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Hanlu Hu

E-Commerce for the Hospitality Industry | The Moscow Times - 6 views

  • E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet."
  • Accelerating Internet usage worldwide The Internet is the lowest cost hotel-booking channel Most travelers research hotel reservations on the Internet Social media and online hotel reviews are an increasingly important decision factor The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines.
  • Adding real time search functionality to your site, capability to generate user reviews, launching contests helps to build fresh content and quality links
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  • Heavy graphics, animation and flash demos cause your site to perform slowly. Sites that are built keeping these guidelines in mind will deliver better user experiences, will perform better on search engines, and ultimately drive higher ROI.
  • As things stand now, mobile queries represent about 10% of all queries made on Google. People are using mobile devices to conduct searches, as well as share content, connect with friends and browse the web
  • Embracing social media. 93 percent of social media users expect companies to have a social presence. 85 percent of social media users want companies to interact with them on social sites. A well-planned social initiative can turn fans into brand evangelists.
  • The Internet has consolidated itself as a very powerful platform that has changed the way we communicate, and the way we do business.
  • The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, why is hotel e-commerce so important today?
  • We forget that the human brain can only consume limited information. It is important to take a holistic approach and prioritize information. Good web site architecture and organized content improves site usability and its efficiency when used with search engines.
    • yan xie
       
      It is true that we always forge how many information the human brain will take at once. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specifice products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider.
  • make sure your ad groups are made up of tightly knit keyword themes and that those keywords are reflected in your ad copy; ensure that your landing pages clearly reflect the offer promoted in the ad copy and includes clear calls to action and conversion factors.
    • yan xie
       
      As the point two mentioned, the customers cannot get so many information at once, and they also cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can.
  • Top e-commerce sites are continually testing new things. It's the only way to achieve continual improvement.
    • yan xie
       
      To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' expericence.
  • hospitality industry has always been among the first to capitalize on new technologies
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    The hospitality industry along with the resourcefulness of the Internet has allowed the Russian hospitality industry to benefit and grow with the technology of e-commerce. E-commerce is defined as "the buying and selling of products and service by businesses and consumers over the Internet". This technology is significant due to its beneficial factors of lowering costs, accessibility, decision-making, and media exposure. As well, the article provides for methods and advice regards effective strategies to utilize the Internet. Primarily, the speed of the website's functionality is essential, along with providing compatibility of browsers, thus, allowing for a better experience for users. The information in the website should be efficient, allowing for real time search whether using a mobile phone or a computer. It was informative to read the multiple functionality, that social media is playing in the hospitality industry regards the exposure and marketability. E-commerce has change the market of goods and services, from a tangible experience to digital experience, through the use of online shopping estimated at $228 Billion in 2010, a third derived from the purchase of travel and flight websites, thus, demonstrating the importance of the Internet in relation to consumerism.
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    This article talks about why hotel E-commerce is essential today and how to go about having E-commerce work for your business/hotel. The article says, "The internet has consolidated itself as a very powerful platform that has changed he way we communicate, and the way we do business." This is the reason why businesses need to utilize the internet. According to the article these are the reasons that hotel e-commerce is important today: the internet is being used worldwide, the internet is the lowest cost hotel-booking medium, the internet is used, by travelers, to research hotels and their reservations, the internet is the home of social media and hotel reviews and the internet is preferred 17:1 over television and 6:1 over newspapers and magazines for travel information. It would be at a hotel's detriment if they do not utilize the internet and e-commerce. It isn't enough to use e-commerce for business but there must be an upkeep. It is extremely beneficial to research or monitor how customers and potential consumers are seeking information and what attracts them to a site. According to the article, e-commerce strategies that would 'help get the best from the internet world' are: 1. Search-friendly website design 2. Improving Conversion and Usability 3. Paid Search 4. Real time Search 5. Mobile Device Market 6. Social Media 7. Testing
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    This article mentioned why the ecommerce important for the hospitality industry. And also there are more things they hospitality industry companies need to know. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specific products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider. As the point two mentioned, the customers cannot get so many information at once, and they cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can. It is true that we always forge how many information the human brain will take at once. To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' experience.
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    This article discusses about the application of e-commerce in hospitality industry. Internet has become a very powerful tool for customers when they are planing their travels. As the same time, it has become an important media for hotelierss to improve their businesses. Internet can provider a lot of online sources to customers when they make any dicisions. And how to make your web site become more competitive and attract more customers is the topic of this article. First of all, a good design for the web site is the most important thing for hotelierss. And the download speed is the basic factor. Quick download speed brings a good experience to users, and improves the ranking in organic search. Secondly, improving usability needs to be focused on by hotelierss. Large imformation may not be took in by users. You need to make your customers seethe most important information first. In other word, you need to prioritize your web site and make the imformation more understood. Paid search and real time search are also focused on by the author. Sometimes, paid search can make your hotel more compelling on the search engine. And some tips have been given in this articel to help the hotelierss to maximize conversions. Real time search is similar with paid search, and it needs compelling fresh content and quality incoming links on the web site. Maps, photo galleries, videos and press releases are creative ways to distrivute content on different channels. With more mobiles customers using, mobile represent about 10% of all queries make on Google. Hotels can exand the mobile market and improve the download speed of their site by avoid heavy graphics and flash, making their site is mobile compatible. Social media is in the same condition with mobile. Customers need more connections on social sites, so they want companies to interact with them through the social media. The last point is testing. Every new thing needs a lot of tests. It can provides changes and improvement for
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    The article discusses power of internet and how different it is from magazine and television ads. "In terms of time your travel websites are available for are accessible for a longer period of time, the flexibility that the content can be changed without asking someone,if you have a content management system." Also travel websites will help your business potentially reach a wider audience. Another big advantage of having a travel website is it's availability even when your business is closed or no one is available to answer your phone. Everyone knows that there are so many time zones, and the visitors can come from any part of the world. So having a travel websites gives your travel business visibility for all 365 days of year 24x7.
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    In hospitality industry, customers are constantly seeking new sources of information to help them make decisions before purchasing services. E-commerce in hospitality industry is about the online buying and selling services. And it's become such an important source for the company and customer. Hospitality businesses are all involved in the trend. Smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. This article listed several basic e-commerce strategies that will help hoteliers to get the best from the Internet world.
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    As new technological advances are being made, the hospitality industry has always been among the first to capitalize on new technologies. The term e-commerce has been defined as the buying and selling of products and services by businesses and consumers over the internet. Now that hotels are involved directly with e-commerce it becomes even more important today because of the accelerating internet usage worldwide,the internet is still the lowest cost channel for booking, many travelers make their travel decisions via the internet. Embracing social media, 93% of social media users expect companies to have a social presence and 85% of social media users want comoanies to interact with them on social sites. A well-planned social iniative can turn fans into brand evangelists. This article dealt mainly with a brief introduction of what e-commerce is in terms of its defining and what it means to the hospitality industry. With more and more people utilizing the internet each day, the potential to have a person book a hotel room greatly increases. Several search engines have advertisements relating to many hotel companies offering specials and customers will see these ads and book. With more technological advances bound to come into play, its only a matter of time before the practice of e-commerce is taken to another level.
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    Over the last decade the population of Internet users has increased rapidly. The hospitality industry has always been among the first to capitalize on new technologies. E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet." With hotel e-commerce, the landscape of the hospitality industry is forever changed. Online sales are an important part of the business. The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, reasons why is hotel e-commerce so important today may because the accelerating internet usage worldwide, the Internet is the lowest cost hotel-booking channel, and social media and online hotel reviews are an increasingly important decision factor.
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    E-commerce has become more and more important in our daily life, because many customers today prefer to use internet to help them make decisions. In hospitality industry, e-commerce also plays an important role, as internet is a very cheap and convenient booking channel and many people use the internet intensively. There are many e-commerce strategies for hoteliers, such as making friendly web site design, embracing social media, etc. As e-commerce has so many advantages, I think e-commerce is an opportunity for hoteliers to grasp. It is important for hoteliers to use different strategies to get the best from the internet world.
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        This article introduced the function of ecommerce and the ecommerce effect for the hospitality industry. The author listed some important reasons about why hotel ecommerce is so important:1)Accelerating Internet usage worldwide.2)The Internet is the lowest cost hotel-booking channel. 3) Most travelers research hotel reservations on the Internet. 4)Social media and online hotel reviews are an increasingly important decision factor. 5) The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines. This article also listed some basic e-commerce strategies that will help hoteliers to take advantage of ecommerce from the Internet world. 1) Search-friendly web site design.2) Improve conversion and usability 3) Paid search. 4) Real time search - natural ranking.5) Mobile.6) Embracing social media. 7) Test, test, test. Top e-commerce sites are continually testing new things.      In a summary, the author suggest smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. Moreover, hoteliers have to constantly learn and look for ways to harness the power of new developments and trends.
wei xie

