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Sabre Corporation has teamed up with BYHOURS, the leading international platform for hotel microstays, in order to provide Sabre's agency community the ability to sell rooms by the hour through BYHOURS' Sabre Red App. Travel agents using Sabre's GDS will now have access to BYHOURS' content in order to meet the new demand for microstays from buyers who want more options with regards to their stays. This agreement comes as the hospitality and hotel needs have shifted due to COVID-19 conditions that include needing to work and meet remotely and has increased interest in leisure staycations and stopover travel. Customers have the ability to select check-in time, length of stay and pay the time they use the rooms. BYHOURS is headquartered in Barcelona and has a second office in Mexico City which serves as the hub for Latin America and the U.S. The agreement with Sabre reinforces their objective to open up the North American market.

The article is more of a study that was conducted to determine where there may be a gap between the understandings of security for the managers of a hotel and the actual guests. For example, guests believed that the physical appearances of the hotel of where they stayed determined whether the hotel was an actually safe place to stay and managers are more capable of understanding the things needed behind the scenes that guests do not normally see that truly determines whether their hotel establishment is safe or not.

(Part 1 of 2) This eInsights article reminds us how important exceeding guest expectations can be in making a guest's stay memorable. Both hospitality and ecommerce need to be able to deliver exceptional guests service, and we are in a society now where that is very much possible. The article goes into detail about how automated service can improve a guest's experience. It suggests that AI play more of an active role in the industry, as AI has created things such as chatbots that can resolve problems and provide efficient service. eInsights continued the discussion by expressing that, "Content is the lifeblood of ecommerce businesses." Content is something that, if utilized properly, can strengthen customer-brand relationships. Tools such as blogs or hotel websites can be used to communicate unique information to guests and then guests can use the tools to create their entire trip seamlessly. It is much better for hotels to keep their websites and navigation channels simple. Guests expects a quick experience and "a streamlined checkout with a simple, linear process and as few choices as possible." Guests are already overwhelmed with the hustle and bustle of their daily lives, so they do not want vacation planning to be complicated as well.

(Part 2 of 2) The final point that the articled discussed was about the importance of social media and how it can make for an even better guest stay. We are in a world where we can learn all about a guest's needs or preferences and can communicate with them before they ever step through the lobby doors. Being in the hospitality industry, we get to take this one step further and actually have the human element as part of the scenario as well. Online social interactions are "a valuable touchpoint between you and your customers, one that delivers a breadth of benefits for customer experience." When we utilize these properly, we can make an enhanced, enjoyable guest experience. Ecommerce and the hospitality industry work hand-in-hand to create a unique, memorable guest experience each and every stay.

Hotels have always looked for ways to improve guest satisfaction to stay competitive. And since travelers are becoming increasingly tech savvy it makes sense that those hotels would look for ways to meet the "wants" of today's travelers. But it's not just about providing new services, it is also about improving existing services that are difficult to provide at consistent levels. For example, there are so many things included in the check-in experience that must be done right in order for a guest to be satisfied with the process, e.g. the agents appearance, demeanor and professionalism, their level of competency, the wait time, etc. So much effort is made to find, hire and properly train these first contact employees and even then hotels often fall short of guest expectations. Technology solutions would eliminate the need for these tasks and bring a level of consistency to this and other activities related to staying at a hotel. But can tech completely replace human interaction? I believe it can and will in some hotels that will be designed for those guests that want that kind of experience. As a business traveler, I'm happy when I can bypass the front desk check-in lines and register myself using my phone and also use my phone as my room key. It's exciting to see the innovative spin being placed on routine hotel related activities, but the industry is likely a generation away from unmanned hotels being an accepted norm.

This article discusses how it is imperative that the hospitality industry avoids the "wait and see" approach to stay relevant. It is believed that guests are now looking for that more modern experience when staying at hotels and endure the thought of having access to anything and everything necessary at the tip of their fingers - house keepings, check-in, check-out, etc. It is said that if the hospitality industry does not keep up with the evolving technology is it set for a negative impact on business.

