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cpaez007

New technology coming to cruise ships in the next few years | Miami Herald - 2 views

  • Wristbands, which open doors, come for an additional price but are free for children.
  • The app will also have facial recognition to allow crew to identify passengers. Other features include way-finding navigation — like Google Maps for ships, — the ability to make purchases, request services, book excursions and plan daily activities in-app. The MSC for Me app will also offer suggestions based on guest preferences.
  • The Miami-based cruise line announced earlier this month a new Cruise Norwegian app that will allow passengers to check in ahead of their vacation, book excursions, make dinner and show reservations, and purchase drink packages or other amenities. Unlike the Carnival or Royal Caribbean versions, the app doesn’t change the physical embarkation process, but it does offer the option to go paperless with the documentation needed to go aboard.
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  • Like Norwegian, it will rely heavily on an app component, that, like Carnival, will also be available on interactive screens around the ship, in addition to mobile devices and stateroom TVs. And, like Royal, MSC will have a smart watch with geo-location that is also connected to the app.
  • In January, Carnival revealed the result of an 18-month project aimed at making the cruise experience more intuitive. Instead of largely relying on a smart phone, the company chose to build a “medallion.” The quarter-sized, two-ounce disc contains passenger information, incorporates geo-location services and is personalized with each cruiser’s name and sail date. It can be carried in pockets or worn on wristbands or pendants for an additional cost.The medallion interacts with the whole of the ship, which will be retrofitted with thousands of sensors and interactive screens, and miles of cable.
  • In the short-term, those innovations will looks like this: Guests will check-in through facial recognition technology — not check-in counters, thus eliminating lines. On board, passengers will be able to sign up for excursions, order drinks and make dinner reservations from a new Royal Caribbean app that also will enable crew to find passengers based on facial recognition. The app will partner with Royal’s WOW Bands, similar to Disney’s MagicBands, to open stateroom doors. And, thanks to RFID tags on luggage, guests will also be able to track the progress of their bags to their rooms. As with Carnival, the more passengers interact with the technology, the better equipped the app will be to offer meaningful recommendations.
  • For example, as guests approach their stateroom doors, the door senses the medallion and unlocks it for them. A digital photo wall senses a passenger’s approach — thanks to the medallion — and adjusts to show the cruiser his or her vacation pictures. After a guest requests a drink, either on an interactive screen, a smart phone or other device, crew can find that passenger wherever he or she is on the vessel because of the geo-location in the medallion.The operating system behind the medallion is Ocean Compass, an online vacation profile that passengers create before sailing, where they input their preferences; during the trip, they can add information via onboard screens and personal devices. Crew can also access passenger profiles in Ocean Compass, allowing them to offer relevant suggestions and address passengers by name.
  • Beyond that, Royal Caribbean plans to add virtual reality and augmented reality into the passenger experience. These concepts might transform cabin interiors with images of a starry night or a peaceful sunset displayed on screens on the walls, ceiling and floors. It could also transform dining by introducing virtual reality glasses that can transform the venue into a new landscape based on the cuisine passengers are eating.
  • But with the new technology will likely come privacy concerns. Much of the software cruise lines are introducing also involves capturing passenger information and using it to curate suggestions about what to do.
  • It’s already happening. In 2014, Starwood Hotels announced plans to start using smart phones as hotel keys, with the help of an app and Bluetooth connection. Hilton this year discussed plans to build a “Connected Room” in 2018, which will allow guests to control features of the room through an app, including lighting, entertainment and temperature.
  • It elevates the experience for everyone, not just the highest paying passengers, and not just on its best and newest units. I think it will become the norm...eventually the cruise industry and, not just the cruise industry, but other places, other tourism [entities].
  • The technology aims to ease irritations: the long lines to embark or disembark, crowded bars, the impersonal feeling of a mass congregation of people.
  • Carnival Corporation, Royal Caribbean Cruises, Norwegian Cruise Line Holdings and MSC Cruises — have all come out with tech that promises to make cruising a less cumbersome experience. Most of it incorporates facial recognition and geo-location.
  • In the next five years, the new normal in cruising is going to be a better-connected voyage that will largely do away with lines and waiting — some of the factors that deter travelers from cruising to begin with.
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    The article revolves around new technological concepts that the main cruise lines are adding to the cruising experience. While they have heavily focused on the ships hardware, they want to implement new software that will make the experience more enjoyable and simpler for guests to enjoy. Carnival, would like to implement a "medallion" called the Ocean Compass, that is crossover between the Disney Magic Band, and the band seen at the Universal Volcano Bay water park. It fits the Disney aspect, because it holds information,can open doors, and links guest pictures to the technology. It is similar to Universal, because it informs guests of when to attend something, so that they do not have to wait in a line. Royal Caribbean, likes the band idea that Disney presented, and wants to make bands of their own, that have similar functions that the Ocean Compass from Carnival has. In addition, Royal Caribbean wants to expose their guests to Virtual Reality. They hope to create an immersive experience for their guests, from the comfort of their rooms. Norwegian and MSC are mostly developing smart phone applications, that allow guests to check-in, book excursions, and open rooms. It is obvious that Disney developed a great idea with combining a "magical" band and phone application. The concept is so successful, that other players want to utilize the same formula. Let us see how well it works in the cruising industry.
ivonneyee

Modern Management Technologies in the Hospitality Industry - 2 views

The article talks about how it's worth investing in proximity marketing to increase the speed of a customer's decision, increase engagement, and eloyalty. The article states that marketers who know...

