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Interactive ads in this context allow the viewer to choose various options within the actual banner. Perhaps they can select merchandise for a closer review, click between different color options, or choose advanced options such as voice narration. If viewing a sales ad for a clothing retailer, the customer could sort by "men's" or "women's" apparel, then by "tops" or "pants".

Dell is now the world's largest ecommerce business to accept #bitcoin http://www.dell.com http://fb.me/1d9ojMrZw

Ribbon, a San Francisco payments company, announced a new feature Wednesday that lets merchants offer an in-stream payment option on Twitter. Now, for the first time, consumers can find a product or service for sale through Twitter and complete the purchase without ever having to leave the news feed

Ditto, a online eyewear shop that uses your computer's webcam to show you how you'll look in your new frames. Follow the site's guided setup to create your "ditto" then start virtually trying on pairs. The site makes recommendations based on budget and style, and you can share your ditto via email or Facebook to get feedback from friends. Ditto stocks designers from Ray-Ban to Jeremy Scott and can make most frames prescription by simply emailing a photo of your script. Still concerned about buyer's remorse? Ditto offers free returns within 90 days of purchase.

Like Pinterest, Fancy features members' collections of unique Internet finds. Users can "fancy" things other people have added either online or with an array of stylish apps. But Fancy adds a key piece to the puzzle: a buy button. Some items are purchasable right on the site; some link to the site where they are available. Still others (like this house built under a boulder in Portugal) aren't for sale at all - but Fancy has booking information for a nearby hotel if you want to see it in person. Browse by category to see the day's most popular stuff, or dive into the sale bin, where you'll find notable Fancy-only deals from places like ThinkGeek and Audiocubes.

Future of shopping - retailers moving to combat showrooming trend

Mega-retailer Walmart, which launched a Shopycat Facebook application prior to the holidays, saw 275 million display ad impressions as a result of a paid media campaign on Facebook, but experienced an additional 117 million social media impressions thanks to the organic sharing activities of its Facebook fans and their friends, co-presenter and comScore CMO Linda Abraham shared.

Popdust has moved from being a website on celebrities, to being a platform to sell the stuff that is associated them. And as their traffic, and presumably their revenue, has grown, investors have noticed.

uh-oh...

31 percent cite the Facebook wall (friends talking about products) as having significant influence over buying decisions, while another 25 percent note Facebook fan pages as most powerful. What's more, the viral force of Facebook is considerable, as nearly half of respondents reported having upwards of 100 "friends," while 42 percent of respondents frequently read and/or update their Facebook pages.

This article outlines 6 ways you can sell an item via Facebook... great for the Trends presents!

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