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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter | Beth... - 0 views

  • Twitter has flipped our relationship with media. Instead of us pitching journalists, many have come to rely on our staff as sources and connect with them through Twitter.  Many tweets lead to press calls.”
  • With almost 200 staff members engaging authentically on Twitter or curating news and information on their topics from different sources,  it forms the backbone of a robust content curation strategy.  Says Murphy, he and his colleague, typically curate the best 30-50 Tweets from the 1,000s by staff for the organization’s account.  
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    How a nonprofit used the personal Twitter "brands" of its employees to expand its reach with news media and other key audiences.
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The peak of 'free' on the Internet - 0 views

  • free things aren’t going anywhere anytime soon. There’s more free product online right now than at any other time in history. We’re talking Daily Show clips, Google Books and entire libraries of music and news from every corner of the globe backed by advertising. Free is bait. It's supposed to get you hooked. If you’ve played many mobile games, this pattern might be familiar. It’s called “freemium,” in which companies offer their apps at no cost and then charge for the good stuff once you’re addicted. (This model is also popular among drug dealers.)
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    Mashable on internet has gone as far as it can with free news, entertainment, services, etc.
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Reddit's most powerful members are holding the site hostage | The Verge - 0 views

  • AMA sessions are the jewel in Reddit's crown. The interviews are conducted with individuals and groups from all walks of life, from presidents, to pop stars, to people with two penises, and act as a carrot to attract people who might otherwise by put off by the site's insular in-jokes and questionable subcultures. Without Taylor to act as a buffer, sifting through questions and writing up replies as they were originally stated, it's easy to imagine AMAs in which PR teams can cherry-pick questions and mete out bland responses.
  • AMA sessions are the jewel in Reddit's crown. The interviews are conducted with individuals and groups from all walks of life, from presidents, to pop stars, to people with two penises, and act as a carrot to attract people who might otherwise by put off by the site's insular in-jokes and questionable subcultures. Without Taylor to act as a buffer, sifting through questions and writing up replies as they were originally stated, it's easy to imagine AMAs in which PR teams can cherry-pick questions and mete out bland responses. AMAs done right make notable figures appear personable; done badly, they can shred a public image.
  • ong-running feeling among their number that Reddit does not value their work or communicate effectively.
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  • As much as Victoria is loved, this reaction is not all a result of her departure: there is a feeling among many of the moderators of reddit that the admins do not respect the work that is put in by the thousands of unpaid volunteers who maintain the communities of the 9,656 active subreddits, which they feel is expressed by, among other things, the lack of communication between them and the admins, and their disregard of the thousands of mods who keep reddit's communities going.
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    Interesting article on how Reddit fired a popular staff person who facilitated the AMA (Ask Me Anything) guests going into different subreddit communities without notifying volunteer moderators of these communities ahead of time. Volunteer moderators closed their communities except to passworded members to show their unhappiness with Reddit executives' lack of early communication, etc. by Rich McCormick, July 2, 2015. Communities reopened within a couple of days.
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6 Months of Blogging - A Recap - 0 views

  • Marketing knowledge is the most needed knowledge in our current times. Anyone today can create a product – whether it is an ebook or something else, but if you cannot market your products you can stop producing products right from the start. And a sad truth is that even most professional entrepreneurs start their businesses without even a blind guess of how they will market their product. Coming from the startup scene and having connections to both European and US based startups I can tell you that it is the marketing side of things that breaks most startups (and not the development side of things like so many people believe).
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    interesting observations on Susanna and Jonathan Gebauer's reflections on blogging for six months (March 23, 2015).
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Five Ways to Run Better Virtual Meetings - HBR - 0 views

  • Use video: This is perhaps the most important rule.
  • Do a “Take 5″: For the first five minutes of a virtual meeting
  • Assign different tasks:
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  • Forbid the use of the “mute” function: A
  • Penalize multitaskers:
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    Keith Ferrazzi, May 3, 2012 on running virtual meetings with "use video" as first requirement to reduce multi-tasking.
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No Time to Be Nice at Work - NYTimes.com - 0 views

