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Alex Street

Analyst: Paywall Subscribers Worth A Quarter Of Print Readers | paidContent - 0 views

paidcontent.org/...rth-a-quarter-of-print-readers

paywalls times newscorp newspapers

shared by Alex Street on 06 Sep 10 - Cached
  • Annual income per paywall subscriber on TheTimes.co.uk and WSJ.com is just a quarter that from subscriber
  • Switching off the presses
  • might save newspapers 25 percent of their total costs
  • ...4 more annotations...
  • quandary of trading physical dollars for digital dimes
  • negatively to TheTimes.co.uk’s paywall: “We are just not advertising on it. If there’s no traffic on there
  • counter print circulation decline, publishers have added 20 percent more pages in the last decade, allowing the quality dailies to drive up cover prices by 112 percent
  • inflating the paper will no longer work: deflation is now the agenda,
Alex Street

Trend Report: Are paywalls the only way forward for online publishers? - Media news - M... - 0 views

www.mediaweek.co.uk/...alls-forward-online-publishers

paywalls appdevelopment bfi

shared by Alex Street on 14 Dec 11 - No Cached
  • uccess is well documented, with an online base of 3.7 million registered users and upwards of 230,000 paid subscribers.
Alex Street

Publications - 0 views

www.endersanalysis.com/publications.aspx

edenoath paywalls times newscorp newspapers

shared by Alex Street on 06 Sep 10 - Cached
  • newspaper pay wall subscriber is worth only a quarter to a third of a print buyer
  • newspapers will still face a basic problem of scale
  • Pay walls will not be able to compensate for lower revenue per reade
  • ...1 more annotation...
  • publishers may need to consider producing a newspaper its loyal readers recognise and value with just 200
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