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Enrique Rubio Royo

How companies are benefiting from Web 2.0 - McKinsey Quarterly - Business Technology - ... - 0 views

www.mckinseyquarterly.com/...sey_Global_Survey_Results_2432

mckinsey encuesta howto org2.0 web2.0 organization_red

shared by Enrique Rubio Royo on 16 Dec 10 - No Cached
  • The heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business.
  • benefits such as increased knowledge sharing and more effective marketing
  • a measurable effect on the business
  • ...20 more annotations...
  • we have tracked the rising adoption of Web 2.0 technologies, as well as the ways organizations are using them
  • are deriving measurable business benefits from their investments in the Web
  • We asked them about the value they have realized from their Web 2.0 deployments in three main areas
  • within their organizations
  • externally, in their relations with customers
  • in their dealings with suppliers, partners, and outside experts.
  • 69 percent
  • measurable business benefits
  • more innovative products and services, more effective marketing, better access to knowledge, lower cost of doing business, and higher revenues
  • Companies that made greater use of the technologies, the results show, report even greater benefits
  • for example,
  • the factors driving these improvements
  • management practices that produce benefits
  • types of technologies
  • organizational and cultural characteristics
  • We found that successful companies not only tightly integrate Web 2.0 technologies with the work flows of their employees but also create a “networked company,”
  • Web 2.0 technologies improve interactions with employees, customers, and suppliers at some companies more than at others.
  • factors that contribute most significantly to the successful use of these technologies.
  • adoption, breadth of employee use, and satisfaction
  • We then analyzed how these scores correlated with three company characteristics: the competitive environment (using industry type as a proxy), company features (the size and location of operations), and the extent to which the company actively managed Web 2.0.
  • Enrique Rubio Royo on 16 Dec 10
     
    "We found that successful companies not only tightly integrate Web 2.0 technologies with the work flows of their employees but also create a "networked company,"
Enrique Rubio Royo

Business and Web 2.0 An interactive feature - McKinsey Quarterly - Business Technology ... - 0 views

www.mckinseyquarterly.com/20_An_interactive_feature_2431

genea eprofesional howto org2.0 mckinsey encuesta visualizacion web2.0

shared by Enrique Rubio Royo on 16 Dec 10 - No Cached
  • how organizations are using Web 2.0 technologies
  • the emerging trends in Web 2.0 adoption.
  • the survey’s core questions
  • ...4 more annotations...
  • blogs, mash-ups (a Web application that combines multiple sources of data into a single tool), microblogging, peer to peer, podcasts, prediction markets, rating, RSS (Really Simple Syndication), social networking, tagging, video sharing, and wikis.
  • Our survey examines the business use of 12 technologies and tools
  • interactive archive
  • to evaluate their use of and satisfaction with Web 2.0.
  • Enrique Rubio Royo on 16 Dec 10
     
    Resultados acumulados durante 4 años (magnífica visualización) por McKinsey acerca de ¿cómo están usando las empresas la web 2.0?, 'Uso y satisfacción de las empresas con la web 2.0', analizando 12 tecnologías y herramientas 2.0.
Enrique Rubio Royo

Complexity Science in Human Terms: A Relational Model of Business - 0 views

www.harvest-associates.com/...human.html

SCAs ACS ORG2.0 complejidad howto business2.0

shared by Enrique Rubio Royo on 23 Oct 11 - No Cached
  • It�s amazing how far we have been able to take the linear model for understanding the world, both in science and in business. But in the new connected economy, the limitations of the mechanistic model are becoming starkly apparent and
    • Enrique Rubio Royo
      Enrique Rubio Royo on 24 Oct 11
       
      Es increíble lo lejos que hemos podido llevar el modelo lineal para entender el mundo, tanto en la ciencia como en los negocios. Pero en la nueva economía conectada, las limitaciones del modelo mecanicista y la necesidad de una nueva forma de pensar, son cada vez mas evidentes.
  • Changing Landscapes
  • Enter Complexity Science
  • ...297 more annotations...
  • The science is still in its infancy
  • The realization that much of the world dances to nonlinear tunes has given birth to the new science of complexity, whose midwife was the power of modern computation which for the first time allows complex processes to be studied
  • complex adaptive system
  • The avenue most relevant to understanding organizational dynamics within companies and the web of economic activity among them is the study of
    • Enrique Rubio Royo
      Enrique Rubio Royo on 23 Oct 11
       
      La vía más relevante para la comprensión de la dinámica organizacional en las empresas y la actividad económica web es el estudio de los sistemas adaptativos complejos
  • complex adaptive systems are composed of a diversity of agents that interact with each other, mutually affect each other, and in so doing generate novel behavior for the system as a whole
  • But the pattern of behavior we see in these systems is not constant
  • the system is constantly adapting to the conditions around it. Over time, the system evolves through ceaseless adaptation
    • Enrique Rubio Royo
      Enrique Rubio Royo on 23 Oct 11
       
      el sistema se adapta constantemente a las condiciones que le rodean. Con el tiempo, el sistema evoluciona a través de la adaptación incesante
  • Complexity scientists are learning about these dynamics of complex systems principally through computer models, but also through observation of the natural world
  • Complex adaptive systems are
  • ecosystems
  • business organizations are also complex adaptive systems
  • fundamental processes and characteristics of complex adaptive system
  • by understanding the characteristics of complex adaptive systems in general, we can find a way to understand and work with the deep nature, that is, the fundamental processes, of organizations
  • constant innovation
  • constantly adapting
  • continual evolution
  • if they are to survive
  • companies in a fast-changing business environment need to be able to produce
  • Thus if companies are to work with change optimally, they are better able to do so if they understand their organizations as complex adaptive systems and the processes that underline these systems.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 23 Oct 11
       