  • INCIVILITY also hijacks workplace focus
  • According to a survey of more than 4,500 doctors, nurses and other hospital personnel, 71 percent tied disruptive behavior, such as abusive, condescending or insulting personal conduct, to medical errors, and 27 percent tied such behavior to patient deaths.
  • incivility miss information that is right in front of them. They are no longer able to process it as well or as efficiently as they would otherwise.
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  • Technology distracts us. We’re wired to our smartphones. It’s increasingly challenging to be present and to listen. It’s tempting to fire off texts and emails during meetings; to surf the Internet while on conference calls or in classes; and, for some, to play games rather than tune in. While offering us enormous conveniences, electronic communication also leads to misunderstandings. It’s easy to misread intentions. We can take out our frustrations, hurl insults and take people down a notch from a safe distance.
  • Incivility shuts people down in other ways, too. Employees contribute less and lose their conviction,
  • To be fully attentive and improve your listening skills, remove obstacles. John Gilboy told me about a radical approach he took as an executive of a multibillion-dollar consumer products company. Desperate to stop excessive multitasking in his weekly meetings, he decided to experiment: he placed a box at the door and required all attendees to drop their smartphones in it so that everyone would be fully engaged and attentive to one another. He didn’t allow people to use their laptops either. The change was a challenge; initially employees were “like crack addicts as the box was buzzing,” he said. But the meetings became vastly more productive. Within weeks, they slashed the length of the meetings by half. He reported more presence, participation and, as the tenor of the meetings changed, fun.
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    Article by Christine Porath, June 20, 2015, NYT on rudeness and bad behavior and its impact on us. Has two lists: Boors in the Workplace, Behaviors that we admit to Also has paragraph on impact of multitasking and too much technology
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Edge Perspectives with John Hagel: The Big Shift in Business Strategy - 0 views

  • The key is to develop the capacity to move rapidly to reap the most benefit from influence, leverage and learning. Firms and other institutions need to cultivate the ability to participate in an expanding range of knowledge flows effectively. 
  • They must also find ways to effectively filter through this expanding range of knowledge flows to extract the insights and approaches that have the potential to create the most value. Finally, they also need to quickly turn around and apply these insights and approaches both within their organization and across a broader range of participants in the system. In sum, the winners will be those who master the techniques required for scalable learning.
  • These are proactive strategies of movement – designed to strengthen influence points by harnessing their learning potential. If done right, it creates a powerful virtuous cycle – more effective learning attracts others and expands influence which in turn increases the potential for further learning.  To borrow a favorite phrase from my colleague, John Seely Brown, we trigger a generative dance between position and movement that takes us to unforeseen levels of impact.
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  • Here are some key questions you should be asking and answering:   Who occupies influence points today within my market or industry? What are potential new influence points that might emerge from the fundamental forces reshaping my market or industry? Who is working to build and occupy new influence points? Have I built robust relationships with these players?
  • One final thought – what if we applied this strategic notion of influence points and accelerated learning to our individual lives? How could we increase our personal impact?
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    John Hagel is a co-chair of Deloitte Center for the Edge. Here he talks about influence points and positioning oneself among influence points through our technology enabled connections. Power laws still concentrate an extraordinary # of connections around a few nodes. But having access to knowledge flows, one will be able to anticipate what's going to happen before others do, one could perhaps shape the flows and more rapid learning may occur because of access to a growing and diverse set of information or knowledge flows. Learning faster than anyone else will enable a company or person to "have a significant advantage relative to those who are scrambling to catch up." Uses the PC microprocessor and operating system components to concretize influence points.
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How to Measure Social Media ROI | XEN Systems - 0 views

