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clarence Mathers

The Four Biggest Reasons Why Effective Branding Helps You Win in B2B Marketing Today - 0 views

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    Branding does have its place in the pursuit of fresh leads and customer loyalty. It's an essential ingredient in both B2C and B2B marketing today. Information released by Technorati shows around 46% of bloggers post general brand-related content while 38% write strictly brand or product reviews.
clarence Mathers

Software Marketing Survival Guide: Tip #6 - How to Build a Software Community - 0 views

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    From a B2B marketing standpoint, the value of a well-established software community is priceless. It's a dynamic venue for generating feedback, bringing users and prospects together, growing software/IT leads database, and promoting your brand. If you're wondering how you can build one for your own product, take a look at the following guidelines.
clarence Mathers

Seven Essential Tips on Applying Thought Leadership in Your B2B Email Marketing Campaign - 0 views

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    Emailing the C-suite to promote your company, brand, or products/services can be a serious cause of headache for many B2B email marketing practitioners. But, when done right, the rewards can certainly be worth more than your while. So, how do you email the recipients in your C-level executive business contact database the "right" way?
sunkwikcook

How to use your Pressure Cooker at its best - 0 views

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    There is no dearth of pressure cooker and pressure cooker accessories in India. So, one can easily grab any of them at ease but the important part lies in taking adequate care of the cookware. Here are few tips on how to take care of your cooker and keep it safe and sound for years to come.
sunkwikcook

The King of the Indian Kitchen is the Pressure Cooker - 0 views

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    The pressure cooker is one the cooking utensils which completes the Indian kitchen. The pressure cooker accessories in India range from the whistle to containers. These not only help keep safe but also facilitate faster cooking.
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Google Sniper 3.0 Review - Truth About $2,556 a Day System - 0 views

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    Congratulations! I'm about to reveal to you a SECRET mass traffic software to earn up to $4000 in one day. Get ready to be SHOCKED!
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    Unlimited free Paypal money on your Paypal account. Buy anything you want, withdraw as much as you want!. http://freehackermoney.webstarts.com
anonymous

He forgot his cell phone: A sad story - 1 views

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    Carlsbad, CA (PRWEB) November 21, 2007 - Nexternal Solutions, a leading provider of ecommerce software is pleased to announce that it now offers a Preferred Delivery Date feature. This tool allows online shoppers to specify a preferred delivery date when checking out. It also allows merchants to easily manage current and future delivery date shipments. Any merchant selling products that are event driven will find this tool much appreciated by online shoppers.
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Clif Mims

Be A Techie - Using Music and Tech in Education - 0 views

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Clif Mims

EduBloggerWorld - 0 views

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J Black

Zoho upgrades Web word processor with good UI (two of them!) | Webware - CNET - 0 views

  • Zoho is improving its online word processor, Writer, with a revised user interface and a few new useful features. The interface change is a have-your-cake-and-eat-it-too experiment. The new "MenuTab" UI gives you drop-down choices from the top level of the menu, but you can also press on a top-level menu choice to display an icon bar with identical options. The icon bar is nothing like Micrsoft Office 2007's tab bar, which supports many more options and has more complicated different ways to use it.
  • I find Zoho Writer 2.0 to be a strong word processor that's incredibly easy to learn and use, even more so than Google Docs. The dangerous collaboration function means I can't recommend this product, yet, as a workgroup app. But I wrote this review solo in Zoho, and it didn't give me a minute of confusion or trouble.
  • Zoho Writer users Google Gears to give users offline access
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  • You post directly to a few different blogging services from Zoho Writer, which is a very nice feature for bloggers.
  • Zoho is said to offer simultaneous collaborative editing, as Google Docs does, but when I tested the app I found it far too easy to over-write another user's edits. I do hope this gets fixed very soon.
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    Zoho is improving its online word processor, Writer, with a revised user interface and a few new useful features. The interface change is a have-your-cake-and-eat-it-too experiment. The new "MenuTab" UI gives you drop-down choices from the top level of the menu, but you can also press on a top-level menu choice to display an icon bar with identical options. The icon bar is nothing like Micrsoft Office 2007's tab bar, which supports many more options and has more complicated different ways to use it.
Tero Toivanen

