How Hotels can use Beacons to Improve Experiences | Beaconstac - 0 views
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For an application, location is one of the most powerful triggers of action
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technologies available have suffered from three significant limitations: accuracy, granularity and power consumption.This is where beacons come into picture
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ibeacon, one of the most ‘disruptive’ technologies of 2014, is already making waves across various industry verticals for all the revenue opportunities and enhanced customer experience it offers businesses
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This article serves to showcase how beacons can serve as effective tools for hotels. The beacons deploy micro-location capabilities that allow for targeted personalized messaging. Utilizing Bluetooth Low Energy and a property's geo-fencing, beacons can transform the check-in and out processes, room and indoor navigation, keyless room entry and in-room controls, room service, loyalty offers, upgrades and analytics. The beacon technology can also used with staff to maximize productivity and evaluate where resources are able to be saved.