      Así, si las empresas pretenden trabajar de forma óptima en un entorno cambiante, estarán mejor capacitados para hacerlo si comprenden sus organizaciones como sistemas complejos adaptativos , así como los procesos que caracterizan dischos sistemas.
  • requires a different mind
  • complex and largely unpredictabl
  • Because the dynamics of complex adaptive systems are
  • more organic than mechanistic
  • Managers and executives cannot control their organizations to the degree that the mechanistic perspective implies; but they can influence where their company is going, and how it evolves
  • understanding that businesses are like living organisms
  • and tend to fluctuate between different states
  • zone of creative adaptability
  • from static to chaotic, with the edge of chaos, or the
    • Enrique Rubio Royo
      Enrique Rubio Royo on 23 Oct 11
       
      Niveles de complejidad
  • a chaotic state
  • a static state
  • and the zone of creative adaptability,
  • the place to be when innovation is necessary.
  • complex adaptive systems are
  • dynamic
  • diversity
  • with abundant connections
  • something new will emerge
  • will build towards a critical mass from which
  • small changes can have a big effect
  • multiple experimentation on small scales
  • which means that
  • is the most productive way and offers the greatest potential for creating big changes in an organization
  • the rules of the business game have changed. Indeed, the game itself has changed.
  • A Naturalistic Study of Business as Complex Adaptive Systems
  • a naturalistic study, which involved interviewing people
  • We were interested in companies that were following principles from the new science of complexity in running their business
  • using complexity principles
  • We found these organizations mostly by word of mouth.
  • Companies whose management is guided by principles of complexity science are
  • organizationally flat
  • diversity
  • promote
  • open and plentiful communication
  • these properties enhance a system�s capacity for adaptability
  • The companies we chose for our study therefore shared the properties of being organizationally flat and having rich, open communication
  • But we had no idea what our study would find in the realm o
  • organizational dynamics, of management style, and people�s work experience.
  • Relationships: A New Bottom Line
  • In a nonlinear, dynamic world, everything exists only in relationship to everything else, and the interactions among agents in the system lead to complex, unpredictable outcomes.
  • In a linear world, things may exist independently of each other, and when they interact, they do so in simple, predictable ways.
  • agents interact, and when they have a mutual affect on one another something novel emerges
  • Anything that enhances these interactions will enhance
  • the potential creativity and adaptability of the system
  • agents as people
  • mutuality
  • relationships that are grounded in a sense of
  • We know from complexity science that
  • interactions and connections among agents of a system are the source of novelty, creativity, and adaptability
  • relationships are the organizing principle in businesses as complex adaptive systems.
  • In this way
  • the power of relationships
  • positive relationships
  • positive relationships
  • e weak
  • poor flow of information, limiting feedback loops and thus adaptability
  • a more robust, adaptive system.
  • Open and prolific communication
  • context of genuine care
  • task of caring for their employees seriously, and this manifested itself as people caring about their work, caring for fellow workers, caring for the organization and its shared purpose, caring about their community
  • the power of caring and connected relationships for creating constructive change
  • we are talking about genuine relationships based a sense of care and connection.
  • By attending to the quality of relationships,
  • the non-linear processes of the organization
  • a new way of working
  • by self-organizing around the most immediate problems
  • people�s desire to contribute and their need to belong
  • accommodating people more in terms of their interests and skills.
  • people felt more personally fulfilled
  • "a potential in everyone to get excited about what they do at work."
  • it was the strength of these caring and connected relationships that provided
  • an ethical foundation and continuity for people during difficult times of flux, unpredictability, and change
  • it was the strength of these caring and connected relationships that provided
  • A Community of Care and Connection
  • complex adaptive systems generate emergent, creative order and adapt to changes in their environment, through simple interactions among their agents
  • what kind of culture emerges
  • has everything to do with
  • in business, how we interact and the kind of relationships we form has everything to do with
  • the emergence of creativity, productivity, and innovation in the workplace.
  • In turn
  • a feedback loop
  • Similarly in business,
  • the culture that emerges in a company will influence people�s behavior
  • There is a constant interplay between people�s behavior and the emergent culture, a dynamic feedback loop.
  • a sense of community, guided by shared values and a shared purpose, helped the organization to be more adaptable
  • People said that when they felt part of a community they were more willing to be flexible and adapt, which in turn, made their organizations more flexible and adaptable
  • organizational dynamics
  • levels of relationships that created a web of interdependence
  • interdependence
  • levels of relationships
  • a web of
  • relationships between individuals
  • among and within teams
  • with other companies
  • relationship to the natural environment.
  • within and outside the organization.
  • the source of creativity and adaptability
  • , to the CEO who embodied the organization�s purpose and values
  • in business
  • a new theory of business
  • the quality of these relationships
  • as a means towards business success
  • a new understanding of what organizations are and how they work, informed by the science of complexity
  • A relational view of business
  • we are an ecosystem of different relationships."
  • Business is bigger than your own organization..
  • a linear structure of hierarchy and bureaucracy, which impedes agility and flexibility,
  • Most organizations
  • The most effective way to change a linear structure to a nonlinear process is
  • to attend to the nonlinear world of relationships
  • Feedback loops
  • relationships need to feed into those loops
  • the root of organizational problems is often "abysmal relationships
  • it was strong, positive relationships that maintained his global organization at a high level of a creativity and adaptability.
  • design for working with nonlinear processes
  • effort to deliberately change the hierarchy and structure
  • from which a new structure could and did emerge
  • in a spirit of mutuality and experimentation,
  • a new way of working emerged and the organizations evolved from there
