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Microsoft Word - TECHNOLOGY AND MEGA EVENTS.docx.pdf - 0 views

shared by anonymous on 17 May 18 - No Cached
  • Every mega event presents unique security considerations as compared to any other hospitality event. Thousands of people, many times an international crowd, are compressed into a relatively small area. This fact makes mega events a prime target for everything from petty crime to terrorism.
  • Mega events depend on a large number of spectators, both at home and in stadia, to be successful. Therefore, it follows that if the flow of information is disrupted the success of the event will be at stake.
    • anonymous
       
      Related to broadcasting
  • The Media Server is the basis for production of the World Cup. All final edited clips are stored on the server, which consists of a fully integrated network cluster of XT[2] production servers provided by EVS.
    • anonymous
       
      Important to have sufficient data storage to facilitate.
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  • Modern timekeeping at the Olympics requires 230 tons of equipment including but not limited to 43.5 miles (70 km) of copper and fiber optic cables, Omega SA’s 3-­‐part system and ScanOVision photo finish cameras (Swiss Timing).
    • anonymous
       
      Accuracy of data recording.
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    The article heavily emphasizes how reliant mega events are on successfully recording and analyzing data across several different sectors. The paper aims to examine the overall network infrastructure required in order to broadcast large scale sporting events such as the super bowl, world cups and the Olympics. Many different factors come into play during these events and the use of accurately recorded data and efficient technology is key. Monitoring attendee flow, as it pertains not only to attendance numbers but foremost security shall remain a priority for any event - large or small.
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Can Disney's Magic Bands be Hacked? - MouseChat.net - Orlando News & Reviews | Disney W... - 0 views

  • While it is still certainly possible to potentially clone a MagicBand (and thereby gain access to protected resources by impersonating the original band holder), the fact that the band operates on the 2.4 GHZ frequency inherently presents some challenges to any would-be malicious users. Admission to the parks is fairly expensive (Fig. 5) and the cost of the hardware required to conduct such a cloning attack far exceeds the cost of a legitimate day pass. For the attack to even be considered economical, the malicious user must clone many passes over time.
    • glope143
       
      This paragraph brings up an interesting point when it comes to the security of Disney's RFID MagicBands. The primary information on the Band itself that could be most "easily" accessed if cloned is a ticketed theme park entrance. The author believes the chances of this happening are slim to none given the amount of theme park entrances that would needed to be stolen in order to justify the cost of expensive RFID cloning hardware. For arguments sake, should a hacker clone a MagicBands individual RFID code there are still a variety of hurdles to cross before being able to walk away unnoticed. Since every RFID code is individualized, should the Band that was hacked enter the the theme park prior to the duplicate, the duplicate will be stopped and questioned by security. There are also bio-metric scanners in the front of each entrance that require the scanned fingerprint to match that on file. Should the fingerprint scanner fail, a cast member with access to the original MagicBand owner's photograph will deem the duplicate band a fraud.
  • Part of the MagicBand system allows guests to make purchases with the band at specific registers provided they have tied a credit/debit card to their account via an external process. This can be seen as a very big convenience to guests who do not wish to continually use their cards to make purchases while in the parks, or for those who find themselves wishing to buy merchandise when they had not initially anticipated in doing so and do not have their wallet/purse/money clip in their possession. Yet in order to make purchases, a user must first swipe their band against a specially designed reader (Fig. 6) and subsequently enter a matching PIN number. Even if our malicious user had an RFID token that was a working clone of a legitimate one, it is somewhat unlikely he would be able to successfully guess the matching PIN number within a reasonable number of tries in one sitting before the cashier would begin to get suspicious.
    • glope143
       
