Skip to main content

Home/ Moxie FutureX/ Group items tagged retail sites

Rss Feed Group items tagged

Simeon Spearman

Facebook's Incredible Potential as an Offline Retail Tool | DigitalNext: A Blog on Emer... - 0 views

  •  
    "Several companies have successfully built cooperative marketing structures online. Companies such as OwnerIQ, for example, enable online retailers like Crutchfield to retarget people who visit the web sites of electronics manufacturers, offering the flatscreen TVs they were just studying - at a discount. When it comes to driving brick-and-mortar sales from online, though, Facebook appears to offer the best solution yet. CPG brands gladly pay for retail circulars to help sell their products, and there's reason to believe they could buy Facebook advertising to drive consumers into retail locations. One company with which we work, ShopLocal, puts a retailer's circular content into a database, including images and all the sale prices and details. In so doing it makes local data portable and extendable, so retailers can build online-only pages of the circular, or utilize QR codes to generate more content than exists in the print world."
Abeeda Mahboob

Report: Shoppers Prefer Dealing Directly With Retailers Vs. Purchasing Via Facebook - A... - 0 views

  •  
    Hybris North America President Steven Kramer said: While social media channels can be valuable awareness-generating vehicles for retailers, they are not currently preferred options for consumers when it comes to purchasing, with consumers visiting retailers' social media sites to gather information that they will then oftentimes use to complete a purchase via another channel. Consumers continue to want information when they want it, where they want it, and how they want it, but when it comes to actually making a purchase, social media is not a preferred or trusted choice. This demonstrates the importance of retailers having a cohesive, cross-channel marketing and commerce strategy, with social media just a piece of the overall multichannel puzzle.
Simeon Spearman

MediaPost Publications Hispanics Embrace Mobile, Raise Purchasing Power 07/26/2012 - 0 views

  •  
    The demographic is more likely to remember brands advertised on portable devices and is motivated to visit brand sites and/or retail stores as a result of digital advertising and social posts, Terra found.   In fact, 38% of Hispanics agree that they are more likely to visit branded sites and retail stores, compared to just 24% of non-Hispanics.
Emily Knab

Contribute To Charities As You Shop And Share With Endorse For A Cause - 0 views

  • Endorse For A Cause is hoping to allow consumers to give back at any online retailer
  • EFAC lists the percentage of your purchase that will be donated to the organization (which ranges from 0.7 percent to 8 percent
  • And EFAC also has widgets on retail sites like Target, Old Navy and Starbucks that allow you to share retail items to Facebook and Twitter
  • ...3 more annotations...
  • ; if any of your friends purchase the item shared, EFAC will donate the affiliate fees to a charity
  • allows you to nominate charities to the platform
  • earn points on EFAC for raising money, win badges, and prizes for participation
  •  
    Endorse for a Cause gives charities a percentage of sales from any online retailer users can nominate charities widget for certain sites that allows you to share on facebook and if friends purchase the item EFAC will donate affiliate fees to a charity earn points, win badges, prizes for raising money
Rebecca May

Pinterest Drives More Traffic For Retailers Than Google+ [Infographic] - SocialTimes.com - 0 views

  •  
    Pinterest's traffic has increased 429 percent in the last quarter. The top five social media sites are currently Facebook, YouTube, Twitter, Yahoo, and Pinterest. Google+ is trailing behind at number 9. Talks about how Pinterest could become better than Facebook to drive retail traffic
Simeon Spearman

Target Running Private Ad Marketplace | Adweek - 1 views

  •  
    "Target's private marketplace operates similarly to others that retailers like Best Buy and Amazon have developed recently. For example, a user may visit Target.com and check out its high-def TVs. As that user navigates to other parts of Target's site, a brand like Sony or Samsung could run ads aimed at that user promoting their TVs-provided they are sold by Target. But the ads don't have to pertain so closely to a specific product category. Adweek encountered a Subaru ad running on Target's DVD and Blu-ray players page; a peek at the page's site code revealed that the ad was sourced through PubMatic."
Simeon Spearman