Green: Do Guests Get It? | Old Magazine | Hospitality Magazine (HT) - 0 views

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    This article talks about a research on customers' attitude to green products in hotel.. The research brought out questions like do customers want green products in hotel, are they willing to pay for them, and is so, who are these consumers and what are their characteristics? After some study, the research harvest some interesting results. According to the study, more than half customers hold positive attitude with green promotions and hotel should have its individual green department. But there are limits with their support. First of all,guests appear to be in favor of greening activities that do not limit or affect their comfort level in the guest room. They would like the hotel provide efficient lighting, recycling, environment friendly products and so on. But they would not prefer options like towel reuse, adjusting room temperature when nobody is in and some other options which might affect customers' comfortable stay. And the other limitation is money, most customers put the price over green efforts of hotels, they seldom picked the green hotels if they are out of their price range. So through this article, we can see green concept is getting accepted by customers gradually, but it still has a long way to go.
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    Wei, I am glad that you chose this article because it was interesting for me to read about the guests' part in being green. We always here about what hotels and companies can do to be green, but we hardly ever hear about what consumers can do to contribute to the green movement. The results that the article shares are, for the most part, what I would expect them to be. Like you said, people are willing to play their part in helping our planet, but only as long as it doesn't affect their comfort levels or if they have to spend more. I feel that people should be willing to sacrifice more for the sake of our planet.
iancochran

Four Seasons Hotel Buenos Aires Enhances Guests' Experience with New Digital Newspaper ... - 0 views

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    BUENOS AIRES, Argentina , Sept. 11, 2014 /PRNewswire-iReach/ -- Guests staying at Four Season Hotel Buenos Aires have a new, complimentary digital amenity to keep them connected during their stay. The hotel now offers a digital, all-you-can-read newspaper and magazine service from PressReader, treating guests to more than 3,000 local, regional and international publications by using their laptops, tablets or smartphones.
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    Four Seasons Miami also just took another step in "going green" and now offers the press reader application to our guests. We don't buy hard copies of newspapers anymore to reduce the amount of paper being used to save the trees and rain forest. Guests don't have to pay any extra cost for this technology and have thousands of newspapers to choose from.
Ted Rood