krehman

Three Ways to Overcome Hotel Accounting Challenges - 0 views

  • Managing payroll is a constant challenge, so it’s critical for hoteliers to have a way to monitor daily labor costs, manage overtime, oversee daily payroll transactions, and have access to simple reporting functions.
  • Adopting a cloud-based reporting system can offer seamless labor monitoring and management from clock-in to paycheck while giving hoteliers on-demand management of earnings to manage transactions in real time.
  • Hoteliers may have a difficult time deciphering what story the data is telling and which levers to pull to remedy an issue or to replicate success. Business intelligence and analytics tool can point to where efficiencies can be improved and how to best reduce expenses.
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  • Adopting an operations management platform that allows hoteliers to import data into one centralized dashboard combines critical accounting and performance data to aid hoteliers in identifying trends and making more informed decisions.
  • Hoteliers must expect the best but prepare for the worst and have a back-up accounting team in place ready to resume operations in the event of a disaster.
  • While increased corporate travel demand and a healthy economy paint a rosy picture for the hotel industry, the report also warns that the lodging ecosystem is vulnerable to threats from multiple fronts.
  • These unique challenges require hotels to be nimble, educated, and equipped with the latest technology to streamline processes and drive financial performance.
  • Hotels live or die on the ebb and flow of fluctuations in their business.
  • hotel-specific accountants can scale on demand to offer the needed expertise and ramp up quickly.
  • Because the hotel industry has a very specific set of needs, it is imperative for hoteliers have the right tools to navigate today’s challenges. The global travel industry shows no signs of slowing down any time soon, so hotels must incorporate cutting-edge technology to streamline operations, optimize labor management, and access critical data while preparing for the next unexpected event.
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    This particular article on hospitality and tourism accounting states that the global travel industry is expanding at an accelerated rate. Although there are high demands in corporate travel and high level of satisfaction in the economy, the ever growing industry is vulnerable to many risks given by its consumers. Just as much as the guests utilizing these hospitality services are becoming more pressing towards great prices and expressing concern in the quality of service they receive, hotel businesses are adamant about increasing awareness in cost and profit. To balance all these exclusive challenges, hotels are insisting on being educated and equipped with the most up-to-date technological advances to keep up with the ever demanding industry. With this in mind, the article states three methods to conquer the challenges faced today. The first method is to utilize a cloud based system to keep track of all the innumerous activities present to keep the business running. Due to the fact that a hotel is run by an overflowing amount of employees, all with different jobs and tasks, all using different systems respective to their departments, and require several types of pay (part-time, full-time, tipped employees) methods, it is a challenge to keep things efficient without a proper system. This is the reason why the article recommends using a cloud based system to keep track of the daily labor costs, overtime management, daily payroll transactions, and incorporate easy accessibility to reporting functions. The cloud based system will be beneficial in keeping everything in record beginning from the moment an employees clocks in to the end where they receive their paycheck, as well as, the ability to manage transactions. The second method is to centralize all the various sources of data. Hotels have a countless amount of data being stored. That can range from guest satisfaction satisfaction survey and comment reports, PMS data, to financial reports. With all these busy ac
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    The hospitality industry today is said to be one of the fastest growing sectors in the world, as demands for travel accompanied by a healthy economy has pushed a flourishing industry. As the industry grows, businesses are having to become more cost/profit-conscious while maintaining an increased importance on price, quality, and level of service, all the while sustaining a profitable organization. The article states that business owners are relying more on financial data to ensure maximum efficiency and profitability out of each and every contract. The article goes on to discuss three new smart-technology accounting solutions for various industry challenges. Cloud-based reporting systems are beneficial as the hospitality industry has many different waged employees that make payroll challenging; cloud-based systems make monitoring and managing staff significantly easier. With all of the varying data that the hospitality industry finds necessary, it is often easy to be overwhelmed with data/numbers. Data from one source may indicate trends in one direction while data from another source may contradict. Operations management platforms can be put into play that can decipher through the data and find out the important details like what efficiencies can be improved and how to best reduce expenses. These platforms combine critical accounting and performance data to benefit business owners by identifying trends and aiding better informed decisions. Lastly, the article finishes with how the hospitality industry can be unpredictable and that back-up accounting teams may be necessary in times of distress.
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    This article mentions way to overcome hotel accounting challenges. The article mentioned that technology has been helping the industry increase revenue, minimize cost, and maximize profit without affecting the quality of the service. One of the ways the author mentioned was to use cloud-based reporting for labor. Hotels have many employees working at all different times of the day and their pay rate varies, therefore it is much easier to monitor labor cost, have employees clock in electronically, and complete payroll having an electronic accounting system. Another way is to centralize multiple data sources. "Hoteliers may have a difficult time deciphering what story the data is telling and which levers to pull to remedy an issue or to replicate success. Business intelligence and analytics tool can point to where efficiencies can be improved and how to best reduce expenses." As a manager, its easier to monitor all your reports on one page making it easier to point out the areas that need improvement. Lately, having back-up accounting teams is a smart idea. Hotels are 24/7 hour establishments that host rooms for the needs of many people. In case of a natural disaster, the hotel must have a team ready to tackle the challenges on making room for those guests in need. "The global travel industry shows no signs of slowing down any time soon, so hotels must incorporate cutting-edge technology to streamline operations, optimize labor management, and access critical data while preparing for the next unexpected event."
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    MOD 9: This article is about how hotels are able to overcome accounting challenges within their industry. According to the article, the travel industry on a global scale is one of the fastest growing industries. While this is great news for the hospitality industry, the lodging sector is prone to vulnerability from trying to stay competitive while being cost and profit conscious and providing customized service. With these challenges, this article discloses three ways hotels can attempt to overcome them and they include cloud-based reporting for labor, centralize multiple data sources, and back-up accounting teams. When managing hotel staff, there are some challenges in overseeing that employees are compliant to their schedule, managing payroll and monitoring labor costs for each department. Implementing a cloud-based labor reporting system could help alleviate those challenges. A similar example would be like ADP, my own property uses this system to monitor labor costs as well as manage payroll and scheduling issues. With implementing multiple centralized data sources, it helps hoteliers to easily identify trends and help make more informed decisions based on the data shown from their data sources. With any property, it is always in their best interest to prepare for worst case scenarios which could be a natural disaster as an example. By establishing a back-up accounting team, hoteliers will be able to make more informative decisions with their back-up accounting team to match the changes of the industry after events like a natural disaster.
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    The article discusses how hotels can overcome accounting obstacles. Firstly managing payroll is cumbersome, so a cloud-based reporting system can provide an easy way to monitor labour and manage overtime, and daily payroll transactions. Secondly, hotels have a difficult time to read data as data can come from a huge variety of sources: STR reports, PMS data, satisfaction surveys, comments. Hotels need a centralized dashboard which combines all critical accounting and performance data to assist hotels in making better decisions. Lastly, the article talks about hotels needing a back-up accounting team in case of disasters. In-house accounting teams may not be able to tackle on one-time event disasters and there must be a back-up team in place in times of urgency. The author, Scott Watson, executive vice president of sales and marketing at a cloud-based financial platform, sees that hotels are becoming more "cost and profit conscious" and I agree with him. Technology solutions are what hotels are craving right now to increase revenue, minimize costs, and maximize profits without sacrificing service quality.
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    This article helps guides hotels in how to overcome challenges when it comes to the accounting department in any situation that deals with staff tracking, how to decipher intricate data, and what to do in emergencies. The article details the usefulness of the Cloud and keeping track of staff members that are FOH and BOH that are both hourly and salary. That the accounting department could simply look them up in the cloud rather than searching through paperwork to understand exactly what their role is in the hotel and pay them accordingly. The article also goes over how having multiple centralized data sources can help accountants understand information from reports, guest satisfaction questionnaires, and other forms of reporting to pinpoint exactly what needs to be changed to become more efficient in the company. Lastly, the article covers how having back up accounting teams could be a definite positive just in case of emergencies (i.e. weather) so accounting can still be in progress no matter what situation occurs and the hotel can run smoothly.
Krystal Jost

Four Hotel Companies Select Aptech Business Intelligence, Accounting and Budgeting Solu... - 0 views

  • Hotels across Country Implement Aptech Systems to Grow Portfolios, Assess Acquisition Profitability, and Simplify Back Office Operations
  • Aptech Computer Systems, Inc., the leading provider of hospitality software for business intelligence and enterprise financial accounting, today announced four new hotel companies have selected its hospitality solutions to improve their business intelligence, budgeting and forecasting, and accounting.
  • "The four new Aptech clients are a great example of how hotel companies are leveraging financial solutions to better manage their companies and increase profitability,"
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    Aptech Computer Systems, Inc., the leading provider of hospitality software for business intelligence and enterprise financial accounting, announced about four new hotel companies who have selected their hospitality solutions to improve their business intelligence, budgeting and forecasting, and accounting. M&R Hospitality Management in New York and San Ysidro Ranch in Santa Barbara, CA, are among the companies implementing Aptech's financial solutions. Excuvue is a web based hospitality Business Intelligence application which gathers and coordinates data from different hotel systems, including the Smith Travel Research report. This system can convert written online ratings, comments, and the guest satisfaction ratings into metrics. This basically helps in optimizing the revenues as they can match up with the customer's idea and with their current daily performance and also with their competitors. It is very essential to bring about changes in the department where your competitor is excelling at. This sort of information can help them make quick changes for profitability and customer satisfaction. The interesting part is that companies are looking outside to leverage financial solutions in order to better manage their standards and keep up the pace. and many more hotel companies are implementing this to streamline their back office processes.
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    This article focuses on how hotel companies are implementing a new system that has been introduced to simplify financial accounting. Aptech Computer Systems claims to be a leading provider of such software, allowing companies to improve their budgeting, forecasting, and accounting. Many hotel companies utilize Quickbooks to effectively manage their budgeting and forecasting needs, along with their accounting needs, and as these companies grow, they need a better solution to effectively manage these aspects. Companies with multiple properties need a system that can manage data from all of their different sources, and combine them to strategically analyze their profits, revenues, and their losses, as well as to make budgeting decisions and forecasts. Execuvue, a web based business intelligence application created by Aptech, combines data from a large variety of hotel systems, such as STR data, which is extremely valuable in assessing where each hotel stands in its competitive set, and how much of its market share that it is currently obtaining. The system also provides insight to operators as to recommended actions for the hotel to take with the data that is collected. The system also measures online ratings, comment card details and other guest satisfaction measurements, enabling hotel operators to utilize guest satisfaction ratings along with their profit standpoints and their current financials. This system seems to be a valuable resource in today's economy, and with the evolving technology. It allows users to utilize data from all sorts of sources to make decisions and assessments. Any operator or manager knows that seeing data quickly and efficiently, where the answer is simply laid out in front of you so that you do not have to seek information from multiple sources and then compare it with the other sources, allows you to make informed decisions much more quickly and be much more assured with your choices. It also enables those operators to find ways to opt
sliu043

