Mayan prophecies aside, 2012 is all about
mobile customers. If you're not mobile, you're simply not competitive. And your
ecommerce business will
suffer as you lose sales to competitors who provide a good shopping experience
on mobile devices.
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Top 2012 Ecommerce Trend: Retailers Need to Move to Mobile - 0 views
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The biggest game-changing trend we've seen in technology is the growing usage of mobile devices, such as smartphones and tablets, and how consumers use them for ecommerce.
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"We have seen an explosion in traffic coming from smartphones. We've seen an even bigger explosion in the rate of orders coming from tablets," said Buzzeo.
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"We see this as a cultural shift
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Mobile retail sites have two considerations: smartphones and tablets. The biggest difference between using ecommerce sites on a mobile phone and on a computer is the reduced screen size and the limited capabilities of mobile device browsers.
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The new trend of ecommerce in 2012 is to move to mobile. Based on the research, customers who are doing online mobile businesses have increased fast during recent years, and it is anticipated that the number of customers doing mobile ecommerce will continue to increase in the future, therefore, many online retailors turn to move their businesses to mobiles. There are some reasons why online retailers need to move to mobile. First, there is a growing usage of mobile devices, such as smart phones and tablets. 30 percent of tablet owners have used their devices to shop online, and 25 of smart phone owners have used their phones to do the same. Second: Mobile is convenience. Mobile-users can do online shopping at anywhere without a heavy laptop or a computer. However, there are some challenges. Smartphone has a reduced screen size and the limited capability of mobile device browsers. Online retailers need to supply their websites in a smartphone-friendly version. And for the tablets, a technology called Flash is not supported by all tablets. These changes can arise some costs for the retailer. In a word, it is a time to go mobile, online retailors need to realize this"cultural shift" and take action or they will get left behind. In my own opinion, I still prefer to use computer to do online shopping, because it is more secure and reliable. However, if the mobile ecommerce become mature, I will not reject to try to use it to do online shopping.
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Compeat Pioneers Cloud-based Back Office Accounting - 1 views
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Compeat Enterprise will provide chain restaurants with inventory control, food cost analysis, cash and sales management, forecasting, time & attendance and labor scheduling.
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Enterprise includes real-time “Dashboards” and “Alerts” for managers in the restaurants as well as executives above the restaurants.
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Enterprise also includes a Portal (myWorkforce) that employees access via the Internet (desktop or mobile) to view their schedules, pick up shifts, request schedule changes, and communicate with their manager.
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The compeat restaurant management system is a cloud based highly configurable system which is developed by Compeat and the founder of ReMACS. By utilized this system, the restaurant managers can operate the business more effectively than before. It provides real-time "Deshboards" and "Alerts". The employees can simply access the internet through "myworkforce" to view the work schedules even pick up or change the schedule which save the time of the manager to communicate with each of the employees to comfire the scehdule. Meanwhile it provide a new channel for the employee to communicate to the managers. Especially for the chain restaurants, this system offers inventory control, food cost analysis, cash and sales management, forecasting, time& attendance. -
According to the article, Compeat Enterprise is a targeted solution for restaurant chains looking for a highly configurable system that can be tailored to their specific operations and easily integrated with their existing systems. Compeat Enterprise is centrally hosted (a cloud based application) requiring only Internet connectivity and a browser in the restaurant. Compeat Enterprise will provide chain restaurants with inventory control, food cost analysis, cash and sales management, forecasting, time & attendance and labor scheduling. Enterprise includes real-time "Dashboards" and "Alerts" for managers in the restaurants as well as executives above the restaurants. Enterprise also includes a Portal (myWorkforce) that employees access via the Internet (desktop or mobile) to view their schedules, pick up shifts, request schedule changes, and communicate with their manager.
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E-Marketing and E-Tourism - 0 views
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It started out as just a way to get a name across and functionality of most services was very low.
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It then moved on to focussing on customer acquisition
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which made life easier for customers and allowed hospitality centres to be independently known and successful.
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The customer became the priority and profit secondary.
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The focus then shifted to customer retention.
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Hospitality Centres could target specific customer segments and focus on developing customer value in particular segments. The development of softwares that allow identifying and targeting a certain kind of customer for the business
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Over the last few years, information and communication technologies (ICT) have had a growing impact on tourism promotion, marketing and sales.
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It is evident that all best business practices have been transformed as a result, and that the each stakeholder in the marketplace is going through a redefinition of their role and scope. There are both challenges and opportunities emerging but the competitiveness of all tourism enterprises and destinations has been altered dramatically.
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But in most cases it is not developing countries that benefit from new tourism opportunities. World tourism is mostly concentrated in a handful of rich countries
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Most information on tourism opportunities in developing countries is generated, updated and marketed online by major international service providers based in developed countries.
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What can be done to reverse this trend? One solution is for developing countries to take advantage of the new opportunities offered by ICT to brand and promote their own tourism industry.
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e-tourism could help developing countries exploit the untapped development opportunities tourism offers and, if set up efficiently, could give them better control of their own tourism industry.
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E-tourism represents the paradigm-shift experienced in the tourism industry
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More and more people now prefer to search for information on tourism destinations and offers on the Internet.