NAVIS Interface To Resort Data Processing, Inc. Property Management Software Enables On... - 0 views

  • NAVIS, the leader in reservation sales systems for the North American lodging industry,
  • The interface will enable NAVIS clients using RDP software to accurately measure how much online revenue and how much offline (telephone) revenue were generated from their online marketing.
  • “NAVIS is the only company in the lodging industry capable of providing this level of online/offline revenue detail to hotels, resorts and vacation rental management companies
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  • where to spend their marketing dollars and where not to.”
  • espective clients will be able to see a complete picture of their online and offline revenue – extremely valuable information that will help them to be more successful.”
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    When working in a hotel, the majority of the reservations that come in are done through online booking but what about the reservations made over the phone? Are they still booked as a result of online marketing efforts?  This article from Virtual Strategy Magazine is discusses a brand new data interface developed by NAVIS, the leader in reservation sales systems in North America. NAVIS teamed up with RDP (Resort Data Processing) to create an interface that allows clients to measure how much online and offline revenue is generated from online marketing. Currently, NAVIS is the only company able to offer this service to its clients. The ability of NAVIS to provide this information gives clients the opportunity to decide on where exactly there marketing money needs to be spent and where it needs to be spent less. Having access to all of this new data and information regarding source of revenue will ultimately make a company more successful in the future. 
Jessica Schwec

7 technologies that are transforming the hospitality industry | Hospitality Magazine - 4 views

  • Despite the many changes that are being brought on by these technologies, the truth is that they are there to enhance, not to replace, the core offerings of a hospitality business.
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    The hospitality industry is experiencing a technological transformation. Current technology is improving and being put to better or new uses. According to this article in Hospitality Magazine, there are seven technologies that are taking the industry by storm. 1. Online Booking Systems I agree with the many industry insiders that now consider an online booking system essential. Penetrating the online marketplace is an absolutely mandatory part of the formula for success. However, opinions differ when it comes to how to accomplish this aspiration. As expressed in the article "Taking back control of the direct channel for hotels" posted on the class ScoopIt!, using online travel agents as a properties online booking system has easy setup and maintenance but lacks true customization and can put a sizable dent in profit margins, but building and utilizing a 100 percent customized system does not necessarily grant instant access to hundreds of travels sites on the web. Over all, I am of the opinion that online travel agents are still the best option-for now-because the pros out way the cons. 2. Electronic Point of Sale (EPOS) Primarily used for mobile or self-ordering, EPOS systems can replace waitresses' use of paper orders and remote/hidden POS systems. In my opinion, this streamlines the look of the restaurant floor and provides better and more instantaneous service. Panera Bread uses self-order tablets as some of their locations that allow customers who know what they want to order traditional menu items quickly and independently. Having used this system, I find it more of a novelty than a convenience because the system isn't exactly self-explanatory. Currently, the technology is much more enjoyable as an aid to waitresses where the restaurant can experience increased efficiency and a higher standard of service while guests can experience the "that's cool" factor without the frustration of having to navigate the service themselves.
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    3. Customer Relationship Management (CRM) CRM technology provides efficient electronic storage and management of contracts and customer information and many versions also feature cloud-based applications that provide easy access to frontline employees. Electronic storage and online back-up are not totally new ideas (i.e. the floppy disc) and despite the long way these technologies have come is, in my opinion, not enough to do away completely with paper back ups. Even with electronic files, my previous property kept basic papers for 1 year and more sensitive files for much longer. Basically, CRM technology is something we should utilize more, but I doubt many will do away with a paperback up system anytime soon. 4. Marketing Automation Automatic email and text communications have been made possible by the development and improvement of marketing automation technology. Having worked with this type of technology, there is not an overabundance of companies/technologies from which to chose; however, the technology available various greatly in effectiveness and quality. In my opinion, Constant Contact is the best marriage of quality and ease of use for marketing automation technology available. This type of marketing can really step us a properties game, but beware of poor performing products. 5. Social Media According to the article, photos are the most popular posts by social media users, but the arena has become a bonafide space for reviews. While sites such as TripAdvisor and Expedia provide a niche arena for travel/tourism/hospitality related communication, general social media sites also invite open, unfiltered discussion. Whole social media is BIG, it is important for companies to assess and utilize only the social media outlets that their demographic are actively using.
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    6. Smartphones Smartphones are already super convenient. They are constantly being integrated and synced with our daily lives. Applications such as Apple Pay, in combination with CapitalOne, have provided another level of integration. Currently, there is talk and work on guests being able to use their cell phones as hotel room keys but I wouldn't be surprised if in the future we will have QR Code or RFID storage for our driver licenses, insurance policies and other important information. 7. Smart Appliances A part of American households for sometime, smart appliances are beginning to make their way into the hospitality industry. Luxuries such as electronically controlled blinds, thermostats, lights and more are something we can expect to see in hotels sometime in the future. My biggest concern is the time between now and implementation because while these products are available for purchase by consumers directly, they have not taken off nor seemed to gain any ground in the typical household. Could the hospitality industry be just as slow to adopt these technologies? I believe that it is likely so-mainly due to the high cost of implementation. In conclusion, technology is still advancing and most industries are feeling the pressure to update existing technology and adopt new technology. In the hospitality industry this is especially true.
jalipman

