Skip to main content

Home/ Hospitality Technology/ Group items tagged optimized

Rss Feed Group items tagged

Shuqiong Huang

Hotel eMarketing, the Industry's Leading Digital Marketing Company, Launches New Set of... - 0 views

  •  
    This article is introduced a new set of services designed specifically for hotel management companies. The services are developed to generate targeted traffic to individual hotel websites and to track and retain visitor information. Hotel eMarketing's new services include individual property websites designed to client specifications and optimized to rank well in the top search engines. Services also include search engine promotion and marketing for each template (includes registrations, and targeted pay-per-click advertising), tracking and reporting, and e-mail procurement. Then it explains the new services in details. To ensure that hotel management companies capture as much on-line business as possible, hotel eMarketing is offering a one-stop, digital marketing solution that maximizes opportunities for each individual hotel. The company's solution features professionally designed websites built with templates that allow the hotel management company to manage and update information easily. The goal is designing optimized to ensure maximum exposure.
Hui Chen

Hotel Internet Marketing by Vizergy - 0 views

  • Cornell Hospitality Research reports more than 80% of travelers do at least one travel related search when planning. But the most beautiful hotel website design is essentially useless if it cannot be found.  Professional, recurring SEO is a key component of hotel Internet marketing and allows you to rank prominently on Google and Bing.
  • Pay-per-click (PPC) advertising
  • display remarketing
  • ...3 more annotations...
  • Establish strong relationships with your past and future guests, build loyalty and offer specials with do-it-yourself or full-service email marketing. HTML designs match your brand and link to social media, while the content engages recipients.
  • Be found across the Web's largest local search network.
  • A strong social media presence is vital to your property and should be integrated into your overall hotel Internet marketing. Travel shoppers connect with one another, but also connect with properties via social media.  Properly setting up and managing Facebook, Twitter, YouTube, etc. is key.
  •  
    Hotel internet marketing leader, Vizergy introduces us 6 methods of emarketing for hospitality industry. They are: SEO (search engine optimization); PPC (pay-per-click advertising); Display Remarketing; Email Marketing; Local; Social.
Rui Zhu

Online marketing solutions, Digital Marketing, online booking engines, social media mar... - 0 views

  • With all clients a comprehensive E-marketing workshop is held to understand the client’s business, marketing strategy and business objectives. Once we have a thorough knowledge of our client we provide a comprehensive E-marketing strategy with concept, strategy and design. At this stage please refer below to some ideas on how E-marketing could positively impact your business.
  •  
    Digital marketing is a term that has been around for quite awhile but hasn't been very well defined, encompassing things like banner advertising, search engine optimization (SEO) and pay per click. Because it is digital, a reporting engine can be layered within a campaign allowing the organization see in real-time how that campaign is performing, such as what is being viewed, how often, how long, as well as other actions such as responses rates and purchases made.
Kai Zhang

GrandStay Hospitality Selects ZDirect for eMarketing and eCRM | News | Hospitality Maga... - 0 views

  •  
    This article introdeced that GrandStay Hotels selected ZDirect for its eMarketing. This toolwill enable each property to send eletronic guest comfirmations, pre-arrival email promotions, psot-stay satisfaction surveys. It also can help to establish twp-way communication between the hotel and guests. GrandStay will use ZDirect to manage custom databases, optimize dilivery rates, create w-questionaires, analyze ststistical reports, and use purchasing habits and shopping preferences to attract the best customers, and so on.
Sarah Black

Mobile Technologies and the Hospitality Industry: Creating a Mobile Strategy, by Michae... - 0 views