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The chart is totally describe the e-marketing about the tourism system. A guest can easily book air ticket, hotel and car from one website. He/She can choose a way to save his/her money. This kind of system make life easier for customers and allowed hospitality centers to be independently known and successful. E-tourism is important in nowadays, people can't do many things without the Internet. The e-marketing has great space to improve. Guests can choose their favorite route by using this technical.
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This article discusses 'E-Tourism Evolution' from tourism initial goal of establishing an online presence (96-99) to acquiring customers (99-03) and then retaining customers (2003-now). E-Tourism started with a focus on getting travel industry members in front of consumers on their computers, then offering attractive travel site features such as direct booking for customer convenience. This course has shown that while travel providers increased online travel options and services, consumers were finding a lack of personalized customer service which prompted increased dissatisfaction with the eMarketing providers. This led to the current focus by the tourism industry seeking to provide exceptional customer service within their eMarketing platform to ensure effective service and enhanced customer satisfaction, thereby ensuring increased customer retention. Whereas eMarketing has greatly increased travel to under developed countries, such countries must gain greater access to information and communication technologies to capture more of the tourism market. Tourism is utilizing a variety of communication channels including social media. Facebook booking engines are utilized by online travel sites, and travel packages and services are auctioned or bought direct on eBay. An online brochure, VBrochure by VFM Leonardo provides virtual tours and marketing content for mobile applications as well. -
In the beginning of this article, it uses a chart to depicts the transformation and evolution of e-tourism over the past 15 years. According to the chart, we can easily find out that the goal and focus has changed as the year changes, from just to establish an online presence to customer retention. Then, it uses the changes of the number of tourists visiting Cambodia, one of the poorest countries in the world, as an example to say how information and communication technologies impact the tourism industry. However, this trend seems put more good impacts on developed countries. So next, the article gives some solutions to reverse this trend. In the end of the article it shows a chart to compare the percentage that people use e-market with the percentage that people use traditional methods. -
E-tourism represents the paradigm-shift experienced in the tourism industry as a result of the adoption of ICTs and the Internet. It is evident that all best business practices have been transformed as a result, and that the each stakeholder in the marketplace is going through a redefinition of their role and scope. There are both challenges and opportunities emerging but the competitiveness of all tourism enterprises and destinations has been altered dramatically. It is evident that the "only constant is change." Organisations which compute will be able to compete in the future.
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Tracking Green Initiatives via Business Intelligence - 0 views
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Green initiatives not only save costs, meet compliance requirements, and reuse resources, but they also help create brand recognition among customers.
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The benefits that expand beyond the organization include what occurs within the company as well. Whether managing recycling programs, reusing raw materials, lowering consumption, etc. businesses require a way to monitor these initiatives and to identify ways of becoming more efficient over time. This is where the use of BI and analytics comes in.
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One of the chief benefits of business intelligence is its ability to consolidate information and provide greater insight into operations. In addition BI helps organizations monitor performance across business units and can be applied to a broad variety of problems. For organizations looking at applying this to energy usage, managing emissions, or electricity consumption in data centers, BI expansion provides a good way to start the process.
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Comfort with dashboard use.
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Current BI infrastructure and data preparation.
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Companies that are thinking of expanding their BI to include green initiatives should consider the following points:
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Current green initiatives.
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Setting realistic goals and expectations.
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Company priorities are shifting towards cost savings and becoming more environmentally aware and business intelligence can help to achieve these goals.
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This article identifies the importance of green initiatives within operations and how to link them to available BI solutions.
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This article identifies the importance of green initiatives within operations and how to link them to available BI solutions. By specifically looking at analytics organizations can assess how they are meeting targets and monitor their performance in relation to their "green" goals. This article also discusses considerations related to expanding BI use to include green initiatives. -
Company priorities are shifting towards cost savings and becoming more environmentally aware and business intelligence can help to achieve these goals. BI's ability to monitor performance and alert decision makers about changes in behavior makes it a complementary approach to organizations wanting to become more eco-friendly. Although BI applications are well poised to fill this need, businesses still require a roadmap to successfully tie-in their BI use with their green initiatives. Outside of technology adoption and lowering energy consumption, organizations also support social action initiatives and invest in R&D efforts that work towards more environmentally friendly products and internal processes. This in turn has a broader effect on the environment at large. The benefits that expand beyond the organization include what occurs within the company as well. Whether managing recycling programs, reusing raw materials, lowering consumption, etc. businesses require a way to monitor these initiatives and to identify ways of becoming more efficient over time. This is where the use of BI and analytics comes in.
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shared by jazminesnyder on 09 Sep 15
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Guest Column: How Distribution Systems Are Like Seat Belts - Business Travel News - 0 views
www.businesstravelnews.com/...on-Systems-Are-Like-Seat-Belts
staying hotels trends american initiatives industry sustainability Green guest column distribution systems seat news travel business travel belts
shared by jazminesnyder on 09 Sep 15
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global distribution systems use old technology
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their interfaces aren’t quite as attractive as airline websites
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they still do what they’re designed to do efficiently and affordably.
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agency portals
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Are not designed to manage high transaction volumes generated by large TMCs.Do not offer comparison shopping on competing airlines.
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Its strategy seems to rest in shifting distribution costs to corporate buyers.
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Building out airline websites, keeping website content updated, investing in agent portals and investing in direct connect technology all come with significant capital expenditures or resource costs.
