Best content in TWC301: Multimedia Writing

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Apple's Branding Strategy Delivers Superior Results - Seeking Alpha - 0 views

seekingalpha.com/...tegy-delivers-superior-results

shared by Delaney Hensley on 08 Jun 11 - No Cached

- Delaney Hensley on 08 Jun 11
  
  The apple name is widely known because they make it known. they have a lot of contrast in theirr advertisements and their products are all very sharp designs because of the contrasting color.
  
  <div class="cArrow"> </div><div class="cContentInner">The apple name is widely known because they make it known. they have a lot of contrast in theirr advertisements and their products are all very sharp designs because of the contrasting color.</div>
  
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. In Apple's case, Apple is the corporate brand with iPod being the individual brand. Some companies brand a service or a component of a product "Intel inside".
- Delaney Hensley on 08 Jun 11
  
  companies have the name of their specific product on their packaging as well as the name of the company. the specific name is usually bigger and bolder. For example; apples IPod product has Ipod writen lard on the packaging. along with the apple symbol and the company name smaller.
  
  <div class="cArrow"> </div><div class="cContentInner">companies have the name of their specific product on their packaging as well as the name of the company. the specific name is usually bigger and bolder. For example; apples IPod product has Ipod writen lard on the packaging. along with the apple symbol and the company name smaller.</div>
  
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Apple created a value added difference vs. =their competition (image) based primarily on advertising and "Branding".
- Delaney Hensley on 08 Jun 11
  
  Apple has a very slick design of their products which attracts customers. They also have a very solid well known branding of the apple symbol and the letter "I" that they put infront of product names.
  
  <div class="cArrow"> </div><div class="cContentInner">Apple has a very slick design of their products which attracts customers. They also have a very solid well known branding of the apple symbol and the letter "I" that they put infront of product names.</div>
  
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It provides a fantastic platform for future new products. Consumers will constantly seek out their new products and view them as the next generation with a cool image and technological superiority, It will also provide them with superior pricing power over the long term.
- Delaney Hensley on 08 Jun 11
  
  their solid bright colors mixed with black and white contrsts makes a huge deal in their success.
  
  <div class="cArrow"> </div><div class="cContentInner">their solid bright colors mixed with black and white contrsts makes a huge deal in their success.</div>
  
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D#3 HW#1 Website visually explaining contrast - 0 views

www.nickspencerdesign.com/...contrast_emphasis.html

shared by Rebecca Anderson on 07 Jun 11 - No Cached

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D#2 HW#2 - 0 views

www.custcenter.com/...what-is-emphasis%3F

shared by Colleen Urban on 07 Jun 11 - No Cached

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D#3 HW#1 - 0 views

www.templategraphix.com/tips.php

shared by Colleen Urban on 07 Jun 11 - No Cached

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D#1 HW#13 - 0 views

www.informationbible.com/design-of-a-website-60894.html

shared by Colleen Urban on 07 Jun 11 - No Cached

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EG-D#3 HW#1 - 1 views

www.wix.com/...big-johns

shared by Evan Greenberg on 06 Jun 11 - No Cached

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web site navigation D#2HW#7 - 0 views

www.masternewmedia.org/and-directions-to-your-readers

shared by toni tassell on 05 Jun 11 - No Cached

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Kaplan Technical Writing: A Resource ... - Google Books - 0 views

books.google.com/books D#2 HW#7 - Writing Instruction Helps

shared by Karla Freeman on 05 Jun 11 - No Cached

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D#2HW#2 - TJW - 1 views

www.smartwebby.com/...design_ideas.asp

shared by toni tassell on 04 Jun 11 - Cached

D#2--HW#2 Understanding Visual Hierarchy - 0 views

started by Kyle Redding on 05 Jun 11 no follow-up yet

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D#2 HW#7 - 0 views

books.google.com/books

shared by Santiago Tolosa on 05 Jun 11 - No Cached

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D#2 HW#7 - 0 views

www.simons-rock.edu/...constructing-a-foundation

shared by Colleen Urban on 05 Jun 11 - No Cached

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D#2 6.How to Give Better Instructions - 0 views

ezinearticles.com/?How-to-Give-Better-Instructions&id=305933

shared by Delaney Hensley on 03 Jun 11 - No Cached

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10 Principles Of Effective Web Design - Smashing Magazine - 1 views

www.smashingmagazine.com/...ciples-of-effective-web-design webdesign usability reference twc301

shared by Daniel Throckmorton on 25 Apr 10 - Cached

- Daniel Throckmorton on 03 Jun 11
  
  Refer to step 1: Don't make users think.
  