  • Each company had its own distinct way of working with nonlinear processes
  • Companies have to find their own way by working organically with their people, their collaborators, and their competitots; that is, working with where they are, rather than imposing plans of where you might want them to be.
  • Complexity and a human-centered approach to management
  • management practice guided by complexity science will focus on
  • relationships that leads to a very human orientation of the workplace
  • human-centered approaches in management
  • For more than half a century, there has been a constant battle between human-oriented management and scientific, or mechanistic, management, with the latter prevailing.
  • But it is only now, and for the first time, that there is a science behind the human-oriented approach
  • With complexity science, we have a human-oriented management practice emerging from science, a novelty.
  • Peter Seng
  • notes that the prevailing mechanistic model of business encourages managers to see people as machines, not as people
  • knowledge-based economy
  • when people are treated as replaceable parts, as objects to control, are taught to be compliant, are used as fuel for the existing system�inevitably the organization will be fraught with frustration, anger, and isolation, which ultimately is detrimental to the business.
  • managers focus exclusively on producing goods and services and forget that the organization is a community of human beings
  • if people are treated as machines, not as people, they are unlikely to give loyalty and trust and they will not give of their best.
  • "When an organization loses its shared vision and principles, its sense of community, it is already in a process of decay and dissolution even though it may linger with the outward appearance of success for some time
  • The companies we worked with, that engaged their organizations as complex adaptive systems, whether consciously or intuitively, were al
  • very successful in traditional bottom line terms, not despite being human-oriented, but rather
  • Management guided by the principles of complexity science
  • therefore
  • constitutes a style that is very human oriented in that it recognizes that relationships are the bottom line of business, and that creativity, culture, and productivity emerge from these interactions
  • And when those interactions are more connected and caring than not,
  • a sense of community emerges
  • increasing an organization�s potential adaptability.
  • A human-centered approach to management is not new
  • What is new is that the science of complexity gives a scientific foundation for a human-oriented management approach;
  • that is, it gives an explanation of why a human oriented management practice is successful, and a rationale for why to take this approach.
  • The complexity-guided style of management is hard to do,
  • especially for managers who seek safety in a command-and-control practice
  • It is hard even for those who embrace its principles
  • because the everyday urgency of business can make time spent interacting and nurturing relationships seem like a waste of time,
  • it requires strong interpersonal skills, and constant vigilance of one�s own behavior and the behavior of others
  • Emerging Patterns in Management Behavior
  • complex patterns are typically generated from a few simple rules of behavior for the individual agents in the system
  • There was for a long time the belief in science that complex order in the world was generated by complex processes.
  • Contrary to this belief, however, complexity scientists have discovered that
  • We saw common behaviors for sustaining constructive relationships within the organization
  • which generated
  • a different way of working and being
  • We saw particular ways of thinking and behaving
  • that cultivated conditions for a more adaptable system, from which a collective sense of connection and care emerged.
  • We call these
  • different ways of being in the workplace
  • paradoxical leadership
  • a way of leading change
  • emergent teams
  • relational practice
  • a way of working together that keeps organizations on the edge; and
  • a way of developing trust and loyalty through rich connections.
  • Paradoxical leadership
  • From a complexity perspective, paradoxes are not problematic
  • Instead paradoxes are indicative of being on the edge; paradoxes create a tension from which creative solutions emerge
  • All the leaders had come from a command and control tradition
  • They had come to recognize that they had limited control; that they depended and needed others to achieve their aims; and that they didn�t, nor should or could, have all the answers
  • This perspective expanded their style of leadership, rather than replaced it.
  • They didn�t manage people
  • They acted more as cultivators than managers.
  • Instead leaders cultivated conditions to increase positive connections in their organizations, and in their economic web, from which nonlinear results could emerge.
  • four common behaviors
  • that guided their leadership style and how they related others:
  • Allow
  • Accessible
  • Attuned
  • allowed things to unfold, allowed mistakes, and open experimentation
  • They gave a strong direction in terms of purpose and values, and then allowed people to find their own solutions according to these guidelines.
  • physically accessible to the people in the organization, to customers, to partners
  • Being accessible helped these leaders to have a finger on the pulse of the organization
  • Leaders were simultaneously aware of the organization as a whole and as a living organism--at the macro level, but also attuned to the interactive level; that is, the micro level of connections and disconnections within the organization.
  • Emergent Teams
  • emergent teams are self-organizing, self-selected, and self-governing
  • Rather than teams being imposed on workers
  • Emergent teams are a democratic approach to problem solving and opportunity seeking
  • People organize around tasks rather than positions
  • The manager�s task shifts from managing people to cultivating conditions for teams to emerge by
  • 2, cultivating an information-rich context,
  • 1, cultivating group relationships,
  • 3, cultivating connections
  • The emergent teams themselves had three characteristics
  • The purpose of emergent teams are primarily experimental
  • Relational Practice
  • Relational practice strives towards creating positive and rich connections that lends itself to
    • Enrique Rubio Royo
      Enrique Rubio Royo on 24 Oct 11
       
      Prácticas relacionales (de socialización) se esfuerzan hacia la creación de relaciones positivas y profusas que se prestan a fomentar la confianza y un sentido de comunidad. Hay cuatro formas de comportamiento en relación con los demás, pequeños gestos, que marcan una gran diferencia en el desarrollo de relaciones afectuosas y de conectividad.
  • building trust and a sense of community
  • Be authentic
    • Enrique Rubio Royo
      Enrique Rubio Royo on 24 Oct 11
       
