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Internet Retailer - "The Oracle Retail solution gives us a blueprint of where the assortment is going to lead us," said Robert Kim, vice president, Planning and Allocation, Forever 21. "Seeing the past performance by segment and looking at color penetration and fashion attributes is in itself a giant step forward, and the data can be sliced and diced in a way that is meaningful for our merchants. Oracle took a very complicated model and made it user-friendly. We expect to gain more insight and deliver an even better product assortment for our customers as we expand our use of the Oracle Retail solution."

New research from Oracle reveals that an increasingly democratic relationship is emerging between digitally-empowered consumers and retailers, forcing retailers to re-evaluate technology investments and strategic initiatives to capture loyalty, drive spend and remain competitive. The New Retail Democracy, a study issued this week by Oracle, finds that consumers are demanding better access to information, product and process, along with more individualized interactions with retailers as they take ownership of their retail experiences. This requires retailers to prioritize the provision of a commerce anywhere business model to be relevant and competitive in today's complex global marketplace.

With the addition of Oracle Retail Insights and Oracle Retail Science, Oracle is now a "one-stop cloud shop"; with 17 different software-as-a-service (SaaS) cloud offerings available for large and mid-size retailers, explained David Dorf, Senior Director of Solutions Management in an exclusive interview with Retail TouchPoints. ..."The SaaS offerings are much more affordable for mid-tier retailers, in part because they are paying for what they use," Dorf noted. "We are now able to avail cloud science to smaller retailers."

(Scroll to article just below ULTA feature:) Attendees at the annual Oracle event were treated to a number of presentations by retail executives, from companies including: Nordstrom, The Gap, John Lewis, adidas, Academy Sports, Chico's, Lilly Pulitzer and more. Recurring themes for sessions centered around omnichannel strategies and improving the customer experience with comprehensive technology solutions. During keynote sessions, Oracle executives talked about the importance of delivering Commerce Anywhere capabilities to retailers. Mike Webster, SVP and GM, Oracle Retail, noted: "You don't have a big data problem, you have a small insight problem…Big Science is the answer." Jill Puleri, Oracle's new SVP and GM, Global Retail Business Unit, discussed ways retailers are using mobile differently to address five elements of disruption: mobility, data breaches, same-day delivery, wearables and weather.

"Oracle Retail Category Management provides grocers, hardlines and other retailers with a significant step forward in creating a better customer experience through targeted product offerings," said Mike Webster, Senior Vice President and General Manager, Oracle Retail. 

There's more going on behind the scenes than what Beyonce will be wearing Sunday.. Oracle Corp(ORCL) Behind the scene at this Sunday's Super Bowl championship game, it's not just about football, Beyonce and Bruno Mars. Technology from Oracle (ORCL - Get Report) and Apple's (AAPL - Get Report) Apple Pay will play a huge role. "Some of the highlights that are happening at Super Bowl 50 are introductions of new technologies on particularly around how do we help fans stay engaged," said Mike Webster, senior vice president of Oracle hospitality and retail. It's about "the ability to be able to not miss a minute and order food from my seat and mobile device and to designate a location to pick those items up so I don't have to wait on line."

There's more going on behind the scenes than what Beyonce will be wearing Sunday.. Oracle Corp(ORCL) Behind the scene at this Sunday's Super Bowl championship game, it's not just about football, Beyonce and Bruno Mars. Technology from Oracle (ORCL - Get Report) and Apple's (AAPL - Get Report) Apple Pay will play a huge role. "Some of the highlights that are happening at Super Bowl 50 are introductions of new technologies on particularly around how do we help fans stay engaged," said Mike Webster, senior vice president of Oracle hospitality and retail. It's about "the ability to be able to not miss a minute and order food from my seat and mobile device and to designate a location to pick those items up so I don't have to wait on line."

"Some of the highlights that are happening at Super Bowl 50 are introductions of new technologies on particularly around how do we help fans stay engaged," said Mike Webster, senior vice president of Oracle hospitality and retail. It's about "the ability to be able to not miss a minute and order food from my seat and mobile device and to designate a location to pick those items up so I don't have to wait on line."

Oracle is focusing squarely on retail agility with the latest additions to its comprehensive set of retail cloud solutions. ..."Retailers can react to the market a lot faster," said David Dorf, senior director of product strategy at Oracle Retail, during a phone briefing with Chain Store Age. "Retailers do not have to focus on mundane IT tasks, but the retail business itself. They can also obtain access to more features and functions faster, with automatic upgrades in the cloud."

Von Maur department stores has rolled out the Oracle Retail Merchandising System suite of applications to support same-store revenue growth, as well as expansion into new markets. With the Oracle Retail system supporting its e-commerce site and 26 stores, the retailer is able to respond more quickly to customer demand, maintain appropriate inventory levels, and increase sales by having the right products in the right location. "At Von Maur, it's about providing our customer with the best service possible, while simultaneously offering a unique mix of products," said Joy Place, vice president of merchandising for Von Maur.

"The consumer is digital, the household is 'virtual'. Smarter consumers demand smarter retailers who are looking into multi-channel customer service. Oracle is committed to helping retailers create and innovate, to strengthen relationships with new and returning customers," said Jill (Puleri) Standish, senior vice president and general manager, Oracle Retail. "We will continue to deliver the solutions that make this possible for retailers of all sizes and segments."