  • How you gain followers
  • How you engage with followers – will you be producing content which can spark discussion, or will you be curating content? You should consider too how many times you post a promotional post as opposed to an educational/fun one. We’re so accustomed to marketing messages now that these go right over the heads of our followers if they’re posted too often, so do bear this in mind.
  • What tools you’ll use to measure engagement and track customers
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  • What’s the best time to engage followers?
  • Understand Your Audience In order to be effective at social and to be able to prove ROI, it’s necessary to fully understand your goals and how those align with those of the business and to understand exactly who your customer is.
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    Really good article by Kerry Butters on measuring roi on social media, June 13, 2015.
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How to Find a Job Where You Can Work From Home | Next Avenue - 0 views

  • Here are four steps to find a work-from-home job that might be right for you:   First, learn about the at-home job market.
  • Next, determine your job-search goals.
  • Then, research companies that offer remote jobs.
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    Post by sara Sutton Fell, February 2, 2015 on working from home. Good guidance on finding and applying for part-time and full-time jobs that are remote, telecommuting, home-based, distributed or "geographically neutral."
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The culture of collaboration and what it means for your intranet - PebbleRoad - 0 views

  • Collaboration requires a different way of working. It requires attitudes, values, goals, and practices that are based on interdependent work. Not silo-based work, not workflow-based work but all-together-in-one-melting-pot-based work.
  • 3 Types of collaboration
  • the adoption or participation you're going to get on your intranet is directly related to the culture of collaboration that exists in the organisation. Having the right collaboration technology does play a part, but only as a sidekick to the culture of collaboration.
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    a blog post by Maish Nichani with PebbleRoad, 12/21/2009 on collaboration. Because they work on developing the technology, they use examples of well-matched technology and developed collaboration cultures and one "idiot" poorly matched tech/culture example.
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Why You Shouldn't Feel Guilty for Ditching Your New Year's Resolutions - 0 views

  • This is the time of year when many of us fall off our resolution-wagons. "Forget it," we say when the results aren't what we thought they'd be. "I don't know why I ever thought I could change in the first place." We set unreasonable goals, beat ourselves up when we fall short of them, and then use those shortcomings as proof that real change simply isn't possible. And by believing that, we make it so.
  • change is slow and subtle. It isn't about grand gestures or sweeping declarations. It's about the small things you do on a daily basis that eventually add up to something more -- and the beautiful thing about "a daily basis" is that a new one starts every day. You get to decide to start the process of change right now, even if the scale is smaller than what you had in mind. Smaller scales are better anyway; sudden, sweeping change never ends up being real. It's the painstaking, repetitive, meandering change that ends up sticking -- the kind that takes place in the grit and muscle of life's grind. That's the substance of long-term change.
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    article by Dani Fleischer on making change in your life, 2/29/2016, in Huffington Post
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How we form habits, change existing ones -- ScienceDaily - 0 views

  • When our intentional mind is engaged, we act in ways that meet an outcome we desire and typically we're aware of our intentions. Intentions can change quickly because we can make conscious decisions about what we want to do in the future that may be different from the past. However, when the habitual mind is engaged, our habits function largely outside of awareness. We can't easily articulate how we do our habits or why we do them, and they change slowly through repeated experience. "Our minds don't always integrate in the best way possible. Even when you know the right answer, you can't make yourself change the habitual behavior," Wood says.
  • Forty percent of the time we're not thinking about what we're doing," Wood interjects. "Habits allow us to focus on other things…Willpower is a limited resource, and when it runs out you fall back on habits."
  • The second principle is remembering that repetition is key.
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  • there are three main principles to consider when effectively changing habitual behavior. First, you must derail existing habits and create a window of opportunity to act on new intentions.
  • Wendy Wood explains in her session at the American Psychological Association's 122nd Annual Convention.
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    From Science Daily on how we may form new habits, 8/8/2014, Society for Personality and Social Psychology
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How to Build Good Habits - 0 views