      One of Disney's star features for their MagicBands is the ability to go hands-free throughout their vacation by having everything necessary stored on one device, including credit card information. This gives guests the ability to make purchases across the Resort without the additional moral barrier of having to remove their wallet from their purse or pocket. Should a MagicBand be misplaced, or duplicated as in the context of this article, a four digit code is still required to make purchases with the credit card on file. This code is not available for viewing on the band and cannot be changed though any means besides visiting the front desk with property identification.
  • While multifactor authentication certainly adds to the security of the system in a significant way, biometric  hardware is not flawlessly reliable. Florida is a rather humid place [5] which inevitably affects the performance of sensitive electronic hardware like fingerprint readers. To address this issue and counteract the likelihood of the system presenting users with false negatives, it would be fair to assume that the fingerprint readers themselves are configured to fail open (ie, when in doubt, allow entry). This gives malicious users the potential benefit of knowing that they merely need to intentionally cause the reader to malfunction to be granted access. Social engineering could also potentially play a factor in the exploitation of the MagicBand system by using Disney’s own customer-service policy against itself. Suppose our malicious user is successfully stopped dead in his tracks at the gate. He has been beaten to the entry gate by his victims and has lost the calibration race; there is no hope the machine will accept his cloned band. Yet he scans it anyway, and is denied access immediately. He knows he will not gain entry, but he continues to scan it. The employees at the gate attempt to help him, scanning his band for him, fiddling with the machine, etc, all to no avail. Yet a large line is beginning to form behind him.
    • glope143
       
      This article does a great job at playing devil's advocate in the situation of MagicBand cloning and creates a sound argument at what could happen should a hacker attempt to enter a Disney park with a previously used RFID code. As someone to frequently visit's the Disney theme parks, I would not be surprised if a cast member simply waved a guest through in order to avoid a line back up, especially during peak season times.
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  • Despite the inherent arms-race between malicious users and system security mechanisms, overall the MagicBand system seems to hold up under scrutiny and is fairly well designed. The high cost of the hardware required to compromise the system via an RFID cloning attack combined with the multifactor authentication process provides sufficient layers of systematic defenses; even the most judicious adversaries may still fail to successfully thwart system security.
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Flight Booking Process: Structure, Steps, and Key Systems | AltexSoft - 0 views

  • An airline uses a software solution called Passenger Service System (PSS) comprised of a central reservation system (CRS), airline inventory system, and departure control system (DCS).
  • It’s responsible for storing and managing all flight-related information, inventory, and ticketing.
  • contains schedules, fares, reservations and ticket records. Its goal is to support bookings through different distribution channels. It stores a database of fare tariffs, rules and booking conditions, all considering different zones, classes, and inventory buckets.
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  • The GDS data from is then distributed among booking platforms and directly to travel agents who request it.
  • All the systems mentioned above are connected via APIs or an EDIFACT protocol and distributed via GDSs. So, if an Online Travel Agency (OTA) wants to access flight information, it must connect to a GDS or third-party API for fares and schedules.
  • Flight search
  • Reservation management
  • Passenger name record (PNR) is a personal code that contains a traveler’s information and itinerary.
  • Ancillary services include an ability to reserve a particular seat, additional baggage, extra legroom, or in-flight meals.
  • Being a member of a frequent-flyer or airline loyalty program, a passenger can use earned miles accumulated from each flight, or points for purchasing extra services from airlines.
  • To receive a ticket with a PNR (sometimes called a booking confirmation number), a traveler must pay the fare.
  • A payment gateway is a third-party service that not only processes all financial operations between customer and merchant, it also ensures data safety.
  • As soon as the payment was processed by the payment gateway, the airline’s CRS can generate a booking confirmation number and issue an electronic version of a ticket.
  • Based on a flight’s itinerary, airport baggage management systems like SITA’s BagManager or ARINC SmartBag generate code and issue a baggage tag with it each time luggage is checked-in through an airport agent or a self-service drop.
  • Since there are no ticket agents anymore and you don’t need to call them to reserve a paper ticket, today’s flight booking pipeline is considered to be simpler than before. But still, a single booking requires a number of different operations, all bound to one another.
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    This article goes into detail of the processes involved in flight booking and how GDS's play a role in this process. GDS's allow for airlines to disburse their flight information to various search engines which allows the consumer to have it at their hands in a matter of minutes. Booking is now made easy and GDS's have decreased the work load of hotels and airlines alike.
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Hospitality startup Oaky raises $9.5M to develop upsell technology | PhocusWire - 0 views