      4 comportamientos en las relaciones con los demás que marcan una gran diferrencia a la hora de crear relaciones afectuosas: 1.- Ser auténtico- ser uno mismo es mas eficiente en el trabajo y cuesta menos, para uno mismo, llevarlo a la práctica 2.- Reconocer los méritos de los demás- apreciar a las personas por lo que son y por lo que hacen, enriquece las conexiones y el sentido de pertenencia. El reconocimiento a lo que hacen los demás, promueve lalealtad y el compromiso 3.- Rendir cuentas- desplaza la cultura de culpas/víctimas, y cuando las personas asumen su responsabilidad, puede facilitar la solución de situaciones difíciles y complejas 4.- Ser atento- tener u profundo y genuino interés hacia los demás, conociendo sus historias, y reconocinedo el valor d eescuchar, ayuda a crear sistemas robustos y bien informados
  • Acknowledge others
  • Be accountable
  • Be attentive
  • There were four ways of behaving in relationship to others
  • being authentic makes for greater efficiency at work�it takes less time and energy to be yourself. It is also a practice
  • appreciating people for who they are as well as what they do
  • , enriches connections and a sense of belonging. Acknowledging others promotes loyalty and commitment
  • being recognized as people by managers.
  • moves the culture out of a blame/victim cycle
  • when people take responsibility for themselves, it can simplify difficult and complex issues
  • Many aspects of these management practices
  • are already alive and well in organizations
  • a way of working with organizations as complex adaptive systems that is relationship- and human-centered
  • What we have done is
  • identify an intellectual framework for all these aspects of behavior collectively
  • into a coherent whole based on a scientific understanding of the dynamics of business organizations
  • the science of complexity
  • a scientific understanding of the deep nature of business organizations
  • It is not just tha
  • but rather,
  • the science shows us, that certain behaviors engage the dynamics of complex adaptive systems in a positive way
  • to contribute to the collective purpose of an organization
  • Complexity science validates a focus on human relationships
  • and in a sense, turns things inside out
  • interpersonal skills
  • What was once regarded as "soft,"
  • is actually "hard."
  • What was once regarded as a distraction and not work, that is cultivating relationships, is the nexus of business success.
  • the emergent understanding of our organizations as complex adaptive systems in human terms
  • new business environment
  • to bring complexity to the business world,
  • In the connected economy of the twenty-first century, management cannot afford to try to succeed with management methods that were developed in a different age and for a different type of business environment
  • complexity-guided management
  • doesn�t just toss out traditional mechanistic management models, but rather encompasses and expands them
  • the principles of complexity science add to a deeper understanding of the dynamics of business organizations
  • however, we would argue that
  • the experience of working with organizations as complex adaptive systems has advanced the science in a way, too; that is, in the human dimension.
  • Science, by tradition anyway, needs to be analytical
  • which is why scientists often choose to work with simple systems
  • computer simulation models
  • such as, in the complexity realm
  • Human social systems
  • including the business environment
  • are far more complex than computer models
  • seeing organizations through new eyes
  • The science
  • intuition
  • But management no longer need constantly to seek the validation of the science for each new way we might fee
  • through
  • is right to work with organizations as complex adaptive systems
  • We cannot describe organizational behavior with the rigor that complexity scientists
  • But we can now claim to have a deeper sense of organizations
  • as complex adaptive system
  • Organizations have found, and are finding
  • new ways of working with nonlinear processes
  • that have led to bottom line success
  • twenty-first century
  • we are experiencing unprecedented structural shifts in our economy brought about by the revolutions in computation and communication technologies
  • the connected economy-
  • A new kind of economy is emerging
  • a shift that rivals the onset of the Industrial Revolution
  • Where once companies felt themselves to be the master�s of their own destiny,
  • in a connected economy, companies find themselves as interdependent players
  • The change is not only real, but it is also accelerating, driven by rapid technological innovation, the globalization of business, and, not the least of it, the arrival of the Internet
  • the new domain of Internet commerce
  • Consequently, business leaders are preoccupied with change itself�how to generate it, how to respond to it, how to avoid being overcome by it.
  • During these changing times
  • leaders and managers are finding
  • many of their background assumptions and time-honored business models inadequate
  • Tayloresque mechanistic model of their world,
  • linear thinking, control, and predictability
  • Where managers once operated with a
  • they now find themselves struggling with something more
  • nonlinear, where limited control and a restricted ability to predict
  • are the order of the day
  • Consequently, many managers and executive professionals are
Enrique Rubio Royo

Harold Jarche - 0 views

www.jarche.com

elearner eaprende jarche harold_Jarche critical_thinking ecompetencias

shared by Enrique Rubio Royo on 30 Mar 10 - Cached
  • Even the mainstream training field is realizing that reduced layers of bureaucracy mean decision-making gets pushed down the organization chart. This
  • is the message of the AMA in the promotional video – Critical Thinking: Not just a C-suite skill.  However, wirearchy takes this one important step further by advocating a two-way flow of power and authority. In both cases, the need for critical thinking is evident.
  • A personal knowledge management process can help to develop critical thinking skills, where sense-making includes observing, studying, challenging (especially one’s assumptions), and evaluating. Developing these skills takes practice, appropriate feedback and an environment that supports critical thinking.
  • ...15 more annotations...
  • Several web tools can be used to develop critical thinking skills; the foundation of PKM:
  • Wirearchy as the organizational framework, coupled with active personal knowledge management processes, is a step in that direction
  • how important an open source framework is as we move more of our computing to the cloud
  • issues on how Ning treats its customers, users and their data.
  • While Ning may be free, it is not open source, and the company can make changes at will, just like Facebook, Google or Twitter may do.
  • I advise my clients that they should consider how important their data is to them before using software as a service (SaaS). Can the data be easily exported? With social bookmarks, it is easy to export and import OPML files from one platform to another. It is also simple to export from WordPress.com SaaS to your own open source hosted version
  • With Ning, Facebook and many others, there is no such export function
  • So what is the alternative to Ning?
  • For large enterprise projects I have used Drupal as a community management platform and it works well, though it requires solid technical support.
  • Elgg, an open source social networking platform that attracted me because of its unique underlying mode
  • The key differentiator of Elgg is that the individual is the centre of all the action
  • This is real user control
  • The Elgg platform has matured in the past six years and has a strong community and a solid product (v. 1.7).
  • One major advantage of Elgg will be the ability to take your data and have it hosted elsewhere.
  • Supporting communities like Elgg and Drupal means that we can have more control over our use of web technologies. As business and education move to the web and the cloud, open-source platforms will help to ensure that some corporate board doesn’t decide our future for us.
Enrique Rubio Royo