Sun, Sand and Cyber: Does the Hospitality Industry Need to Invest in Cybersecurity Now?... - 0 views

  • To ensure businesses are in the best possible position to compete during and long after the Coronavirus pandemic is over, both customers and employees need to be educated on the security measures on offer to feel comforted in this brave new business climate. 
  • For businesses to feel empowered against today’s many challenges, a consistent approach to risk management is absolutely crucial. A CISO with the authority to carry out real change and impart strong governance across the business would be hugely valuable.
    • jalipman
       
      An entity to regulate and update cyber security in order to keep all information safe would be very helpful. But it could be argued that an organization that has access to all systems could pose a larger risk to cyber security than it would negate.
  • These burdens come into sharper focus when you consider the digital environment in which hotels are operating. Individual hotels are often connected to the organization’s national or international network, meaning only one hotel has to be breached before the entire company is at risk of hemorrhaging huge volumes of its data.
    • jalipman
       
      This is a good example of why every hotel needs to be constantly updating and on alert for cyber attacks because if one hotel server is compromised the entire national system is at risk.
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  • Most crucially, a cybersecurity strategy must include a solid plan for Business Continuity and Disaster Recovery in order to prepare for any worst-case scenarios. In the era of COVID-19, incidents of the worst kind are fast emerging and businesses deserve a fighting chance to succeed.
  • The root of this cyber crisis lies in the way hotels are hampered by disparate legacy systems and out-of-date software where breaches are rife for the taking, particularly on hotels’ Point of Sale (POS) systems and other external vendors. Adding to this, hotels often outsource their customer IT connectivity but unfortunately forget to consistently monitor and audit suppliers’ security measures. 
  • Today, the systems used for various functions in a hotel’s back and front operations are manned by employees who are not yet well-equipped to pick up on and counter large-scale cyber-attacks until it’s too late.
    • jalipman
       
      Simply put, hotels are not focusing enough on these attacks and their security systems are made primarily to identify and ongoing attack rather than preemptively stop them.
  • Mobile phones, tables and laptops connected to open networks become a hunting ground for hackers to harvest banking details through card payments. 
    • jalipman
       
      Not only is personal information stored but guests use these open networks for many different things allow hackers a direct link to the guests devices as well.
  • Worth billions of pounds, the hospitality industry is a perfect victim for cyber-criminals. Its make-up of luxury resorts and hotels alongside huge volumes of high net-worth individuals has fast become prey for hacker
  • While financial services and the public sector have been forced to endure an endless stream of cybercrime, the hospitality industry has also become a prime contender for hackers in the wake of its rich data-base. 
    • jalipman
       
      The constant influx of new information makes hospitality company databases prime targets for hackers.
  • No matter the size of the business, inefficient cyber support diverts crucial time from business activities and relationships with customers.
    • jalipman
       
      Not allocating for proper cybersecurity not only puts you at risk but takes away from time you spend on business when you are dealing with potential or ongoing threats that would have been better addressed by a proper cyber security system.
  • With global business fighting relentlessly to survive against the chaotic threat of the Coronavirus, all industries are exposed to criminal cyber-threats, and so the security of highly sensitive data must be handled appropriately.
    • jalipman
       
      In unprecedented times like we are currently going through things like cybersecurity will be put on the back burner in order to deal with issues at hand but this can create environments for cyber attacks.
  • British Airways and Marriott International are two major hospitality companies to be victims of high-profile breaches in recent memory. They serve as a stark reminder of the heavy costs faced when the safety of customers’ data is compromised. 
teallemejia

How hotels are using technology to boost traveller confidence during COVID times | Decc... - 0 views

  • hotels are incorporating a combination of cutting-edge technologies to improve customer confidence and mitigate losses
  • Technology features originally intended as novelties are becoming necessities during times when some people are wary of even stepping outside their homes.
  • the hotels associated with his group have tweaked the regular processes and activities to ensure that least human contact is required.
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  • while digital check-in & check-out is already a new normal, the company has also introduced technologies such as e-newspapers or magazines for the visitors.
  • From replacing tangible restaurant menus and paper in-room compendiums with scannable QR codes to contactless hotel check-in capabilities, almost every aspect of the hospitality experience can now be accessed through the push of a button on your mobile devices
  • tech tools are being deployed to provide remote access to front-desk, concierge and customer-service functions through chatbots or live-chats with on-property staff
  • The experts said virtual TV control systems are replacing traditional hotel TV remotes which are known to be an infection contamination risk.
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    The hospitality industry struggled to survive during covid, and they are still fighting by incorporating technology to improve traveler's confidence during this pandemic and still managing to make a profit for the company. They are using technologies to keep both guests and employees safe during this time. Technology features that used to be a bonus are now becoming a necessity in the hotel industry. As the hotel industry adopts to these changes, this is likely to be the new norm instead of eventually reverting to the old normal. This goes past digital check-in and check-out. New technologies are being used like e-newspapers or magazines for guests to use instead of picking one up in the lobby. This includes contactless payments, scannable QR codes for the restaurant menus and chatbots or live-chats with the on-property staff. These new technological advancements can allow a guest to completely skip the front desk and most human interactions all together if they chose to.
Michelle Munne

Texas Restaurant Sees Increased Table Turns and Tips with Tableside POS | News | Hospit... - 0 views