  • Hotel upsell platform Oaky is embarking on its next phase of growth and development following its biggest capital raise to date
  • Oaky is an automated and personalized upselling tool that helps hoteliers capture incremental revenue and enable an elevated guest experience.
  • The Amsterdam-based company will use the funding to invest in product development, as well as to grow the team and expand its geographic footprint
    • lavendersheshe
       
      Before developing the upselling platform, Oaky already knows how the funding would be used and they have set goals to accomplish. It is important to have goals and a vision before going through with investing your time and money into a project
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  • “We’re incredibly energized to leverage this investment to scale all areas of our organization, continue our geographic expansion and solidify Oaky’s position as the global thought leader in this burgeoning category,
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    The hospitality industry is growing rapidly and many technology businesses want to be a part of this thriving market. Oaky company is developing a new software that would help hotels upsell rooms in more efficient way. This investment would eventually play role to expand the company and improve its position in the market.
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5 Things to Expect From Your Banquet Event Order | Cvent Blog - 0 views

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    Beo's are major roll players in the organization of parties and events. They are the template for how things are ordered from food, services, staffing to timing of how the event will play out. Without well put together BEOs, functions can be very disorganized, understaffed/overstaffed, or even run out of food due to lack of being prepared. These simple 5 items listed in this article lay out how well communication can be thought of when creating a BEO.
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Jury sides with US Airways against Sabre in GDS antitrust trial of the century - Tnooz - 0 views

  • The jury has returned its verdict in US Airways’s $134 million antitrust lawsuit against travel technology giant Sabre.
  • The airline’s lawyers successfully argued that Sabre had threatened it, saying that it had to accept a contract on Sabre’s terms or else be cut off from a network of thousands of travel agents worldwide who depend on the inventory that the tech giant provides via desktop software.
  • During contract negotiations, Sabre never offered a deal for less than full-content, the airline said. Full-content contracts typically require an airline to provide the same fares it offers via any other channel, such as its own website, to Sabre, too.
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  • full-content contracts are widespread between major airlines and the three major global distribution systems (Sabre, Amadeus, and Travelport), who act as middlemen for plane ticket sales worldwide.
  • Sabre argued that its fees are justified relative to the cost an airline would incur to distribute its fares comparably by other methods. It said consumers benefited by agents having a full array of options for price comparison.
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    The role of GDSs in the travel industry has a major impact on revenue, competition, and reservations. In this article, Sabre, one of the largest known GDSs was sued by US Airways for failing to provide a fair contract to the airline. The lawyers from US Airways claimed that Sabre threatened to "cut off the airlines from a network of thousands of travel agents worldwide who depend on inventory that the tech giant provides via desktop software". The jury concluded that Sabre indeed violated antitrust law. Sabre, apparently, charged US Airways increased fees though their cost per transaction decreased because of the advances in technology. According to the article, Sabre argued that the fees were justified relative to the cost that an airline would incur to distribute its fares by other methods. This helped the agents have access to a plethora of information regarding price comparison. In my opinion, this is just a messy situation. However, it goes to show how important and how much of an impact that GDSs have on airline companies. They determine what consumers or agents readily see on the site. They determine how much of a presence a company has. The GDSs provide company information to a worldwide network that markets to consumers. Having a GDS system hold back or increase fees has proved to be detrimental. Ethical issues have come into play. The fact cannot be ignored that the technology being used by Sabre is helping lower cost for transactions. This decrease in cost should have resulted in a decrease in fees for the airlines. Nevertheless, the key to this article is that GDSs have the power (though Sabre did illegally) to determine which avenue a company goes through in regards to apparent competition and markets. The advancement of GDSs is resulting in lower cost transactions and giving agents and consumers "more bang for their buck". So it is important that the relationship between GDSs and airline companies remain ethical in all ways, especially dealing with
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High tech and high class: How luxury hotels are embracing technology | Digital Trends - 0 views

