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Contents contributed and discussions participated by jasdhami95

jasdhami95

CWT M&E makes small meetings easy with new global direct booking platform - 0 views

  • CWT easy meetings, a direct-booking platform for small meetings. The platform gives meeting organizers access to over 250,000 meeting rooms in hotels
  • unique venues & event spaces in more than 90 countries.
  • enables meeting planners to source and book venues,
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  • most organizations still don't have any standardized processes or solutions to manage small meetings, the way they do for large events or transient business travel."
  • many of our clients spent up to 70% of their meetings and events budget on small meetings
  • aking the search and booking process simple and efficient for meeting organizers
  • The standard version of the platform, which is ideal for one-off meetings, is free for any meeting organizer to use and allows planners to easily search, compare and instantly book meetings.
  • Preferred venues and partners can be highlighted within the tool and made to appear at the top of the search results.
  • a customizable option for large companies looking to automate their meeting booking processes
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    CWT M&E has created a new website platform to help hotels and other venues streamline the process of booking meetings and small venue events. This is a helpful tool for meeting planners who are able to access over 250,000 meeting rooms easily and be able to book and modify any meeting room reservations directly through this website, instead of going through a variety of different channels in the past. The reason why this website was developed goes to show the first kind of solution for small meeting bookings which represented over 70% of client's budget before the pandemic. My take on this is that once pandemic restrictions are lifted, there is going to be a huge surge in demand for these meeting spaces so it will be crucial for hotel properties to be able to list their availability on this website which would be reducing any additional costs that go into booking meetings.
jasdhami95

How Hotels Can Use Proximity Marketing - Hotspot RevenueHotspot Revenue - 1 views

  • When hotel guests access the internet, Hotspot Revenue grabs their attention with thank you messages, upsell messages, promotional messages, loyalty reward offers or social media messages.
  • Hotspot Revenue’s smartphone heat maps provide real time analytics on your guests’ walking paths and dwell times
  • The tools include Beacons, Near Field Communications, WiFi, Geo-Locational Targeting and others.
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    A new method on how to gather consumer data in hotels or long-term traveling sites in order to capitalize on the amount of consumer spending. There are new loyalty reward offers that are being displayed to those consumers with "specials" and discounts, so that the hotel and store can benefit together off a collaborative marketing effort. This reminds me of the way Uber is able to use VISA in the offers portion to give cash back in Uber credits if its customers were to spend money with the same credit card that is linked to the account. The best of both worlds.
jasdhami95

New Study Reveals Technology Investment Priorities for Hotels - 0 views

  • with nearly half of the small independent hotels surveyed i
  • chain hotels place significant investments in technology
  • nvest in how best to serve all our partners
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  • prioritize with easy to use filters.
  • the simplified view streamlines information
  • new page reduces the number of links
  • managing rooms and rates easier with modified calendar navigation
  • view inventory and availability and make real time updates to reduce errors
  • he page brings the top five countries with the greatest booking opportunity
  • This personalised experience that enable suppliers to identify certain time-sensitive tasks they should take to accelerate booking potential on Expedia Group's marketplace.
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    My opinion on this article surrounds my personal experience in the way I have been able to experience third party extranet portals and because of these enhancements that Expedia has developed for hotel partners, I have seen a tremendous amount of return on investment that goes into technology development. Many consumers have been influenced by these third party sites because they offer a type of experience that is different from traditional booking methods and often times consumers are able to snag cheaper rates than they would with booking hotel direct. I would like to see how this trend goes on in future years because I have seen more third party bookings in recent months and it should follow that trend for years to come.
jasdhami95

OPERA Cloud Foundation - Cloud PMS for Economy/Limited Service Hotels - 0 views

  • Oracle Hospitality has debuted a simplified offering: OPERA Cloud Services Foundation.
  • ideal option for limited-service or economy hotels that need just essential property management functionality.
  • 30 functions covering key aspects of hotel operations, such as guest profiles and room management.
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  • also accommodates evolving business scenarios.
  • ou can add more sophisticated capabilities with ease.
  • take advantage of core OPERA Cloud functionality,
  • postpone purchasing additional capabilities
  • ull access to the Oracle Hospitality Integration Platform (OHIP),
  • hoteliers the opportunity to update, broaden and accelerate innovation initiatives.
  • Foundation can readily integrate with enterprise applications, point solutions, or new infrastructure devices, allowing your hotel to evolve and remain at the forefront of innovation.
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    My opinion on this article is that it would be beneficial for franchise hotels that are opening during this time to be able to go with a cloud based PMS system from Oracle because it allows owners to see what type of functions are going to be needed as the hotel generates more revenue. It would be interesting to see the difference in cost because Oracle usually has a $5,500 yearly fee for their PMS system that has been in place at thousands of hotel properties today and if franchise standards allow this cloud system, it could be a good idea to cut down on that cost initially and then upgrading as time goes on.
jasdhami95