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My article this week is about how GDS (Global Distribution Systems) can be compared to a seatbelt. The author opens the article discussing the main reasons we still continue to use seatbelts; even though they aren't the most comfortable or fashionable items to use, they still do their jobs in saving our lives when it comes to a collision of some sort. The author is in favor of GDS and makes the claim that like seatbelts, the GDS may not be the most up-to-date or may not appear to be as nice as other local systems to each individual airline, but they get the job done and there are no other systems out there like it that we know of (no other systems that do everything he GDS system does that is). The main topic of discussion that the article is concerned with is the recent decision made by the company Lufthansa to start charging its customers an additional surcharge for using GDS systems instead of going through its own system. The author clearly makes it know that she doesn't believe Lufthansa when they say they are charging this additional surcharge because GDS is the most expensive channel to go through. "Because there's no reason to think that an airline should expect to distribute its products without any cost, Lufthansa's recent gambit seems more of a tactic for increasing lagging direct distribution... Its strategy seems to rest in shifting distribution costs to corporate buyers" claims Rose, the author of the article. The author also points out some of the draw backs of using agency portals, the main reason being that a customer cannot compare rates of other competitors and that agency portals cannot handle high volume transactions like the GDS can. It is also made known that there are costs that come with other channels as well, like the prices you pay for building airline websites and keeping them updated. The author concludes that "Given the history of negotiations between airlines and GDSs, it's impossible to know whether Lufthansa is using DCC as
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How to Invest in Hotel Real Estate - CrowdStreet - 0 views
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Commercial real estate investments are subject to shifts in supply and demand that can have a notable impact on net operating income, profitability and yield
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hotels have the ability to mark rents to market on a daily basis. The upside of that flexibility is that hotels can quickly react to heightened demand and improving economic conditions and raise room rates as much and as fast as the market will bear.
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The flip side of this fluidity is that hotels are more susceptible to operating fluctuations when compared to other asset classes.
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Hotels are defined primarily by the services and amenities that they offer.
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Full-Service
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Limited-Service
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Budget
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Extended Stay
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OTAs have had a major impact on how hotels are booked since their inception some twenty years ago
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ADR = Room Revenue / Rooms Sold
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RevPar = Occupancy Rate x ADR
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The two core customer groups that fuel demand for hotel rooms are tourism and business travelers
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Hotels have unique industry standard metrics to track performance and growth, which include average daily rates (ADR) and revenue per available room (RevPar)
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Demand drivers can change as a metro grows.
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The hotel industry has seen substantial change both in terms of how hotels are developed and used as well as how they are marketed. Most changes in use are rooted in the adoption of technology.
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Hotels also can benefit from locations adjacent to or near convention centers.
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illenials are driving changes in use of practically everything they touch and hotels are no exception. Through their desire for affordable yet “cool” hotels in urban locations, hotel brands have been rapidly evolving to deliver concepts that cater to their tastes
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While some pundits argue that the Millenial hotel is a fad, it is nonetheless changing the industry landscape and bringing a new breed of hotel to a magnitude of urban destinations.
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nother way in which technology is changing the use of hotels is by enabling guests to redefine the period of the traditional night stay.
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These apps are yet another example of how technology can be used to generate efficiencies – in this case to fill intraday hotel vacancies that would otherwise go unused.
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Anyone who has traveled for either business or pleasure can grasp the basic building blocks of a successful hotel investment, which include: product offering, service, location, and competitiveness.
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It also doesn’t require an industry veteran to appreciate that investing in a five-star hotel doesn’t necessarily correlate to earning five-star returns.
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The takeaway is that hotels across all categories and price points have their own market segments, competitive sets and corresponding metrics. The key is to conduct a comparative analysis amongst similar hotels in order to determine whether or not the subject asset stands to win greater than, equal to or less than its fair share of its market demand.
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There are a variety of entry points into hospitality real estate investments with a host of strategies
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This article is very interesting because it breaks down everything about investing in the hospitality industry. Hospitality is one of the few properties that shift in supple and demand can be felt immediately. The article explains that hotels have no lease agreement so they are able to market on a daily basis. This is why they are able to raise the prices on the rooms. I really like how the article describes the key metrics used to evaluate hotel performance. The article also explains recent changes in the hospitality industry that have brought to the market new types of hotels. It is important to note that the two core customer groups that fuel demand are tourism and business travelers.
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10 "Green" Hotel Initiatives Every Event Planner Should Know About - 0 views
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As environmental concerns and the popularity of eco-friendly practices like green meetings continue to increase, it’s important for meeting and event planners to continually expand their own knowledge of sustainability, particularly as it relates to the venues, vendors, and the work of other event services professionals.
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Understanding these green hotel initiatives can offer event planners more to consider when selecting hotels for their client's programs whether as a venue for the event itself or as the choice for overnight accommodations for out-of-town guests.
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Just a few years ago, RockResorts, along with its director of environmental affairs decided upon ten initiatives to adopt within Vail Resorts’ hotels and properties as their sustainable practices starting point. These ten initiatives have since become the norm for hotels looking to offer more sustainable services.
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From central operations such as boilers to lighting systems, kitchen equipment, and automated energy management systems, hotels globally are working to reduce energy use while sustaining
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Efforts include the linen and towel reuse programs that are now an industry standard to installation of low-flow faucets, showerheads, and other fixtures.
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Many hotels are making a statement by offering guests custom formulated amenities.