Jane's Pick of the Day: 30 ways to use social media to work smarter #some4job - 0 views

janeknight.typepad.com/...30-ways.html

jane hart workplace_learning socialmedia how-to org2.0 plwe ple eprofesional

shared by Enrique Rubio Royo on 01 Oct 10 - No Cached
  • "Working smarter is the key to sustainability and continuous improvement. Knowledge work and learning to work smarter are becoming indistinguishable. The accelerating rate of change in business forces everyone in every organization to make a choice: learn while you work or become obsolete."
  • This resource looks at 30 ways to use social media to find things out on the Social Web keep up to date with new content on the Social Web build a trusted network of colleagues communicate with your colleagues share resources, ideas and experiences with your colleagues collaborate with your colleagues improve your personal and team productivity
Enrique Rubio Royo

Personal Branding Brand-Yourself.com Blog - 0 views

blog.brand-yourself.com

marketing2.0 eliderazgo personal_branding brand-yourself.com tools einnova busqueda_empleo_online eEmprende genea fulp online_profiles

shared by Enrique Rubio Royo on 26 Mar 10 - Cached
  • Enrique Rubio Royo on 26 Mar 10
     
    Brand-Yourself.com isn't just a blog. It is a platform to build, optimize and promote a remarkable web presence that advances your career. It is for professionals, the unemployed, the underemployed, and entrepreneurs who want to tap the power of the social media. 1. Build an effective personal professional website and online profiles that portray you in the best light possible 2. Optimize your website, your profiles and your content to be at the top of Google when people search your name 3. Promote your personal brand online in the right places, monitor who's talking about you and use social media to connect to the people who can advance your career
Enrique Rubio Royo

¿Qué será la empresa 2.0? 5 Claves decisivas. - 0 views

www.mujeresconsejeras.com/...claves-empresa-2-0

org2.0 valores2.0 eprofesional tendencias trends ecompetencias formacion

shared by Enrique Rubio Royo on 10 Feb 11 - No Cached
  • tendencias
  • que tienen que ver con el imparable impacto de la economía digital y la web 2.0 en todas las organizaciones y en especial en la gestión de los Recursos Humanos.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      Magnífica INTRO para el curso eProfesional (impacto de la economía digital y la web 2.0, en todas las ORGs (marketing, RRHH, )y sus personas (directivos y colaboradores). Valores 2.0. Justificación de la formación que roponemos
  • 1. La selección de empleados se realizará en las redes sociales.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      Interesante para desarrollo de formación orientada al 'empleo' de jóvenes (40% en paro), relacionarlo con CV EuroPass y Mahara.
  • ...9 more annotations...
  • selección de personal de Disneyland París, a través de Facebook http://www.facebook.com/disneylandpariscasting
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      selección de personal en RSs (ejemplo en facebook)
  • 2. Incrementará la demanda de las nuevas profesiones de la economía digital.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      Justificación clave para nuestra oferta formativa del perfil del eProfesional)
  • El desarrollo de la economía digital requiere nuevas especialidades. Transformándose las profesiones existentes y apareciendo profesiones totalmente nuevas.
  • INESDI
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      interesante analizar la oferta de formación que proponen
  • Infojobs)
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      Ejemplo donde depositar mi CV para buscar trabajo
  • 3. Será necesaria la formación en habilidades digitales.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      relacionarlo con el modelo suricata de ecompetencias. Identificar qué habilidades se requieren para el eProfesional, deberian éstas justificar nuestra oferta.
  • 4. Las marcas se apoyarán en sus empleados para desplegar su estrategia de social media.
  • RRHH 2.0, un camino para tener empleados y clientes felices.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 10 Feb 11
       
      Valores 2.0
  • 5. Se incrementará la transmisión del conocimiento interno gracias a las herramientas colaborativas.
Enrique Rubio Royo

How 'content curators' are connecting consumers | Changing Advertising Summit | guardia... - 0 views

www.guardian.co.uk/...connecting-consumers-say-media

shared by Enrique Rubio Royo on 21 Oct 11 - No Cached
  • The success of social networks and the move to socialise many others aspects of the web
    • Enrique Rubio Royo
      Enrique Rubio Royo on 21 Oct 11
       
      El éxito de las redes sociales y el desplazamiento hacia la socialización de otros muchos aspectos de la web (' de contenidos y búsquedas a ofertas y comercio'), ha capturado la imaginación de analistas, creadores de contenidos y marcas. Sin embargo, los que mejor están aprovechando estos cambios, son aquellos que están desarrollando estrategias que van mas allá de las redes sociales construidas sobre la base de 'quién conoce a quién', a redes sociales construidas sobre 'intereses compartidos': son las llamadas 'comunidades de interès'.
  • from content and search to deals and commerce
  • has captured the imagination of analysts, content creators and brands.
  • ...19 more annotations...
  • however,
  • are developing strategies that extend beyond social networks built on who-knows-who to those built on shared interests: so-called "communities of interest".
  • "It's no longer just social media that's social any more – all media is becoming social thanks to the maturation of creative tools and digital distribution,
  • "The new model is 'inspire, connect' rather than 'write, read'.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 21 Oct 11
       