  • Aloha Mobile allows restaurants to easily and securely deploy mobile technology for tableside ordering and payment. In addition, this allows for an increase in speed of service and order accuracy, thereby improving guest satisfaction while boosting sales and profits
  • Aloha system and the restaurant has seen marked improvements across the board in terms of number of table turns, employee tips, and customer satisfaction
  • The user interface (UI) for Aloha Mobile mirrors the well-known UI of the Aloha POS software. This makes it fast and easy for restaurants to train servers and have them start taking tableside orders and payments immediately and very efficiently.
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  • The study showed that the number of restaurant companies that see value in investing in wireless handheld POS terminals has increased to 80 percent in 2012, up from 20 percent just three years ago
  • 62 percent state a wireless handheld POS increases guest satisfaction
  • The software will be available on iOS devices later this year, giving restaurant operators a range of choices in how they deploy mobile technology to best meet their needs.
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    Aloha has a mobile pos that has been proven to increase turnover, customer spending, and customer satisfaction in restaurants.
Camila Calcines

Smartphone VS Tablet: Prep Your Hotel For a Mobile Future | Top Stories | | Hospitality... - 0 views

  • In 2011, mobile was responsible for $2.6 billion in travel bookings. By 2013, the number is projected to be $8 billion
  • tablet users are much more likely to purchase something (62% versus 47%) or book travel (41% versus 29%) on their devices than smartphone users.
  • Sixteen percent of mobile users will not return or wait for a website to load if it takes too long and 6% will go to a competitor’s website
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  • Understanding that the tablet and smartphone experience can be vastly different is important to the way you may want to market to your target audience.
  • the tablet market is expected to grow to more than 300 million
  • smartphone and the tablet experience are not one in the same and both are important.
  • Time and delivery is very important for mobile guests and the capability to manage reservations through mobile devices provides increased mobility to the modern day traveler,
  • The most challenging part of optimizing for both smartphones and tablets is in the execution.
  • Regular testing and monitoring of your mobile site can ensure that customers are getting the best experience.
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    In this era of technology I think the hotel industry should of accommodated their customers with an excellent mobile site experience. As read in the article, "In 2011, mobile was responsible for $2.6 billion in travel bookings," and the numbers are increasing exponentially by year. Mobile devices are becoming so popular to book travel because todays customer lives a high-paced life and is always on the go. So I think it is extremely important that travel industries understand the customer and targets them accordingly in order to form that customer loyalty. With the popularity of tablets, the smartphone is gaining harsh competition because a tablet user has a smartphone and when it comes to booking travel they would most likely use their tablet because it is more accessible and the screen is bigger and easier to read. The smartphone and tablet experience is completely different because in essence you are targeting different audiences. The tablet user wants to see bigger icons and more visibility on the bigger screen, while the smartphone user wants to have a quick information session where she/he can view everything on the go. I think the travel industry should focus on execution in order to give the tablet and smartphone user the best mobile experience. With that said, the only way to ensure that positive feedback is through "regular testing and monitoring of your mobile site…"
Amy Sena

Guest Room Tech Tops Investment Priorities as Locking Hack Makes Headlines | Columns | ... - 4 views

  • Pressure to provide ample bandwidth is on, with high guest expectations for connectivity. But at the moment, it’s room locking technology that’s in the hot seat.
  • Hotel guest room technology — and door locks in particular — received national attention in recent months when Forbes broke the news about a potential room lock security flaw found in Onity locks by a 24-year old software developer and security researcher. In a highly-contested decision (criticized as poor judgment by some and applauded as necessary full disclosure by others), the researcher released specific details of how to perform the lock hack. Since then a handful of hotels have alleged that the method was used by thieves in a series of guest room break-ins.
  • While the threat is limited to one manufacturer’s locking technology, it still could impact as many as 4 million hotel rooms.
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  • Hotels, meanwhile, are putting a priority on upgrading locking technology.
  • But regardless of who is to blame, it’s the guest whose safety is compromised and the hotel whose name will be tarnished — much in the same way a payment security breach impacts consumers and merchants.
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    Technology projects will be the biggest investments among hotel executives in 2013. This article focuses on the recent attention room locking technology has received and the priority hotels have placed on upgrading their locking technology. Although the security flaw is limited to one manufacturer, the impact will be felt among the entire industry. Guest safety must always be the top priority among hotel managers and staff. A guest room break in can ruin a hotels reputation in their respective community. Regardless of how the situation occurred a common perception is that the hotel was somehow at fault and guest safety is not a priority. As an industry we must always strive to create a safe environment for our guests. Upgrading our hotel locks, training staff proper safety procedures when entering and exiting guest rooms and proper check in procedures are what our guests demand of us to ensure their continued safety.
vannia varon

2013 Motor Trend Car of the Year: Tesla Model S - Motor Trend - 1 views

  • Tesla offers three lithium-ion battery packs for the Model S -- 40-kW-hr, 60-kW-hr, and 85-kW-hr -- that are claimed to provide ranges of 140, 200, and 265 miles, respectively. The base 85-kW-hr powertrain delivers a stout 362 hp and 325 lb-ft of torque, while the performance version makes 416 hp and 443 lb-ft.
    • vannia varon
       