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Many hotel companies are shifting to card options made from paper, wood, and bioplastic that are better for the environment but equally as durable.
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Recognizing the importance of safer products for guests and employees as well as the natural environment, many hotels have shifted to cleaning products that are made with bio-based oils and other natural cleaners.
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A shift to more sustainable and healthier cuisine offers travelers unique opportunities to experience a greater connection to the locations they are visiting in a more sustainable way
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Hotels and resorts are integrating more and more selections in menus of all types that integrate organic produce, hormone free meats and dairy, and other natural products that offer guests healthier food selections.
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A growing trend with all types of spas is the integration of treatments that feature local and indigenous ingredients as well as natural and organic products.
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According to Rob Hard, sustainability awareness has grown quite substantially. Now it is a must for for all employees in the industry, not only leaders, to extend their knowledge in sustainability practices. This article focuses on event planners and how understanding a hotel green initiatives can help make their selection of a hotel to be in the clients interest. Nowadays, hotels are slowly transitioning into becoming a green hotel for this reason. Some few initiatives that were talked about were the following: energy conservation, water conservation, bottled water alternatives, and recycling and waste reduction.
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shared by kingleo7 on 18 May 17
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Networking Reimagined with SDN and NFV - 0 views
www.tomsitpro.com/...-refocused-sdn-nfv,1-3510.html
The way that networking is being done about to change. There a shift from hardware full virtualization of systems. Antonelle Corno senior manager for marketing at Cisco explains what it means professionals and specific prescriptions skills development alo
shared by kingleo7 on 18 May 17
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Cisco, a premier and dominate networking hardware company, is preparing to move into a world where a "shift away from physical devices – hardware – to software that virtualizes device functions and supports digital innovation" is now in full swing.
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The way that networking is being done is about to change. There is a shift from hardware networking to full virtualization of networking systems. Antonelle Corno, senior manager for marketing at Cisco explains what it means for networking professionals and specific prescriptions for skills development along these lines.
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Cisco Revenue Forecast Disappoints, Hurt by Networking Shift - Bloomberg - 0 views
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Chief Executive Officer Chuck Robbins is trying to recast Cisco as a provider of networking services, seeking to reduce its dependence on hardware by offering more software and cloud-based products that provide predictable revenue.
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Companies are ordering less equipment for installation on their own premises, according to Raymond James & Associates analyst Simo
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Robbins is working to restore the kind of growth that made Cisco one of the world’s largest companies
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"Cisco Systems Inc., is the biggest maker of equipment that runs the internet". This article highlights the disappointing revenue that Cisco Systems is facing currently. However, the CEO is pushing to have Cisco's networking services to be more cloud based than hardware based. Because their company is known for its hardware, they are taking a hit revenue wise in their transition to a cloud based system. Companies are buying less hardware and are relying on other alternatives to keep their business running efficiently. I believe that Cisco is identifying with the current trends that are apparent in the IT world. As stated in our discussions, a cloud-based software eliminates the use of bulky hardware, eliminates costs, and allows companies to scale up or down depending on their size. So Cisco can use this information to help develop their cloud system. The businesses see value in switching systems and Cisco is in the business of providing them with what they need. Cisco is being recasted as a networking system so it is taking time for companies to switch their view on Cisco. I believe that Cisco should not deter from this transition and be able to reinvent themselves as a cloud based network. Though their revenue is taking a hit, they should continue for now until they are able to establish themselves.
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Investing in the Guest Experience: Wyndham Becomes First Major Hotel Company to Begin R... - 2 views
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Mobile-enabled platform allows for quicker innovation while helping hotels enhance guest personalization, lower costs and boost operational efficiencies
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Wyndham's selection of OPERA Cloud for its full-service hotels represents the latest in a growing list of newly launched technology initiatives by the Company, all of which center on giving franchisees tools to help provide a competitive advantage amid the ongoing pandemic
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"Having OPERA Cloud in place allows franchisees to quickly and remotely enhance features for guests as the industry continues to evolve, which is going to be critical in maintaining a competitive edge."
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Wyndham first began its digital transformation journey in 2016, which has since resulted in a shift to best-in-class, cloud-based property management systems, a single central reservation system for all 20 brands, and a flexible cloud service and sales platform.
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Wyndham Hotels & Resorts announced the roll out of the Oracle Hospitality OPERA Cloud Property Management (PMS), which will reduce the need for onsite hardware with special installation and provide operational enhancements that will be beneficial for guests, such as higher performance, security and reliability. One of the key features described is the mobile computing aspect of it, which gives operators the ability to run the hotel from anywhere, meaning team members do not need to be stationed at a desk to serve guests. The cloud-based system is designed to operate in more than 200 countries and can integrate with thousands of partners to create personalized opportunities for guests. This follows a series of shifts to other cloud-based systems which started in 2016 in an effort to demonstrate a progressive approach to digital transformation to give their hotel owners a strategic advantage over the competition. -
I was shocked to read this article. I have worked with Wyndham and with Opera for many years and I was not expecting them to change to a different PMS system. I believe this might be a good move from Wyndham because private owners could reduce expenses by not having to pay royalties to Opera but at the same time, this is a new system that is somewhat new to the franchise. Great post I really enjoyed this article.