      Ya no se trata simplemente de 'social media' que es social sin mas, todos los media se están transformando gracias a la madurez de herramientas creativas y a la distribución digital. El nuevo modelo es "inspirar, conectar" (capturar la atención mediante la difusión de adecuadas emociones) en lugar de "escribir, leer". Esto es importante para las marcas, pues lo que desean estar en entornos apasionados, emocionales. Su reto es cómo integrase mejor dentro de dicho espacio...(capturar la atención mediante la difusión de adecuadas emociones)
  • This is important to brands because they want to be in passionate environments. Their challenge, however, is how best to integrate within this space."
  • Evidence of the rise and rise of social media is not hard to find.
  • Facebook
  • LinkedIn
  • Twitter
  • Google+
  • Technology has democratised publishing
  • more as curators of content rather than owners
  • This, in turn, has resulted in a new breed of media businesses that see themselves
  • These companies aggregate and package content drawn from a plethora of sources
  • "In a world in which people feel disenfranchised when it comes to big issues beyond their control, online communities represent a kind of glue making them feel part of something bigger that's real and authentic,"
    • Enrique Rubio Royo
      Enrique Rubio Royo on 21 Oct 11
       
      "En un mundo en el que las personas se sienten privados de sus derechos cuando se trata de grandes problemas más allá de su control, las comunidades en línea representan una especie de pegamento haciendo que se sientan parte de algo más grande que es real y auténtico,
  • For example
  • "Many brands are confusing social graphs with interest graphs.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 21 Oct 11
       
      No confundir 'grafos de interés con grafos sociales sin mas' (comunidades de interés vs redes sociales convencionales)
  • "Brands must create something of value for the user to earn that user's attention. This could mean providing a piece of entertainment or a specific tool or service. The key is being useful
    • Enrique Rubio Royo
      Enrique Rubio Royo on 21 Oct 11
       
      Las marcas deben de crear algo de 'valor' para elusuario, capaz de captar su atención,
  • "The commercial value of the communities of interest, and the information contained within them, can only grow."
    • Enrique Rubio Royo
      Enrique Rubio Royo on 21 Oct 11
       
      Futuro de crecimiento en cuanto al 'valor comercial de las comunidades de interés y de la información contenida en su interior'
Enrique Rubio Royo

ANALISIS DE REDES SOCIALES 2 - 0 views

coevolucion.net/index.php

shared by Enrique Rubio Royo on 07 Dec 11 - No Cached
  • análisis desde una perspectiva fundamentalmente diferente de la adoptada por la ciencia social individualista o basada en atributos.
    • Enrique Rubio Royo
      Enrique Rubio Royo on 07 Dec 11
       
      Perspectiva sistémica (estudio como un 'todo', de la relación entre las partes)
  • este patrón de conexiones - no sólo el capital humano de los actores individuales - lleva a un ritmo acelerado de innovación en los sectores y regiones donde se produce
    • Enrique Rubio Royo
      Enrique Rubio Royo on 07 Dec 11
       
      Capital social vs capital humano
  • cuestiones relacionadas con la definición de las redes sociales
  • ...63 more annotations...
  • tres principios implícitos en la perspectiva de la red social
  • Sección II
  • raíces teóricas del análisis de redes y el estado actual del campo
  • sección III
  • Sección IV
  • sección de conclusiones
  • enfoque de análisis de redes
  • métodos de las redes sociales
  • herramientas para la aplicación de la teoría de redes
  • el análisis de redes sociales se entiende mejor como una  perspectiva de las ciencias sociales y no como un método o una teoría estrictamente definidos.
  • red social
  • conjunto de nodos socialmente relevantes conectados por una o más relaciones. Los Nodos, o miembros de la red, son las unidades que están conectadas por las relaciones cuyos patrones estudiamos. Estas unidades son con mayor frecuencia personas u organizaciones, pero en principio cualesquier unidad que se pueda conectar a otras unidades pueden ser estudiadas como nodos
  • nodos a incluir en un análisis de red
  • tres enfoques para abordar este problema de especificación de límites
  • un enfoque basado en la posición
  • Un enfoque basado en eventos
  • Un enfoque basado en relaciones
  • Estos tres enfoques no son mutuamente excluyentes, y los estudios generalmente utilizan una combinación de más de un método para definir los límites de la red
  • cuatro grandes categorías de relaciones
  • Después que los investigadores han identificado miembros de la red, se deben identificar las relaciones entre estos nodos
  • las semejanzas, las relaciones sociales, las interacciones y flujos.
  • Similitudes
  • cuando dos nodos comparten los tipos de atributos frecuentemente estudiado en enfoques basados en variables,
  • relaciones sociales
  • incluyen parentesco u otro tipo de relaciones de roles comúnmente definidas
  • los lazos afectivo
  • interacciones
  • relaciones basadas en el comportamiento
  • flujos
  • relaciones basadas en intercambios o transferencias entre los nodos
  • actores
  • eventos clave que se cree definen la población
  • pequeño conjunto de nodos considerados estar dentro de la población de interés y luego se expande
  • actores
  • nodos semillas
  • Relaciones, no Atributos
  • Los individuos (y las organizaciones, países, páginas web, etc.) poseen indiscutiblemente atributos particulares
  • que están intrínsecamente contenidas dentro y no entre los actores
  • los investigadores ordenan a las personas en base a sus atributos y determinar que resultados se ven desproporcionadamente comunes para las personas con atributos particulares
  • causalidad como algo que viene de dentro personas
  • con atributos comunes que actúan independientemente sobre los individuos para producir resultados similares.
  • los analistas de redes sociales sostienen que la relación causal no se encuentra en el individuo, sino en la estructura social
  • Por el contrario
  • las personas con atributos comunes a menudo ocupan posiciones similares en la estructura social
  • Sus resultados similares son causados ​​por las limitaciones, oportunidades y percepciones creadas por estas posiciones similares en la red.
  • estudio de la conducta como incrustada en las redes sociales
  • los científicos sociales
  • los analistas de redes sociales
  • son capaces de explicar patrones de nivel macro no simplemente como un gran número de personas que actúan de manera similar debido a que son similares, sino como un gran número de personas que actúan entre sí para dar forma a las acciones del otro de una manera que genera unos resultados determinados
  • Por ejemplo
  • investigadores con un enfoque basado en atributos
  • Por el contrario
  • requiere la comprensión de cómo las relaciones
  • entre sí --y con los demás-- afectan a sus puntos de vista
  • Aunque las decisiones económicas pueden estar correlacionadas con los atributos, esto es debido a las posiciones en la red.
  • modelo más realista de la causalidad
  • una explicación basada en la red es más capaz de explicar cómo bucles de retroalimentación pueden causar una epidemia
  • Redes, no Grupos
  • las relaciones sociales requieren algo más que saber medir algunas características de las redes, tales como la densidad de sus interconexiones
  • Se requiere
  • un conjunto de suposiciones acerca de la mejor manera de describir y explicar los fenómenos sociales de interés.
  • Las explicaciones de red no asumen que los entornos, los atributos o las circunstancias afectan a los actores de forma independiente.
  • Las relaciones en un contexto relacional
Enrique Rubio Royo