  • The trend in luxury hotels across the globe is a simple touchscreenwith an easy-to-use graphic user interface that can control all your room’s amenities, such as lighting, air conditioning, TV, movies,and music. These systems also have the capability to handle communication with the front desk, housekeeping, concierge, and checkout.
  • Guests are greeted with a personalized welcome screen and a video from Krige explaining ICE, the Interactive Customer Experience.Once acquainted,you can control the room temperature or set lights at various levels from 100 percent to completely off. You can send messages to the front desk, request toothpaste from housekeeping, or ask the concierge for a restaurant reservation. Guests can arrange transportation or learn about the hotel, which just underwent a $450 million renovation. You can even check airlines and print boarding passes. A mobile ICE app in the works will be downloadable from the Plaza’s website, allowing you to do all these things before you even arrive.
  • “Hotels are using more technology to enable a higher level of service,”
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    I believe it is important for hotel brands to evolve with the people who are staying there. Nothing beats being at home; however, it is pretty awesome when you are staying away from home and do not feel as if you are missing out. This article covers just that, making a bold statement with their title; "High Tech and High Class: How Luxury Hotels are Embracing Technology". Modern hotels are on " a deeper level of connectivity than a simple iPod doc, or a reliable Internet connect". Many are using state of the art devices and software which allows their guests to control from the lighting in the room to even housekeeping. The article also talks about Shane Krige, General Manager of the Plaza in New York City. He purchased a few iPads for the hotel lobby for his guests to play with. The feedback led to the hotel putting an iPad in every room at the Plaza. The Star Hotel & Casino in Sydney Harbour now offers a Control4 systems which gives guests a touch screen control for the TV, lighting and temperature and even music. Even better than the touch screen control the suites all feature "a button labeled "Leaving Room" by the entry door that automatically places the suite in an energy-saving mode: With a single touch, it closes blinds, turns off lights and dials back air conditioners for energy savings. Should you forget to press this on your way out, after 30 minutes the system will sense there is no one and trigger the button automatically. Upon return your room will greet you by opening curtains, turning on the lights and displaying a welcome message". Greener might be more expensive; however, it pays for itself and saves the hotel money in the long run.
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Thomson ReutersVoice: How Technology Is Disrupting Accounting -- And Why The Industry M... - 1 views

  • It’s hard to believe the impact that technology has had on all of us, including the accounting profession.
  • Over the years, accounting firms got on board with websites, which allowed them to market differently and far more effectively. Personal client portals were introduced by Thomson Reuters in 2001, effectively eliminating geographic constraints for firms. With portals, they could serve clients 24x7, regardless of location, and communicate and collaborate far better than they could previously. The Web, mobile and social media have had an enormous impact on how firms can operate today. Social marketing has proven to be very effective in many firms. Audits have changed radically. Now they can be done online, with content also accessed online. We can research anywhere, anytime as well.
  • The next 20 years will see even more dramatic change for the profession. Artificial Intelligence (AI), cognitive computing/machine learning, natural language processing and blockchain are the hot topics today – of course, converging with big data.
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  • True business analytics will come into play – given the amount of data we’ll be able to collect and the machine assistance we’ll have – to put real meaning around the data and guidance for our business clients.
  • The concept of the continuous, real-time audit will come into play, and we’ll be assisted in our judgments – although the human element won’t entirely disappear. Fraud detection will be easier and far faster. Blockchain will move the auditor’s role away from having to check transaction data, and it will be used to test audit assertions as well.
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    This article describes how technology will affect accounting system, and the reason to adapt new technology. The world has been dramatically changed over 20years. Paper was dominant back in 1990' but now most jobs are done by computer and Internet, and furthermore, the monthly fee for the Internet has been going down a lot. Everyone in the world enjoys the advantages of the Internet, and job efficiency increases. Especially, this article said technology will impact accounting profession a lot in the future. When we consider the current technology development in accounting area, the Web, mobile and social media have had a huge impact on company's operation. This article introduces that artificial intelligence(AI), cognitive computing/machine learning, natural language processing and blockchain will be adapted highly in next 20 years. For example, tax systems will guide us through the calculations and highlighting review section, and provide advice. A Huge amount of data will be collected and generate real meaning about the data and guide the business. Furthermore, continuous and real-time audit will be available. Fraud detection also will be faster and easier. As can be seen here, the profession will evolve very rapidly in next 20 years, which means it will be completely different from what we see today. This disruption challenges us to catch up with the fast pace of change but the potential of new technology provides opportunity, so adjustment for new pace is needed.
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Hospitality Employees Play Big Role In Sustainability Efforts - Facilities Management G... - 3 views

