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says Apple iTunes accounts for 64.5% of all sales

Apple's market share is slipping: it accounted for nearly three-quarters ( 74.4%) of all online movie sales in 2009. Its competitors are taking a few bites here and there: Microsoft has increased its market share from 11.6% to 17.9%. It offers titles via the X-Box 360 and Microsoft Zune. Sony, which sells movies online through the PlayStation 3 player and select Sony Bravia HDTVs, has gone from 5.7 % to 7.2% in 2010. The rest of the bunch accounts collectively for 10.4% of the market, up from 8.3% in 2009--and that includes Wal-Mart's Vudu se

iSuppli said online movie sales increased 60%in 2010, but the company did not release actual sales numbers

average of 18 hours per viewer

content in August

Total U.S. –

ITV has not faced up to the challenges presented by the rise of internet-based platforms

continuing growth of pay TV and subscription services and the globalisation of content.

Re-shaping the economics of ITV

new use-cases

add value for consumers by augmenting and enhancing the TV user experience

overview of consumers' online activities by connected device type

uccess is well documented, with an online base of 3.7 million registered users and upwards of 230,000 paid subscribers.

Sony has embarked on an ambitious challenge to Apple's iTunes,

based around the PlayStation 3

movies and songs

Online retail is growing six times faster than high street

convenience

role of mobile phones

seamlessly integrating linear TV with online and on-demand

focusing on Formula 1,

Euro 2012, Wimbledon and London 2012 Olympic Games

Run-of-network pre-roll inventory is generating $10 to $15 CPMs.

YOUTUBE IS HELPING DRIVE THE OVERALL VIDEO CATEGO