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in Japan's upcoming Phantasy Star Portable 2 Infinity. This game franchise has a history of over-the-top product placements, such as the previous installment's "Pizza Hut shield."

daily 9.17

The film, to be directed by Sundance-winner Drake Doremus (Like Crazy), is based on the story of Alex, a young man who wakes up every day with a different appearance. Intel and Toshiba are seeking actors for the film via a Facebook Page. The first episode in the film is scheduled to premiere on Aug. 16 at 3 p.m. PST. The final episode will air on Sept. 20. In a bit of product placement, Alex will employ a Toshiba Portege Ultrabook during the movie. Grace doesn't appear in the trailer above, but he narrates it. The two tech giants collaborated on a similar project last year called The Inside Experience starring Emmy Rossum. In that case, the plot was moved along by comments from viewers on Facebook and Twitter.

Hurry Professor! Throw me the lifesavaaaaah!

Morgan Spurlock examines the world of product placement, marketing, and advertising by making a film financed entirely by product placement, marketing, and advertising

Glamour magazine is launching a month-long series of Hangouts featuring staffers, online personalities - and products. Eight of the nine Hangouts are sponsored by a company, whose products are featured centrally in the content. In a Hangout for Unilever-owned Suave, for example, DIY blogger Erica Domesek will show how to make hair accessories for hair styled by Suave stylists. A L'Oreal-sponsored Hangout with Glamour stylist Annabel Tollman will show viewers how to wear ombré hair, as colored by Loreal's Féria Wild Ombré product.

This is a funny PSA by State Farm for turkey frying safety. The fake fire is probably the best part. 

Product placements and the advertisements that advertise them (yea, I know).

The Lancome example in the article caught my eye. I think systems like TrialPay make the most sense for engagement/lead generation for social game advertising, whereas the product placement stuff is mainly awareness.