Did you get my email? « - 0 views

  • Why have a ‘shared drive’ when you can have a wiki? What does an email do for a group that a wiki won’t do better? We are not going to putting emails into folders, because we are ‘tagging’ them with metadata, which aligns with our folksonomies and wiki taxonomies. This to me is the new literacy. Not to just use a blog, or a wiki – but to recognise how, in the workplace, we are increasingly moving from files, folders and shared drives to group negotiated taxonomies and organizational knowledge – in order to be co-productive, collaborative and co-operative – regardless of distance.
    • Tero Toivanen
       
      Why to use wiki instead of email? Here you have the answer.
Steve Ransom

Leaving 'Friendprints': How Online Social Networks Are Redefining Privacy and Personal ... - 0 views

  • "Our kids today will give everything [in terms of personal information] away, but it's not at all clear how this will shake out in the long run,"
    • Steve Ransom
       
      A marketer's gold mine, among other things.
  • Third-party applications, he argued, can take that data outside of the friendly confines of a social networking site and combine it with data from other sources to piece together enough information to steal a person's identity.
    • Steve Ransom
       
      That's always been my feeling about 3rd party apps. I don't use them for the most part.
  • Hoffman illustrated how social connections are made online and the ease with which a stranger can become part of a network.
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  • When a business contact from the LinkedIn world wants to become your friend on Facebook, do you accept the invitation, giving them access to the photos on your Facebook profile from last summer's rowdy beach party?
  • And what about the person you don't really know who wants to be your friend because you have some friends in common? According to Hoffman, that new friend may just be mining your social circle for information. As networks grow and more friends of friends (and their friends) are accepted by users, it's unclear who can be trusted.
    • Steve Ransom
       
      Hmmmm... this has occurred to me before, but I'm not sure how real it is our how paranoid we should be. However, we do need to take a look at our followers' digital footprints (blogs, tweets, posts, pages,...) if suspect.
  • According to Acquisti, people are more likely to divulge key personal information -- their photo, birthday, hometown, address and phone number -- on social networking sites than they would on other web sites
  • In one study, Acquisti found that that people will divulge information when they see others doing so. That tendency, he believes, may explain why so many people are willing to dish out personal information on the networks.
  • Holy Grail for marketers is to track consumers and their friends -- and what they say about a product -- via social networks. "People are more willing to divulge information for social purposes, and the lead users are 18 to 25 years old," Bradlow notes. "The social norms around privacy aren't going to be what they were before."
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    The information provides opportunities not only for legitimate business purposes, but also for the nefarious aims of identity thieves and other predators, according to faculty at Wharton and elsewhere.
J Black

Where's the Innovation? | always learning - 0 views

  • Tom refers to this as the “Red Queen Effect” after a scene in Alice’s Adventures Through the Looking Glass, where Alice is shocked to be standing in the same place after running quite fast for an extended period of time and the Red Queen explains, “if you want to get somewhere else, you must run at least twice as fast as that.”
  • nother Hong Kong presenter, Stephen Heppell, was also careful to emphasize that the biggest challenge today is the pace of change: exponential. With this rapid pace of change there is no time for the “staircase mentality” (pilot, review etc).
  • what are we mistakenly not valuing now?
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  • Tom explained that innovation falls squarely in quadrant 2 of Steven Covey’s matrix: it’s “Important”, but “Not Urgent”. For example, we absolutely have to have a new math/science/reading/social studies program. The teachers can’t teach without one, so picking a new one is going to fall in quadrant 1, and ultimately, innovation gets put off until tomorrow. However, innovation has an urgency all its own and those that don’t place innovation as a priority will find themselves displaced.
  • his is a good example of the difficulty people face in conceptually realizing the advantages of bold innovation: we naturally assume that slow steady progress will be best (as we are taught from an early age, when the tortoise wins the race).
  • The time for innovation is now, as Stephen described (and Marco Torres’ slide below emphasizes), “learning is at a crossroads:” we’re looking at a choice between productivity and new approaches, those new approaches being: student portfolios; making huge leaps in our model of education, not tiny steps forward; working to produce ingenious, engaged, inspired, surprising, collegiate students; and developing learning experiences that are open-ended, project-focused, multidisciplinary.
  • I can’t remember who said this first but, “technology is just an amplifier” - technology doesn’t change the quality of teaching or learning, it will only amplify it, either in a positive or negative way. What we need to be looking at is changing our approaches to learning, not modifying our curriculum to a “newer” version of what we’ve already had for the past 20 years.
  • bsolutely fabulous. This is great stuff. I just wrote a post on Thursday arguing that the “learning management system” paradigm prevents innovation and change. If we don’t break out of it, we’re destined to get out-innovated, as you suggest.
  • I came across a great quote from Frank Tibolt this morning: “We should be taught not to wait for inspiration to start a thing. Action always generates inspiration. Inspiration seldom generates action.”
  • “The best way to predict the future is to invent it.” - Alan Kay
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    Tom explained that innovation falls squarely in quadrant 2 of Steven Covey's matrix: it's "Important", but "Not Urgent".
Philippe Scheimann