  • While the hospitality industry has made great strides in its sustainability efforts over the last few years, there are still opportunities for improvement, says Michael Bendewald, consultant, Rocky Mountain Institute, a non-profit energy consulting firm and think tank
  • While guests sometimes offer new ideas, they come and go constantly, are generally only on the premises for a short period of time, and don't exactly expect to be asked to be part of conservation efforts beyond deciding whether they want their towels washed every night or not.
  • When it comes to the environment, employees leave a big footprint
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  • As a result, they're watching their fellow employees and holding each other accountable because they understand that every little bit counts."
  • A side benefit of involving non-facilities employees in sustainability efforts is the force multiplier effect
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    This article is a great addition to what we learned in the module this week regarding physical plants. The article stresses the importance of saving energy to reduce the carbon footprint, but to also provide exceptional hospitality services. He mentioned its the little things that count such as turning the lights off in a room or as well as checking thermostats in vacant rooms and just keeping an eye out overall. To ensure that all employees are abiding by this, its crucial that proper training is to take place
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    This article was very interesting as it shined a light on the importance of employees participating in sustainability efforts.
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The importance of a Property Management System in the Hotel industry - Preno HQ - 0 views

  • The right property management system (PMS) is a key factor in hotel success. Having a system that makes frontdesk workflows easy, will create a seamless guest experience. With the abundance of new technology in the property management systems industry, there is no time like the present to upgrade your PMS.
  • Having streamlined and easy check in and checkout processes is important for both the guest experience and hotel efficiency. A property management system will help you perform these tasks with ease, increasing productivity and delivering that exceptional guest experience.
  • A PMS that connects to a channel manager means all your availability is constantly being updated. This means no double bookings, saving you and your team time by eliminating double bookings.
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  • The guest experience is such an important aspect of your accommodation, and is the key to returning guests. Using a streamlined and intuitive PMS will save you time on your day-to-day processes.
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    A Property Management System (PMS) is essentially a company's accounting system. In an article written by Preno a Property Management System company they talked about the importance of a Property Management System in the Hotel industry. The right property management system plays a key role in the success of a hotel. The right PMS is not only good from an accounting stand point, but also for building the guest experience. The article covered 5 benefits of having the right PMS in your hotel. First, guest's first impression Preno states "having a system that makes front desk workflows easy, will create a seamless guest experience". How frustrating would it be to finally getting to your hotel after hours of traveling only to have the person at the front desk unable to find your reservation in their system? This would definitely paint a bad picture for the guest; however, it would be a much better feeling if upon your arrival your information is already printed and your guest preferences are already noted and your room keys already printed. Secondly, streamlined check-in and check-out. This is important because the hotel industry has made the process so easy by making applications available for your phone or ipads in the rooms or hotel lobby. Third, clear communication. "Having clear lines of communication between all departments of your property and with the guest is integral to a successful accommodation." This is very important especially between house keeping and front desk. Having an effective PMS allows house keeping to clearly communicate what rooms are clean and available for check-in and upon check-out the front desk is able to change that room status allowing house keeping to see the room is ready to be clean. This also work well for room service and room repairs. Fourth, and one of the most important is no double booking. With clear communication from each department the system will be constantly updating, this saves the hotel time and decrease or eli
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Technology: Disruptive Innovation in the Tourism Industry | IE Insights - 0 views

  • Not all innovations are specifically sought; sometimes they arise in response to a problem or need.
  • technology permeates the reasoning and experiential part of the brain much more powerfully and markedly in the new generations.
  • The next step is the Internet of Things, which will surely usher in a disruptive change in how companies grow and develop.
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    This article explains technology not only a means for transformation but also for innovation. While not all innovations might be technological, technology gives a larger playing field for innovation and transformation and this article explains how far technology has come and how far it could go. 
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Tech Trends of 2020: Where Innovation Lies - Hospitality Tech News - 0 views

