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Maria Gurova

Meanwhile in the Future: Everybody Is Reviewed in a Reputation Database - 2 views

  • Recently, an app called Peeple got a whole lot of attention for trying to be the Yelp for Humans
  • But what would it be like if we lived in a world where everything you do is subject to a rating doled out by a combination of machines and other people?
  • Michael Fertik, the founder of Reputation.com and the author of the book The Reputation Economy, talks on the episode about all the ways that brands and companies are already compiling your information into a profile that helps them make decisions about you. Linkedin, AirBnB, Uber, they’re all gathering what Fertik calls your “digital exhaust” to learn more about you
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  • So what makes Peeple different from say AirBnB where you rate your tenants? Jeff Hancock, a professor of communications at Standford, says it comes down to turning your interpersonal relationships into transactions.
  • But in 15 or 20 years, all those reputation systems might be combined. And they might totally dictate your life: what jobs you get, what insurance you’re offered, who you date, where you live
  • Fertik predicts that in just five years, companies won’t post jobs, but rather plug in their desires into a database to find the right person. Jobs will come to you, he says. But part of that selection process will probably include parameters outside someone’s direct qualifications
  • If financial success, personal success, housing, food options, all that is tied into this reputation system, the people who have the understanding and the money to make that reputation system work for them will succeed
Anton Vorykhalov

Taylor Swift and other big names join the music industry's campaign against YouTube | T... - 0 views

  • DEAR CONGRESS: THE DIGITAL MILLENNIUM COPYRIGHT ACT (DMCA) IS BROKEN AND NO LONGER WORKS FOR CREATORS
  • One of the biggest problems confronting songwriters and recording artists today is the Digital Millennium Copyright Act. This law was written and passed in an era that is technologically out-of-date compared to the era in which we live. It has allowed major tech companies to grow and generate huge profits by creating ease of use for consumers to carry almost every recorded song in history in their pocket via a smartphone, while songwriters’ and artists’ earnings continue to diminish. Music consumption has skyrocketed, but the monies earned by individual writers and artists for that consumption has plummeted.
  • The DMCA simply doesn’t work.
Maria Gurova

Virtual Reality Is the Most Powerful Artistic Medium of Our Time - 0 views

  • “When the zeitgeist is moving, art usually goes hand-in-hand with it,” says Rossin, describing a world in which we’re constantly glued to our iPhones, Androids, laptops, and tablets as much if not more than we are to the faces of fellow humans. Mediums have historically risen from the predominant technology and social relations of the time in which they exist
  • “Because of the level of sensory overload we experience on a day-to-day basis, we need to have this fully arresting experience in virtual reality in order to get a total sense of vertigo from a work of art,”
  • Enveloping, consciousness-bending experiences aren’t “just to escape life,” says Rafman. “But to create a total experience that will create a feeling that is qualitatively new. That is ultimately the most radical thing.”
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  • “Ultimately, new technology can reveal desires that already exist on a deep level in society,” says Rafman of the works, which pull from and amplify the seductive forces of video games and cinema. “This desire to escape completely into another dimension has existed for a long time.”
  • Virtual reality’s recent resurgence in prominence begins with Oculus and its visionary 23-year-old founder, Palmer Luckey. In 2012, the then-18-year-old with an affinity for retooling defunct ’90s VR headsets took a hacked-together model to Kickstarter with a funding goal of $250,000. A month later, over 10,000 individuals contributed $2.4 million to the campaign for what was at the time mainly aimed at being a gaming peripheral. Two years later, Facebook wrote a check to buy Oculus VR for $2 billion
  • “This is not a drill. It’s real. It’s a moment,” says Michael Naimark, Google’s first resident virtual reality artist (like Char Davies, he’s listed as a pioneer of VR on Wikipedia). “And the arts community can play a huge role in propagation.
  • Throughout art history, art has reflected the prevalent social relations of the time. It makes sense, then, that the most relative and innovative art forms being produced today would mirror our reality—one defined by a perceived sense of agency in a world filled with invisible algorithms and clicks baited to us by past clicks. The internet spoils us with infinite choice: opportunities to invent our personas, refashion our self-brands, optimize our lives, and enhance our experience. But with mega-corporations quietly holding the joystick, can we really self-determine our destiny?
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    on how contemporary are embraces VR, what artist can do to explore, explain and populate the exciting technology.
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