B.L. Ochman's blog: Some Social Media Search Tools I Like: I'll show you mine if you sh... - 34 views

  • Some Social Media Search Tools I Like: I'll show you mine if you show me yours.
  • Here are some of the tools and apps I like for social media search. Got others? Twitseek: enter a URL, hashtag or keyword and it finds Tweets related to themHashtags.org tracks #hastags and also trends each one and shows you most popular ones Poll Everywhere lets you poll by SMS, Twitter or the Web in real-time. It replaces clunky audience response hardware at events and lets people use their phones to respond. Kikin kills me! It augments Google searches with relevant information from my social media contacts. So, if I'm shopping, I can get opinions, prices, see reviews and more, without ever leaving the product page. There's a good review on Techcrunch. Tweetscan Twitter search tool that updates every second and will send you emails when your keywords are mentioned, or let you back up your Twitter stream, which Twitter purges regularly Twitscoop searches and tracks search terms, can create a graph of results if there's enough data. It'll show the trend for your keyword activity/popularity Tweepsearch twitter profile and bio search by keywords Twitstat searches and also shows search trends Twitter Search (formerly Summize) isTwitter's own search engine, and the advanced version is very robust Backtweets : enter a URL and it finds Tweets that linked to it. Mr. Tweet recommends people to follow, communities to join, communities your friends and followers are in, and hot topics in communities. Tweetmi displays the most active Twitterers and top stories from the people you follow. So it's a personalized aggregation of your feed, displaying the the real-time conversation. One Riot is a real-time search engine that crawls the links people share on Twitter, Digg and other social sharing services, matches them to trending topics on Twitter or ones you search. Collecta does a real-time meta search on topics you choose, and, unlike most other search tools, saves your searches for future use.
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    good list of social media search tools
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    finding your way in social media
Marge Runkle

750 Words - 45 views

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    A place to write everyday. You can't write well unless you practice. Here is a place to practice online.
Roland Gesthuizen

I discovered a third use for the iPad | TechRepublic - 0 views

  • the iPad makes a terrific notebook — in the traditional sense. For me , the iPad has completely replaced the need for a pen and a pad of paper in meetings. I now take all my notes electronically with the iPad and can quickly and easily do several different things with the notes afterward
  • note taking is now one of the leading business functions of the iPad. It’s one of the reasons why the iPad has become a preferred tool for many people who spend a large chunk of their time in meetings
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    "Well, in the second six months of using the iPad - leading up to the release of the iPad 2 earlier this year - I discovered a third use for the iPad. And, this one thing has unlocked a lot more value in using the iPad as a business tool."
Roland Gesthuizen

Coding Horror: On Escalating Communication - 0 views

  • Understand the strengths and weaknesses of the particular communication medium you've chosen. Don't doggedly pursue the same method of communication when you've clearly outgrown it. They do not stretch to fit.
  • Know when to escalate from IM to email, from email to phone, and when to drop the ultimate communication A-bomb: a face-to-face meeting
  • You'll both have a more productive conversation when one of you finds the wherewithal to escalate to "let's take this to email", "let me call you", or even "let's meet for coffee".
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    "Please don't make the same mistake I have. Understand the limitations of the communication medium you are using and know when to escalate to another, more appropriate one. Email is no different."
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