  •  
    Author Michael Kasavana's article discusses the advancement and prevalence of mobile technology applications with regard to the hospitality industry.  According to him, "the common goals of mobile technology implementation are acceleration of guest traffic, heightened interactivity, promotion and sales of goods and services, and gathering of feedback relative to the guest's experience". Mobile and proximity marketing techniques are gaining in popularity and in some cases (Buffalo Wild Wings) are a large factor in the company's success. Their mobile marketing campaign was deemed a huge success due to large numbers of repeat customers, improved attendance at special events, and higher sales revenue. Mobile marketing has proven extremely influential in attracting new customers and creating brand loyalty. This marketing method can really make the difference in one company having a competitive advantage over another. Kasavana also advises restaurant and hotel owners to follow some best management practices guidelines. These include: "creation of a mobile-optimized website with simple navigation tools; apply user-friendly, intuitive, and logical lead-through processes; sponsor video (YouTube), social (Facebook), and mobile (LBS) content; employ opt-in marketing campaigns that encourage customer engagement; provide instant rewards, discounts, and incentives to qualified clientele". Mobile technology applications are definitely the wave of the future in the hospitality industry and "getting in on the ground floor" is an excellent opportunity for business growth.
Michelle Munne

NoWait Helps Restaurants Master the Wait in Augusta - 0 views

  • Home News Center Blog Login Create Account United States United Kingdom France China Front Page Arts Business Education Environment Government Industry Lifestyle Sports Tech OtherAutomotiveComputerEventsHealthHome and Family Legal / LawMediaMiscellaneousOpinion / EditorialPodcasting ScienceSociety Friday, March 22, 2013 RSS E-mail Newsletters Put PRWeb on your site NoWait Helps Restaurants Master the Wait in Augusta Mobile waitlist technology to replace outdated restaurant pagers and grease-pen wait list systems to manage massive crowds; NoWait to donate to Augusta Warrior Project
  • The company, NoWait, is working with Augusta Mayor Deke Copenhaver to equip the city’s restaurants with an army of iPads outfitted with NoWait’s seating management technology.
  • Because NoWait’s system is phone-based, customers can move freely between local establishments while they wait. That is revenue we wouldn’t normally receive...revenue that means jobs.”
  • ...6 more annotations...
  • In no-reservation restaurants, NoWait’s cloud-based, mobile seating service streamlines operations and optimizes turnover thanks to its ease of use, speed, and overall simplicity.
  • Smartphone holders also may view their place in line via a link inserted in the instant confirmation text.
  • Once the table is ready, the diner receives a text to return to the restaurant to be seated without delay.
  • The training and product are very easy to use,
  • According to Ware Sykes, NoWait’s New York City-based CEO, the company is now seating more than a million diners a month, with plans to roll out significant enhancements to its system over the next 60 days.
  • About NoWait NoWait is a mobile seating management service that enables restaurant owners and managers to get a view of the queue and optimize turnover, while diners have the freedom to “Wait Where You Want” until their table is ready for seating.
  •  
    This article is about a company, NoWait, that is quickly expanding throughout the U.S. and Canada.  They provide technology in the form of software or apps on an iPad that helps busy restaurants to maximize table turnover and minimize wait times for guests.
marylauren1717

WebRezPro PMS Celebrates 10 Years as Leading Cloud-Based Hotel Property Management Syst... - 0 views

  • This year marks Cloud-based hotel PMS WebRezPro’s 10th anniversary providing hoteliers and other accommodation providers with a sophisticated yet affordable property management system. A pioneering hotel PMS when it began, WebRezPro has progressed to become a leader in Cloud-based hospitality software.
  • “We’re very proud to celebrate this milestone,” said Frank Verhagen, President of WWT. “Ten years ago, Web-based hospitality software was just a fledgling concept, but we immediately saw the benefits that browser-based technology could bring to hoteliers. With WebRezPro, our clients could finally gain access to a sophisticated, full-featured hotel PMS without the exorbitant price tag of a traditional legacy system,” continued Verhagen.
  •  
    WebRezPro, "a powerful and cost-effective Cloud-based property management system designed to meet the front and back office needs of single independent hotel groups and chains," is celebrating their 10th anniversary of providing their clients with property management systems. It is now known as one of the hospitality industry's leading Cloud-based property management systems. To celebrate, WebRezPro will be launched an improved user interface this year. It will focus on increasing mobile-optimized functions for smartphones. 
olaya5

InterContinental Hotel Riyadh Shifts to Sky Bayan Human Resources Management System to ... - 0 views