This crisis will not just end and the industry needs to stay on top of this situation by making new standards. In the article it explains how you can use your systems to communicate with guests the cleanliness procedures of your establishment. You can use your CRM's or service optimizers to communicate thoughtful in- room offerings for a safe and meaningful hands-off experience. 

This article is about Hostelworld, which is the global hostel-focused online booking platform and its $3 million investment in a company called Tipi Pty LTD. Tipi provides technology solutions exclusively to the hostel market, enabling guests to check-in and download their keys prior to arrival. Hostelworld is a go-to platform for hostel travellers and have a key focus on investing in the best technology for the hostel market. In my opinion, this article brings out two key points about a couple topics that have been brought out and one that is to come. One being the video about technology revolution and staying ahead of the curve. The other being Proximity Marketing, which is a future topic. By Hostelworld investing in Tipi, it positions them as a market leader in the hostel sector. This will generate a huge revenue growth in the company. In regards to Proximity Marketing, giving customers access to their brand centered platform during their stay, it will increase ancillary revenue and improve guest satisfaction scores.

The article summarized several reasons and examples of a management system, what kind of benefits should include, and how it can help the owner. The technology is growing fast if we can think out of the box to understand how to use it. The software can be the best helper.

This article shares results from an environmental sustainability study of 100 US resorts and a separate survey of 120,000 hotel guests. It discusses a variety of sustainability initiatives such as water and energy conservation, recycling and waste reduction, LEED construction, and guest engagement. While guest engagement was significant, indicating 75% of guests surveyed actually participated in sustainability initiatives during their stay, the effect on guest satisfaction is modest at best. At best, only 0.6% of guests selected specific properties based on environmental sustainability. Guest participation in sustainability efforts were highest at extended stay locations, followed by luxury and upscale properties, with economy properties placing last. The most effective and commonly used aspect of sustainability efforts was towel and linen reuse, showing up in 91% of the survey responses. Overall, while the traditional drivers of guest satisfaction remain consistent across brands and property types (room, facilities, food and beverage quality), sustainability programs do not lower guest satisfaction, but are increasingly becoming a standard expectation of both guests and employees, and have significant cost-savings potential when implemented and managed effectively.

Hotels collect large amounts of data from guests staying at their hotel directly and through third parties. As hotels continue to invest into technology to improve their guests' experience technology can also lead to more breaches. When guests use their smartphone to customize their stay by ordering room service, planning activities or purchasing upgrades it increases the chances of a breach and allows the hotel to collect more data. Multiple systems that a hotel uses can also create potential risks. Hotels need to take control, prepare for the inevitable, respond to breaches and create a culture of security.

The article lists the varies new technology that are becoming more and more of the norm in modern hotels. The first and most important is WIFI. Ten years ago every hotel you went would make you pay for WIFI nowadays guests look for hotels that offer free wifi. Conference facilities are a big thing in larger hotels but they need to be digital. Everyone has a mobile device so making as much as possible available on a guests mobile phone will go a long way. Entertain and clod services are all new technologies being used in hotels as well. Of course social media is a huge part of our day to day world.

This article talks about how technology is affecting the hospitality industry. There have been several small technological advances in the industry. Recently, advances have been skyrocketing, especially in the hotel sector. Hotels have been updating their technology year after year striving to stay relevant. Businesses are looking for Digital conference facilities for their conferences/meetings. Where skype and zoom calls can be conducted in a business fashion. There are also hotels that are looking to put in finger scanning devices for room access and infrared scanners for staff members to monitor room activity. This article has several other fantastic advances in technology that could be used in the hospitality industry as a whole.

Technology evolves everyday it keeps getting better and making lives even easier. Guests are attracted to hotels who have the latest technology. This week I saw in social media a friend of mine is currently in Las Vegas and her room had an Echo Dot and she was asking Alexa to turn off the lights and close the shades. That got my attention and is proving the point on how the Hospitality industry has to be at the very top of the latest technology trends.

