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Goals should be the big picture items that you wish to someday accomplish. Your quotas on the other hand are the minimum amounts of work that you must get done every single day to make it a reality.

Professor Fogg’s entire system on Tiny Habits is built around this principle that it’s better to set micro quotas to get out of the analysis phase and right into the action:

An “Ahscrewit!” moment is any specific instance where you throw your arms up in the air and say, “Screw this, it’s not worth the effort!”