5 Tips to Activate Your Ecommerce - 1 views

  • Keep Communicating With Your Guests
  • consistent social media updates
  • establish a connection
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  • clearly outline what your property is doing to ensure their safety,
  • Utilize your social media networks to inspire travelers as travel begins to resume
  • re-birth of the road trip and similar drive market demand.
  • keyword rankings have not dropped in kind,
  • Planning for that pent-up travel demand, however, will require a data-first approach.
  • Property's can also run promotions and specials
  • creating your target audiences to deliver relevant messaging
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    My opinion on this article is that E-commerce has been a huge hit as of lately and it is time for this type of trend to follow in the hospitality world. There is a huge shift from walk-in business to online bookings and the best way to show guests the improvements to the property would be through email and social media presence. This would give properties a competitive advantage when it comes to OTA bookings.
jasdhami95

How the Cloud is Shaking up the PMS Landscape: New Skift Research - Skift - 2 views

  • Integrations to the PMS is one area that has seen anything from despair to anger among hoteliers and integration partners.
  • need information that is stored in the PMS, requiring to connect (i.e. integrate) with the PMS for access.
  • although the majority of hotels are using Windows-based OPERA v5, which requires an on-premise database.
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  • the PMS vendor sends out an engineer and/or representative to visit the hotel to install the software and train the staff.
  • between $10,750 and $14,750 for a PMS software license and training,
  • Cloud property management systems are generally sold using the software as a service (SaaS) model,
  • hosts the data and software in the cloud, and there is no need for physical hardware at the property.
  • Hybrid models continue to exist where hoteliers can have some aspects of their software and data storage on-premise, with others in the cloud.
  • Apaleo stands out for its focus on third-party integrations over building proprietary features.
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    My opinions on this article are based on my own experience with PMS systems, specifically Oracle Opera. It has been a terrible experience over the years trying to solve any type of issue with Opera and the support is existent but very limited, which makes it difficult for an average front desk agent to even understand what is going on. With Cloud-Based PMS systems, it would definitely need to be crucial to develop excellent customer service that will actually help with things go wrong with the PMS system.
jasdhami95

British Airways taps fintech startup Banked for new loyalty offering | PhocusWire - 1 views

  • British Airways Executive Club members who make an online purchase with a Banked merchant can collect Avios, the rewards currency of BA Executive Club
  • far more accessible and fair loyalty system”
  • Merchants, meanwhile, can offer Avios to customers without having to accept credit cards with high processing fees
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  • Merchants that integrate the Banked and Avios checkout option stand to gain increased customer loyalty, conversion rates and a higher average order value.
  • With 78% of consumers making purchasing decisions based on loyalty points, being able to offer Avios through the Banked network will help our merchants increase conversion rates and improve customer loyalty
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    Fintech startup company, Banked, has partnered with British Airways to provide a new and effective form of payment for their airline loyalty members to pay for online purchases using BA Avios. BA Executive Club members can now use their bank account via Banked and merchants will be able to offer the Avios option at a fraction of the cost of credit card processing fees. (2-4% vs 0.1%) This new partnership will lead to increased customer loyalty, conversion rates along with higher average order value. Banked is currently integrated with may of the largest banks in the United Kingdom, including Barclays and HSBC. Banked CEO stated that 78% of consumers in the UK are making purchasing decisions based on loyalty points, which will extremely increase customer loyalty from the British Airways Executive Club members. In my opinion, this is an excellent way for loyalty club members, especially airline and hotel rewards members, to be able to utilize their points or miles that have been of no use due to the pandemic. This has already been integrated in the United States through Chase, American Express, and Citibank where rewards points can be used for purchases online and even on Amazon. This was the correct step for BA because they will be able to retain loyal customers until travel restrictions are lightened.
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