      its actually 160, 230 and 300 miles range
  • Tesla Model S Signature Performance version will nail 60 mph in 4.0 seconds and the quarter in 12.4 seconds at 112.5 mph, with a top speed of 133 mph.
  • giant touch screen in the center of the car that controls everything from the air-conditioning to the nav system to the sound system to the car's steering, suspension, and brake regeneration settings.
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  • The best energy consumption figure we've returned is 118 mpg-e for a 212-mile run
  • With a base price of $58,570 (before a federal tax credit of $7500), the 40-kW-hr Model S is competitive with entry-level Mercedes-Benz E-Class, BMW 5 Series, and Audi A6.
  • In terms of active safety, the Tesla Model S is at the top of the class.
  • Tesla claims the Model S outperforms federal crash standards, having been impact-tested at 50 mph (the mandatory standard is 35 mph)
  • Tesla's plant in Fremont, California, using Panasonic cells with nickel-cobalt-aluminum cathodes.
  • Markus Roder 5pts Dec 10, 2012 @LarryC213 Yes Larry - I agree with you. Clearly, only crowning a Ford F-350 or a revived Hummer as car of the year would have demonstrated Motortrend's lack of bias. I asked myself, though: Why is it, that the other car magazines like this car, too? But no worries, I came up with the answer pretty quiclly: All of them are in the pocket of the evil leftist homo-muzleem tree-hugging conspiracy, eh?  ShareFlag1LikeReply
  • Tesla recently unveiled the first five of what it calls its Supercharger stations along routes connecting L.A. to Las Vegas and San Francisco, and S.F. to Reno
  • These Superchargers are veritable electron fire hoses, delivering DC energy directly into the battery at rates up to 80 kW, bypassing the on-board 10-kW (or optional 20-kW) inverter(s), and gaining 150 to 160 miles in range in 30 minutes.
  • and it's permanently free to Model S owners
  • Tesla predicts 100 stations nationwide by 2015.
  • Tesla predicts 100 stations nationwide by 2015.
  • That the 11 judges unanimously voted the first vehicle designed from the wheels up by a fledgling automaker the 2013 Motor Trend Car of the Year should be cause for celebration.
  • The 2013 Motor Trend Car of the Year is one of the quickest American four-doors ever built. It drives like a sports car, eager and agile and instantly responsive. But it's also as smoothly effortless as a Rolls-Royce, can carry almost as much stuff as a Chevy Equinox, and is more efficient than a Toyota Prius.
yongwei hao

Hotel Marketing - Hotel Internet Marketing Strategies - buuteeq - 0 views

  • The technology works by presenting previous website visitors advertisements on their favorite websites—from the New York Times to YouTube. buuteeq is proud to have a trend-setting retargeting service for hotel marketers, which we explain in detail on our Lead Generation Services page. Call one of our hotel success representatives to learn more.
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    There is no conversation about hotel marketing these days that doesn't center on hotel Internet marketing. In fact, gone are the days of marketing your hotel through magazines, directories and flyers.
Lu Zhang

E-Commerce News: E-Commerce: Headless Commerce Lets the Product Sell Itself - 0 views

  • Achieving success with digital e-commerce requires a new way of doing things and new level of commerce functionality. The living nature of digital content -- the fact that the product itself and thus the customer can always remain connected to the producer, retailer, publisher or distributor -- enables a powerful new paradigm for a rich, ongoing customer relationship.
  • With digital content, the sale is not over when the transaction is complete. The customer's entitlements live on and must be managed: upgrades sold or authorized, subscriptions terminated or renewed, device or user assignments changed. This management of the digital relationship between seller and customer is not only necessary; it also opens doors to continued revenue and enhanced customer satisfaction.
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    This article discuss about the new approach selling digital products. By this approach the seller will rapidly maximize revenue and earn high customers satisfaction. The digital products, such as software and game, are different from the physical goods e-commerce for the intangible trait. Therefore, the seller don't need to use the traditional sales approach, such as item-based. Instead, in order to increase the revenue and build perpetual relationship with customers, the seller can sell the digital products by various ways or steps, for instance, one article of a e-book at a time, the right to make copies of a game, and time-based rentals of a magazine. When visitors are looking for their products, instead of recommend a specific product, seller should provide a set of related products according to options that visitors choose. This sales approach might need a new technology to manage the website and a platform that support flexible operation. Overall, digital goods seller can take advantage of the special traits of digital content and change the sales way develop loyalty and maximize the revenue.
Patrick Montesano

Getting Your Food Truck Financials Under Control with QuickBooks | Mobile Cuisine | Gou... - 0 views

  • The hat that most food truck owners have the toughest time wearing is that of the financial manager.
  • There are a million ways money is moving in and out of your food truck, and it’s essential that you keep track of every penny. As the saying goes, if you can’t count it, you can’t manage it.
  • If you’re not a finance whiz, no problem—you can manage your business simply and effectively with QuickBooks, no accounting knowledge necessary
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    This article in Mobile Cuisine magazine warns food truck owners about the importance of having a grip on their financials. With all the other hats the owner must wear: buyer, manager, janitor, etc. it's important to have an easy to use resource for managing every penny that goes in or out of the business.  The author recommends QuickBooks because of its simplicity and reliability. 
Nelson Placa