This article is about the 11 upcoming innovations for this new year. Some of the innovations are already being used, like Service Automation, Facial Recognition Technology, Alexa voices, etc. But, this article explains how "There is no doubt that cutting-edge hotel technology is here to stay". A really cool innovation that caught my attention is robots. In Japan, there are hotels already fully staffed by mechanical marvels. As stated in the article "they will be used to supplicate human interaction as opposed to replace it altogether".

Some of the trends that are happening now in the hotel industry. The rate of change in technology is generally accelerating, which is worth noting. So things that change this year, could become obsolete in just a few years. Staying on top of these changes will be mission critical for those in the industry.

This article takes a deep dive into the emerging tech trends in 2021. They briefly touched on how SaaS is slowly taking over the traditional PMS and how venture capitalist can't get enough of these programs. Another honorable mention in this article is the explosion of guest room tech such as streaming services, voice activation, and guest room tablets. OTAs that have traditionally been top dogs when it came to hotel bookings are slowly declining and big data is becoming super insightful to hoteliers. This article touches on so many avenues of tech and it's definitely a must read!

Conscientious travelers want to stay in conscientious hotels. The hotel industry has developed the "GreenLeaders Program" to recognize hotels and B&B's that engage in environmentally friendly practices. The top reasons why the hospitality industry is going green: (1) long-term monetary savings, (2) meeting the needs of eco-conscious travelers, and (3) conforming to new environmental regulations.

Technology is growing every day and staying up to date with what customer needs and wants are, are very important to being a successful business. This articles main focus is about the growth of technology in the hotel industry and how hotels are adjusting to new and upcoming technology. Customers expect certain tehcnologies now when staying in a hotel such as high speed wifi or electric key swipes now. Also new Developments such as social media. Businesses have started using mobile apps such as twitter or Facebook to learn about the needs and wants of their customers before they have even walked through the door.

As the world comes back from the pandemic, hotels are looking for other experiences to entice guests to stay with them, and providing it through new avenues of technology. Hotel flags are working with groups such as Amadeus for a new experience with their reservation system while exploring other avenues for a competitive advantage.

Cloud computing has come a long way. The hospitality industry is quickly incorporating cloud computing services for guest satisfaction and productivity of employees. The article shares several real life examples where cloud computing were beneficial.

Cloud computing is the future whether businesses want it to be or not. With the growth of technology, we need to embrace one tool that is become very developed, cloud computing. It gives more efficiency to businesses who need to know more about their clientele and also can provide information and data that humans could never do. It gives a more personalized experience to each guest while organizing data much faster than on a excel sheet that stuff have to manually update. It improves experience and reduced cost for business as well. It allows information to be reached anywhere and business can be taken home or traveled with. It brings a new level of security to businesses and customers and allows more flexibility in service in the hospitality industry.

Cloud computing transforms hospitality by a offering seamless experience to customers while reducing obstacles to service from the staff side. It also offers individualized, quick solutions in an industry that is highly competitive.

As technology advances and people start to change how they travel, the hotel industry must not shy away from these changes. This article talks about consumer trends that hotels should be implementing onto their properties. Guests are beginning to find places that will allow them to relax but focus on their work. They also want to be assisted immediately, whether from a human being or a kiosk. They want to stay someplace they can brag about to others, which helps your company. They want to do business with a company that are honest with them about any policies or fees included with their stay. Lastly, guests are accepting the change of having things on a digital scale.

This article mainly describes the current main trends of artificial intelligence in revenue management, guest experience, and daily operations. AI's concierge service, chat robot translator, ultra-dynamic pricing, forecasting utility, team booking software review data collection, intelligent function charts, and intelligent recruitment are the main manifestations of future technological development. Through these artificial intelligence, the hotel can simplify some service procedures, provide more personalized and improve the guest's staying experience. But at the same time, we must also realize that intelligent technology cannot completely replace employees.

"AI is already changing the guest experience across the travel lifecycle, including the on-property experience."