  <div class="cArrow"> </div><div class="cContentInner">Refer to step 1: Don't make users think.</div>
  
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- Daniel Throckmorton on 03 Jun 11
  
  This coincides with the design principle of emphasis.
  
  <div class="cArrow"> </div><div class="cContentInner">This coincides with the design principle of emphasis.</div>
  
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“keep it simple”-principle (KIS)
- Daniel Throckmorton on 03 Jun 11
  
  I prefer KISS - Keep It Simple *Stupid
  
  <div class="cArrow"> </div><div class="cContentInner">I prefer KISS - Keep It Simple *Stupid</div>
  
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reduce the cognitive load
- Daniel Throckmorton on 03 Jun 11
  
  Coincides with the design principle of balance.
  
  <div class="cArrow"> </div><div class="cContentInner">Coincides with the design principle of balance.</div>
  
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Users don’t read, they scan.
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users search for some fixed points or anchors which would guide them through the content of the page
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the less intuitive is the navigation, the more willing are users to leave the web-site and search for alternatives
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the web-page should be obvious and self-explanatory
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The only element which is directly visible to the users is the word “free”
- anonymous on 05 Jun 11
  
  I agree and think that these are very good guidelines. You don't really think about them when you are reading different instructions, but when I look back it makes sense. I don;t really ever read anything untill it catches my eye and looks interesting. ONce I start reading if its to wordy or boring I stop reading, I don't to have to think to hard.
  
  <div class="cArrow"> </div><div class="cContentInner">I agree and think that these are very good guidelines. You don't really think about them when you are reading different instructions, but when I look back it makes sense. I don;t really ever read anything untill it catches my eye and looks interesting. ONce I start reading if its to wordy or boring I stop reading, I don't to have to think to hard.</div>
  
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Rochelle Drinon on 25 Apr 10

This website lists "10 Principles Of Effective Web Design" that I believe are very useful. The images and information about where the users eyes fall and how to strategically organize your page are all helpful in designing not only blogs but any web page. These tips are very effective because they view everything from the users' perspective, saying things such as "users follow their intuition" or "users want to have control." I think that the aspects mentioned are good to take into account when design a site.

<div class="cArrow"> </div><div class="cContentInner">This website lists "10 Principles Of Effective Web Design" that I believe are very useful. The images and information about where the users eyes fall and how to strategically organize your page are all helpful in designing not only blogs but any web page. These tips are very effective because they view everything from the users' perspective, saying things such as "users follow their intuition" or "users want to have control." I think that the aspects mentioned are good to take into account when design a site. </div>

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Introduction - 6 views

started by Kyle Redding on 03 Jun 11 1 follow-up, last by toni tassell on 04 Jun 11

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D#2 HW#2 - 0 views

www.mostinspired.com/...standout-website

shared by Rebecca Anderson on 04 Jun 11 - Cached

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D#2 HW#7 - 3 views

www.io.com/...instrux.html

shared by Evan Greenberg on 01 Feb 11 - Cached

Danielle Chivers on 01 Feb 11

This source is thorough explanation of how to effectively write verbal instructions. It runs through the preliminaries (audience, situation, number of tasks, and the grouping of tasks), the common sense things to consider, and graphics, formating, and the revisions process. This guide is a great foundation for writing instructions that can be applied to a more visual approach for project one.

<div class="cArrow"> </div><div class="cContentInner">This source is thorough explanation of how to effectively write verbal instructions. It runs through the preliminaries (audience, situation, number of tasks, and the grouping of tasks), the common sense things to consider, and graphics, formating, and the revisions process. This guide is a great foundation for writing instructions that can be applied to a more visual approach for project one.</div>

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lydia cruz on 03 Feb 11

this website was very interesting it gives alot of information about technical writing which is exactly what im looking for this for sure would be my number one resource.

<div class="cArrow"> </div><div class="cContentInner">this website was very interesting it gives alot of information about technical writing which is exactly what im looking for this for sure would be my number one resource.</div>

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Amethyst Hehman on 03 Feb 11

This website looks like it could help a lot! It gives step by step tips to good instructions. Instructions to writing instructions!

<div class="cArrow"> </div><div class="cContentInner">This website looks like it could help a lot! It gives step by step tips to good instructions. Instructions to writing instructions!</div>

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Evan Greenberg on 03 Jun 11

Of the few resources I found online, this one seemed the most concise. It offered detailed information on technical writing for Instructions. I like how it gave examples of what it was teaching and linkable items to show as well.

<div class="cArrow"> </div><div class="cContentInner">Of the few resources I found online, this one seemed the most concise. It offered detailed information on technical writing for Instructions. I like how it gave examples of what it was teaching and linkable items to show as well.</div>

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