  • InterContinental Hotel Riyadh was looking for a solution that meets their Human Resources, time keeping, and payroll advanced requirements
  • The HR Department at the hotel needed a paperless online workflow working environment with employee self-service private operations based on online vacation balances that are being updated at all times with retroactive increase calculations that would be handled automatically by a professional Human Resources Management System
  • InterContinental Hotel Riyadh was looking for a software vendor that provides continuous technical support and ongoing customer-focused development for their ever-emerging software needs and requirements.
  • ...5 more annotations...
  • Automatic alerts in Bayan have been activated at InterContinental Hotel Riyadh to help the HR Management to be more proactive and swift in carrying out HR tasks ahead of their due time.
  • Sky Software was open to all of InterContinental Hotel Riyadh's development requirements
  • a result, more than 60 major change requests were developed, tested, and released to be included in Bayan. Those special development changes included 30 major change requests that are specific to the local and regional HR regulations and legal needs of the hospitality sector.
  • Training history is now maintained by Bayan Training Management System
  • During the project's implementation period, InterContinental Hotel Riyadh was able to successfully close the first two payroll months using Bayan with high satisfaction levels
  •  
    This article is about the InterContinental Hotel needs for a Human Resources management system that allows them to optimize the human resources department operations. A system that allows managing reports and analysis of employees information, payrolls, resume, calculations, and other. The hotel chain InterContinental looked for software vendors that provide their needs and Sky Bayan was the software they tried and ended up working with successful results.
Grant Beck

10 E-Commerce Predictions For 2013 - Forbes - 0 views

  • Consumers
  • Consumers
  • people are spending, and continuing to spend, more and more online.
  • ...10 more annotations...
  • brick-and-mortar retailers scramble to keep pace with a digitally driven world.
  • consumers are demanding optimized and personalized sites
  • Companies that don’t test won’t get anywhere near providing the best online experiences for their audience.
  • B-to-B sites
  • expect to see more of the general information they share online used by companies.
  • a completely seamless e-commerce experience no matter where they are—at their desktops, on their smartphones and tablets, or on social pages and sites—is a must-have.
  • brands getting a handle on big data to deliver to customers more targeted offers across all channels in real time.
  • brands using social data to personalize experiences on their websites, as well as applying testing and personalization to their own Facebook pages.
  • Because consumers are climbing on board with personalization, they should expect
  • are likely to use testing and personalization to create well-optimized and targeted sites based on user behaviors.
  •  
    This brief article is taken from Forbes and in it Paul Dunay offers 10 Predictions (or expectations in some cases) for the year in e-commerce. It has been seen that e-commerce has grown year to year, specifically on Cyber Monday which shows people are spending more online. The predictions range from consumer expectations to the use of personal data collected by companies. In my opinion the predictions are very straight forward and almost assumed in today's technological world in regards to customer expectations. The prediction of companies using data they have collected to help improve their e-commerce experience is very intriguing however, and suprising that this is not common practice already. It will be very interesting to see if & how these predicitions develop, especially with social media and the use of personal data. Overall it's an interesting article and provokes some good thought on e-commerce.
Xueling Wang

Hotels Benefit from Remote Network Monitoring | Hotel Wifi Blog - 0 views

  •  
    Since few hotel chains can afford a professional staff to monitor the entire computer network and their guests have little tolerance for slow internet services, remote monitoring technology coming out to allow specialists to evaluate every network component and make changes. Reports are provided from the remote monitoring services at regular intervals. Changes made to the configuration and traffic routing will allow the hotel executives to see the many services that are required to run the network at optimal levels. Recommended upgrades can be conducted before the network performance degrades. 
Sasha Bravo

Resorts Drive Revenue with High-Touch Innovative PMS | News | Hospitality Magazine (HT) - 0 views