Facebook Tests New Actions in Sponsored Stories | ClickZ - 0 views

  •  
    These apps will bring new actions such as "want" and "own" - descendents of the "Like" button - to Facebook and sites that use its plug-ins. Eventually, the verbs will appear in display ads on the site's right-hand side, as well as in users' news feeds while labeled as "featured." When it comes to retail, seeing what shoes, clothes, movie tickets, music downloads, and so on a friend "wants" or "owns" within a brand ad could positively impact the performance of paid Facebook promos. Since implementing "want" and "own" buttons in November, one of Facebook's partners - Payvment/Shopping Mall - has seen customers rise from 500,000 to more than 1.3 million without making an ad buy on the social site. The Facebook-only e-commerce player has been a partner since the f8 developer conference last fall, and it credits the new buttons with spurring a substantial holiday sales period. The Amazon-styled business has placed the "want" and "own" buttons next to each of its thousands of SKUs.
Simeon Spearman

Frictionless Sharing, Social Curation Key to Social Commerce Success [screenshots] | So... - 0 views

  •  
    According to the company, EverShare provides everything an online retailer needs to take full advantage of frictionless sharing on both Facebook and the ecommerce site . Features include: The ability to initiate and manage the perpetual flow of user content from the ecommerce site to Facebook; Privacy controls for the consumer; A social merchandising page much like Pinterest and Fab.com/feed that displays trending products based on what shoppers are saying about them; An activity stream that incentivizes more social sharing activities among shoppers.
Ivy Chang

eBay Launches Virtual Outlet Mall So That You Don't Have to Go to the Outlet Mall - 1 views

  •  
    The online auction site has launched Fashion Outlet, a virtual outlet mall in the US, allowing shoppers anytime to access discounted designer fashion.The new site extends eBay's selection of clothing, shoes and accessories with deals on merchandise direct from a collection of brands and top retailers, including Neiman Marcus Last Call, BCBG, Spanx, Brooks Brothers, Reeds Jewelers, Jockey, William Rast, Fila, Timberland, Custo Barcelona, Hanes, among others.
Simeon Spearman

Retailers Retool Sites to Ease Shopping via Mobile Phone - NYTimes.com - 0 views

  •  
    Retailers looking to optimize for mobile shopping.
John Rich

Dark Stores Are The Future Of Post-Pandemic Retail - 0 views

  •  
    " converted stores"
Simeon Spearman

Walmart Has A Formula For Beating Amazon - Business Insider - 0 views

  •  
    "Walmart began recruiting top Silicon Valley talent and acquiring start-ups last year. For instance, Walmart acquired Kosmix, a company that specializes in making web design more seamless, for $300 million. That team has been working for over a year to fix Walmart's systems and improve its website.  Walmart is investing in the "social gifting" market. A year ago, Walmart launched "Shopycat," which makes gift recommendations based on friends' Facebook profiles. The site is now called "Walmart Gifts" and allows customers to log in and get personalized recommendations based on Facebook and Twitter profiles.  The retailer got a better search engine. A dozen top engineers took 10 months to build it, and while the company won't discuss sales figures, they said the new system is more user-friendly. "If you search for cotton socks now, you'll actually find them," Manjoo writes.  Walmart is trying to lead the charge in same-day shipping. Its at an advantage considering that 96 percent of Americans live within 20 miles of a Walmart.  Walmart is investing like crazy in its mobile app. "Walmart imagines that as you go through an average day, you'll remember things you need--milk, bread, a new tennis racquet, a toy truck for your nephew's birthday--and tell the voice-enabled Walmart app. The app will list each item's location inside your local Walmart and include product info; eventually, it will also learn your preferences and offer recommendations. And once you're actually in the store, you'll be able to summon an associate to help you," Manjoo says. "
Abeeda Mahboob

Study: 70 Percent Of Pinterest Users Are There For Shopping Inspiration - 0 views

  •  
    BizRate Insights: "Seventy percent of Pinterest users say they use the site to get shopping inspiration, and 43 percent say they use it to associate with brands/retailers. Only 17 percent of Facebook users look for buying inspiration on Facebook, and only 24 percent say they use Facebook to connect with companies they like."
Ivy Chang

Square Cash users can now spend their balance with a virtual debit card | TechCrunch - 0 views

  •  
    the company launched a virtual card product yesterday, which gives every user a virtual Visa debit card number that they can use to spend their balance anywhere that accepts Visa. This means that you could spend your Square Cash balance on Amazon (or any online shopping site) by simply entering this virtual card number as a payment option. You can also use virtual cards at some in-person stores, but that typically depends on the specific retailer (and how patient your cashier is).
Simeon Spearman

Amazon 'robo-pricing' sparks fears - FT.com - 0 views

  •  
    Prices change as often as every 15 minutes as some of the 2m sellers on the site join the online retailer in using computerised tools, often developed by former data miners at banks.
1 - 20 of 63 Next › Last »
Showing 20 items per page