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What Is Cloud Computing? A Beginner's Guide | Microsoft Azure - 0 views
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Top benefits of cloud computing Cloud computing is a big shift from the traditional way businesses think about IT resources. Here are seven common reasons organizations are turning to cloud computing services: Cost Cloud computing eliminates the capital expense of buying hardware and software and setting up and running on-site datacenters—the racks of servers, the round-the-clock electricity for power and cooling, and the IT experts for managing the infrastructure. It adds up fast. Speed Most cloud computing services are provided self service and on demand, so even vast amounts of computing resources can be provisioned in minutes, typically with just a few mouse clicks, giving businesses a lot of flexibility and taking the pressure off capacity planning. Global scale The benefits of cloud computing services include the ability to scale elastically. In cloud speak, that means delivering the right amount of IT resources—for example, more or less computing power, storage, bandwidth—right when they’re needed, and from the right geographic location. Productivity On-site datacenters typically require a lot of “racking and stacking”—hardware setup, software patching, and other time-consuming IT management chores. Cloud computing removes the need for many of these tasks, so IT teams can spend time on achieving more important business goals. Performance The biggest cloud computing services run on a worldwide network of secure datacenters, which are regularly upgraded to the latest generation of fast and efficient computing hardware. This offers several benefits over a single corporate datacenter, including reduced network latency for applications and greater economies of scale. Reliability Cloud computing makes data backup, disaster recovery, and business continuity easier and less expensive because data can be mirrored at multiple redundant sites on the cloud provider’s network. Security Many cloud providers offer a broad set of policies, technologies, and controls that strengthen your security posture overall, helping protect your data, apps, and infrastructure from potential threats.
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If anybody here is interested to learn even more about cloud computing this is the perfect guide for you. It gives you a breakdown of the cost, pros and cons and much more. This article is also by microsoft which is a top 2 technological company on earth. It is a very educational post that will increase your knowledge on cloud computing and what the future holds for this interesting form of storage and information. -
Top benefits of cloud computing Cloud computing is a big shift from the traditional way businesses think about IT resources. Here are seven common reasons organizations are turning to cloud computing services: Cost Cloud computing eliminates the capital expense of buying hardware and software and setting up and running on-site datacenters-the racks of servers, the round-the-clock electricity for power and cooling, and the IT experts for managing the infrastructure. It adds up fast. Speed Most cloud computing services are provided self service and on demand, so even vast amounts of computing resources can be provisioned in minutes, typically with just a few mouse clicks, giving businesses a lot of flexibility and taking the pressure off capacity planning. Global scale The benefits of cloud computing services include the ability to scale elastically. In cloud speak, that means delivering the right amount of IT resources-for example, more or less computing power, storage, bandwidth-right when they're needed, and from the right geographic location. Productivity On-site datacenters typically require a lot of "racking and stacking"-hardware setup, software patching, and other time-consuming IT management chores. Cloud computing removes the need for many of these tasks, so IT teams can spend time on achieving more important business goals. Performance The biggest cloud computing services run on a worldwide network of secure datacenters, which are regularly upgraded to the latest generation of fast and efficient computing hardware. This offers several benefits over a single corporate datacenter, including reduced network latency for applications and greater economies of scale. Reliability Cloud computing makes data backup, disaster recovery, and business continuity easier and less expensive because data can be mirrored at multiple redundant sites on the cloud provider's network. Security Many cloud providers offer a broad set of policies, technologies, and c
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Investing in the Guest Experience: Wyndham Becomes First Major Hotel Company to Begin R... - 0 views
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Wyndham Hotels & Resorts, the world’s largest hotel franchising company with over 8,900 hotels across nearly 95 countries, today announced the roll out of the next-gen Oracle Hospitality OPERA Cloud Property Management (PMS) to its full-service hotels, making it the first major hotel company to adopt the system globally.
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The Company anticipates approximately 20 percent of its full-service portfolio will adopt the new PMS in the next 12 months with the majority migrating to the system over the next several years.
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a fully reimagined mobile app, making it the first to bring mobile check-in and checkout to more than 6,000 economy and midscale hotels.
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Not only does the system help our hotel owners deliver a better guest experience through a host of operational enhancements and efficiencies, it’s designed to lower their overall costs by eliminating the need for costly and difficult-to-maintain on-site hardware
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Designed to meet fiscal requirements across more than 200 countries, operators can customize the system to operate in 20 languages.
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Built specifically to run hotel operations, the PMS is flexible and can scale to meet the needs of each hotel without requiring installation and maintenance of on-site hardware.
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Easy integration with thousands of key partner interfaces means a smoother, more streamlined guest experience
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Operators can run their hotel from anywhere while team members can untether from the front desk to serve guests anywhere on property.
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to help drive more business to its franchisees—particularly from everyday business travelers, such as construction workers, utility workers, truckers and more.
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Wyndham Direct, a total booking, billing and payment solution for corporate customers that streamlines travel management with no minimum spend or stay requirements and Wyndham Business, a one-stop-shop for anyone looking to do business with Wyndham and its hotels.
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Wyndham first began its digital transformation journey in 2016, which has since resulted in a shift to best-in-class, cloud-based property management systems, a single central reservation system for all 20 brands, and a flexible cloud service and sales platform.
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Wyndam has shifted to a cloud- based PMS system, being the first major hotel company to do so. This system will allow the hotel to deliver a better guest experience, enhance operational efficiency, and lower costs while making the hotel more competitive in the market.
