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The market of online videos is getting bigger and wider everyday. Becoming easier and faster to access the internet, we can make our own videos and post them easily on websites. In other words, streaming videos has become increasingly easier.

Savvy online retailers can attract thrifty customers this holiday season with a sound comparison shopping strategy, but those merchants must be careful not to create a lot of extra work, damage their reputation, or waste money.

A wise entrepreneur once said that "you can't build a reputation on what you're going to do." While computers weren't around when Henry Ford coined the phrase, his words still resonate today. With billions of people online-and probably the same number of bloggers and social media participants-it's imperative to take a pro-active approach to your company's reputation management. Don't wait until there's a problem-that's too little, too late.

Analysys said that most of the growth will not happen until after 2010, when the technical and market environment for mobile media and entertainment is expected to improve.

While online shopkeepers are experts in their industries, they might not be expert at understanding their payment processing service or its statement, which can include adjustments, interchange charges, service charges, fees, and chargebacks.

Since its release in 2007, the last volume of the Harry Potter series, Harry Potter and the Deathly Hallows, has garnered 3,286 reviews from Amazon.com customers. While response has been overwhelmingly positive for the book, several hundred Amazon customers rated the book as mediocre or worse. Because of a very subtle yet clever feature, Amazon makes the best of both the positive and negative reviews easy to find. And that feature, based on our calculations, is responsible for more than $2,700,000,000 of new revenue for Amazon every year. Not bad for what is essentially a simple question: "Was this review helpful to you?"

The ecommerce business is partly a numbers game. And the object of the game is to increase your sales and profitability. You need to understand how your site's visitors are converted to buying customers. Not that you need to immerse yourself in the minutiae of data that many web statistics programs produce, but to reach your site's sales potential, you need to have an understanding of its key numbers and have a simple method for tracking them over time.

Online communities like Facebook, LinkedIn, and Tangle allow members to join groups, post content, and respond to other's activity. While some marketers have tried to exploit the media, there are positive ways for online merchants to participate in linking networks and build stronger relationships with customers.

If you use Google Analytics, you have likely experienced its value in understanding your shoppers and how they interact with your site. But there are deeper levels of understanding to attain. If you start tuning the data you feed to Google Analytics by "tagging" your URLs, you can generate reports of your advertising campaigns and traffic sources, and therefore gain even more meaningful insights.

Response rates are almost always higher for new subscribers to an email list. According to the "Email Marketing Benchmark Guide" by MarketingSherpa, subscribers click through at a 25 percent higher rate in their first month than in their second, and 67 percent higher in the first month than after the first year.

E-mail marketing is one of the more effective and less expensive ways to retain and engage customers. In fact, early this year comScore found that e-mail had a 4.4% sales conversion rate in the US. In a survey by MarketingSherpa and ad:tech, 44% of marketers said that e-mails to house lists had "great ROI." CMOs told Epsilon researchers that e-mail was the marketing tactic that they would cut last-but that doesn't mean subscribers don't cut e-mail newsletters. According to an Epsilon and ROI Research study, 55% of e-mail subscribers in the US and Canada unsubscribe from opt-in e-mails occasionally-and 14% do so frequently.

An ecommerce website, boiled down to its dry essence, is a virtual salesman at best and a slow-to-deliver electronic vending machine at worst. Consciously or not, online stores are conceived, designed, and created to sell products while making as little personal contact with a customer as possible. And as such, well-written product descriptions can have a significant impact on a store's success.

Like fashion and architecture, web design enjoys an ever changing ebb and flow as trends become popular, become mainstream, and then become passé. To maintain a modern and aesthetically-pleasing look, web designers should examine current trends, estimate their staying power, and implement those techniques that will have the best and longest effects.

The idea that ads that engage us emotionally work better than those that don't might provoke a, "Well, duhhh!" reaction from Neuromarketing readers. Surprisingly, though, I still encounter business executives who don't believe they are swayed by emotional factors when buying things, and often doubt that others are either. So, for those uber-rational decision-makers, here's the hard data…

Online Marketing - Advertisment Campaigns

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A video-sharing platform YouTube is an American company based in San Bruno California. It is among the top-ranking social media platform with more...