News coverage of the Oracle Retail Cloud news release. The article states that the new cloud services are focus on helping retailers track their business-wide activity. The reporter notes in the Author's view section that, "by building out its Retail Cloud offering, Oracle appears to be making a strong play for the retail sector, across both online and physical stores. It is likely a push into vertical markets is a bid by Oracle to gain a competitive edge against rivals in the cloud market, such as SAP, IBM and Salesforce."

Like the other Oracle Retail Analytics modules, the new application is optimized to run on Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud. Built on Oracle Business Intelligence Enterprise Edition, the solutions can deliver reports to mobile devices and desktops in a variety of formats.

"The New Retail Democracy study finds that the increasingly democratic relationship between digitally-empowered shoppers and retailers is forcing retailers to re-evaluate technology investments and strategic initiatives to capture loyalty, drive spend and remain competitive.  Consumers are demanding better access to information, product and process, along with more individualized interactions with retailers as they take ownership of their retail experiences."

"The New Retail Democracy study finds that the increasingly democratic relationship between digitally-empowered shoppers and retailers is forcing retailers to re-evaluate technology investments and strategic initiatives to capture loyalty, drive spend and remain competitive.  Consumers are demanding better access to information, product and process, along with more individualized interactions with retailers as they take ownership of their retail experiences."

Oracle has released Oracle Retail Release 14, offering new features throughout its suite of retail solutions that address customer engagements across touchpoints, and allow for more targeted assortment planning and greater inventory efficiency. The release offers new operational and planning processes that allow customers to buy, pick-up or return items in any channel and equip retailers to fulfill demand without channel constraints. The planning solution offers advanced clustering, microspace optimization, assortment and item planning, size-and-pack and clearance capabilities and uses retailers' own customer data to identify the factors driving buying patterns, allowing them to get even closer to the unique preferences of their customers.

Oracle has released Oracle Retail Release 14, offering new features throughout its suite of retail solutions that address customer engagements across touchpoints, and allow for more targeted assortment planning and greater inventory efficiency. The release offers new operational and planning processes that allow customers to buy, pick-up or return items in any channel and equip retailers to fulfill demand without channel constraints. The planning solution offers advanced clustering, microspace optimization, assortment and item planning, size-and-pack and clearance capabilities and uses retailers' own customer data to identify the factors driving buying patterns, allowing them to get even closer to the unique preferences of their customers.

"As retailers move quickly to provide commerce anywhere, anytime, the Oracle Retail suite of applications helps to streamline operations and enable the delivery of a cohesive, personalized retail experience," said Mike Webster, SVP and general manager, Oracle Retail

US retailer Lids Sports Group is rolling out Oracle solutions as it looks to make its entire inventory of team-specific sports apparel and memorabilia available in-store, online, or via mobile. As part of a technology upgrade that includes a migration to Oracle's MICROS Xstore (now Oracle Retail Xstore), Lids rolled out MICROS Retail Locate (now Oracle Retail Order Broker Cloud Service), enabling it to nearly double the number of product SKUs available for sale online by exposing inventory in all Lids stores as well as throughout its supply chain.

"Enterprise retail systems are also firmly committed to weaving science into decision-making. Oracle debuted Oracle Retail Release 15 in January, updating the entire suite and featuring several new cloud services that embed science and analytics. "We've simplified the science of business intelligence, made it more contextual and put it into the application versus having the retailer invest in a whole new BI platform," says Mike Webster, senior vice president and general manager of Oracle Retail and Hospitality. "We've had demand forecasting for some time, but we can now provide data at an attribute level in order to pre-populate a forecast." "It's now possible to look at the financial plan or the assortment plan across the store, franchises, the wholesale business and online," Webster says. "The merchant now has a holistic view, and that's critical for decision-making.""

Following its deployment of Oracle Commerce, Kohl's implemented Oracle Retail Merchandising System and Oracle Retail Price Management to streamline and improve the inventory, pricing, and promotions operations that, for 1 million SKUs, determine how well larger categories and individual items perform both online and at each of Kohl's more than 1,100 stores nationwide.

Fashion icon Perry Ellis is using a new retail point of service and inventory management tools to provide secure payment transaction and improved customer interaction at the register. BTM Global deployed the solutions, Oracle Retail Point-of-Service v14 and Oracle Retail Store Inventory Management v14, for the lifestyle apparel company's U.S. location in less than nine months. The new system also provides for new mobile payment option such as Apple Pay, according to an announcement.

To help retailers accelerate their design and implementation of an enterprise data warehouse, Oracle today introduced the Oracle® Retail Data Model, a standards-based data model for Oracle Database.

Company Oracle, created a range of products for the retail sector, held in August 2012, a study of the consumer market, covering them seven countries, including Russia. The report "The Evolution of Experience Retailing" provides information on many aspects of consumer interaction with retailers in today's globalized world, allowing you to see what can help, and that, conversely, prevent the seller to win the competition. Oracle experts believe that the retail market is rapidly changing, but retailers are not fully aware of the processes and thus can not adequately respond to them.