The Most Popular Event Planning & Hospitality Blog Posts of the Year - 0 views

  • 1. Attracting Sponsors in Innovative WaysOne of the first questions of any event planning process is how to get the funds to make it happen. Because chances are, unless your company has a generous marketing budget, you’re going to have to look elsewhere for financing.
  • 2. Speeding Up Registration With the Right Check-In AppThe world is getting used to getting the things they want faster, and the same goes for attendees. That means you need to find ways to cut down on wait time when you’re planning events.
  • 3. Defining Event Goals and ObjectivesMany planners dive right into planning without giving enough consideration to goals and objectives
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  • 4. Perfecting Your Product Launch EventA launch event is a proven way to showcase your latest product, build hype around it, and — dare we say it — maybe even acquire some sales during the event itself. And the more you can get people talking about the product, both at the event and via social media, the better it’s going to do.
  •  5. Tracking Social Media PerformanceIf you’re not tracking the performance of your social media campaigns, you’re ignoring valuable information that could help you optimize your marketing and get your event in front of more attendees. 
  • 6. Overcoming the Top Challenges Facing Event Planners
  • 7. Saving Time with Event Planning AppsTo be profitable in today’s hospitality industry, it’s crucial to stay on top of the latest tech.
  • 8. Engaging Attendees with Interactive Presentation IdeasAs event planners, we’re always on the hunt for new ways to engage attendees. But to deliver a truly memorable experience, you can’t just engage attendees, you need to make them a part of the story.
  • 9. Wowing Attendees on a Tight Event Planning BudgetEvents are important. They help establish a brand, market products, gain clientele, raise funds… the list goes on. But as important as they are, your events don’t have to break the bank.
  • 10. Boosting Audience Participation at Your EventsInteracting with your audience is the best way to make sure you get your message to really resonate. In fact, research shows that an engaged audience remembers more, comprehends better, and has more positive associations with the presentation as a whole.
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    Nowadays, hotels are make good use of the social media to carry out event planning and attract more potential customers to know about them. Over the past year, thousands of hotels have posted blogs about their event planning on the Internet to get attention and do marketing. In this article, the author introduced ten most interesting and popular event planning topics in 2017. 1. Attracting Sponsors in Innovative Ways 2. Speeding Up Registration With the Right Check-In App 3. Defining Event Goals and Objectives 4. Perfecting Your Product Launch Event 5. Tracking Social Media Performance 6. Overcoming the Top Challenges Facing Event Planners 7. Saving Time with Event Planning Apps 8. Engaging Attendees with Interactive Presentation Ideas 9. Wowing Attendees on a Tight Event Planning Budget 10. Boosting Audience Participation at Your Events
lvela051

Shaping the Events Industry - THISDAYLIVE - 1 views

  • An industry that contributes conservatively over N100billion to the Gross Domestic Product (GDP) of Nigeria annually and potentially has about N1trillion in turnover clearly needs to regulate itself.
  • This prompted the convener of Events Market Nigeria (EMN), Temitope Amodu, to bring all the players together such as wedding vendors, stakeholders, entrepreneurs, make-up artistes, DJs and event market enthusiasts among others who gathered for a day of networking, mentoring and discussions on pertinent issues about Nigeria’s ever growing event industry.
  • The 10th edition of the Event Market Nigeria Meet and Greet was the largest free gathering of participants in the event industry in recent times,
    • lvela051
       
      Have a free gathering of over 700 attendees.
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  • said a country that has a population for almost 200 million people and a reputation for an ostentatious culture, it is a no-brainer that the events industry is a rough diamond
    • lvela051
       
      None seem interested in such a profitable industry with potential.
  • to share industry related insights and emphasised the importance of collaboration as the new completion within the event cycle.
    • lvela051
       
      Collaboration is needed to create a successful event.
  • He noted that since people love events and have fun, they look for any excuse to throw a party (it is the only thing that can make people sane in a recession or in a volatile emerging market). Thus, it is a no-brainer to set up a business or be involved in any trade or activity that cashes in on this idiosyncrasy.
  • The recent growth in the events industry has contributed to the spontaneous growth in many business verticals e.g. event planning, venue, photography, food and many more services along this massive value chain.
    • lvela051
       
      All contributors in the success.
  • the hospitality industry has been a source of optimal returns for investors.
    • lvela051
       
      event management being a part of that industry.
  • The events industry has grown at an average pace of 6.2 per cent each year globally since 2003.
  • 7 million dollars was spent on parties in Lagos over a five months period in 2013.
  • Nigerian company or middle-class family spends over 15,000 dollars per event.
  • The goal is to create an ecosystem that allows growth and development to take place, one that identifies, creates and drives excellence within the youths and veterans of the event industry.
    • lvela051
       
      Main goal within the event industry.
  • It involves studying the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually launching the event.
    • lvela051
       
      Event Management:
  • Basically, there are two types of events, namely; corporate and social events.
    • lvela051
       
      Its important to determine which events are mostly going to be catered too.
  • It is not a very organised industry; particularly because there is no specific legislation regulating this sector of the economy.
  • A common complaint from customers/clients of the industry is the issue of liability.
  • when disputes arise between a professional in the events industry and a client, there are no regulations on the applicable dispute resolution mechanisms
  • the industry is too fragmented.
  • Protect your business via written contracts, create a proper corporate structure for your business, adhere to the simple principles of corporate governance (e.g. have a board of directors or advisors etc), retain a good audit and tax firm to examine your books annually and make your business tax efficient, retain a legal partner to mitigate your legal risks. Run a business and not a hobby!”
    • lvela051
       
      Important to Protect the business legally.
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    The focus of the article is to highlight how the event industry is becoming more popular among the hospitality industry in Nigeria. It mentions the Events Market Nigeria (EMN) group aims to provide a places that allows for growth and development within the event industry with the newcomers and experienced event planners. The event that was hosted by the EMN, provides free gathering that offer different speakers to offer advice and their experience to those attendees willing to listen. Throughout the article, it states that the country of Nigeria has a population of "almost $200 million people and a reputation for an ostentatious culture", which makes it a perfect place to invest in the event industry. Especially due to the fact that the industry is a source of a more favorable return on investment even though other sources in Nigeria are considered more attractive. What makes the event industry profitable, is the ability to venture with other businesses such as venues, catering, event planning and more. But with all the good, the article does point out the issues such as liability and the lack of rules that are set for the industry. I think that it's an important topic to consider because hotels are implementing a source of revenue with renting out meeting spaces and catering services to outside companies. With more and more events being planned, I think it's a great business to venture in. The ability to have an events department within a hotel or even a restaurant gives the establishment to produce more revenue within other departments. Such as a hotel, the planning of a meeting not only brings in the revenue of the space being rented but also to Food and Beverage with the catering aspect and the front desk with the rooms being occupied by the clients and attendees.
Hanlu Hu

E-Commerce for the Hospitality Industry | The Moscow Times - 6 views

  • E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet."
  • Accelerating Internet usage worldwide The Internet is the lowest cost hotel-booking channel Most travelers research hotel reservations on the Internet Social media and online hotel reviews are an increasingly important decision factor The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines.
  • Adding real time search functionality to your site, capability to generate user reviews, launching contests helps to build fresh content and quality links
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  • Heavy graphics, animation and flash demos cause your site to perform slowly. Sites that are built keeping these guidelines in mind will deliver better user experiences, will perform better on search engines, and ultimately drive higher ROI.
  • As things stand now, mobile queries represent about 10% of all queries made on Google. People are using mobile devices to conduct searches, as well as share content, connect with friends and browse the web
  • Embracing social media. 93 percent of social media users expect companies to have a social presence. 85 percent of social media users want companies to interact with them on social sites. A well-planned social initiative can turn fans into brand evangelists.
  • The Internet has consolidated itself as a very powerful platform that has changed the way we communicate, and the way we do business.
  • The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, why is hotel e-commerce so important today?
  • We forget that the human brain can only consume limited information. It is important to take a holistic approach and prioritize information. Good web site architecture and organized content improves site usability and its efficiency when used with search engines.
    • yan xie
       
      It is true that we always forge how many information the human brain will take at once. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specifice products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider.
  • make sure your ad groups are made up of tightly knit keyword themes and that those keywords are reflected in your ad copy; ensure that your landing pages clearly reflect the offer promoted in the ad copy and includes clear calls to action and conversion factors.
    • yan xie
       
      As the point two mentioned, the customers cannot get so many information at once, and they also cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can.
  • Top e-commerce sites are continually testing new things. It's the only way to achieve continual improvement.
    • yan xie
       