  • Facial recognition. Robotics process automation (RPA). Voice assistance.
  • Facial recognition technology is used by hotels and hospitality companies to streamline the guest experience, automate the check-in process, enhance security and improve processes.
  • Absolutely everyone would agree that a speedy, high-tech check-in is a huge plus for any hotel stay.
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  • There is a danger that while these processes save time and reduce long lines, they can simultaneously sacrifice customer service.
  • Voice assistants are becoming and will ultimately be ubiquitous.
  • real innovation is about so much more than the terms that identify the technologies transforming the hospitality industry.
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    Facial recognition technology has played a big role in hotel stay, and it makes guest stay more convenient and faster. However, the privacy protection of guests and the personalized and humanized services that guests need also need attention. In the process of digital transformation, hotels should also pay attention to the different needs of guests.
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A View into the Future: Adopting New Technology - Event Planning & Event Marketing | Cvent - 1 views

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    The article is focused around technology and change management, and the importance of being able to effectively leverage new technologies to drive value for the organization. Meetings industry is going to become traveler-centric. The traveler, the person going to the meeting, is going to begin demanding change and to play a bigger role in the overall process. They will download a consumer-oriented smartphone app, and then they are then going to insist on similar applications for their organization. This is going to drive changes in behavior within the organization.
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Why Your Property Management System Should Do More Than Manage Your Property | By Nico... - 0 views

  • While there are many systems that play a critical role in the strategic optimization of a hotel's operational structure, the PMS represents the technological heartbeat of any property.
  • ortunately, a mobile PMS allows for real-time communication with housekeeping and instant room status updates, leading to an 80% reduction of calls made to the front office, and a 20% increase in housekeeping productivity.
  • A mobile PMS is essential for hoteliers to thrive in this new, guest-centric environment.
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  • the PMS acts as a centralized hub of vital information relating to revenue, guest engagement, staff efficiencies, and reporting.
  • a cloud-based PMS which offers easy integration through an open API will allow a hotel to grow, stay ahead of market trends, and connect to best-of-breed solutions 一 without the expensive and time-consuming upgrade costs of legacy systems.
  • A PMS should be able to optimize profits with built-in capabilities that include detailed reporting and financials for better business decisions, centralized guest stay data to tailor guest experiences, revenue management to maximize ADR and RevPAR,
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    This article explains the importance of what a property management system should do. It is said that the PMS is the core of any hospitality company. The PMS gathers information about revenue, guests, staff, and any reporting necessary. Although the PMS is known to manage your company, it should also help with customer service and generate more revenue. I's important that todays PMS systems are available to all on their mobile devices, making it easier for guests. The PMS is also something that needs to be used for both front and back of the house functions, this includes house keeping and human resources. Lastly, this system should be compatible to all other forms of technology. I believe the PMS serves many functions to help ensure a company succeeds.
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    The article is about PMS acts as a centralized hub of vital information relating to revenue, guest engagement, staff efficiencies, and reporting.
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    Managing a successful hotel is not easy 一 Hoteliers are tasked with enhancing the guest experience, empowering their staff, and increasing their property's bottom line. It Should Be Mobile-First Modern travelers are going mobile, and mobility is «flattening» the hospitality marketplace. A mobile-first PMS can streamline various touchpoints in the guest journey, such as reducing long lines to the front desk. It Should Play Well With Others No technological platform is an island, and hotels cannot be run on a single siloed technological solution. It Should Optimize Revenue Traditionally, the role of the PMS was to help hoteliers manage their hotel's operational structure. However, today's PMS can do so much more than that.
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E-waste: The Gobal Cost of Discarded Electronics - The Atlantic - 2 views

