"Basically, Iris Automation brings situational awareness to drones, and acts as the machine eyes on board any given UAV. "It's a visual world, so drones need sight," the CEO said."
"R2 Studios, which is developing home-media and automation technology, has remained largely mum about its plans but last year released an app that turns Android phones into touch panels for controlling heating and lighting systems wirelessly. R2 Studios also holds some patents related to controlling electronic devices and interfaces."
Pings people when you reach a location, no need to checkin, etc. You can set up windows of time for each activity and the location is updated in the background. Essentially, people are able to setup personalized geofences to automate notifications to their families.
Why don't we put ads on these devices? You could prob serve up a whole heap of home improvement, home supplies, etc., from such a device because they could be top of mind during interaction with a home automation unit.
The team behind Signul bills the device as "the World's First Personal Beacon System," and offers an empowering stance on device management and oversight: "Streamline your life and automate things with a simple tool that leverages the power of beacon technology to do your bidding."
"If she has a criticism of Facebook Exchange, it would be the restrictions on serving dynamic creative. "For eBay dynamic creative is the real win. We have dynamic inventory and millions of [products] across categories." Because of Facebook's restrictive creative upload requirements, that level of creative automation is simply not possible. Asked for a piece of advice for marketers dabbling in FBX, Wehrmaker said, "You have to be thoughtful about measurement and creative, but it's not a big stretch from what we've already been doing in the ad exchange space."