      To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' expericence.
  • hospitality industry has always been among the first to capitalize on new technologies
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    The hospitality industry along with the resourcefulness of the Internet has allowed the Russian hospitality industry to benefit and grow with the technology of e-commerce. E-commerce is defined as "the buying and selling of products and service by businesses and consumers over the Internet". This technology is significant due to its beneficial factors of lowering costs, accessibility, decision-making, and media exposure. As well, the article provides for methods and advice regards effective strategies to utilize the Internet. Primarily, the speed of the website's functionality is essential, along with providing compatibility of browsers, thus, allowing for a better experience for users. The information in the website should be efficient, allowing for real time search whether using a mobile phone or a computer. It was informative to read the multiple functionality, that social media is playing in the hospitality industry regards the exposure and marketability. E-commerce has change the market of goods and services, from a tangible experience to digital experience, through the use of online shopping estimated at $228 Billion in 2010, a third derived from the purchase of travel and flight websites, thus, demonstrating the importance of the Internet in relation to consumerism.
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    This article talks about why hotel E-commerce is essential today and how to go about having E-commerce work for your business/hotel. The article says, "The internet has consolidated itself as a very powerful platform that has changed he way we communicate, and the way we do business." This is the reason why businesses need to utilize the internet. According to the article these are the reasons that hotel e-commerce is important today: the internet is being used worldwide, the internet is the lowest cost hotel-booking medium, the internet is used, by travelers, to research hotels and their reservations, the internet is the home of social media and hotel reviews and the internet is preferred 17:1 over television and 6:1 over newspapers and magazines for travel information. It would be at a hotel's detriment if they do not utilize the internet and e-commerce. It isn't enough to use e-commerce for business but there must be an upkeep. It is extremely beneficial to research or monitor how customers and potential consumers are seeking information and what attracts them to a site. According to the article, e-commerce strategies that would 'help get the best from the internet world' are: 1. Search-friendly website design 2. Improving Conversion and Usability 3. Paid Search 4. Real time Search 5. Mobile Device Market 6. Social Media 7. Testing
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    This article mentioned why the ecommerce important for the hospitality industry. And also there are more things they hospitality industry companies need to know. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specific products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider. As the point two mentioned, the customers cannot get so many information at once, and they cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can. It is true that we always forge how many information the human brain will take at once. To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' experience.
  •  
    This article discusses about the application of e-commerce in hospitality industry. Internet has become a very powerful tool for customers when they are planing their travels. As the same time, it has become an important media for hotelierss to improve their businesses. Internet can provider a lot of online sources to customers when they make any dicisions. And how to make your web site become more competitive and attract more customers is the topic of this article. First of all, a good design for the web site is the most important thing for hotelierss. And the download speed is the basic factor. Quick download speed brings a good experience to users, and improves the ranking in organic search. Secondly, improving usability needs to be focused on by hotelierss. Large imformation may not be took in by users. You need to make your customers seethe most important information first. In other word, you need to prioritize your web site and make the imformation more understood. Paid search and real time search are also focused on by the author. Sometimes, paid search can make your hotel more compelling on the search engine. And some tips have been given in this articel to help the hotelierss to maximize conversions. Real time search is similar with paid search, and it needs compelling fresh content and quality incoming links on the web site. Maps, photo galleries, videos and press releases are creative ways to distrivute content on different channels. With more mobiles customers using, mobile represent about 10% of all queries make on Google. Hotels can exand the mobile market and improve the download speed of their site by avoid heavy graphics and flash, making their site is mobile compatible. Social media is in the same condition with mobile. Customers need more connections on social sites, so they want companies to interact with them through the social media. The last point is testing. Every new thing needs a lot of tests. It can provides changes and improvement for
  •  
    The article discusses power of internet and how different it is from magazine and television ads. "In terms of time your travel websites are available for are accessible for a longer period of time, the flexibility that the content can be changed without asking someone,if you have a content management system." Also travel websites will help your business potentially reach a wider audience. Another big advantage of having a travel website is it's availability even when your business is closed or no one is available to answer your phone. Everyone knows that there are so many time zones, and the visitors can come from any part of the world. So having a travel websites gives your travel business visibility for all 365 days of year 24x7.
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    In hospitality industry, customers are constantly seeking new sources of information to help them make decisions before purchasing services. E-commerce in hospitality industry is about the online buying and selling services. And it's become such an important source for the company and customer. Hospitality businesses are all involved in the trend. Smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. This article listed several basic e-commerce strategies that will help hoteliers to get the best from the Internet world.
  •  
    As new technological advances are being made, the hospitality industry has always been among the first to capitalize on new technologies. The term e-commerce has been defined as the buying and selling of products and services by businesses and consumers over the internet. Now that hotels are involved directly with e-commerce it becomes even more important today because of the accelerating internet usage worldwide,the internet is still the lowest cost channel for booking, many travelers make their travel decisions via the internet. Embracing social media, 93% of social media users expect companies to have a social presence and 85% of social media users want comoanies to interact with them on social sites. A well-planned social iniative can turn fans into brand evangelists. This article dealt mainly with a brief introduction of what e-commerce is in terms of its defining and what it means to the hospitality industry. With more and more people utilizing the internet each day, the potential to have a person book a hotel room greatly increases. Several search engines have advertisements relating to many hotel companies offering specials and customers will see these ads and book. With more technological advances bound to come into play, its only a matter of time before the practice of e-commerce is taken to another level.
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    Over the last decade the population of Internet users has increased rapidly. The hospitality industry has always been among the first to capitalize on new technologies. E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet." With hotel e-commerce, the landscape of the hospitality industry is forever changed. Online sales are an important part of the business. The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, reasons why is hotel e-commerce so important today may because the accelerating internet usage worldwide, the Internet is the lowest cost hotel-booking channel, and social media and online hotel reviews are an increasingly important decision factor.
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    E-commerce has become more and more important in our daily life, because many customers today prefer to use internet to help them make decisions. In hospitality industry, e-commerce also plays an important role, as internet is a very cheap and convenient booking channel and many people use the internet intensively. There are many e-commerce strategies for hoteliers, such as making friendly web site design, embracing social media, etc. As e-commerce has so many advantages, I think e-commerce is an opportunity for hoteliers to grasp. It is important for hoteliers to use different strategies to get the best from the internet world.
  •  
        This article introduced the function of ecommerce and the ecommerce effect for the hospitality industry. The author listed some important reasons about why hotel ecommerce is so important:1)Accelerating Internet usage worldwide.2)The Internet is the lowest cost hotel-booking channel. 3) Most travelers research hotel reservations on the Internet. 4)Social media and online hotel reviews are an increasingly important decision factor. 5) The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines. This article also listed some basic e-commerce strategies that will help hoteliers to take advantage of ecommerce from the Internet world. 1) Search-friendly web site design.2) Improve conversion and usability 3) Paid search. 4) Real time search - natural ranking.5) Mobile.6) Embracing social media. 7) Test, test, test. Top e-commerce sites are continually testing new things.      In a summary, the author suggest smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. Moreover, hoteliers have to constantly learn and look for ways to harness the power of new developments and trends.
mrueda

Why You Should Not Outsource Your Hotel's Accounting | By David Lund - Hospitality Net - 0 views

  • Outsourcing your hotel accounting is an unintelligent move
  • I said I was going to alternate between the pros and cons. The second pro is cost savings.
  • A negative aspect of outsourcing is the reduced level of service.
  • ...15 more annotations...
  • One good thing that comes from outsourcing is being trendy. Many brands are doing it and it is the trendy thing to do.
  • Another very negative result of outsourcing the accounting function is brain drain and the resulting challenge it creates in succession planning.
  • On the positive side, another idea about outsourcing accounting is the creation of a different kind of finance and accounting leader;
  • If you are thinking of outsourcing your accounting, think again. It is not a good decision. It will cost you dearly and your investment will suffer.
  • Hotels are a high-volume transaction retail business. Every day a hotel sells hundreds or thousands of rooms to many different customer segments. In addition, it services thousands of food and beverage customers.
  • When a hotel outsources they typically outsource payables, some parts of purchasing, general accounting, sometimes accounts receivable and almost always the daily audit and revenue functions.
  • Companies feel compelled to move, to innovate, and sometimes these changes are not in their best interest
  • These functions in a hotel are like filters, collecting all the errors and working with operations to get them back on track
  • the costs savings in the short run are completely upside down – in other words – no savings.
  • The hotel loses track of so many invoices so they start logging the scans and cross referencing these with the outsourced company.
  • If there are no entry level positions, no revenue auditor and no middle management, then how does a hotel grow controllers and directors of finance?
  • they are not going to have financial leaders that understand the hotel business and all its insane nuances.
  • This in theory is exactly what I think hotels should be doing – developing the business skills of the non-financial managers.
  • The fact is these systems and processes are always in need of constant and diligent attention
  • Colleagues in the operating departments need constant oversight and this boils down to finding out what is wrong with the data and communicating back to these areas.
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    This article provides an overview of the importance for hotels to have a centralized function and not outsourcing the hotel accounting, meaning that hotels should not use a third party provider. Companies are compelled to change, to innovate, and in need to keep up with the competition. It says that some hoteliers are choosing to outsource because is trendy, but not always function in their best interest. This article emphasizes the pros and cons, but mostly all the negative results of outsourcing, using other companies to do the work that should be centralized.
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  •  
    The article titled "Why You Should Not Outsource your Hotel's Accounting" sheds light on the importance of having a solid financial and accounting program within the hotel industry. The author misadvises outsourcing the hotel's accounting through a third party provider since it is important for the company to have complete control of the accounting. Although outsourcing is a big trend nowadays, including outsourcing for IT and reservations among other systems, the author firmly believes that accounting should be a task that is monitored in house. According to the article, "A negative aspect of outsourcing is the reduced level of service. Good service in a hotel is everything, not only for external guests, but also for internal guests. In a full-service hotel, the accounting department provides a long list of services: receivables, payables, payroll, revenue control, cash management, systems oversight, audit, food and beverage controls, purchasing, receiving, general accounting and budget/forecasting to name but a few". As hotels require superior service and a wide array of reports to be generated in real time, it is better to hire and train someone with this capability in house rather than calling a company that has other clients. Thus, outsourcing the accounting aspect is quite costly and it is not recommended, as it is a task that needs to be constantly analyzed and controlled in house.
  •  
    This article examines the pros and cons associated with outsourcing hotel Accounting practices to a third-party company. The author mentions that hotel operators are under immense pressure to constantly innovate, keep up with and stay ahead of industry trends. However, by following these trends they may not be aligned with the hotel's best interest, resulting in a reduction in efficiency and increase in costs. When choosing to keep accounting practices in house, hotels are better able to capture errors and work with the different departments to correct the errors before recording them in the books.
  •  
    https://www.hospitalitynet.org/opinion/4083889.html My article highlights the cons of outsourcing a hotel's accounting system from a third party provider. The author mentions that in the hotel industry, technology is constantly changing and every hotel is trying to stay on trend and "keep up with Jones'". The main issue with outsourcing is the reduced level of service. "In a full-service hotel, the accounting department provides a long list of services: receivables, payables, payroll, revenue control, cash management, systems oversight, audit, food and beverage controls, purchasing, receiving, general accounting and budget/forecasting to name but a few." When you outsource, there is reduced attention to these details. If a hotel's own accounting department handles these daily operation segments, there is less likelihood for error and they will be able to work with the various departments to correct the issues. It also saves tons of money to handle accounting in-house. Another important issue that was raised is that if accounting is outsourced then there is no room for development for an accounting department; no growth, no promotions. A pro is that outsourcing gives a financial manager the ability to focus on the bigger picture and see where changes can be made. If they are bogged down with little details, they might not be able to be the leader the hotel needs.
  •  
    The article discussions the pros and cons of whether a Hotel should out source their accounting to a third party. The author of this article strongly agrees that Hotels should not out source their accounting. The author finds it "unintelligent move". Many Hotel owners believe it's "trendy" and necessary to out source their accounting to keep up with their competitors. I agree with the author, that Hotel should do their accounting on site. Management would have better control over functions and departments such as; payroll, auditing, food and beverage management.
brittsengl