Harold Jarche » A framework for social learning in the enterprise - 0 views

www.jarche.com/...ial-learning-in-the-enterprise

jarche learning social framework sociallearning enterprise how-to

shared by Enrique Rubio Royo on 28 Sep 10 - Cached
  • The social learning revolution has only just begun. Corporations that understand the value of knowledge sharing, teamwork, informal learning and joint problem solving are investing heavily in collaboration technology and are reaping the early rewards.
  • Why is social learning important for today’s enterprise?
  • All organizational value is created by teams and networks.
  • ...42 more annotations...
  • Social learning is how groups work and share knowledge to become better practitioners. Organizations should focus on enabling practitioners to produce results by supporting learning through social networks
  • Wirearchies inherently require trust, and trusted relationships are powerful allies in getting things done in organizations
  • Communications without trust are just noise
  • Think and act at a macro level (what to do) and leave the micro (how to do it) to each worker or team
  • there are five types of learning that should be supported by the organization
  • Implementing social learning
  • ASL – Accidental & Serendipitous Learning: from Stocks to Flow
  • Learning is conversation and online conversations are an essential component of online learning
  • Online communication can be divided into Stocks (information that is archived and organized for reference and retrieval) and Flows (timely and engaging conversations between people, including voice or written communications). Blogs allow flow and micro-blogs, like Twitter, enable great flow due to the constraint of 140 characters
  • Stock on the Internet is everywhere and the challenge is to make sense of it through flows of conversation. It is no longer enough to have the book, manual or information, but one must be able to use it in changing contexts
  • Because of this connectivity, the Web is an environment more suited to just-in-time learning than the outdated course model
  • We are working and learning in networks and the only thing a network can do is share
  • PDL – Personal Directed Learning: from Clockwork & Predictable to Complexity & Surprising
  • the orientation of learning is shifting from past (efficiency, best practice) to future (creative response, innovation)
  • Work competencies will still need to be developed through practice and appropriate feedback (what training does well) but that practice will have to be directly relevant to the individual or group (group training is an area of immense potential growth)
  • Developing emergent practices, a necessity when there are no best practices in our changing work environments, requires constant personal directed learning.
  • In complex environments it no longer works to sit back and see what will happen. By the time we realize what’s happening, it will be too late to take action.
  • GDL – Group Directed Learning: from Worker Centric to Team Centric
  • the real work in organizations is done by groups
  • Organizing our own learning is necessary for creative work.
  • Developing social learning practices, like keeping a work journal, may be an effort at first but later it’s just part of the work process. Bloggers have learned how powerful a learning medium they have only after blogging for an extended period.
  • IOL – Intra-Organizational Learning: from Subject Matter Experts to Subject Matter Networks
  • Subject Matter Networks as a new way of finding organizational knowledge. Instead of looking for subject matter experts from which to design training, we should extend knowledge gathering to the entire network of subject-matter expertise.
  • Good networks make for effective organizations.
  • Networked communities are better structures in dealing with complexity,
  • can help facilitate fast feedback loops without hierarchical intervention
  • Collaborative groups are better at making decisions and getting things done.
  • the emerging knowledge-intensive and creative workplace has these attributes
  • FSL – Formal Structured Learning: from Curriculum to Competency
  • There remains a need for training in the networked workplace but it must move away from a content delivery approach.
  • With work and learning merging in the network, groups need to find ways that support each member’s learning, while engaged in tasks and projects
  • Think of it as social ADDIE (analysis, design, development, implementation, evaluation) for the complex workplace.
  • Our workplaces are becoming interconnected
  • Reaction times and feedback loops have to get faster and more effective
  • We need to know who to ask for advice right now but that requires a level of trust and trusted relationships take time to nurture
  • Therefore, we need to share more of our work experiences in order to grow those trusted networks
  • Knowledge workers today need to connect with others to co-solve problems. Sharing tacit knowledge through conversations is an essential component of knowledge work. Social media enable adaptation, and the development of emergent practices, through conversations.
  • This is social learning and it is critical for networked organizational effectiveness
  • The manner in which we prepare people for work is based on the Taylorist perspective that there is only one way to do a job and that the person doing the work needs to conform to job requirements
  • Individual training for job preparation requires a stable work environment, a luxury no one has any more.
  • owever, when you look at the modern organization, it is moving to a model of constant change
  • A collective, social learning approach, on the other hand, takes the perspective that learning and work happen as groups and how the group is connected (the network) is more important than any individual node within it.
Enrique Rubio Royo

