Paramount Hospitality Management Announces Text Messaging For Hotel Guets - 0 views
-
In the hospitality industry several hotel brands have recently moved towards mobile messaging to enable guests to communicate needs during their stay.
-
Our focus will be on engaging the customer with personalized promotions, informing them of on property activities, driving awareness of services and increasing incremental revenue for the properties,” said Marco Manzie, PHM President.
-
The company is especially interested in the “last mile” —the time between the days before a guest arrives at a property through the guest’s departure date.
-
This article describes how Paramount Hospitality Management will utilize text messaging into their Property Management System (PMS). This new feature is intended to aid the hotel in informing the customers about property activities beyond just when their rooms are ready. It is projected that this new ability will lead to increased revenues and greater customer satisfaction.