other writers and people whose work you respect, interact with them, and get in the mix. You can learn a lot from Twitter if you want to! In addition, having a strong Twitter following will greatly benefit your book launch, since you have a built-in network of supporters who can help spread the word fast.
  • Gen X and Y readers want clear messages. They are used to reading cut-to-the-chase tweets and concise, 400-word blogs. The key is to get to the point, fast!
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  • Listen to Gabby LIVE every Wednesday (9 am Pacific/noon Eastern) on her call-in talk show on Hay House Radio.Meet Gabby in person and learn more tips on how to build your branding at Hay House’s Writer’s Workshop in New York this June.
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    newsletter from hay house on writing, featuring gabby bernstein and nick ortner in the same month!
Suzanne Pinckney

How Millennials will shape the future of work | PandoDaily - 1 views

  • They want companies to give back to the community,  to eliminate the traditional 9 to 5 workday, collaboration instead of isolation, and to create a organization fabricated by social media.
  • 92 percent of Millennials believe that business should be measured by more than just profit and should focus on a societal purpose.
  • A Cisco study shows that 70 percent of students believe it is unnecessary to be in an office regularly. Millennials will make working from home or from shared office spaces the norm — goodbye cubicles!
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  • If workers are forced to do business outside of the office, such as making a call to China or answering an email, then they should be able to do personal related things inside the office.
Suzanne Pinckney

What Is Backcasting? | The Natural Step - 1 views

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    Thanks for the refresher. This is how I use it when teaching TNS to clients, and I'd like to understand what the principles would be for personal susty (the equivalent of 'decrease use of synthetic chemicals that persist in nature'). Know what I mean? Can we invent those principles??? :) The makings of a super cool idea . . .
Suzanne Pinckney

How Your Habits Become Productivity-Draining Distractions | Fast Company | Business + I... - 0 views

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    "Stare at the black cross. Don't look away. "
Suzanne Pinckney

When It Comes to CSR, Size Matters - Forbes - 0 views

  • t rests on the recognition that attention to corporate social and environmental responsibilities is generally in the long-term economic interests of the firm.
  • Managers have a responsibility to consider those affected by company actions; equally, however, those stakeholders are often able to exert pressure on a company if it does not—even to the extent of shutting down the business, as Coca-Cola found in Kerala.  This is particularly true for large companies subject to intense media scrutiny.
  • When companies implement “strategic CSR” they can find there are many benefits, including strengthened corporate and brand reputations and enhanced trust with key stakeholders (customers, employees, regulatory agencies, suppliers, and investors), improved risk management, increased revenues from innovation to identify new business opportunities, and reduced costs from efficiency improvements. 
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  • profound differences in commitment to corporate purpose. 
  • This close involvement of owners and founders in SMEs means that commitment to purpose is much easier to engender than in a large, publicly-held corporation. 
  • more personal. 
  • SMEs increasingly find that they are part of a value chain where a large company downstream (for example, a major brand or a retailer) is demanding attention by suppliers to sustainability metrics and performance.
  • ikely to mean that less funds are available to invest in initiatives that might be socially or environmentally beneficial, especially if the economic pay-off is less obvious or longer term.
  • SMEs might also be less able to bring to scale the efficiency gains that can come from attention to CSR or exploit the business opportunities that might come through innovation in the form of new, more sustainable products. 
  • In sum, while size matters, not least in what gets done, SMEs have many of the same reasons for engaging in CSR that large companies have, both in avoiding downside risk and in exploiting upside opportunities.  In many cases, they may also be more intrinsically, if not better motivated, to give CSR attention.
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    biz case for our biz! susty works and is necessary at any size :)
Suzanne Pinckney

The Green Issue - Why Isn't the Brain Green? - NYTimes.com - 0 views

  • rames are just one way to nudge people by using sophisticated messages, mined from decision-science research, that resonate with particular audiences or that take advantage of our cognitive biases (like informing us that an urgent operation has an 80 percent survival rate).
  • Nudges, more broadly, structure choices so that our natural cognitive shortcomings don’t make us err. Ideally, nudges direct us, gently, toward actions that are in our long-term interest, like an automated retirement savings plan that circumvents our typical inertia.
  • Whatever you design as the most cost-effective or technologically feasible solution might not be palatable to the end users or might encounter political oppositions,”
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  • the tax frame affected the outcome
  • I think there’s an attractive version of the carbon tax if somebody thought about its design,”
  • The crucial question, at least to her, is whether (and when) we want to use the tools of decision science to try and steer people toward better choices. If our preferences aren’t fixed the way we think they are — if, as Weber has argued, they’re sometimes merely constructed on the spot in response to a choice we face — why not try new methods (ordering options, choosing strategic words, creating group effects and so forth) to elicit preferences aligned with our long-term interest? That has to be better, in Weber’s opinion, than having people blunder unconsciously into an environmental catastrophe.
  • “Let’s start with the fact that climate change is anthropogenic,” Weber told me one morning in her Columbia office. “More or less, people have agreed on that. That means it’s caused by human behavior. That’s not to say that engineering solutions aren’t important. But if it’s caused by human behavior, then the solution probably also lies in changing human behavior.”
  • we have a “finite pool of worry,”
  • which means we’re unable to maintain our fear of climate change when a different problem — a plunging stock market, a personal emergency — comes along. We simply move one fear into the worry bin and one fear out. And even if we could remain persistently concerned about a warmer world? Weber described what she calls a “single-action bias.”
  • Prompted by a distressing emotional signal, we buy a more efficient furnace or insulate our attic or vote for a green candidate — a single action that effectively diminishes global warming as a motivating factor. And that leaves us where we started.
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