Law Practice Magazine :: GROWING YOUR PRACTICE WITH ONLINE VIDEO: 10 TIPS FOR GETTING I... - 0 views

www.abanet.org/...pg46.shtml

marketing_online eprofesional elearner derecho einnova genea howto practice enterprise2.0

shared by Enrique Rubio Royo on 20 Mar 10 - Cached
  • Using video to attach a face and a voice to your services can help win the day
  • Let’s talk about how you can break through the noise and speak directly to potential clients by tying video to your site.
  • The Perfect Icebreaker: Adding a Face-to-Face Element
  • ...13 more annotations...
  • Searching for a lawyer can be a daunting prospect, especially for individual clients, who are often under stress or duress when seeking legal assistance. The best way to calm those feelings of fear and overwhelm is to meet the prospective lawyer in person. Web video makes this possible on a grand scale, enabling you to easily add that face-to-face element to your site.
  • Through video, lawyers can now speak directly to their audiences and showcase their personalities and areas of expertise. It’s an ideal icebreaker and an efficient means of generating the interest and trust needed to compel potential clients to make an appointment.
  • here are 10 tips to help you get the most out of your online video marketing efforts
  • 1. Make sure your video is professionally done.
  • 2. Embed your video on the front page of your site
  • 3. Submit your video to as many outlets as possible
  • 4. Link back to your site.
  • 5. Put potential clients’ search terms in the title.
  • 6. Make your tags and descriptions search engine-friendly, too.
  • 7. Don’t forget your thumbnail.
  • 8. Interact with your viewers.
  • 9. Consider a pay-per-click campaign
  • 10. Add new video content often
Enrique Rubio Royo

World Internet Usage Statistics News and World Population Stats - 0 views

www.internetworldstats.com/stats.htm

statistics internet trends web stats world

shared by Enrique Rubio Royo on 05 Apr 10 - Cached
  • Enrique Rubio Royo on 05 Apr 10
     
    " Internet World Stats "
Enrique Rubio Royo

37signals: Why is Web-Based Software the smart choice? - 0 views

37signals.com/webbased

cloud_computing ventajas software PLE PLWE elearner eprofesional org_2.0

shared by Enrique Rubio Royo on 15 Apr 10 - Cached
  • Enrique Rubio Royo on 15 Apr 10
     
    Cloud computing: Ventajas para una pequeña y mediana empresa, y par un elearner
Enrique Rubio Royo

Brightidea, Inc. Products - WebStorm - 0 views

www.brightidea.com/webstorm.bix

webstorm products open_innovation einnova genea gestion_de_ideas redes_sociales_corporativas open_innovation_socialnetwork

shared by Enrique Rubio Royo on 24 May 10 - Cached
  • WebStorm to gather and manage ideas from unlimited numbers of employees or customers
  • Are You Leveraging Employee & Customer Feedback?
  • Long-term success in any competitive marketplace demands constant innovation. Lasting innovation requires a steady flow of new ideas. The effectiveness of a company’s innovation efforts is measured by how well promising ideas are selected, nurtured, and transformed into tangible products and services. 
  • ...10 more annotations...
  • WebStorm
  • is an Idea Collection and Ranking Portal that facilitates the innovation process by allowing organizations to: Collect ideas and feedback from employees about new work processes, cost cutting and new product / service ideas. Solicit feedback & suggestions from customers about product features, new products, marketing and more. Run open innovation contests and competitions - open to the public or existing users.
  • Corporate "Social Networks" for Innovation & Idea Management
  • Businesses have only recently started to realize the potential that Web 2.0 technologies present to the workplace.
  • Incorporating the social networking paradigm in a business environment has many benefits: Increases participation by orders of magnitude over traditional methods. Drastically shortens timeframes of idea collection and evaluation. Promotes collaboration on the creation and refinement of new ideas. Fosters a sense of shared involvement in customers and employees. No end-user training is required.
  • Senior leaders of all types of corporations are pointing to innovation as being critical to the growth and survival of their firms. Yet all too often, internal processes for fostering innovation are lacking.
  • open innovation social network
  • a powerful tool for accessing the creativity and experience of your customers and employees. It can be configured for internal company use or opened up to customers and partners.
  • include: Idea Collection User Voting and Commenting Real-Time Duplicate Checker Microsoft Office Integration Video Uploads (automatic conversion to Flash Video) Single Sign-On (enhanced support for SAML 1.1) Configurable Micro-Site (landing page with company branding) Dashboard reports User Profiles Blogging Capability
  • WebStorm can be configured as the front-end interface to Brightidea’s Platform. Platform is a comprehensive suite of tools used to manage ideas from conception to reality, with modules for research collaboration, cost estimation and revenue forecasting, and more.
  • Enrique Rubio Royo on 24 May 10
     
    Long-term success in any competitive marketplace demands constant innovation. Lasting innovation requires a steady flow of new ideas. The effectiveness of a company's innovation efforts is measured by how well promising ideas are selected, nurtured, and transformed into tangible products and services
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