Pieces are not dreamed up by trained editors nor commissioned based on submitted questions. Instead they are assigned by an algorithm, which mines nearly a terabyte of search data, Internet traffic patterns, and keyword rates to determine what users want to know and how much advertisers will pay to appear next to the answers.
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"Be open, be hip, be brave, be curious." - 4 views
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Interview with Pirate Radio Co-Founder, broadcaster and marketing guru Terry O'Reilly who hosts "The Age of Persuasion."
The Answer Factory: Demand Media and the Fast, Disposable, and Profitable as Hell Media... - 24 views
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To appreciate the impact Demand is poised to have on the Web, imagine a classroom where one kid raises his hand after every question and screams out the answer. He may not be smart or even right, but he makes it difficult to hear anybody else.
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But what Demand has realized is that the Internet gets only half of the simplest economic formula right: It has the supply part down but ignores demand. Give a million monkeys a million WordPress accounts and you still might never get a seven-point tutorial on how to keep wasps away from a swimming pool. Yet that’s what people want to know.
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This is facinating!!!
Culture and Anarchy 2.0: Self-Branding and the Jobless Present | text2cloud - 24 views
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Students online as announcers, cultural critics, practicing artists. What is the subject? The self alone. The evolving economy of the self-brand, self-marketed on the web in the jobless present. To understand our students' online actions, we have to confront a present without work.
iowaonlinelearning - Teaching Standards - 27 views
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Creates a learning community that encourages collaboration and interaction, including student-teacher, student-student, and student-content (SREB D.2, Varvel VII.B, ITS 6.a)
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What I see in these is that many of these we should be doing already.
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AEA PD Online Website HomeAbout UsFAQsCurrent InitiativesResearch & ResourcesInstructor ToolboxK-12 Online LearningProject OLLIE Current Projects • Transition Process• Marketing Plan• Job Descriptions guest · Join · Help · Sign In · Teaching StandardsProtected page Details and Tags Print Download PDF Backlinks Source Delete Rename Redirect Permissions Lock discussion (1) history notify me Details last edit by eabbey Mar 11, 2011 6:56 am - 26 revisions Tags none Iowa Online Teaching Standards Composed from Iowa Teaching Standards and Other Resources 1. Demonstrates ability to enhance academic performance and support for the agency's student achievement goals (ITS 1) • Knows and aligns instruction to the achievement goals of the local agency and the state, such as with the Iowa Core (Varvel I.A, ITS 1.f, ITS 3.a) • Continuously uses data to evaluate the accuracy and effectiveness of instructional strategies (SREB J.7, ITS 1.c) • Utilizes a course evaluation and student feedback data to improve the course (Varvel VI.F) • Provides and communicates evidence of learning and course data to students and colleagues (SREB J.6, ITS 1.a) 2. Demonstrates competence in content knowledge (including technological knowledge) appropriate to the instructional position (ITS 2) • Meets the professional teaching standards established by a state-licensing agency, or has the academic credentials in the field in which he or she is teaching (SREB A.1, Varvel II.A) • Knows the content of the subject to be taught and understands how to teach the content to students (SREB A.3, Varvel II.A, ITS 2.a) • Is knowledgeable and has the ability to use computer programs required in online education to improve learning and teaching, including course management software (CMS) and synchronous/asynchronous communication t
The atomic method of creating a Powerpoint presentation | Small Business Marketing & Bu... - 105 views
10 Excellent Platforms for Building Mobile Apps - 73 views
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The good news is that entering the mobile market no longer necessarily requires thousands of dollars and months of work. There are many mobile platforms available to help you build an app on a budget - quickly, and with no coding knowledge required.
Noam Chomsky on Democracy and Education in the 21st Century and Beyond - 38 views
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So a lot of public education was, in fact, concerned with trying to teach independent people to become workers in an industrial system.
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we have to train them in obedience and servility, so they're not going to think through the way the world works and come after our throats.
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One can at least be suspicious that skyrocketing student debt is a device of indoctrination
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My landlord in Edinburgh, Peter Sinclair, used to say that students do not protest these days because they all have loans to pay.
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With Tech Taking Over in Schools, Worries Rise - NYTimes.com - 43 views
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Technology companies are collecting a vast amount of data about students, touching every corner of their educational lives — with few controls on how those details are used.
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growing parental concern that sensitive information about children — like data about learning disabilities, disciplinary problems or family trauma — might be disseminated and disclosed, potentially hampering college or career prospects.
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implications beyond education.
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Discusses laws proposed in 16 states "prohibiting educational sites, apps and cloud services used by schools from selling or disclosing personal information about students from kindergarten through high school; from using the children's data to market to them; and from compiling dossiers on them."
The Market Is Sending A Message About Modalities: Are We Listening? | The EvoLLLution - 15 views
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Students today are accustomed to the immediacy of information access, which is a palpable contrast to models of waiting for a classroom time for information
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Students today are accustomed to the immediacy of information access, which is a palpable contrast to models of waiting for a classroom time for information
Back to school essentials, for teachers - 55 views
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There is so much publicity and marketing around for the 'Back to school' push, and here in the UK it starts back in June as retailers grapple to win custom. But students are not the only ones returning to school after a pro-longed break, so we asked teachers what their essential items are to buy, before returning back for another school year. Here are the top 15 items, in no particular order, and you can see the responses in the Storify summary...
Attention, college shoppers. These schools are slashing their prices. - The Washington ... - 15 views
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As soaring tuition scares off many families, a growing number of private colleges have embraced a marketing tactic associated more with selling airline tickets or flat-screen televisions than higher education: a price cut. St. John's College slashed tuition from $52,734 in this school year to $35,000 in the next.
