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Ekaterina Yanovskaya

Cities of the Future | INSEAD Knowledge - 0 views

    • Ekaterina Yanovskaya
       
      You think about the middle class in China, the middle class in India and you think about their consumption power, it is explosive," says Van Wassenhove. "It's good that these people get out of poverty but the constraints they're going to put on resources are just enormous. Sustainability is no longer a luxury; it is something that business will have to deal with
  • Singapore had the foresight to realise very early that they didn’t have resources. They didn’t have water, they didn’t have energy. So they were forced from the start to include sustainability in their thinking. They understood that economic sustainability for them was tightly linked to environmental sustainability
  • The infamous traffic in Indonesia’s capital city, Jakarta, led to the first phase of a Mass Rapid Transit (MRT) rail system to alleviate the strain on roads, to be announced this year
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  • Mumbai built the now-famous “Sealink” bridge to divert traffic away from the gridlock of the city and along its coast
  • There’s still the issue to develop a longer-term plan rather than chaotic management of cities. There may still be the issue of resources, where are the resources going to come from? Maybe companies can help by helping to create business which would generate economic resources.”
  • Globalisation has meant urbanisation, and by 2050, 70 percent of the world’s population will be living in cities. What should we do to survive and thrive in this brave new world?
  • You cannot attract highly educated people and become a knowledge centre if you have a lousy environment
Maria Gurova

5 | 5 Visions For What Families Will Look Like In 2030 | Co.Exist | ideas + impact - 2 views

  • As more people move into cities, natural resources decline, climate change heats up, and the "sharing economy" continues to pick up steam, our notions of family will continue to shift.
  • five different types of families of the future: the Multi-Gens, the Silver Linings, Ruralites, the Tandem Tribe, and Modular Movers. The firm also work out how different brands might service each family type
  • The Multi-Gens are exactly what they sound like--multiple generations of families living together.
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  • with a "cloud-based family hub" that allows family members to divvy up chores and financial transactions
  • the local Marks & Spencer department store (this is the U.K., after all) has been converted into a combination cafe, store that both shares and rents items, and maker-space outfitted with the requisite 3-D printer
  • The Silver Linings families live in community-centric villages for active older people that offer amenities like yoga and fitness classes
  • The Ruralites are families living in rural areas that live at the cutting edge of technology--using 3-D printers to get replacement parts for household items and "video walls" to communicate with friends and family
  • Dragon Rouge refers to single parents sharing a family home as members of the Tandem Tribe. In this vision, energy and resources are tracked individually and a larger micro-community offers shared resources, including tools and vehicles.
  • Finally, there are the Modular Movers--professionals who hop from one megacity to the other, exploring the world while they work and opting to walk and use bikes whenever possible. Like some of the other family types, this group relies on shared resources and subscription plans.
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    what would families look like in 20 years
Ekaterina Yanovskaya

Overconsumption? Our use of the world's natural resources | Christine Polzin - Academia... - 0 views

  • Calculations using “Ecological Footprint” illustrate that theworld is already using around 30% more biocapacity than theglobal ecosystems can provide in a sustainable manner.
  • above a certainthreshold an increase in material wealth does not improvelife satisfaction any further
  • stra-tegies based on more non-materialistic approaches couldachieve higher life satisfaction.
Maria Gurova

Instagram to ramp up efforts to lure small businesses - FT.com - 1 views

  • When we launched ads two years ago, ads were available in just eight countries. In September, we opened for business in around 200 countries
  • Facebook’s global sales team was beginning to push Instagram’s advertising to small businesses, providing them with the ability to target marketing at particular users
  • that international expansion was a priority, with 75 per cent of its more than 400m users based outside the US
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  • it has said that its second-largest market outside its home country is Brazil, where it has about 29m users. On Monday, it announced that it has 9m users in Germany and has previously said that it has more than 14m users in the UK
  • Analysts only just started releasing their estimates last year, suggesting the app could generate between $1.2bn and $2bn in sales in 2016
  • Instagram’s monthly active user base could reach up to 520m by the end of 2016.
  • Instagram launched an advertising format that allowed marketers to include links to their products and websites. The so-called “carousel adverts” allow a brand to display several images at once and use a “learn more” button to lead consumers to its own sit
  • the company had no immediate plans to introduce a “Buy” button, similar to the one that Facebook has been trialling. Retailers want the group to introduce functions that will allow users to purchase products seen through the app
  • Instagram is attractive to advertisers partly because of its popularity with hard-to-reach teenagers.
  • A lobbying push by big technology groups, including Facebook, helped to water down the proposed ban. National governments will now be able to reduce the age at which personal data may be used to 13
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    Instagram is now focusing on leveraging more of the parent company resources to increase app's monetization through ad sales. Therefore making their ad features available on the international markets and focusing on the smaller companies and entrepreneurs 
evgeny lavrov

Situated Learning - 0 views

  • Cognitive Apprenticeship: To engage students to participate in a community of practice can provide the following advantages: Legitimacy on the apprentice and available of community resources Strong goals and motivation Development of understanding of the enterprise through engagement in practice Communication among peers and near-peers.
  • Learning-in-practice (Lave, 1990): Learning is conceived as increasing participation in communities of practice
  • Knowledge accrues through the lived practices of the people in the society
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  • Learning involves social participation
Maria Gurova

The Public Costs of Private Distribution Strategies: Content Release Windows as Negativ... - 0 views

