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lvela051

Shaping the Events Industry - THISDAYLIVE - 1 views

www.thisdaylive.com/...shaping-the-events-industry

event management Hospitality

shared by lvela051 on 18 Jul 18 - No Cached
  • An industry that contributes conservatively over N100billion to the Gross Domestic Product (GDP) of Nigeria annually and potentially has about N1trillion in turnover clearly needs to regulate itself.
  • This prompted the convener of Events Market Nigeria (EMN), Temitope Amodu, to bring all the players together such as wedding vendors, stakeholders, entrepreneurs, make-up artistes, DJs and event market enthusiasts among others who gathered for a day of networking, mentoring and discussions on pertinent issues about Nigeria’s ever growing event industry.
  • The 10th edition of the Event Market Nigeria Meet and Greet was the largest free gathering of participants in the event industry in recent times,
    • lvela051
      lvela051 on 18 Jul 18
       
      Have a free gathering of over 700 attendees.
  • ...16 more annotations...
  • said a country that has a population for almost 200 million people and a reputation for an ostentatious culture, it is a no-brainer that the events industry is a rough diamond
    • lvela051
      lvela051 on 18 Jul 18
       
      None seem interested in such a profitable industry with potential.
  • to share industry related insights and emphasised the importance of collaboration as the new completion within the event cycle.
    • lvela051
      lvela051 on 18 Jul 18
       
      Collaboration is needed to create a successful event.
  • He noted that since people love events and have fun, they look for any excuse to throw a party (it is the only thing that can make people sane in a recession or in a volatile emerging market). Thus, it is a no-brainer to set up a business or be involved in any trade or activity that cashes in on this idiosyncrasy.
  • The recent growth in the events industry has contributed to the spontaneous growth in many business verticals e.g. event planning, venue, photography, food and many more services along this massive value chain.
    • lvela051
      lvela051 on 18 Jul 18
       
      All contributors in the success.
  • the hospitality industry has been a source of optimal returns for investors.
    • lvela051
      lvela051 on 18 Jul 18
       
      event management being a part of that industry.
  • The events industry has grown at an average pace of 6.2 per cent each year globally since 2003.
  • 7 million dollars was spent on parties in Lagos over a five months period in 2013.
  • Nigerian company or middle-class family spends over 15,000 dollars per event.
  • The goal is to create an ecosystem that allows growth and development to take place, one that identifies, creates and drives excellence within the youths and veterans of the event industry.
    • lvela051
      lvela051 on 18 Jul 18
       
      Main goal within the event industry.
  • It involves studying the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually launching the event.
    • lvela051
      lvela051 on 18 Jul 18
       
      Event Management:
  • Basically, there are two types of events, namely; corporate and social events.
    • lvela051
      lvela051 on 18 Jul 18
       
      Its important to determine which events are mostly going to be catered too.
  • It is not a very organised industry; particularly because there is no specific legislation regulating this sector of the economy.
  • A common complaint from customers/clients of the industry is the issue of liability.
  • when disputes arise between a professional in the events industry and a client, there are no regulations on the applicable dispute resolution mechanisms
  • the industry is too fragmented.
  • Protect your business via written contracts, create a proper corporate structure for your business, adhere to the simple principles of corporate governance (e.g. have a board of directors or advisors etc), retain a good audit and tax firm to examine your books annually and make your business tax efficient, retain a legal partner to mitigate your legal risks. Run a business and not a hobby!”
    • lvela051
      lvela051 on 18 Jul 18
       
      Important to Protect the business legally.
  • lvela051 on 18 Jul 18
     
    The focus of the article is to highlight how the event industry is becoming more popular among the hospitality industry in Nigeria. It mentions the Events Market Nigeria (EMN) group aims to provide a places that allows for growth and development within the event industry with the newcomers and experienced event planners. The event that was hosted by the EMN, provides free gathering that offer different speakers to offer advice and their experience to those attendees willing to listen. Throughout the article, it states that the country of Nigeria has a population of "almost $200 million people and a reputation for an ostentatious culture", which makes it a perfect place to invest in the event industry. Especially due to the fact that the industry is a source of a more favorable return on investment even though other sources in Nigeria are considered more attractive. What makes the event industry profitable, is the ability to venture with other businesses such as venues, catering, event planning and more. But with all the good, the article does point out the issues such as liability and the lack of rules that are set for the industry. I think that it's an important topic to consider because hotels are implementing a source of revenue with renting out meeting spaces and catering services to outside companies. With more and more events being planned, I think it's a great business to venture in. The ability to have an events department within a hotel or even a restaurant gives the establishment to produce more revenue within other departments. Such as a hotel, the planning of a meeting not only brings in the revenue of the space being rented but also to Food and Beverage with the catering aspect and the front desk with the rooms being occupied by the clients and attendees.
rderonville

Cybersecurity Tactics for a Hotel Industry that's Under Siege | News | Hospitality Maga... - 1 views

hospitalitytechnology.edgl.com/...ustry-that-s-Under-Siege109170

cyber security tactics hotel industry credit card fraud technology revenue software tech solution Hospitality business travel

shared by rderonville on 24 Mar 17 - No Cached
  • Credit card fraud and identity theft should remain high on the hotel and lodging industry’s radar.
  • Reputational damage and revenue loss from a breach headline not only impact individual edge locations, but the corporate brand as well.
  • POS systems are a weak security point for many networks because they are constantly in use — and aren’t always patched, updated or protected from vulnerabilities as frequently as required. As a result, they can be exploited for the credit card data held on the POS terminals.
  • ...4 more annotations...
  • n addition to airlines and banks, hotels maintain a rich database of personally identifiable and financial data on file.
  • Hotels need a ‘toolbelt’ of various security technologies that can be used to prevent malicious attacks. A managed firewall is essential, blocking dangerous traffic from coming onto the network and preventing sensitive data from being exfiltrated, or sent, to the hackers.
  • One way to implement these advanced toolsets includes outsourcing to a managed security firm specializing in this type of service
  • If used correctly, hotels could see anomalies that could lead to breaches prior to any damage being done — allowing them to halt hackers in their tracks.
  • alexgold12 on 24 Mar 17
     