  • Maestro goes above and beyond PMS by delivering revenue generating tools and expert services that enable independent operators to maximize revenue, increase productivity and keep guests coming back
  • Maestro also empowers multi-property hotel groups with enterprise-wide system solutions that deliver true centralized management controls on a single database.
  • his enables closer property coordination, cross-property booking and upsell capabilities, and consistent guest recognition at all touch points for all properties.
  • ...4 more annotations...
  • Maestro's Web Connection suite increases profitability and reduces costly third-party dependency with direct bookings
  • he ResWave real-time, integrated booking engine enables guests and groups to book rooms, suites, activities, amenities, spa and dining online, from mobile devices, Facebook, landing pages, and email campaigns.
  • operators are turning to hosted systems to reduce staff, trim hardware investment, simplify PCI-compliant cardholder security, and ensure 24/7 access to property data.
  • Maestro delivers a robust, stable hosted solution that increases profitability and productivity. Managers and ownership teams may access the property’s system at anytime from anywhere to always connect with their operation.
  •  
    This article is about the Maestro Property Management Suite which allows properties to optimize their revenue by having access to centralized control and innovative capabilities. this system enables a property to lower costs; permitting guests to  have real-time direct booking for not only rooms but also, other services such as amenities, dining, and such. Maestro offers secure and accesible system which seems to be allowing companies, such as The Snow King Resort, to increase revenue and improve the services offered to guests and groups. 
jingyaoxie

property management system - 0 views

  • One of the most important features of a Property Management System is its ability to keep track of inventory
  • Having a Property Management System allows modern businesses to operate smoothly with a minimum of waste in man hours or inventory
  •  
    This paper describes the PMS definitions, characteristics and applications in many industries. For example, the real estate, the hospitality industry, government offices, manufacturing and many other agencies and industries. As for the hotel industry, it provides timely and effective information to the front desk clerck what are required of the guests in hotel room. Also, it helps hotel staff handling reservations, checking guests in and out, assigning rooms and managing room inventory, and handling accounting and billing. Based on my internship experience in Raddison Hotel of Tianjin, China, the PMS increase efficiency and maximize profits. This hotel use the Opera PMS, which connected with the Internet, the information provided are in time and accurate. What's more, it's easy for hotel employees to learn and use in daily work.
  •  
    Property management systems, also known as PMS, have been around for centuries but with the introduction of computers, they have been streamlined and optimized to save both time and money. These systems are used in many industries to increase efficiency and maximize profits. For computerised systems, some people also termed them as property management software. Property management systems, also known as PMS, have been around for centuries but with the introduction of computers, they have been streamlined and optimized to save both time and money. These systems are used in many industries to increase efficiency and maximize profits. People do use them for personal property but property management systems are also used in real estate, the hospitality industry, government offices, manufacturing and many other agencies and industries. Property Management Systems exists in many different terms, for example, hotel management system for the hotel industry; real estate management system for the real estate industry. For computerised systems, some people also termed them as property management software.
Nicole Dudley

Hotels are failing to invest in training for Property Management Systems (PMS) | By Hil... - 0 views

  • When a cluster analysis is conducted, the cluster which included hotels which offered training to their employees through a combination of internal and PMS supplier training AND those which have a substantial amount of budget allocated AND more days training had the highest average occupancy levels.
  • This research supports that the (previously reported) under-utilization of the PMS may be due to the lack of training and budget!
  • Most hotels (65%) stated that they had no budget for training on the PMS in 2011 and 32% of hotels offered no training at all to their employees on the PMS. 40% of the hotels surveyed provided up to 3 training days per year (Chart 2).
  •  
    This article discusses how many hotels are not utilizing the PMS to its full potential due to lack of training being provided. Ecole Hoteliere de Lausanne, a hospitality school in Switzerland, conducted a study to investigate the investment in training in the PMS and the relationship between training and business performance at property level. The survey was given to about 150 mid and up-scale hotels around the world. The fact that the PMS is so crucial for a hotel to maintain efficient and effective operations, I found the results of the research a little shocking. A majority of the hotels (65%) said that in 2011 they had no budget for training on the PMS and 32% did not offer training at all to their employees. The hotels in the sample showed higher occupancy levels when hotels have a higher budget for PMS training .The results also showed that there is still a lack of the optimal use of the PMS in hotels because there is not enough training for its use provided to the employees. This study is an ongoing research project and early indications show that effective management of the PMS training resources may result in increased revenues for the hotels.
Claire Conway