  • “copyright extremism” – a term he used to describe extended delays in content distribution, which often result in content reaching foreign markets months after it is released in the United States.
  • Essentially, “extremism” is another way of saying that piracy is more a business model problem than a policy problem. 
  • The strategy of windowing has long been practiced because it is believed to maximize revenue opportunities for a given film.  By giving successive distribution channels exclusive rights to the work, a film distributor aims to extract maximum revenues from licensees in each channel.
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  • Even if film distributors were to reject the conventional wisdom of windowing, those windows are jealously guarded by their respective sectors.  The theatrical exhibition window is particularly so
  • announced in September 2014 that they would distribute a sequel to the 2000 hit Crouching Tiger, Hidden Dragon simultaneously via Netflix and IMAX theaters worldwide, movie theater chains swiftly circled the wagons and announced a boycott of the Weinsteins’ film.
  • “value of ownership for the consumer” is a euphemism for “consumer willingness-to-pay.”  The longer a consumer must wait before they can watch a movie on their Netflix subscription, the likelier that consumer is to pay for a DVD
  • numerous industries have attempted to insulate themselves from disruption by persuading lawmakers to prescribe their exclusive industrial role in public laws, including auto dealers and beer distributors
  • windowing has been widely criticized as contributing to piracy, and “leaving money on the table.”  Empirical evidence bears that out.  Content producers are not unaware of this data; their calculus is that the revenues attributable to aggressive windowing (and avoiding friction with their distributors) exceed losses associated with piracy.
  • Windowing alienates consumers and arguably undermines respect for copyright in countries that receive content late
  • In the content distribution example, compensation might involve repayment for government resources expended on attributable piracy, perhaps based on a user-fee model that various government agencies already have.  If the windowed release distribution model generated more revenue than the costs it incurs, it would continue, taxpayers would be made whole, and the externality would be “internalized.”
Maria Gurova

How to Approach the Generation Gap in the Workplace - The New York Times - 0 views

  • A generation gap is widening in the workplace. As baby boomers (ages 51 to 69 or so) express reluctance about retiring, so-called millennials (roughly ages 18 to 34) have become the single largest demographic in the American labor force. Because of this, more older workers have found themselves being hired and managed by people much younger than they are
  • Robert Goldfarb, 85, a working management consultant. “The moment I enter the office of a prospective client, there’s an elephant in the room,” he wrote. “My age.”
  • I doubt anyone will be surprised to hear that many readers emphasized staying current with technology. Many also pointed out that this is easier to do than ever: From instructional YouTube videos to courses at your local library, the resources are endless.
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  • And if they don’t want to work with you because you’re ‘too old,’ perhaps you don’t want to work with them either,” she said.
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    The article explores the opposite side of the generation conflict - when older people are hired or happen to work for bosses twice younger then themselves. The set of good advices on how to apply your experience and wisdom in the organizations ruled by 30-somethings 
alexbelov

People Are Still Getting This The Robots Will Steal All Our Jobs Thing Wrong - Forbes - 0 views

  • the new technology kills off the old jobs and that allows people to go and do something different
  • We’ve not got to make sure that the new technologies create jobs. Because that’s not what they do. Rather, they free labour to go do something else.
  • It simply isn’t true that the new technologies create jobs. That’s not what leads to us all still having jobs at least. What does happen is that we all go find other things to do. And it’s a basic tenet of economics that human desires and wants are unlimited while the resources we have to sate them are limited and scarce.
anna_nelidova

The World's First Fully Robotic Farm Opens In 2017 | Popular Science - 0 views

  • A company in Japan is building an indoor lettuce farm that will be completely tended by robots and computers.
  • The company, named Spread, expects the factory to open in 2017, and the fully automated farming process could make the lettuce cheaper and better for the environment.
  • The plants can be grown hydroponically without exhausting soil resources.
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  • Up to 98 percent of Spread’s water will be recycled, and the factory won’t have to spray pesticides
  • Artificial lighting means the food supply won’t rely on weather variables, and the lighting can be supplied through renewable energy.
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    A Japanese company plans to open a fully automated farm by 2017 that will be very efficient and not harmful for the environment. They are hoping to increase production and to reduce labor costs and company's prices. 
alexbelov

Ending patent wars will be a huge boon to the tech industry | TechCrunch - 0 views

  • Because of these patent wars and patent trolls, technology companies are divesting huge resources to defend themselves rather than advancing their innovations. This is the equivalent of nuclear arms race and is a lose-lose situation.
  • do we even need patents in an era in which technology is advancing so rapidly that it makes entire computing platforms obsolete in less time than it takes to be awarded a patent?
  • This happens in the pharmaceutical industry when a company is allowed to exclude competitors for a fixed period of time to recoup its sizable investment in research.
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  • However, if a patent isn’t helping innovation get to consumers, it is not helping society.
  • it is clear that patents are not fulfilling the purpose for which they were intended. The often-cited defense ofpatents, that patent rights encourage inventions that would not otherwise occur, is no longer grounded in reality.
  • In this era of exponentially advancing technologies, the only protections that really matter are speed to market and technological obsolescence. The underlying technologies are changing so fast, that by a time a patent is filed, it loses its innovation value.
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    Patents are no longer serving society needs. Today they hinder the progress. Chances are that patents are going to be abolished or will take some different form.
isoldatenkova

Lisa Jackson on iPhone robot Daisy and Apple's new lab in Austin, Texas - Business Insider - 0 views

  • Apple announced the opening of a new materials recovery lab in Texas and upgrades to its Daisy robot, another effort in its goal toward eliminating the need to mine new materials from the earth.
  • Discarding used gadgets like smartphones, laptops, TVs, and other appliances could pose environmental and health risks and wastes valuable resources needed to produce electronics
  • The new 9,000-square-foot research and development lab opening in Austin will use robots like Daisy as well as machine learning and artificial intelligence to break new ground when it comes to recycling electronics
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