Technology of the Year 2016: The best hardware, software, and cloud services | InfoWorld - 2 views

  •  
    "And the changes keep coming. Among this year's winners, handpicked by InfoWorld editors and product reviewers, you'll find a number of "traditional" names: Cisco, IBM, Microsoft, Red Hat. But you'll also find the names of more open source projects than we've ever seen in the Technology of the Year winner's circle, thanks to the huge role open source has come to play in software development, data center (and cloud) infrastructure, and big data analytics. [ Read about the winning hardware, software, development tools, and cloud services in our slideshow: InfoWorld's 2016 Technology of the Year Award winners. | Get a digest of the day's top tech stories in the InfoWorld Daily newsletter. ] Docker, Kubernetes, Mesos, Spark -- these are only a few of this year's winners from the open source camp. In one way or another, each brings something new to the enterprise. Docker's clever take on Linux containers was so popular with developers, it became a standard even Microsoft sought fit to adopt. Kubernetes brings Google's cloud-tested technology for container management to the rest of us, while Mesos -- the U.C. Berkeley AMPLab project that gave birth to Spark -- offers an elegant solution to cluster resource management. "
  •  
    This article is discussing the changes and updates in technology for the year 2016. It explains how the best IT products has been used for this year and the order of the ratings for them. It also explains the best hardware/software that has has been used by consumers and for businesses. This can help in the hospitality field by choosing which software is best to use.
lismarycedeno1

Adjara Group Selects Cendyn to Power CRM Across Their Hotels - 0 views

  • Adjara Group has signed a deal with Cendyn to power CRM across all their hotels located in Georgia.
  • the company’s hotels will benefit from a guest intelligence solution that utilizes data collected from multiple sources, to provide an accurate, single source of truth for each guest.
  • enable each hotel within the Group to learn more about their guests using enhanced guest profiles, automation, segmentation, and in-depth reporting dashboards.
  • ...4 more annotations...
  • , Adjara Group converted an abandoned Soviet-era sanatorium in the mountainous region of Kazbegi into the first Georgian lifestyle brand of Rooms Hotels.
  • the company has created and manages 6 hotels and is leading a large-scale agricultural development project in Eastern Georgia.
  • Cendyn’s eInsight CRM provides marketing automation and guest intelligence and can easily handle complex interfaces, drive loyalty and leverage real-time data to provide personalized one-to-one communications for every guest.
  • sits on top of a hotel’s property management system or call center application, intelligently guiding staff to create authentic, meaningful encounters and upsell offerings based on guest history, preferences and loyalty status.
  •  
    Adjara Group has signed a deal with Cendyn to power CRM across all of their hotels in Georgia which will help them utilize data collected from multiple sources to provide an accurate, single source of truth of each guest. Cendyn is a tool used to provide marketing automation and guest intelligence sitting on top of a hotel's property management system or call center application.
ryanrodgers2014

Hospitality business intelligence | AltexSoft - 4 views

  • Data analytics is one of the key directions for digital transformation in various industries, travel included. And hospitality is no exception: The hotel industry, by its nature, operates large amounts of data. The sources range from inventory to distribution channels, from customer behavior data to housekeeping records. As business grows, these become impossible to analyze and keep track of manually or by using spreadsheets.
  • Business intelligence systems take charge of extracting data from various sources, transforming it, collecting it in a centralized repository, and finally querying this repository to present data as meaningful charts and diagrams for humans to put to use.
    • ryanrodgers2014
       
      Business intelligence (BI) software is a useful tool that allows hotels to be more effective in gathering data and utilizing the information appropriately to optimize their revenue while operating in a highly competitive market. BI exist to help us collect information from multiple sources and to transform the information into a meaningful way to better understand data. Business Intelligence also provides a competitive advantage by giving us a clearer view of what is going on internally and externally, and allows us to forecast more accurately demand, property level expenses, and overall annual yields. This article reviews the specifics of hotel data sources, the advantages of using BI software in the hospitality industry as well as defines some of the barriers the hospitality industry faces in using Business Intelligence software. Though the advantages of BI can provide us with an abundance of data sources and information by associating customer segmentation via POS/PMS systems to channels distribution sources it also can be a struggle to integrate with your own data platforms.
anonymous