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shared by ldevaul on 26 Sep 21
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8 Hospitality Digital Marketing Trends to Watch in 2021 | WEBITMD® - 0 views
webitmd.com/...keting-trends-to-watch-in-2021
hospitality emarketing digital marketing 2021 pandemic social media influencers retargeting ads hotel business mobile
shared by ldevaul on 26 Sep 21
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If there is one industry that was adversely affected by the COVID-19 pandemic in 2020, it is the hospitality industry.
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And now, with a vast majority of consumers shifting their activities to online platforms, it has become imperative to make use of digital hospitality marketing to maintain a competitive edge.
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Perhaps the number one most trusted content online is user reviews. This includes everything from testimonials, comments, forums, social publications, and blog posts.
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Influencer marketing is one of the fastest-growing strategies in the marketing arena at the moment.
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By doing so, you get access to a broader audience while establishing credibility and trust. It has been associated with an increase in direct bookings
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Remarketing basically involves focusing your advertising efforts on users who show interest in your business. You can do this by collecting statistics on users visiting your website or engaging with your content on YouTube or social media.
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At the moment, remarketing ads have a 400% larger click-through rate and nearly 150% higher website conversion rate
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The trick is to re-engage the users who’ve visited your website but didn’t go all the way booking.
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Chatbots are becoming an almost standard component of business websites. They apply more so in the hospitality industry, where users need rapid responses to queries they make online, regardless of whether there is staff available to give answers.
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With a VR headset, you can catch a glimpse of a remote location and feel like you are actually there.
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Due to the impact of COVID-19, revenues in most hospitality-based industries are a fraction of what they were in 2019.
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Online reputation scores are basically a measure of the rate that people like and trust your brand. There are tons of paid and free tools which you can use to run automatic assessments for your company. It takes into account positive, negative, and neutral critics made about your business, which is then rated from 0-1000.
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Perhaps the most fundamental trend in the hospitality industry in the wake of the COVID-19 virus is showcasing your facility’s abilities to guarantee the safety of your customers.
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The way you advertise your service, be it food or massage and gyms, should be done so they appeal more to the local residents and the popular cultural ideals.
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Keep in mind that any company’s primary aim in the hospitality industry is to enhance the customer experience and create a more lasting relationship. Therefore, as you try out these techniques, your strategies should ultimately achieve that goal.
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This article discusses digital marketing trends in the hospitality industry for 2021. Due to the COVID-19 pandemic, businesses have had to shift a majority of their activities to an online platform. The number on most trusted form of eMarketing for 2021 has been the focus on User generated content (UGC). Restaurants, retailers, and hoteliers have been encouraged to take advantage of UGC and use their guests experiences to share to their social media pages. Another important detail to note from this article was the focus on remarketing/retargeting ads. Currently, these ads have a 400% larger click-through rate and nearly 150% higher website conversion rate. They also discussed how VR has helped with online booking for hotels and highlighting safety protocols have impacted businesses during this pandemic. Ultimately, a "company's primary aim in the hospitality industry is to enhance the customer experience and create a more lasting relationship."
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10 Industry Experts' Picks For The Hottest Tech Trends Of 2023 - 1 views
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things
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10 things to look out for in the business and consumer technology realms this year—and in the tech industry specifically—and why these developments will have such an impact.
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shift toward technologies and initiatives that quickly drive efficiency.
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major investments in connected car technologies designed to utilize cars for payments.
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This new wave of AI can perform sophisticated tasks that until recently only humans could do
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Transparency offers opportunities for more value to be captured and for it to be equitably distributed
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no-code tools
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more personalized content
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fully embrace digital health.
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a lot of transformation over the next five years in industries that depend on text-based content
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’ll see the development of business analysts with data science certifications and data scientists with business acumen
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More Development Of The Metaverse
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The article "10 Industry Experts' Picks For The Hottest Tech Trends of 2023" discusses the technologies which are predicted to trend for both businesses and consumers over the course of 2023. The trends include a shift in technology that drives efficiency; reliance on no-code tools such as Wordpress and Shopify; next generation AI that can perform task such as natural language processing; image recognition and decision making; technology that is able to create value to business and consumer through transparency; advanced car technology such as contactless payment version for cars; personalized content; advancements in digital healthcare; ai-generative tools; analyst who bring both science and business skills; and lastly advancements in the Metaverse.
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Technology in Hospitality: 20 Trends Shaping the Industry - 0 views
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With so much innovation and change in the hospitality space, it can be difficult to decide what new software to purchase or where to allocate budget. Although the industry changes rapidly, it’s clear that a few key trends are driving hotels forward.
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2. Digital cashless tipping Fewer guests are carrying cash, but service workers like valets, housekeepers, bartenders, and bell staff still expect and deserve tips. The solution? Digital tipping apps that allow guests to leave tips via credit cards or other digital payment methods. By scanning a QR code or clicking a link, guests can access the platform, and the platform handles tipping employees out.
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3. Contactless Check-in The pandemic expedited the industry’s shift toward contactless check-in, as hotels sought solutions for guests and employees who wanted to minimize face-to-face contact. But this trend is here to stay, as both guests and hoteliers can benefit from faster and more convenient check-in processes via mobile apps and digital room keys or self-service check-in kiosks that scan IDs and dispense room keys.
