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Mathieu Plourde

How Companies Learn Your Secrets - 3 views

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    "Almost every major retailer, from grocery chains to investment banks to the U.S. Postal Service, has a "predictive analytics" department devoted to understanding not just consumers' shopping habits but also their personal habits, so as to more efficiently market to them."
Mathieu Plourde

Introduction To Wearable Interfaces - 0 views

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    The sci-fi future where the co-evolution of human and machine pushes us towards a singularity is nearly upon us, but before we step into the realm of the cyborg, we're going to have to first get comfortable with the idea of wearable technology. We need look no further than Google Glass, which has occupied many a newspaper inch this past year, but the futuristic glasses are just the tip of the wearable tech iceberg. Analysts from research and analytics firm IHS predict that demand for wearable gadgets will go from 14 million to 200 million devices over the next two years.
Mathieu Plourde

10 Little Known Social Media Tools You Should Be Using -- Now - 0 views

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    "And as the number of social networking sites grows, so does the number of services that are created to measure, track and monitor those services. What's a marketing professional to do? To help you cut through the clutter, here are the 10 must-use social media tools that can not only help you make sense of your social media efforts but make them more effective."
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