  • One possible alternative is to require producers of electronics to offer buy-back or return systems for old equipment.
  • Another option is recommitting to repairing smartphones and computers.
  • Consumers certainly have a role to play in the increase of e-waste—they’re buying the goods, after all. But manufacturers have given people fewer and fewer viable ways to keep older electronics functioning effectively. In the process, profits from device sales are way up, along with the satisfaction of these companies’ shareholders.
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  • Resale is another option.
  • Manufacturers have a role to play here, too: for example, by assisting in the creation of e-waste recycling centers in developing countries rather than using them as dumping sites.
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    Electronic waste is a global ecological issue. It raises concern about air pollution, water pollution, soil pollution, information security, and even human exploitation. This article talks about electronics being made to be thrown away. This affects consumers and the environment in a negative way. The shortened lifespans of electronic devices, encouraged or designed by manufacturers, have pushed consumers to interpret working electronics as insufficient or unusable.
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Importance of information technology in modern work places - 1Training - 0 views

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    According to the article Importance of information technology in modern work places, information technology (IT) is an integral part of every single business plan. Information technology plays a vital role in every business type including small, medium and large. Companies connect the inventory management system to their Point-of-Sale (POS) systems to gain maximum efficiency. In conclusion, IT plays a number of vital roles in organisations in improving communication, Inventory Management, decision making, data management as well as customer relationship management.
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In Launching Its First Hotels, Featuring Immersive Virtual Reality Experiences, Atari I... - 0 views

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    Atrari is looking into incorporating virtual reality experiences in the hotels. The entertainment in the hotel would be made into a whole experience using virtual reality.
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Why ecommerce should inspire your hospitality customer experience - Insights - 3 views

  • In hospitality, guest experience is everything.
  • while ecommerce and hospitality are somewhat removed from each other, their delivery of customer experience is two sides of the same coin.
  • AI chatbots like BotXO can resolve a staggering number of complex customer service issues. Complaints, order queries, product information, and more can all be resolved without a customer support team member ever needing to get involved.
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  • A web-based chatbot can provide prospective guests with up-to-date booking information, advice on local amenities, estimated prices, and so on.
  • Content is the lifeblood of ecommerce businesses
  • A strong content marketing strategy transforms your hotel website into a go-to hub for guests to help them research, prepare, and plan their trip. Consequently, you provide an expansive customer experience that caters to all your guests’ needs in a single space.
  • A frequent criticism that holidaymakers have about booking hotels online is that the booking system itself is confusing. Too many options, contradictory choices, an arduous process make for such a taxing experience that the traveler needs another holiday to get over it.
  • The best ecommerce websites are those that provide a streamlined checkout with a simple, linear process and as few choices as possible. Keep your booking process as bare as possible.
  • Social media is a core component of strong customer experience. It’s rapid, conversational, and works on platforms where your guests are active most, communicating to your target audience with speed and personality.
  • building a personal rapport between the brand and the customer.
  • social media serves as a crucial stepping stone towards offline customer experience. The interactions you have with your customers online serve as an incentive to book with you, and form another facet of your brand personality.
  • Social media is customer service, digitized.
  • Customer experience is many different things to industries. But inspiration can be found everywhere if you look, and ecommerce is no different.
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    (Part 1 of 2) This eInsights article reminds us how important exceeding guest expectations can be in making a guest's stay memorable. Both hospitality and ecommerce need to be able to deliver exceptional guests service, and we are in a society now where that is very much possible. The article goes into detail about how automated service can improve a guest's experience. It suggests that AI play more of an active role in the industry, as AI has created things such as chatbots that can resolve problems and provide efficient service. eInsights continued the discussion by expressing that, "Content is the lifeblood of ecommerce businesses." Content is something that, if utilized properly, can strengthen customer-brand relationships. Tools such as blogs or hotel websites can be used to communicate unique information to guests and then guests can use the tools to create their entire trip seamlessly. It is much better for hotels to keep their websites and navigation channels simple. Guests expects a quick experience and "a streamlined checkout with a simple, linear process and as few choices as possible." Guests are already overwhelmed with the hustle and bustle of their daily lives, so they do not want vacation planning to be complicated as well.
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    (Part 2 of 2) The final point that the articled discussed was about the importance of social media and how it can make for an even better guest stay. We are in a world where we can learn all about a guest's needs or preferences and can communicate with them before they ever step through the lobby doors. Being in the hospitality industry, we get to take this one step further and actually have the human element as part of the scenario as well. Online social interactions are "a valuable touchpoint between you and your customers, one that delivers a breadth of benefits for customer experience." When we utilize these properly, we can make an enhanced, enjoyable guest experience. Ecommerce and the hospitality industry work hand-in-hand to create a unique, memorable guest experience each and every stay.
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Here's a Tabletop Tablet That May Finally Matter - 0 views