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Technology is shifting rapidly and the hospitality and tourism industry is adjusting accordingly. As customers begin to change their way of interacting with business, so must the business. As an example, more customers are becoming familiar with self check out options therefore many companies are adding this service to their stores. Customers are also changing the way they pay for things, like apple pay or google wallet, cash is a rare payment option. So in the restaurant industry tips are now becoming a quicker thoughtless transaction, so digital tips are the norm now. This article will open our eyes to 20 trends that will shape the industry through technology, and this only touches the surface.
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Full article: Decent work and tourism workers in the age of intelligent automation and ... - 1 views
www.tandfonline.com/...09669582.2021.1928680
workforce technology tourism techno-solutionism surveillance disruption
shared by bbalthaser on 10 Jan 23
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two UN SDG8 recommendations for policy and action: ‘[a]dopt a human-centred approach to embracing new technologies’ and ‘[s]hape the impacts of digitalisation with public policies’ (UN, 2019United Nations (UN). (2019, July 10).
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Two aspects of surveillance capitalism hold explanatory power for understanding the potential direction of the worker condition and are drawn upon throughout this paper: first, worker freedom is replaced with digital monitoring, behavioural manipulation and other forms of worker performance management through instrumentarian power; and second, production mechanisms shift to create certainty of outcome through reducing (or replacing) worker autonomy (Zuboff, 2019Zuboff, S. (2019).
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where ‘[m]achine processes replace human relationships so that certainty can replace trust’.
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The economic rationality for technology adoption (Morozov, 2013Morozov, E. (2013). To save everything, click here: Technology, solutionism, and the urge to fix problems that don’t exist. Allen Lane. [Google Scholar]) is built around cost minimisation and organisational effectiveness. Technology is often discursively framed as a tool for achieving sustainability (Gretzel et al., 2015Gretzel, U., Sigala, M., Xiang, Z., & Koo, C. (2015).
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A disruptive product offers a ‘distinct set of benefits, typically focused around being cheaper, more convenient, or simpler’, and has a power to transform a market ‘sometimes to the point of upending previously dominant companies’ (Guttentag, 2015Guttentag, D. (2015).
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Worldwide, accommodation and food service roles are estimated to be at greatest risk of being automated out (78% risk) by 2030 largely due to the high number of automatable interactions and predictable physical work (McKinsey, 2017McKinsey. (2017).
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it can become difficult for human workers to compete with intelligent automation. These systems have the potential to reduce the need for lower-skilled tourism roles involving routine and interactive tasks as well as significantly decreasing the tasks required from human workers (Ivanov, 2020Ivanov, S. (2020).
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The move towards quantifying human actions into analysable data to drive well-intentioned (from a business mindset) interventions, is a form of techno-solutionism (Morozov, 2013Morozov, E. (2013).
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detail how advances in sensing and recording technology have led to expansions in surveillance. These technological developments extract worker data that is often visible to managers but not always workers, and this power asymmetry means the data can be mined for pro-managerial, pro-business insights that can work against employee interests. Data can be collected on individual worker speed and accuracy, with adherence to process serving as proxy for ability (Beer, 2018Beer, D. (2018)
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This lengthy article provides a grim outlook for the lowly skilled/paid worker in the workforce when technology has been applied to improve outcomes in management. The article insinuates that companies/employers benefit likely at the expense of employees who are affected by technological innovation. Three key points are emphasized in that surveillance capitalism, disruption innovation and techno-solutionism are behind the pushout of low-skilled workers. And companies are not providing a solution to improving a sustainable economy and sustainable workforce which are goals of the United Nations. However, the United Nation's goals are not keeping up with societal trends. Surveillance Capitalism can be construed as digital monitoring in the workplace. Used as a way to control and manipulate performance outcomes which may shift to automation if employees don't perform. Further disruption innovation is defined as a "disruptive product that has particular benefits that focus on the cheap and easy that have the power to overturn markets". This is seen with automating basic tasks in food service such as ordering. Finally, the use of technology as an excuse to "rationalize" cost-cutting/management changes is what is considered Techno-solutionism. This article highlights various technologies already in use in the industry, most with much success and a few that did not pan out. Trial and error, but at the cost of retaining employees. -
Tourism is paying a heavy price to accommodate a growing trend making "people" expendable. The competition isn't comparable and unless we change our processes and thinking in how we use technology more jobs will be gone. We can't be an all-knowing, 24/7 never tires robot. The industry is undermining the value of a person. Ridding themselves of them has larger implications for society and our future. Eventually, it could be us too. What value do we offer? And how do we enhance humans over technology?
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shared by Xueling Wang on 17 Jan 13
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Smartphones on Track to Become Room Control Devices | Top Stories | | Hospitality Magaz... - 1 views
hospitalitytechnology.edgl.com/...come-Room-Control-Devices83585
smartphones hospitality room control devices
shared by Xueling Wang on 17 Jan 13
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The newest trend in the hotel space is allowing guests to control everything in the room with one device.