Hackers to Open Hotel Rooms in Seconds. - 1 views

  • The company’s response to that epic security bug has two parts–a quick fix,  and a more rigorous one, both of which it plans to make available by the end of  August: First, it’s issuing caps that cover the data port Brocious’s hack  exploited, which can only be removed by opening the lock’s case. To further  stymie hackers who would try to open the locks and remove that cap, it’s also  sending customers new, more obscure Torx screws to replace those on the cases of  installed locks.  The second fix is more substantial: Onity will offer its customers new  circuit boards and firmware that ostensibly fix the problems Brocious  demonstrated–But Onity is asking owners of some models of its locks of some to  pay a “nominal fee” for the fix, while offering others “special pricing  programs” to cover the cost of replacing components. It’s also asking its  customers to cover the shipping and labor costs of making hardware changes to  the millions of locks worldwide.
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    On August 17th, 2012 Forbes Magazine wrote about Onity's security breach with hotels room doors that affected over 4 million hotel rooms across the globe. During a security conference, Cody Brocious, a program developer showed how simply he could insert a device into the data port to access hotel rooms. The cost of this device cost him $50 to build. The company responded to the security issues with a two part resolution. To avoid hackers from accessing the data so easily, Onity will be issuing the hotels new caps that will cover the data case on the doors. Onity is also protecting the equipment with obscure torx screws that will enable the hackers from accessing the panel. The second fix is more costly and challenging for Onity. The company has created a new circuit board and firmware that allegedly fix the security issue. However, Onity is asking hotel owners to pay a nominal fee to help with the fix. Onity could face many financial hurtle through the recall of the 4 million door locks that need to be replaced. The security and safety of many travelers are at risk if this issue is not resolved. Companies such as Marriott International, Starwood Hotels and Hilton utilize Onity's key system across the globe (http://en.onity.com/companyprofile/Pages/Hotel-Resort-Worldwide-References.aspx). These companies won't be affected by the cost associated with the fix; however the small and independently owned and operated hotels will be affected. The question Brocious wrote on his blog and I also ask myself; how many hotels will refrain from properly fixing the issue? Are the major corporations such as Marriott and Starwood given each hotel a deadline to complete such project? Since neither company owns the properly, they simply operate the hotel, how much money and how quickly are owner willing to get this issue resolved?
Joshua Frost

Survey Reveals the Impact of User-Generated Review Sites on Dining Decisions | News | H... - 0 views

  • Angelsmith recently released the results of a survey of more than 500 people to find out how they influence the dining decisions of others and in turn how their personal restaurant choices are made. The findings revealed that even though nearly half (48.9 percent) of survey respondents seek information from trusted friends first, more than eight of 10 (80.1 percent) respondents go on to do additional research after receiving a restaurant recommendation.
  • nearly 8 out of 10 (79.5 percent) of survey respondents reported influencing their friends, family, and co-workers.
  • This subset of 15.3 percent of respondents, reported that they were ‘always asked’ for restaurant recommendations from friends.
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  • Outside of personal word of mouth recommendations, the channels that consumer’s relied on most were user-generated review sites, such as YELP; the restaurant’s own website, and blogs
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    Another interesting article that we all can relate to. A study recently had results disclosed where 500 people were surveyed into how they decide on where to eat out and how internet sites are influencing decisions. To start off, about 50% of people who go out to eat refer to a friend before making a decision on where to eat. As it relates to our class, before choosing a place to eat, 27.7% of consumers use a user generated review site and 27% use the actual restaurant's website. Consumers preferred to use user friendly websites the most and sometimes even referred to blogs for opinions. Google was actually cited as the third most utilized website for those seeking a second opinion with 16.5%. I thought the most interesting fact was that Food Network actually ranked on the list to getting some more insight on where to eat, with 1.7% of consumers using that website. Next time you are going out to eat somewhere, think about if you use websites or apps to assist you in making the decision. I guess you can make a review site about anything.
Adilen Alfonso

Hotels Tap Tech for Loss Prevention | Top Stories | | Hospitality Magazine (HT) - 0 views

  • But new technologies are becoming available
  • From RFID linen/supplies tagging to inventory management; from automated minibar technology to video surveillance and door locking technology, hotels are finding new and innovative ways to protect their assets, and their guests.
  • a radio frequency identification system (RFID) that allows MGM Resorts to track and understand inventory quickly and effectively.
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  • RFID-enabled locking technology
  • The system was implemented in December 2009, and has resulted in balanced inventory
  • When inventory is received, chips are either pre-installed or sewn into them and inventory is entered into InvoTech’s GIMS system
  • The new system allows the facility to monitor and audit a lock to determine when the room was entered and by whom.
  • security cameras provide “eyes in many places
  • merging technology takes these measures to a higher level, using intelligent software for example in security cameras, to provide detailed surveillance information.
  • Good technology in the hands of skilled administrators and managers who have put well-developed and well-communicated processes in place is what really makes the difference in terms of loss prevention for hotels. 
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    This article shows how hotels are using technology to improve their loss prevention and security systems. Hotels, like the ARIA in Las Vegas, are implementing radio frequency identification systems (RFID) to efficiently track their employees' uniforms. This specific hotel has the advantage that it is a new hotel and therefore can start with a blank slate, versus other hotels that will implement it as their budget allows. The RFID chips are sewn into the uniforms and then entered into the inventory system. This allows the hotel to monitor where and in whose hands the uniforms are. Other hotels, like the Arnold Palmer in Orlando, are using RFID for security. The RFID locking technology audits locks and tell the hotel when and who entered a room. In addition, sophisticated cameras with intelligent software are being used throughout different points of hotels' perimeters to safeguard guests. These sophisticated technological breakthroughs are only efficient if organized data management and communication processes are put in place. I think that the use of technology to better monitor theft and security is a great area for hotels to invest their money on. The use of cameras to detect alarming fast speeds of boats near hotels with ocean perimeters is not something that guests look for when deciding on hotels, but it is an added feature that adds value to the hotel in the long-run and one that can save lives.
dstic005

