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TVT: TheWire - 0 views

www.tvtechnology.com/thewire.aspx sync Never.no advertising second screen
shared by Carri Bugbee on 08 Nov 12 - No Cached
  • Carri Bugbee on 08 Nov 12
     
    Sync, a unique new toolkit for syncing ad content and creating robust two-way engagement between the first and second screens.
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Why Storytelling Is The Ultimate Weapon | Co.Create: Creativity \ Culture \ Commerce - 0 views

www.fastcocreate.com/...telling-is-the-ultimate-weapon storytelling engagement story content writing social media
shared by Carri Bugbee on 30 Oct 12 - No Cached
  • Carri Bugbee on 30 Oct 12
     
    In his book, Tell to Win, Peter Guber argues that humans simply aren't moved to action by "data dumps," dense PowerPoint slides, or spreadsheets packed with figures. People are moved by emotion.
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Hulu Struggles To Survive The Influence Of Its Parent Companies | Fast Company - 0 views

www.fastcompany.com/...influence-its-parent-companies socialTV hulu web video social TV television
shared by Carri Bugbee on 29 Oct 12 - No Cached
  • Despite all that brain-sprayingly awesome news, the lords of television are having second thoughts about this whole disruption thing. The loudly noted woes of the entertainment industry aside, TV still generates more than $70 billion in advertising revenue annually.
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Make no mistake, Twitter is in the social TV business - Lost Remote - 0 views

lostremote.com/-the-social-tv-business_b34685 socialTV social TV television apps
shared by Carri Bugbee on 26 Oct 12 - No Cached
  • Carri Bugbee on 26 Oct 12
     
    While a growing crop of startups battle it out in the social TV space, there's one that's been around since 2006 that's established a tremendous head start. Twitter, as we know, dominates conversations around TV - 95% of public conversation about TV happens on Twitter, the company says, and 25% of the U.S.
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Twitter Ignores the Emmys: Show Falls Flat Across Social Media | TheWrap TV - 0 views

www.thewrap.com/...flat-across-social-media-57796 emmy awards fail
shared by Carri Bugbee on 24 Sep 12 - No Cached
  • The 2012 Emmys flopped on the social media front in comparison to this year’s other prominent awards shows. While the Grammys, Video Music Awards and the BET Awards set new records across Twitter, Facebook and assorted TV companion apps like GetGlue, the Grammys registered a stultifying 1.56 million interactions throughout the day,
  • This year’s Grammy Awards generated roughly seven times more social interaction than last year’s show, according to Trendrr. The Emmys? About one and a half times as much.
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