Seeing Math: Bringing Mathematical Thinking Into Focus - 3 views
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Today's students need a strong grasp of mathematics to succeed both academically and in the job market. Seeing Math™ helps teachers, schools and districts rise to the challenge.
Quality digital tools and services enhance the student experience, boost recruitment ef... - 9 views
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Dive Brief: Implementing new technologies can yield challenges for students, faculty and other campus users that are not accustomed to these tools, especially if instruction on their use is "nebulous and frustrating," writes Eric Stoller, a student affairs and technology blogger for Inside Higher Ed. Stoller suggests institutions provide quality customer service around digital services, and pressure "old-guard" technology companies to provide systems that meet or exceed users' expectations or aligning themselves with "solutions/providers with less built-in corporate rigidity." He also advises that institutions' marketing teams and communications offices make sure that digital services like campus mobile apps make sense for their students' preferred user experiences, so that the technologies enhance the overall student experience and boost branding and recruitment efforts.
35 Podcast Stats That Advertisers Need to Know in 2020 - 1 views
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If you're trying to connect with younger audiences, like millennials or Gen Z, odds are you've thought about creating a podcast for your brand. I probably don't need to tell you that podcasting takes time and effort. Not only do you have to figure out which topics will intrigue and captivate audiences, but you'll also have to take time to book guests, record interviews, and build a solid recording space where you can create high-quality audio content.
Getting started with teaching for deep learning. - The Learner's Way - 15 views
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There is an understandable interest in deep-learning, after all, who wants their students to have a superficial understanding of the content. Read the marketing of almost any school and you are likely to find some statement about the deep-learning that is achieved as a result of their excellent teaching and learning platform. Likewise, ask any teach about their philosophy of teaching and you will hear how they engage their students with learning that promotes a deep-understanding.
(32) (PDF) Gamification in Education: A Systematic Mapping Study | Gennady Agre - Acade... - 11 views
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"While gamification is gaining ground in business, marketing, corporate management, health insurance,ecology and wellness initiatives, its application in education is still an emerging trend. This article presents a study of the published empirical research on the application of gamification to education.The study is limited to papers that discuss explicitly the effects of use of game elements in specificeducational contexts. It employs a systematic mapping design. Accordingly, a categorical structure forclassifying the research results is proposed based on the extracted topics discussed in the reviewed papers. The categories include gamification design principles, game mechanics, context of applyinggamification, consisting of type of application, educational level, and academic subject,implementation and evaluation. By mapping the published work to the classification criteria andanalyzing them, the study highlights the directions of the currently conducted empirical research onapplying gamification to education. It also indicates some major obstacles and needs, such as the needfor a proper technological support, the need for controlled studies demonstrating reliable positive ornegative results of using specific game elements in particular educational contexts, etc. Although mostof the reviewed papers report promising results, more substantial empirical research is needed todetermine whether both extrinsic and intrinsic motivation of the learners can be influenced bygamification"
Does your mission and vision drive your actions - The Learner's Way - 2 views
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Explore the website of any school, and you will undoubtedly find a page dedicated to their Mission and Vision. Here you will find carefully crafted statements of purpose couched in the vocabulary of educational excellence and reflecting the pinnacle of human possibility. A blend of educational philosophy and marketing speak designed to promote student achievement and enrolments. The question is, to what degree does the lived experience of the typical student align with the stated purposes? Does the product do what it says on the tin?
Inside the School Silicon Valley Thinks Will Save Education | WIRED - 10 views
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"AUTHOR: ISSIE LAPOWSKY. ISSIE LAPOWSKY DATE OF PUBLICATION: 05.04.15. 05.04.15 TIME OF PUBLICATION: 7:00 AM. 7:00 AM INSIDE THE SCHOOL SILICON VALLEY THINKS WILL SAVE EDUCATION Click to Open Overlay Gallery Students in the youngest class at the Fort Mason AltSchool help their teacher, Jennifer Aguilar, compile a list of what they know and what they want to know about butterflies. CHRISTIE HEMM KLOK/WIRED SO YOU'RE A parent, thinking about sending your 7-year-old to this rogue startup of a school you heard about from your friend's neighbor's sister. It's prospective parent information day, and you make the trek to San Francisco's South of Market neighborhood. You walk up to the second floor of the school, file into a glass-walled conference room overlooking a classroom, and take a seat alongside dozens of other parents who, like you, feel that public schools-with their endless bubble-filled tests, 38-kid classrooms, and antiquated approach to learning-just aren't cutting it. At the same time, you're thinking: this school is kind of weird. On one side of the glass is a cheery little scene, with two teachers leading two different middle school lessons on opposite ends of the room. But on the other side is something altogether unusual: an airy and open office with vaulted ceilings, sunlight streaming onto low-slung couches, and rows of hoodie-wearing employees typing away on their computers while munching on free snacks from the kitchen. And while you can't quite be sure, you think that might be a robot on wheels roaming about. Then there's the guy who's standing at the front of the conference room, the school's founder. Dressed in the San Francisco standard issue t-shirt and jeans, he's unlike any school administrator you've ever met. But the more he talks about how this school uses technology to enhance and individualize education, the more you start to like what he has to say. And so, if you are truly fed up with the school stat
How Education Technology Is Like Betamax - Edudemic - 0 views
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Now that we are all excited about integrating iPads into the classroom, what’s next? What are we all going to do in 18.. 24.. 36.. months when the next great device comes along? Are we all going to just start over? How do we, as educators, avoid being the next Betamax: that flash in the pan that couldn’t scale up and adjust to a rapidly changing market?
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