Future of Global Distribution for Airline Travel - 1 views

  • Imagine if every airline used a separate reservation system to distribute flight information, instead of the familiar global distribution systems (GDS) in place now
  • As travel professionals are aware, Southwest Airlines are not available in most systems for booking reservations. However, they do not negotiate with distribution companies to sell their product.
  • Then travel companies would be charged to have the Direct Connect system in the long run, thus paying for the opportunity to sell American flights.
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  • American suggests that distribution companies begin using Direct Connect, powered by Farelogix. Travel professionals view this alternative concept as having to use a separate system for American Airlines reservations, possibly complimentary on a trial basis to the travel management company.
  • This may be the biggest travel industry news in the United States and beyond, since the deletion of travel agency commissions. There is also the possibility that more consumers will begin relying on travel agents to locate the best airfares.
  • They suggest it will make ancillary fees, such as priority seat and meal fees easier to track for business travel.
  • Imagine if every airline used a separate reservation system to distribute flight information, instead of the familiar global distribution systems (GDS) in place now. Individuals and travel professionals would have to compare flight costs on every reservation website or call each airline separately.
  • If every airline decides to utilize a different system and charge for their product to be sold, then travel companies may have to forward their costs to travelers, hence driving up the price of airfares.
  • American Airlines airfares can no longer be found on Expedia or Orbitz websites, or any site powered by Orbitz. These are two of many airline distribution sites that consumers can compare and book flights they choose. Each did not come to an agreement with American Airlines for a new contract to distribute American Airlines' product.
  • The contracts for the global distribution systems, Worldspan and Sabre, will be up for renewal soon this year. What will happen with American flights and air fares in those systems? Will American not be offered in those systems as well, if an agreement cannot be made? What happens if other airlines decide to join with American? This may be the biggest travel industry news in the United States and beyond, since the deletion of travel agency commissions.
  • Though this is a major obstacle for travel agencies and other travel management companies, travel agencies, being fearful of the outcome for consumers, are ready to stand their ground and protect themselves and consumers alike.
  • As travel professionals are aware, Southwest Airlines are not available in most systems for booking reservations. However, they do not negotiate with distribution companies to sell their product. For the most part, Southwest is self-contained and stands on their own, as far as distribution methods go.
  • As travel professionals are aware, Southwest Airlines are not available in most systems for booking reservations. However, they do not negotiate with distribution companies to sell their product. For the most part, Southwest is self-contained and stands on their own, as far as distribution methods go.
  •  
    It appears that American Airline is about to remove itself from the tradition global distribution system and introduce its own distribution system. American Airlines is advocating for distribution companies to utilize AA direct connect which is a direct link into AA's host reservations system. Currently American Airlines fares are no longer available on Expedia or Orbitz sites. This is because no contractual agreement was reached for the distribution of AA products. Travel professionals are waiting to see the result of this bold move by American as this has great implication for the future of airline distribution systems. If American Airlines pulls away from the mainstream GDS, consumers and travel specialist alike will be faced with the inconvenience of going to a separate reservations system to compare fares. Although travel professionals are now urged to use direct connect on a trial basis, the general feeling is that eventually they will be charged to sell American Airline flights. To defend this move American Airline is only saying that direct connect will make it easier for them to tract ancillary fees like priority seating. It was noted in the article that Southwest Airline for the most part is a stand alone reservations system but they do not negotiate with the GDS companies to sell their flights. It is therefore quite evident that this move by American is really to reduce expenditure by eliminating the middle GDS companies while increasing revenue by charging travel partners for utilizing direct connect. American Airlines clearly wants to globally control their distribution system and maximize revenues. Contract renewal for both world span and sabre are due and the experts are waiting to see if American will renew with them. Sabre is owned by American Airlines so its a wait and see game to see how all this will be panned out. The real problem for the consumers and travel specialists are that if other airlines are to follow this move by American the tra
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    Global distribution systems (GDS) are used within the travel industry for the booking of flights a service that was once performed by travel agents. With the introduction of GDS many jobs were loss. Because GDS are contracted services with World- span and Sabre renewal and renegotiation of contracts may pose a problem. There are many pros and cons to the GDS for consumers such as booking of flights anytime and the loss of personal relations with the travel agents. According to Bonnie Burgess, the renewal of the GDS with world-span and Sabre is eminent which might create a problem for consumes if the negotiation falls apart. There was a similar situation Direct TV and the provider of many channels to Direct TV when they could not come an agreement, and, in the final analysis the consumers were the ones who suffered. Southwest and American airlines are two airlines who defended why they felt that booking directly at the website is the best options for travelers. The conclusion, is that there are advantages and disadvantages to the GDS. one of the overarching disadvantage is when there are difficulties with meeting of the minds in contractual negotiations.
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    The article highlighted reports how hard would be for travel agents to work without and Global Distribution System due to difficulty to generate price comparison reports to customers. It is also mentioned that American Airlines Airfares are no longer posted to the two majot websites for price comparison (Expedia and Orbitz). American Airlines will be using another website called Direct Connect which will be complimentary on a trial basis. In order to have full access, customers or travel agents would have pay for a membership. The process will have a higher cost and will be more time consuming. Southwest Airlines is acting the same way. The intention is to avoid comparison and encourage direct booking with the airlines. This difficulties presented by hotels and airlines may require more usage of a travel agent to do research for consumers. GDS's contracts are up for renewal and the concern is whether or not airlines will get into an agreement where rates will still be posted on the system avoiding several searches in multiple sources.
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    This article explains the distribution route American Airlines is taking to sell their flights. Due to not seeing eye to eye with the two most probably used websites for travel, Expedia and Orbitz, American has now taken their products away from both airline distribution sites. American suggest that all travel agencies and distribution companies begin using Direct Connect, which is a system for only American Airlines flights. If this would happen, travel agencies and companies will then begin having to pay for the system in order to sell Americans flights. At the moment you can still book flights through other distribution sites, but until when will that be? They already stopped Orbitz and Expedia, what's not to stop the others. The future of global distribution systems will be up in the air if all airlines choose to sell their own systems to be able to sell reservations. The only positive that was pointed out in this article was that if this system takes over, then more consumers will have to go back to using travel agents to secure the best reservations for flights and such.
  •  
    With the contracts for major global systems, Worldspan and Sabre, being up for renewal in the near future, this article analyses the possible outcomes for airlines, and alternatives should they choose not to forgo continuing use of GDS
Fesal Alanazi

Amadeus building a "Google Hotel Finder" for travel agents - 1 views

  • multi-source" hotel distribution initiative
  • giving agents easy access to hotels from different sources from a single screen
  • similar to Google Hotel Finder allows agents to click on a hotel listing and view its multiple offers from different sources.
  • ...2 more annotations...
  • the strong trend to self-booking tools in corporations increases demand for the new graphical user interfaces not only from corporations but also their travel agents
  • Just a day after the announcement of its new distribution alliance with Amadeus, HRS send a note to all hotel partners announcing a commission increase from 13% to 15% effective March 1, 2012.
  •  
    This article is talking about a distribution system called Amadeus. It gives agents easy access to a hotel listing and view its multiple offers from different source, which is similar to Google hotel finder. however, a day after the announcement of this system, HRS announcing to all hotel partners a commission increase from 13% to 15%
ppate011

GDS business can be a significant source of incremental bookings and increased margin f... - 0 views

  • Every hotelier knows the advantage of direct online bookings to their hotel. But there is more to direct than just bookings on your website booking engine.
  • At Bookassist our metasearch management team has delivered metasearch bookings growth of 130% in the first quarter of 2018 versus the last quarter of 2017 (see https://bookassist.org/company/testimonials/en/)
  • The GDS is a large computer network that represents a single point of entry to travel agents and travel sites worldwide
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  • A 2017 study of more than 900 travel agents located throughout 52 countries revealed that travel agents are continuing to report a record use of the GDS for hotel reservations.
  • It’s important to note also that GDS corporate business typically delivers a quality customer that usually augments hotel F&B/C&B revenue using his employer expenses to wine and dine in the hotel, in contrast to leisure travellers who tend to spend outside the hotel.
  • Because of the fixed transaction fee element, calculation of the CPA of a GDS booking will depend on the hotel sale rate achieved and the length of stay.
  • For the individual hotelier, the requirements for applying to consortia or account managing their property on the GDS can be onerous.
  • RFP is “request for proposal”, where companies make the market aware of the volume of bednights they expect to need for the upcoming year.
  • GDS business can be a significant source of incremental bookings and increased margin.
  • It’s time to make sure that you are open for business on the GDS.
  •  
    Over the few years, travel agents are using booking through Global distribution systems. Hotels however are having to pay a 20% booking fee when people book through GDS. Travel agents are also now using Airbnb, and alternative booking, because they aren't seeing any commissions on them. GDS is a large computer network that represents a single point of entry to travel agents and meta search sites. GDS are heavily used in the business and corporate travel accounts. GDS corporate business typically delivers more revenue for hotels because business travelers usually eat and drink in the hotel, rather than travel outside the hotel and spend money. Travel agents use commissionable and non-commissionable booking that, where commissionable bookings must add typically 8-10% agency commission on top of the GDS fees. GDS can be a good source of incremental bookings and increase margins.
  •  
    Over the few years, travel agents are using booking through Global distribution systems. Hotels however are having to pay a 20% booking fee when people book through GDS. Travel agents are also now using Airbnb, and alternative booking, because they aren't seeing any commissions on them. GDS is a large computer network that represents a single point of entry to travel agents and meta search sites. GDS are heavily used in the business and corporate travel accounts. GDS corporate business typically delivers more revenue for hotels because business travelers usually eat and drink in the hotel, rather than travel outside the hotel and spend money. Travel agents use commissionable and non-commissionable booking that, where commissionable bookings must add typically 8-10% agency commission on top of the GDS fees. GDS can be a good source of incremental bookings and increase margins.
da7327

Why GDS Will Remain a Crucial Booking Channel for Hoteliers in 2017 and Beyond. - Monda... - 1 views

  • Even though online bookings continue to grow and will do so for the foreseeable future, hoteliers need to maintain a focus on the GDS channel, which will remain a critical source of revenue and bookings both in 2017 and for the next several years.
  • offline sales will continue to dominate the marketplace in 2017
  • an effective hotel distribution strategy must consider all distribution channels, including GDS, to find the strategy that's best for a particular hotel and market.
  • ...2 more annotations...
  • But despite years of predictions that agent-booked travel would decrease, GDS bookings remain strong: In our sample of data from Sabre hotels, the number of room nights booked via GDS grew by 1.08 million from 2015 to 2016, an increase of 10.4 percent. These numbers underscore industry analysts’ expectations for growth in this channel.
  • Successful inventory and distribution management strategies also require the right technology platform 
  •  
    This article explains the booking trend of hotel in 2017 and afterward. Even though online booking tools such as website, mobile apps have made tourists easier to book the hotel in the world, in hotel's perspective, GDS is still the main contributor to increasing bookings and enhancing the hotel revenue. According to the article, GDS booking increased by 11.6 percent between the year 2015 and 2016, and around 60 percent of bookings at hotel were made through offline sources including CRS, walk-in, call or GDS. Among these, the major tool was GDS. Furthermore, the change of economic and political environment has caused hotels to have the right tools to decrease the loss. Thus, hotels should be equipped with the technology platform to monitor and support inventory and distribution channels. Every hotel has different situation and different booking channel. For example, when I was working at reservation department, our main booking source was an online. In other words, each hotel should find out what their main booking channel is, and based on that, suitable strategy to improve revenue should be developed even though this article emphasizes the importance of GDS booking.
lianettfernandez