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This article presented the possibilities of the usage of smartphone as the single control device in hotel guestrooms in the near future. "The newest trend in the hotel space is allowing guests to control everything in the room with one device". Hotel Technology Next Generation(HTNG) recently published a new standard for single remote control to support multiple devices. There already are technology that use television remote for this function. And because of the popularity of smartphones and tablets, guestrooms are now expected to have these devices. HTNG is also working on standards for these devices, they are believed to be able to replace the television as the focal point of control in the future. Although the offering tablet devices in guestrooms is still new to the industry, only several high rank hotels have done. And the usage rates of tables stand much higher than the usage rates for television, These devices have multiple functions vary from ordering room service to turn off the light. The article also discussed the necessity of television for guestroom control. Many hotels use products that enable guests to connect their own devices onto television and make these devices the remote control for televisions or other devices in the room. -
The newest trend in the hotel space is allowing guests to control everything in the room with one device. With the popularity of smartphones and tablets, experts believe they will replace the television as the focal point of control. People are familiar with smartphones and tablet applications and therefore adoption using those devices rather than a television is more likely Today. In a hotel, if it has not switched to flat-screen TVs, it is probably angering a lot of customers. On the other hand, the experts don't think the typical customer expects to find an iPad, the trend may shift to just offering apps because smartphone use is becoming even more widespread.
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ArmorActive Raises iPad POS Industry Standards With New SwitchBack Enclosure - SFGate - 0 views
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The SwitchBack iPad enclosure is extremely versatile and accommodates a variety of business needs due to its extensive feature set.
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With several included attachments, the SwitchBack quickly and conveniently transforms to a credit card payment iPad kiosk.
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The robust friction hinge and lockable quick-release spring-loaded buttons enable ease of adjusting the viewing angle and orientation of the iPad. Using the optional Kensington ClickSafe® cable tether lock, the SwitchBack can also be used as a mobile or secured solution with the turn of a key.
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Furthermore, the payment adapters will meet the needs of many restaurants, churches, events, and retailers.”
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It is obvious that IPAD or other mobile device can replace traditional POS system. With simple extra equipment and IOS APP, people can enjoy different kinds of POS service. What's more, with eManu's popularity, tablet can be a a more efficient and cheaper approach for POS. It supplies a brand new way for running business. To sum up, from inventory, shift time, training to POS, this can be a niche for future restaurant.
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Hotel Technology Trends Revolutionising the Industry | Hotel Industry Magazine - 6 views
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These benefits are not reserved for just large international chains: the low capital expenditure investment for mobile hardware and much reduced software costs mean that mobile is a viable option for small independent properties, looking to develop customer service as a competitive edge
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Cloud / Software as a Service (SaaS)
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Software delivered as a service, rather than held on premise is already a mainstream technology topic and despite being a new concept in the hospitality sect
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As hotel technology trends continue to develop at a relentless pace
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Mobility
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Mobile is the new face of computing as devices such as tablets and smartphones revolutionise the way we interact with technology.
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investment
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3. Social
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For any hotel to not at least monitor social media is tantamount to willingly flying blind.
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Personalised Systems
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Customers expect their experience within a hotel to be totally personalised
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Integration
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Globalisation
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This means that the technology systems in use – especially those in large chains – must account for the global perspective.
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All of these trends have already brought about a profound change in the hospitality industry – and they will continue to disrupt and redefine operations.
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The article highlights new advances in technology trends that has captured the attention of numerous businesses in the UK due to the significant reduction cost and savings that can be achieved. The trends include cloud computing which businesses view as a low initial cost or capital investment to undertake. Eliminating the need for hard drives storage, maintenance, and giving way to quick upgrades and updates of an It system. A company's main goal is to provide the best products and services at the lowest cost, and if cloud computing creates this ease of burden without compromising the quality of products and services offered to guests then transitioning to this new technology remains one of the best and newest innovation as the savings will undoubtedly add to the company's bottom line. Smart phones, tablets and other mobile devices has definitely revolutionize the way people communicate and hotels in the United States, China the UK and other parts of the world are capitalizing on this mobile trend as a way to improve customer service. Whether it may be making reservations, or checking in and out of hotels from any location without having to wait in long lines at the front desk. Mobile computing is definitely a way to save cost, and time. It's important to note that this trend does not only benefit huge companies but it's a viable option for small businesses who definitely wants to position itself as a company offering the best and most unique service. Social media is extremely paramount for business exposure and that's why hospitality companies continued to capitalize on this growing phenomena. From Trip Advisor which informs potential guests about the facilities, products, and services to Facebook or Twitter which not only help to market or promote the company's products and services but these are great resources and tools for companies to capture and address comments or concerns that can potentially put the business in a negative light. -
This article discusses hardware and software trends in the hospitality industry. Article discusses six points that are having a major effect on the hospitality industry. The first area is the definite shift from software held in-house to software used in the cloud. The article estimates that around 85% of all inquiries are from companies that are looking to use the cloud for software needs. The second item article discusses his mobility. The use of devices such as tablets and smart phones are revolutionizing the way people interact with technology this is also revolutionizing the hospitality industry. The third area that the article discusses the social media and the profound impact it has had has had on the hospitality industry. Article points to trip advisor who has become one of the major sources of information for people researching holidays travel, hotels and leisure facilities. The fourth area in which hardware and software is changing hospitality industry is the feeling of a personalized experience. People are expecting that their experience within the hotel to be personalized and technology is helping the industry personalized their experience. The fifth area is the integration of the hardware and software from the many specialized facilities within a property. Traditionally golf spas have operated their own individual software system now that software system is integrated into the overall properties software system. The last area of hardware and software trends that is changing industry is an area of globalization. Properties will need to adapt their two different management approaches to survive in high levels of economic uncertainty. Consequently, brands with large chains must look at their business from a global perspective.