  • Goals should be the big picture items that you wish to someday accomplish. Your quotas on the other hand are the minimum amounts of work that you must get done every single day to make it a reality.
  • Professor Fogg’s entire system on Tiny Habits is built around this principle that it’s better to set micro quotas to get out of the analysis phase and right into the action:
  • An “Ahscrewit!” moment is any specific instance where you throw your arms up in the air and say, “Screw this, it’s not worth the effort!”
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  • “analysis paralysis,” or
  • Identify where exactly ‘getting started’ falls apart for you and try to create shortcuts so that the uncomfortable moment is lessened,
  • For those “what the hell moments,” some startlingly simple advice is to just focus on the total days you’ve done your habit, rather than the fact that you broke the chain.
  • Making too many decisions is a part of this problem: Baumeister’s research on mental energy suggests that acts of self-control and self-regulation deplete mental resources in future activities.
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    by Gregory Ciotti, good tips and research links on building good habits
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How to Love Your Work… Even When You Don't Love Your Work. | Be Leaderly - 0 views

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    Alexandra Franzen on dealing with downs of work when "you're experiencing a creative dry spell. Nothing feels exciting. But things still need to get done." What to do about it--good options here.
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What is my problem? - 0 views

  • The intent of these questions are to measure the breadth and depth of my professional network. At the end of the exercise, on the outside, I can potentially have 28 people to whom I turn and rely upon for advice.I had always taken it for granted that my network is a wide one and that I know all of the right kinds of people. After answering Jarche’s tough questions, which took me roughly 30 minutes, I was stunned again to discover my real network comprises only eight people. These include people I work with, my family and two close friends. Is something the matter with me?
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    very interesting self-assessment by someone who took Jarche's course on PKM with the self-awareness building components. We struggle with some of the same challenges. Interesting graphic by Jarche in this post on different types of capital.
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Is Wonder Woman a Role Model: Yes, But Do We Really Have to Ask? - Ms. Magazine Blog - 0 views

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    role models--men and women
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Seth's Blog: Up or out? - 0 views

  • Soccer is a zero-sum, winner/loser finite game. But life, it turns out, is a magical opportunity for up, and for forward.
  • Here's the key question: Which feeling/experience/state do you look back on fondly? Which one engages you, challenges you, makes you the best version of yourself? When you tell yourself your story—the story of last week, last month or last year—is it about how boring and secure life has become? What you learn isn't up to someone else's curriculum or syllabus any more--it's on you, on each of us, to decide what's next, to decide who we will become. We're not in fifth grade, wondering if something is going to be on the test.
    • Doris Reeves-Lipscomb
       
      right question for sure
  • Now, they're available to those willing to make the commitment.
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  • That commitment is a choice. It's the choice to become a bigger contributor, to stand a little taller, to make a bigger difference.
  • Up isn't always what we're going to get. Sometimes, we challenge ourselves and fail. But the alternative, the non-choice of sitting still and hoping we'll be ignored in our little sinecure, isn't much of an alternative at all.
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    This blog post may be a before/after moment for me 5/2018. The question: "Which feeling/experience/state do you look back on fondly? Which one engages you, challenges you, makes you the best version of yourself?"
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The leadership lessons in Sheryl Sandberg's and Adam Grant's new book about resilience ... - 0 views

  • What you want to do is debrief failures openly. That’s really critical to resilience, because otherwise when people fail they’re totally unprepared for it.
  • It's much more helpful to say I understand you’re probably in a lot of pain right now, and I want you to know I’m here with you. Just the acknowledgment and conveying you want to support them is much more helpful.
  • One of the things that affected me most, actually, was watching Sheryl commit to finding joy.
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  • But the joy you feel has a huge impact on the people around you. I've spent a lot of time thinking since [Sandberg and I] talked about that. Joy is not just a contributor to happiness. It really is a source of strength. When we have more joy in our lives, it’s part of what makes life worth living.
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    interview with Grant and Sandberg about new book includes the three Ps--personalization, pervasiveness, and permanence--for making negative emotions worse in the workplace. Better to acknowledge reactions to failure or loss as normal
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