https://www.travel-industry-blog.com/travel-industry/ndc/ - 0 views

  • The other aspect of NDC is that airlines want to take control of the distribution, such as provide offers based on ‘who is asking’, price ancillaries etc. – in order to differentiate from each other.
  • In this example, what used to be a closed environment of a few handful of CRS provider hooking into one handful of GDSs, who open themselves only to a limited number of authorized developers, now appear to open up APIs to everybody. This may be an ultimate risk that needs to be managed.
  • there is absolutely no way that every TMC or even every corporation can integrate with all airlines, which means we need a direct connect aggregator.
  • ...7 more annotations...
  • However, not all airlines will migrate to NDC at the same time which would mean a transition period and among the challenges, there is also the unresolved problem who does the ticketing:
  • It takes a number of agreements for each direct connect.
  • Source agnostic Agent Desktops are not easy to develop
  • While I’m sure there are trips which can be better maintained by NDC, there are also trips which will be a nightmare when they have segments of different sources
  • Another issue is the business model. All this new technology will have to be developed and such development costs. While the airlines say they want to inject the same amount of money, just the industry shall distribute it differently as needed, this may be a challenge: It seems like there are more players (such as the aggregators, but also the technology provider of the airline API), which means less money for more entities.
  • And finally, it all comes down to what airlines and GDSs agree upon.
  • NDC is a standard to which airlines can build their API (Application Programming Interface). It is based on XML (I think, the 1st version was actually our XML), which is a language becoming widely successful around the year 2000, to replace an earlier communication language between airlines and providers called EDIFACT (from the 1980s). So, essentially a very old technology is replaced by an aged technology and that is considered “New Distribution Capabilities”. However, an API needs to have a robust schema and XML brings that to the table. Along with NDC, airlines are also changing the shopping process: previously an offer was created by the GDS based on fare, schedule and availability, in NDC, the airline creates the offer and with that can also provide add-ons such as WiFi, lounge access, pre-boarding and other things. In other words, it also allows to personalize offer. It can also mean that a company negotiates with an airlines special business class seats which may only be available to the executives. Consequently, it may help with data collection as well.
  •  
    It sounds so easy to use NDC, but the reality is: Not too many bookings are being made. Why? GDSs won't just give up the battlefield of simple bookings (call it 'easily earned money') and only deal with the complicated PNRs. While I am critical of the global distribution system "oligopoly", the sustainability of the redrawn commercial and technological landscape that NDC could produce has to be questioned. The proposition of NDC means that a "formerly relatively lean distribution chain will become a complicated commercial landscape with numerous airlines, numerous TMCs (or corporations) and several technology providers - all being connected to each other on a technological, as well as commercial, level."
rroll027

5 Trends to Watch in Computer Networking - 0 views

  • consumers increasingly buy digital licenses and download (or stream) their content over the internet.
  • he difficulty faced by service providers (including Google) in expanding residential fiber optic cable internet service due to installation costs and increased competition from other broadband providers.
  • Some fear the privacy risks that accompany IoT.
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  • With inside access to a person's home and their health or other personal data, these devices provide an attractive target for online attackers.
  • Digital fatigue also threatens to dampen interest in IoT
  • IPv6 will one day replace the traditional Internet Protocol addressing system we are familiar with (called IPv4
  • By expanding the available IP address space to accommodate an almost unlimited number of devices, managing subscriber accounts becomes easier for Internet providers.
  • Look for the prices to come down in the next year as vendor competition increases.
  • Things (IoT) gateway support will prove more interesting to the average consumer. Eventually, home gateways that combine Wi-Fi together with 4G or 5G connectivity options could also become very popular
  • telligence. When world-renowned scientist Steven Hawking (in late 2014) said "The development of full artificial intelligence could spell the end of the human race,
  • One key barrier to more general-purpose artificial intelligence has been the limits on the ability of AI systems to communicate and interact with the outside world
  •  
    Newer trends in computer technology bring increased vulnerabilities in security and privacy. Wearables will extend from wristwatches to eyeglasses, headphones, kitchen gadgets, energy-efficient furnishings, to home equipment Bluetooth systems. As vendor competition increases, prices will decrease and artificial intelligence development will accelerate.
jessielee214

7 Things Every Hotel Management Professional Should Know | Cvent Blog - 0 views

  • To achieve that balance, a hospitality professional must understand this most important audience, beginning with two fundamental objectives:
  • Create an excellent event: This includes making registration easy, managing the event properly, and creating a unique experience. Remember, attendees are spending valuable time and money to participate – make it memorable so they want to come back the next time.
  • Achieve the company’s business goal: Perhaps the point of the event is to train employees, or network around emerging trends. Maybe it’s a regional get-together designed to rally the sales troops for the next quarter.
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  • Complex Events
  • by Oxford Economics, around 1.5 billion people participate in business events every year, across more than 180 countries. Global business events generate over $1 trillion in direct spending, and supported 10.3 million direct jobs globally.
  • 2. The value of events
  • To understand planners’ goals and expectations for the event they’re tasked with creating, let’s start with the basics. Events generally are categorized by size, purpose, and type — all of which are increasingly dependent on a technology footprint and a digital experience.
  • 3. What makes an event: size
  • Understanding the basic mechanics around an event can help clarify the planner’s approach, and improve communication.
  • "Simple" Events
  • Defined as small, repeatable meetings with “simple” requirements such as basic audio/visual facilities, these events are usually limited to 100 or fewer participants.
  • Midsize Events
  • Larger meetings rely on technology, and require a robust marketing effort to attract attendees. Planners handling these more complicated events want fully branded websites, advanced registration options, and the ability to send targeted emails to their various attendee segments.
  • Small Events
  • The number depends on the area, but as a general rule a small meeting is between 100 and 250 attendees.
  • Forty-three percent of planners in Cvent’s Planner Sourcing Report cited live music and entertainment as their top strategy for building memorable experiences.
  • Planners tasked with arranging large-scale events need an array of solutions that help manage cost and risk, optimize the experience, and measure business impact — including ROI. 
  • 4. What makes an event: point and purpose
  • One can only imagine the chaos of a meeting without a point or purpose!
  • For venue managers, understanding the purpose of an event is critical in helping planners design the right experience, from registration to conference space needs and room management.
  • For Profit
  • The key is in keeping costs as low as possible without sacrificing the experience.
  • Corporate
  • Planners arranging a corporate event will likely need help driving attendance to sessions, generating leads, and tracking ROI.
  • Membership Growth
  • Associations and consumer groups rely on member events to raise funds and recruit new members. So it makes sense that planners are acutely interested in driving attendance.
  • 5. What makes an event: the experience
  • The popularity of events is due to the quality of the experience — one that’s a good measure more than a speech and a presentation.
  • 1. Why events matter
  • Live Entertainment
  • A Quality Keynote Experience
  • There’s also an emerging desire for shorter sessions and more interaction with the expert — before and after the keynote. Perhaps most of all, keynote speakers must be able to use real-world examples to support their data.
  • Food and Beverage
  • The trends underscore a preference for locally-sourced and creative, exotic cuisine. Consider that more attendees have dietary restrictions, requiring hotels and caterers to be accommodating and flexible.
  • 6. What makes an event: technology that puts everything together
  • Innovations such as virtual reality grab the headlines, and for good reason: according to a Consumer Technology Association survey in 2017, 77% of U.S. consumers are interested in purchasing VR equipment.
  • Branded Websites
  • Websites that promote the brand to attendees also create anticipation for the coming event experience. More practically, these websites help ease registration, check-in, and more.
  • Room Block Management
  • Venue managers who expect planners to use spreadsheets to manage room blocks risk losing business.
  • Digital Check-in Desks
  • Digital signs, self-service check-in kiosks and on- demand badging are increasingly expected as part of a smooth and easy event registration experience.
  • Real-Time Surveys
  • Branded Mobile Event Apps
  • This technology can expand the influence of the event to at-home registrants, and is effective at showcasing event space to planners.
  • Data Dashboards
  • We all prefer our mobile devices, and that doesn't change during an event. Attendees want instant access to agendas, updates, and networking.
  • Artificial Intelligence (AI)
  • Chatbots are popular with planners and hoteliers because they provide answers in real-time, and do so without much staff oversight.
  • Radio Frequency Identification (RFID)
  • RFID makes it easier for planners to collect data, such as surveys and session attendance.
  • 7. What makes an event: technology in the moment
  • Today, exceptional experiences also include a healthy amount of technology. From easing a time-consuming process, enhancing a stay or improving the level of interest or interaction with a topic, technology is at the forefront of helping planners create exceptional in-event experiences
  • To put it simply: if your guests are sitting idle and passively listening, then their energy and engagement is sure to decrease.” The great opportunity is to instill a sense of excitement and enthusiasm in your events through the connective power of technology.
  • Websites: It’s not just for registration. A good event website can drive engagement before, during, and after the event through interactive content, video and images.
  • Room Block Management: Helping every participant register quickly and efficiently gets the event off to a great start; it’s also a great way to offer upgrades and package offers to attendees
  • Virtual Reality (VR):
  • At-a-glance analytics provide quick insights that can help optimize events and offerings.
  • Augmented Reality (AR): Digital interaction is the name of the game, and that's exactly what AR does: Have attendees use their phones to transform your venue with visual effects.
  • Beacons: Few solutions are better at connecting events and mobile devices. Period. At events, Beacons improve communication, push updates, and promote targeted content — all through Bluetooth.  
  • Planner Expectations Around Technology
  • Technology has indelibly changed the hospitality industry. Professionals on both sides of the meetings and events ecosystem — planner and supplier — now expect technology to power their events and increase efficiency.
  • The Value of Technology
  • That finding reflects an emerging requirement for venue managers to stay abreast of the application of technology in order to provide a best-in-class experience for planners. Some of the significant benefits planners and hoteliers can expect to achieve include improved engagement, increased revenue, an improvement in managing costs, and greater ROI insights.
  • After the Event: What Attendees and Planners Want
  • Event attendees are also hotel guests. So, in addition to their expectations for a memorable event, they’re also looking for amenities and options during off-hours.
  • Doing that takes more than spa services and local tour packages. By keeping the connection alive, there’s an opportunity to build an ongoing relationship. This makes it easier for planners to return to your venue for the next event.
  • Put your hospitality management professional learnings into practice
  • With all that goes into an event – the sourcing, logistics, and managing of hundreds of issues – what most planners want is for attendees to walk away satisfied and rewarded for spending time at the event. Post-event special touches, from a relaxing spa treatment to a simple survey and “thank you,” send them on their way with an unforgettable final impression
  •  
    This article gives some ideas on how to successfully host an event. Events are important and valuable to the hospitality industry. An excellent event includes making registration easy, managing the event properly, and creating a unique experience. Events can be divided into "Simple" Events, Midsize Events, Small Events and Complex Events. The size of the event will affect the planning of the event. The main points and purpose of the event are also factors to consider when planning the event. Time should have a clear theme, while considering the company's profits. Finally, applying the current technology to the event to create an unforgettable experience for customers is also essential for a successful event.
  •  
    This article talks about the detail about a professional way to make a good event. It lists seven necessary points. Also, showing the point of view and example to make the reader easy to understand.
cingram21