CohnReznick LLP Teams Up with BlackLine Systems to Help... -- LOS ANGELES and NEW YORK,... - 0 views

  • financial close software leader BlackLine Systems to bring industry-leading software and professional services to Fortune 1000 companies to help automate and optimize traditionally manual, spreadsheet-driven financial close processes.
  • BlackLine provides quick-to-implement, scalable and easy-to-use applications that automate the entire financial close process to help improve financial controls for companies of all sizes.
  •  
    Blackline has created Financial Close Suite , which is accounting software specialized for the hospitality industry. The software standardizes processes and templates throughout the organization, which takes away from the manual tasks. It makes it easier to process the large volume of transaction on a daily basis faster by streamlining the data.
ramomar4

Current Trends and Opportunities in Hotel Sustainability. - Friday, 10th February 2012 ... - 0 views

shared by ramomar4 on 27 Feb 17 - No Cached
  • Current thought in facility management, and specifically hospitality operations, is largely focused on optimizing operational efficiency (and the resultant cost savings) in primarily three areas: energy, water, and waste.
  • Cost savings. The realization of a bottom line financial return from implementation of sustainable business practices is arguably the strongest motivating factor to encourage private sector participation. Energy efficiency and conservation measures have been studied in depth over the past several decades, leading to assessments that the majority of building stock throughout the world is consuming more energy than necessary. There are also potentially significant opportunities for cost savings in the areas of water consumption and waste handling/recycling.  From a financial perspective, many of the cost reduction and efficiency strategies can be achieved with no-cost or low-cost measures focused on optimization of the performance of both equipment and personnel. Given the competitive nature of the lodging industry and the associated difficulty of increasing revenue, the potential for reduction of operating costs provides a compelling incentive for hoteliers to consider investment in environmental technologies, as well as more efficient operational procedures. 
  • Vetting and confirmation of technology. Within the past decade, a tremendous number of green technologies have been introduced into the marketplace.  With numerous vendors and differing technologies (including emerging forms of alternative energies), hospitality owners require vetting and confirmation of these technologies as being cost effective and contextually appropriate for hotel and lodging use.
  •  
    The current trend hotels executives and owners are adopting is green and sustainable practices. First, because of the marketing and positive public relations it brings to the image of the hotel and second, because of the energy and cost savings to the bottom line. The implementation of these practices with new technologies and software's designed to streamline processes and keep routine calendar of projects make easier for management to keep track and follow through.
Cecilia Lucas

Cvent Introduces Mobile-Friendly Online Registration and Event Websites - 0 views

  • Create
  • Create dynamic content for emails that can vary based on information known about
  • Social media upgrades: Promote sharing and increase the event's exposure by prompting users who have just completed the registration process to share the event with their social networks;
  • ...13 more annotations...
  • Cvent, the world's largest cloud-based provider of event management, venue selection and web survey solutions, today announced several advancements to its event management solution,
  • website and registration form
  • website and registration form
  • website and registration form
  • Mobile-friendly additions: Instantly create and design a mobile-optimized event website and registration form
  • Mobile-friendly additions:
  • Mobile-friendly additions:
  • Social media upgrades:
  • Social media upgrades:
  • Mobile-friendly additions:
  • Mobile-Friendly Enhancements Take the Lead in the Company’s Recent Product Upgrade; Joined by Deeper Social Media Integrations and eMarketing Advancements
  • Enhancements to Cvent's event management solution include:
  • mobile-optimized event
  •  
    Cvent the world's largest event management cloud based company introduces new mobile friendly technology that allows users to register via their cell phones which enhances social media integration by encouraging users to share their attendance and in turn increase the events exposure. Attendees can also search for nearby activities and restaurants with the geolocation feature.
Juan Franco

