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Simeon Spearman

Speck Launches F-Commerce Social Referral App; Every Touchpoint Becomes a 'Shoppable' Moment [screenshots] | Social Commerce Today - 0 views

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    The process is extremely simple. When a consumer "likes" a product on Speck's website, a Facebook stream campaign pops up on their Facebook wall and enables their Facebook friends to buy the product directly from the consumer's Facebook wall. The action also appears in friend's newsfeeds.
Ivy Chang

Pandora Starts Experimenting With Promoted Stations | Ubergizmo - 0 views

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    The company revealed today that 10 percent of its entire user base will see promoted stations. This is actually the first time that Pandora has incorporated an ad product inside the station list. While the company has seen a gradual rise in listening hours it has been working hard to improve its ad products in order to increase revenue. This is certainly a major step in that direction. At first the company has created promoted stations for 10 national advertisers which include Kleenex, Taco Ball, StubHub, Toyota and more. The advertisers will create the music personality of their stations and will also decide how many ads per hour do the users have to listen to.
Rhiannon Apple

Redbook Launches Local Search-Enabled Shopping App 08/10/2010 - 0 views

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    Partnership with Redbook and Nearby Now   Working with 65,000 retailers nationwide, NearbyNow has its own concierge team that calls stores to verify if an item is in stock, and then emails the customer within 10 minutes to confirm availability. Customers can then reserve the desired product. Users will only see a "Find It" Button if an item is carried by a local store. Otherwise, they will be directed to online stores that sell the product.
Emily Knab

G-Star Unveils the Q-Store - Retail Store and Industry News - WWD.com - 0 views

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    q-stores where the majority of product is from the main brand, g-star, but there are other brands in the store whose products compliments g-stars
Simeon Spearman

Shopkick By The Numbers: 700M Product Views; 7M Product Scans; 2.3M Users In The Past Year | TechCrunch - 0 views

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    Good to know
Abeeda Mahboob

Would you tweet an advert in exchange for free crisps? | Jill Insley | Money | guardian.co.uk - 0 views

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    Kellogg's is using a "Tweet shop" in London's Soho to promote its new product, Cracker Crisps. The idea is customers "pay" for a packet by tweeting a message about the snack to their friends and followers. Customers sample their wares in a "try before you buy" area and write their Twitter review. The Special K representatives then check every customer's tweet before handing over a 60p packet of crisps.
Simeon Spearman

Bravo pulls back curtain on 'Play Live' interactive product - Lost Remote - 0 views

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    " The interactive product will be based at www.bravotv.com/playlive, and on the Bravo Now app. Bravo details exactly what to expect in the official announcement: Live voting results are shown on-air, changing in real time during the broadcast as the audience reacts to what's happening in the show. Fans can cast votes, deciding who's hot, who's not, and an array of other interactive questions customized to what's happening on screen. For example, when the experience rolls out to other Bravo programming, questions such as, 'Which chef would you choose to cook dinner for you?' or 'Who will bring the most drama this season - the housewives…or their husbands!' could appear on screen."
dustinrthompson

New Twitter Cards Announced: App, Product, Gallery, and Deep-Linking in Mobile - 4 views

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    At an event strictly for developers in San Francisco, Twitter announced an expansion of the preexisting Twitter Cards to include three new types of Cards: App, Product, and Gallery, as well as a new feature for mobile apps: Deep-linking.
Rebecca May

Pop-Up Shopping Wall Lets You Buy Beauty Products With Your Phone @PSFK - 0 views

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    Similar to Tesco in subways. Set up near the Standard Hotel in Manhattan's Meatpacking District, features beauty products from C.O. Bigelow, Elizabeth Arden, Unilever, Versace, John Frieda, Clearasil and Johnson & Johnson.
Rebecca May

Google+ Claims 50 Million Users Every Day -- for 'Enhanced Products' - 0 views

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    Google's tally of activity on "Google Plus-enhanced products," by contrast, suggests frequent activity on the network by at least 50 million people. But it includes activity on YouTube, the Android Marketplace and the Google search engine. Even if you don't have Google+, you probably spend a significant amount of time on these sites. In The Times article, Google defends its statistic by saying time spent on Google+ isn't reflective of how much the network is being used. Gundotra described the social network as "a social blanket that envelopes the entire Google experience."
Simeon Spearman

Brands Launch Into Summer With Value-Oriented Campaigns - ClickZ - 0 views

  • A recent study from Brand Keys, a research consultancy focused on customer loyalty and engagement, found that while some consumers (20 percent) intend to spend less in 2010 and are questioning the "ethics around consumption," overall shoppers are simply being smarter about what - and how - they buy. Coupon redemption, the study says, is up 25 percent, and price really does matter.
  • Frito-Lay North America is taking the season head-on with BeSnackReady.com, which currently highlights its many consumer-packaged goods snack products in the context of summer. Launched earlier this year in collaboration with Walmart and being promoted with banners on sites like Shutterfly.com, the microsite was built to give moms value and a convenient place where they can plan activities with family and friends. As such, it features recipes with a focus on grilling and entertaining, lifestyle tips, polls, product coupons, and links to outdoor products on Walmart.com.
Simeon Spearman

Asiajin » "Tweets Begging" Is A Key To Accelerate E-Commerce Industry By Using Social Media - 1 views

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    I'm in total j-trend mode today. This is an example of a social commerce execution in Japan. Essentially "Tweets Begging" involves people asking for deals on certain kinds of products and then a store rep will discount a product in that category, or the exact product requested.
Emily Knab

Digital Signage Insights: Digital Signage and Location-Based Services: Booyah Launches Product Check-Ins - 0 views

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    potential partner for product check-in
Greg Steen

Colonel Sanders becomes video-game hero - 0 views

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    in Japan's upcoming Phantasy Star Portable 2 Infinity. This game franchise has a history of over-the-top product placements, such as the previous installment's "Pizza Hut shield."
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    daily 9.17
Emily Knab

SearchReviews Launches Mobile Apps to Help You Surf Product Reviews On the Go | Tricia Duryee | eMoney | AllThingsD - 0 views

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    product review aggregator, reviews from 1000 sites
Emily Knab

Site rewards users for 'check-ins' on product discussions - Springwise - 1 views

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    got this from Nicola- product check-in social networking site. users and brands have profile page. users rate products and leave comments, share experiences.  dont really understand the LBS part though
Greg Steen

Product design with sharing in mind - 1 views

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    Shareable.net's Mary Fallon has a nice article called "Should Products Be Designed for Sharing?" that explores the current state of design for items that are intended for use by multiple people (such as shared-use short-hire bicycles)
Simeon Spearman

JWT innovates with Demand-Driven Social Commerce [Video] | Social Commerce Today - 0 views

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    demand-side social commerce from JWT in Singapore. Company shows products in the dev pipeline, users vote on favorites, and the products with most votes are hurried into production
Rhiannon Apple

Duane Reade's New Format Steps Up Beauty Battle - Beauty Industry and Products News - WWD.com - 0 views

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    he EZ Face "Find Your Look" makeover tool, which allows a customer to snap a digital photograph of herself and then virtually apply products found in the store simply by scanning the bar code; a fragrance display that spritzes 40 scents onto blotters or wrists, and the Nail Bar by Essie-OPI housed in David Rockefeller's former office (complete with his fireplace). Service prices range from a $10 manicure to $65 for a Phyto treatment, with blow-dries hovering at around $40.
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