Cloud Computing Trends & Future Technology 2021 | Datamation - 1 views

  • Enterprise leaders are quickly recognizing that not all clouds work for all of their needs, and some of their legacy systems and applications work better on their existing on-premises infrastructure. These realizations, and a growing need for both flexibility and reliable security, have ushered in a period of growth for hybrid and multicloud setups. 
  • which polled more than 2,600 global IT decision-makers globally – and highlighted that hybrid cloud is now the most common choice, with 46% of respondents now using a hybrid cloud (a 12% increase since their previous survey).
  • Instead of relying on embedded, native security features, tech experts are advocating for the increased use of managed security service providers (MSSPs) and a better organizational policy for user access management. Organizations are recognizing that security incidents can come from both internal accidents and external actors, so it’s important that all users are trained and compliant with an organization’s security policies.
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  • By implementing the ZTNA model for secure network access, IT teams can have full control over who is granted access, enters, and leaves the network at all times. This model has gained much more recognition since being mandated in President Biden’s executive order.”
  • The entire world is starting to shift its attention to Kubernetes and the orchestration of containers,” Cusimano said. “It’s the next iterative shift — we went from physical to virtual to cloud, and now we’re going to microservices and containers. 
  • Although few cloud vendors have adopted the circular model, most are changing their business models to emphasize more renewable energy use, carbon offsets, and data center efficiency boosts.
  • cloud is typically more energy efficient than on-premises infrastructure, the growth of AI and the Internet of Things (IoT) is causing cloud technology to work harder than ever.
  • “Sustainability is a massive trend in IT – from enterprises seeking to ensure cloud providers leverage renewable energy in data centers to enterprises increasingly seeking to minimize their own supply carbon footprint via sustainably sourced, circular IT solutions,” Fenn said.
  • “Cloud-native technologies will also lead and help companies to build, migrate, and modernize customer-facing and analytics and artificial intelligence (AI) apps more easily and at scale.”
    • cingram21
       
      This article discussed the five major trends and developments in cloud computing. The first point explains how there was a big trend towards cloud-only computing and away from on-premise infrastructure. We are realizing this isn't always the the best scenario and that a hybrid model allows for an enterprise to operate data-intensive processes while taking advantage of tech advancements associated with cloud computing. The second trend is utilizing "managed security service providers (MSSPs). This is because security is important to control both internally and externally. It also mentions "Zero-Trust Network Access" as a new executive order issued by President Biden. The third section discusses Kubernetes (Further research explained this is an open-source system for automating deployment, scaling, and management of containerized applications.) Kubernetes is also known as "K8s." This is a large shift from physical on-site infrastructure to "containers." This is packaging software for the deployment and the sharing of technology. The reason this is a trend is because it is cost-effective and improves performance. The final major trend is sustainability efforts. Cloud technology is more energy-efficient than on-site infrastructure, but advancements in (IoT) is causing significant growth and use of cloud tech which requires increased energy consumption. Cloud vendors are changing to ensure they are using renewable energy, carbon offsets, and data center efficiency. The most interesting part of this to me is the Kubernetes and Containerization as I have yet to read or hear anything about this. Open source is always interesting. The story behind K8's being developed by Google and now an independent foundation is good for our society and a good trend.
    • cingram21
       
      This article discussed the five major trends and developments in cloud computing. The first point explains how there was a big trend towards cloud-only computing and away from on-premise infrastructure. We are realizing this isn't always the the best scenario and that a hybrid model allows for an enterprise to operate data-intensive processes while taking advantage of tech advancements associated with cloud computing. The second trend is utilizing "managed security service providers (MSSPs). This is because security is important to control both internally and externally. It also mentions "Zero-Trust Network Access" as a new executive order issued by President Biden. The third section discusses Kubernetes (Further research explained this is an open-source system for automating deployment, scaling, and management of containerized applications.) Kubernetes is also known as "K8s." This is a large shift from physical on-site infrastructure to "containers." This is packaging software for the deployment and the sharing of technology. The reason this is a trend is because it is cost-effective and improves performance. The final major trend is sustainability efforts. Cloud technology is more energy-efficient than on-site infrastructure, but advancements in (IoT) is causing significant growth and use of cloud tech which requires increased energy consumption. Cloud vendors are changing to ensure they are using renewable energy, carbon offsets, and data center efficiency. The most interesting part of this to me is the Kubernetes and Containerization as I have yet to read or hear anything about this. Open source is always interesting. The story behind K8's being developed by Google and now an independent foundation is good for our society and a good trend.
Paulette Grant

New Search Technologies Mine the Web More Deeply - NYTimes.com - 1 views

  • Beyond the realm of consumer searches, Deep Web technologies may eventually let businesses use data in new ways. For example, a health site could cross-reference data from pharmaceutical companies with the latest findings from medical researchers, or a local news site could extend its coverage by letting users tap into public records stored in government databases.
  •  
    The article talks about the new kinds of technology that major search engines such as google are using to reduce the 99% of data that is hidden and largely unsearchable by search engines. This 99% of information is indeed public but the challenge that search engines continue to face is finding a way to access these information. With the use of these new technology they will be able to explore beyond their current reach which will likely return a better quality of information that is delivered to online users. The new technology includes a software developed by Kosmix that would match data bases that contain meaningful information relative to queries been made, hence delivering a summary regarding important topics from numerous internet sources. Google on the other hand uses a web search strategy where it utilizes certain programs to determine the contents of all the websites that it comes in contact with. Deep peep is yet another technology that will send out spiders to crawl the web and index all data base on the web. This seem quite difficult to accomplish as the accumulation of information on the web is so profound that its needs more than just a crawler to penetrate deep beyond the tiny surface of the web that is presently been searched. Indexing every website will be a challenge as many website owners ensure that their websites are built to highly reduce, or block searches by search engines. Website integration technology has also been explore. Websites cross reference each other; an action that is quite similar to semantic web. However in my view if sematic web is unrealized; quite unknown and many online users are not familiar with its potential to interconnect data how is it that another program built on this platform or similar will be able to perform the task that semantic web never did? While the article was written a few years back it goes to show that the endeavors to penetrate unsearchable data bases have long been approached, and presently ther
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