  • Ziosk, manufacturer of one such pay-at-the-table device that serves 750 million guests annually on 180,000 screens.
  • Ziosk, manufacturer of one such pay-at-the-table device that serves 750 million guests annually on 180,000 screens.
    • kburn039
       
      Name of the technology. Along with the number of guests using the device.
  • arge chain restaurants, with 25 restaurant customers like Chili’s, Margaritaville, and Red Robin
    • kburn039
       
      Restaurants using the device.
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  • the Ziosk tablets allow guests to pay for their meal using credit, debit, or even a phone, at their convenience, tip their server, print a receipt, and leave
    • kburn039
       
      What the Ziosk will allow customers to do on the device.
  • Beyond payments, Ziosk offers guests the ability to take a quick post-meal survey.
    • kburn039
       
      Allows the company to receive feedback to improve the device.
  • Tablets also feature games to play at the table — trivia is most popular
    • kburn039
       
      Gives parents a better experience as their children can play games.
  • Pricing for the new independent restaurant solution starts at $260 per month for 24 devices.
    • kburn039
       
      The price.
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How has Today's Technology Changed the Event Planning Industry?Premier Meeting Services - 2 views

  • New and emerging technology has changed the way we share information, the way we court clients and the way event planning works. From the ability to interact directly with prospects via social media and to build buzz about an event weeks before it actually happens to live streams and geofiltering that allows guests to instantly share their experience with their own circle of friends, emerging technology has had a huge impact on the way events are planned and the way events work.
  • acebook to Twitter, LinkedIn and Pinterest has broadened the reach of event marketing.
  • For events, social media offers multiple opportunities for engagement, from developing interest before an event to live streaming and updating during to sharing images, stories and updates afterwards.
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  • Creating and using a hashtag in the weeks leading up to your event can help build buzz and ensure that everyone knows what’s coming next.
  • nteractive game technology and achievement based activities can boost event engagement and ensure that your visitors stay involved and share their experience, live.
  • Even those who can’t attend can follow along and participate over the course of your event, thanks to live streaming.
  • increase safety
  • easier than ever to advertise your event to locals and interact with anyone visiting the area with a Snapchat Geofilter; anyone within your defined boundaries can interact with your Geofilter and talk about your event.
  • A mobile app designed specifically for events can integrate with your attendance list, help you identify VIPs and even let you know how many of your expected attendees have arrived.
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    This article explores how today's technology has changed/is changing the event planning industry. Modern technology has changed the way we share information with one another. This article covers: social media marketing, hashtags, live streaming, improved security, geofilters and online check in. Social media sites like Facebook, Twitter, LinkedIn and Pinterest have expanded the reach of marketing. Event planning professionals are now able to promote their event to a vast group of people. They can even set specific targeting parameters to reach the right audience. Social media also levels the playing field for even small businesses. Hashtags are a new way of identifying topics and they can be used to expose your event to large numbers of people. Creating a hashtag for an event can help create buzz and promote your event. Live streaming is a relatively new feature within social media sites like Facebook and Instagram. It allows users to share where they are and what they are seeing to their follower base. This is a great feature for event planning professionals because it allows more people to be apart of the event. Geofiters is a photo filter within Snap Chat. Geofilters are location based and only users near that location are able to view it. They are great features to have before, and during an event as they can help advertise your event to locals and interact with people visiting the area. Last but not least the advancement in technology has lead to online check-in via apps. A mobile app designed specifically for events can integrate with your guest list within a digital application. This can help identify VIPs and help provide logistics stats such as current headcount of attendees.
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