What is a Property Management System? - 0 views

  • A more sophisticated PMS will support multi-currency and multi-language features to meet the requirements of global operations. Rates and revenues should be dynamically converted from the local currency to any other currency. The appropriate language for guest correspondence should be automatically determined by the guest's profile language; and a country-specific address formats should be supported. The user interface should also change to the language of the user based on their sign on password.
  •  
    WebPMS Pros * Typically less cost involved with computer equipment compared to server based. * Full time IT department at the hotel may not be necessary. * Remote access is easy when owner, manager or reservationist is not at the property and they need access to the property management system from a different location. * Consistent Data backup is completed at the data centre.(You need to verify this with your vendor, see the Service Level Agreement provided by your vendor for more information.) * Software enhancements and upgrades are typically done regularly and easily. * Quick deployment. Cons * Does not work optimally without a good quality high speed Internet connection. * Data access is dependent on the Internet connection being available. * Not a good choice for areas that have unreliable internet connections. PMS/Server Based *Costs to setup and maintain are typically higher than web based systems *Backup is done at the property and may not be tested for integrity or may be forgotten. *Data is physically located at the hotel; data security may not be as high. *Software enhancements and upgrade need to be applied via modem, internet or CD and are done less frequently due to the slower procedure.
Melissa Krajewski

NORTHWIND Maestro Expands Professional Services to Achieve Greater Profits and Producti... - 3 views

  • NORTHWIND has expanded its Professional Services offering with the addition of Management Strategy Services to ensure hotel owners and managers are using the powerful capabilities of the Maestro hotel management system to maximize their operational efficiencies and productivity levels as well as reduce costs and drive revenue.
  •  
    I used Maestro in my first position in the hospitality industry as a front desk agent in a Boutique Hotel. We also used Micros for the POS system for the in-house restaurant but they were two separate entities at the time. I am happy to see the advancements that have been made to this now highly efficient system. After reading this article and doing some research on Maestro's website I feel Maestro outshines its competitors by providing excellent 'Diamond Plus' service to its clients. Compared to the Webrezpro system that I just analyzed for our Discussion assignment, Maestro provides several free tools and resources twenty-four hours a day, seven days a week. An impressively North American based Help Desk is available 24/7 to ensure smooth operations of the system and optimal staff training. In addition Maestro provides install, staff training, transition assistance, refresher training, online tutorials, webinars, productivity audits, upgrades, enhancements and much more. Maestro management strategies collaborates with Hotel Executives and staff to increase performance, deliver high quality guest services and increase profits. Their professional team also addresses issues such as under-utilization of the system and ways to get the most value for your investment. Since Maestro supports platform and database independence updates occur instantaneously. To help Hotels save time, increase efficiency and have higher levels of staff productivity Maestro is the chosen tool for the job. Maestro clearly puts their clients' needs first and is therefore trusted by several Hotels worldwide.
  •  
    Maestro appears to be a good product based on the article. I would say though that both this and webrezpro do have some similarities of operating on cloud computing. The key is that depending on cost and application a company may choose what works best for them.
ning sun

The New Google Venice Update - Is Your Hotel Website Optimized for Hyper-Local SEO? - B... - 0 views

  •  
    This new Google Venice Update enable customers to receive more relevant and precise hotel information than before when they searching. The information including the nearest hotel around them, price, up-coming events, restaurant hours and so on. While many hoteliers already have a geo-targeted SEO strategy targeting long-tail keywords addressing the location, nearby attractions, etc., it is important to cover all your other SEO bases to ensure the best results. Further, developing an APP applied on iPhone or iPad which will increase convenience for customers and improve productivity for lodging industry.
sophia edwards

ASUS Launches First Intel Thunderbolt Certified Motherboard | Hardware Secrets - 0 views

  •  
    The thunderbolt will have high-speed data connection technology that provides a maximum of 10 GBPS transfer rate. This will be the first thunderbolt motherboard to be certified by Intel. By having a motherboard as unique as this one, computers will be able to operate a higher speed, which can optimize work performance. This motherboard will also have six USB ports, 4 PCI Express slots and much more accessories. I believe having a Computer with this hardware can be beneficial to any company, especially when working with various projects and software. How do you feel this motherboard can impact a business on a day to day basis? below i have included the webpage for you to check out the articles on this motherboard.
« First ‹ Previous 41 - 60 of 321 Next › Last »
Showing 20 items per page