Information Security Is a Serious Problem for Hospitality and Other Industries | .TR - 1 views

  • it is of the utmost importance that we constantly and actively evaluate and update security plans, strategies, and practices to keep up with threats today. Without this flexible approach, companies will be ill prepared for a security attack or threat. These attacks are becoming increasingly more effective, complicated, and damaging for companies.
  • the top three obstacles blocking improved security were insufficient funding, a lack of future vision for business needs, and a lack of support and leadership from the top executives.
  • Gary Loveland, another Cybersecurity lead with PWC Advisory, noted that you cannot keep up with today's threats and challenges if you are using yesterday's technology
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  • Bob Bragdon, publisher of CSO, noted that with today's increasing threats, all organizations including the hospitality industry must be ready with new technologies and plans that will keep an eye on their network. They must watch all applications and data for odd or anomalous activity that may point toward a security threat.
  • According to the global survey, which reached over 9,600 executives, security incidents that were detected in the past year have drastically increased. At last check, the estimated percentage was 25 percent. On that note, it was seen that those who were unaware of the volume of security incidents doubled.
  • Many hotel executives are beginning to increase security spending and safeguards, processes, and strategies. However, modern day foes continue to outrace the upgrades, according to the Global State of Information Security Survey 2014, as released by PWC US in conjunction with CIO and CSO magazines.
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    This article talks about the difficulties surrounding information security in the hospitality industry. Many hotels are increasing their spending on this security but they are falling short of what hackers can accomplish. A survey of 9,600 hospitality executives revealed that security incidents increased by 25% in one year. It is essential for companies to renew their security policies and increase their security budgets if they want to get a handle on the threats that are out there with cloud computing and more smart phone and tablet use the technology is just waiting for hackers to have fun.
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    I liked this article because of how clear it discussed the possible issues that can and have occurred in the hospitality industry with security. It mententioned strategies and plans that must be taken, along with discussing how to be prepared for new technologies.
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    I liked this article because of how clear it discussed the possible issues that can and have occurred in the hospitality industry with security. It discussed strategies and plans that must be taken, along with discussing how to be prepared for new technologies.
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    I liked this article because of how clear it discussed the possible issues that can and have occurred in the hospitality industry with security. It discussed strategies and plans that must be taken, along with discussing how to be prepared for new technologies.
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    Security is something that must be worked on all the time. It must have funding and support of management. The threat has grown because of smart phones, tablets and cloud technology. Hackers will always try to find a way to circumvent the security so it must be updated and reviewed.
takesharolle

E-commerce Brings Tourism with New Opportunities - 0 views

  • E-commerce, which takes the world by storm in recent years, is bringing new business opportunities to global travel and tourism industry.
  • people who expect global communication and access to instant information also have the same demands for tourism and travel data, and that they will soon want to obtain this information from their own living room and even their mobile phone.
  • "The beauty of inflight Internet access is that is serves a dual purpose. It serves as a form of inflight entertainment, and as a bridge between travelers and travel service providers
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    This article is about how e-commerce is being new opportunities to global and tourism travel. America are the biggest group online buyers. With internet being the prime source of shopping, in no way will it tourism portion will be left behind. It has been reported that 1.5 billions passengers has travel with computers and this is an extreme market to capitalize on. Adding inflight internet will replace the tradition means of entertainment like, magazines and newspaper in which will create a bridge between travels and travel service providers. With this new technology passengers will be allowed to make purchases and have it waiting at the gate at arrivals or even at the hotel. The passenger can also visit a site before they reach their destination and explore activities and places to go. Going electronic is not cheap, but it is a necessary investment. And as technology advances so will it in the tourism industry.
krehman

The Role Of Technologies In Event Management | StartUs Magazine - 0 views

  • Planning large events can be demanding
  • Technology also means that you can use attendee-self-service systems, which will allow you to spend less on events.
  • social media is making it easier for people to share their experiences and event planners can easily get feedback from attendees.
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  • track how much you spend on each event you plan.
  • #1 Save Time
  • 2 Cost-Effective
  • software arranges data for you so that it is easy for you to use. This way you will not waste time arranging anything. You can immediately start working on the key parts of the event.
  • compare the amount spent
  • be able to analyze the areas where you can make cuts
  • Event management technologies can help to enhance the experience of attendees.
  • It helps in all aspects ranging from attendee satisfaction to project management so make sure to try it out at your next event!
  • Thanks to social media you can reach people from all across the world, a task that would be very difficult if not for technology.
  • #3 Better Communication
  • #5 Better Planning
  • easier for all parties taking part in the planning of an event to collaborate with one another.
  • Email marketing is a great tool for promoting any event. When combined with marketing automation, email marketing can help an event planner to send more personalized emails about an event.
  • Various technologies make it easier for event managers to organize great conferences and meetings.
  • #4 Better Networking
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    Event management could become a various tedious job depending on how large of an event you are planning. Event Management Technologies have allowed Event Managers to help better control their planning and spending budgets, as well help get the word out of their event through different social media platforms. This article helps supports these points and others. This article covers how with new technologies in event management there is the ability to compare past events similar to ones you are currently working on now and see exact prices of different items so you could determine if there is a cheaper route to go or if they are necessary at all. The platforms utilized nowadays allow planners to share with their crew and even clients what is going on in the planning process so all could be on the same page. There is also the ability to market events via social media which helps reduce costs of hiring marketing teams to get the word of the event occurring.
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