    Hotels POS systems are at risk for customers. Hackers are using tactics like Phishing and ransomware. Hotels must take action and arm themselves with a "toolbelt" of security options to combat the hackers.
  • rderonville on 28 Jun 17
     
    This article explores the issues with cyber security in the hotel industry. it is to be taken seriously because customer information is on the line and so is the company's reputation and revenue. Hotels must look into their POS systems because, according to the article, is a weak security point. However, it holds much of the consumer's information like credit card numbers, expiration dates, and etc. The POS system is vulnerable so the secuiry put in place to protect it must be updated. Personal details for hotel guests are stored in many different places in a hotel's many systems. This includes the restaurant, gift shops, billing, facilities, and etc. According to the article, hotels needs a "toolbelt" of various security technologies to prevent malicious attacks. The three mentioned in the article are File Integrity Monitoring, Unified Threat Management, and Security Information and Event Management. Please look into the article to read what each of these systems can do in regards to cyber secuity for the hospitality industry. A good way to implement these tools is to look into outsourcing a managing security firm that specializes in cyber security. This can help minimize and even diminish things that can cause breaches in systems. In my opinion, this article gives solutions to hotels in regards to cyber security. Sometimes installing a firewall or antivirus is simply not enough. A security firm that specializes in this area can be considered. It may be expensive depending on the business to do that, however, it will be even more expensive to have a tarnished reputation for not securing customer information and to deal with lawusuits.
joshusingdiigo

EVEN™ Hotels Introduce PDC's Smart Band® RFID Wristband System for Keyless Ro... - 0 views

news.cision.com/...-entry-and-cashless-p,c9634689

shared by joshusingdiigo on 12 Jun 21 - No Cached
  • PDC’s Smart Band® RFID wristband system has been used by leading amusement parks, water parks, resorts, and music festivals to deliver unique and convenient applications that help redefine the guest experience
  • As each chip contains a unique ID number, the bands are impossible to duplicate.
  • EVEN™ Hotels guests receive an RFID room keycard, and for $8, may purchase a waterproof Smart Band® with a securely sealed RFID chip inside that stores and verifies guest data when scanned by a reader.
  • joshusingdiigo on 12 Jun 21
     
    In 2014 EVEN Hotels began a launch of RFID bands to secure guest information. The trial began giving customers the option to keep these when departing. In the hotel industry, getting rid of old systems like key cards for rooms, eliminates so many problems. One of the many benefits is less complaints about room keys not working properly. However, the guest is free to use this band wherever they are on site. After reading this it was clear that there was not a security issue with these bands, as they are personalized for the guest. The only negative I see with the bands is if the tech behind it is sustainable enough to be consistent during busy seasons.
taurus1313

What Is Cloud Computing? A Beginner's Guide | Microsoft Azure - 0 views

azure.microsoft.com/...what-is-cloud-computing

technology Software hospitality

shared by taurus1313 on 02 Sep 18 - No Cached
  • Top benefits of cloud computing Cloud computing is a big shift from the traditional way businesses think about IT resources. Here are seven common reasons organizations are turning to cloud computing services: Cost Cloud computing eliminates the capital expense of buying hardware and software and setting up and running on-site datacenters—the racks of servers, the round-the-clock electricity for power and cooling, and the IT experts for managing the infrastructure. It adds up fast. Speed Most cloud computing services are provided self service and on demand, so even vast amounts of computing resources can be provisioned in minutes, typically with just a few mouse clicks, giving businesses a lot of flexibility and taking the pressure off capacity planning. Global scale The benefits of cloud computing services include the ability to scale elastically. In cloud speak, that means delivering the right amount of IT resources—for example, more or less computing power, storage, bandwidth—right when they’re needed, and from the right geographic location. Productivity On-site datacenters typically require a lot of “racking and stacking”—hardware setup, software patching, and other time-consuming IT management chores. Cloud computing removes the need for many of these tasks, so IT teams can spend time on achieving more important business goals. Performance The biggest cloud computing services run on a worldwide network of secure datacenters, which are regularly upgraded to the latest generation of fast and efficient computing hardware. This offers several benefits over a single corporate datacenter, including reduced network latency for applications and greater economies of scale. Reliability Cloud computing makes data backup, disaster recovery, and business continuity easier and less expensive because data can be mirrored at multiple redundant sites on the cloud provider’s network. Security Many cloud providers offer a broad set of policies, technologies, and controls that strengthen your security posture overall, helping protect your data, apps, and infrastructure from potential threats.
  • pelaez17 on 02 Sep 18
     
    If anybody here is interested to learn even more about cloud computing this is the perfect guide for you. It gives you a breakdown of the cost, pros and cons and much more. This article is also by microsoft which is a top 2 technological company on earth. It is a very educational post that will increase your knowledge on cloud computing and what the future holds for this interesting form of storage and information.
  • taurus1313 on 24 May 21
     
    Top benefits of cloud computing Cloud computing is a big shift from the traditional way businesses think about IT resources. Here are seven common reasons organizations are turning to cloud computing services: Cost Cloud computing eliminates the capital expense of buying hardware and software and setting up and running on-site datacenters-the racks of servers, the round-the-clock electricity for power and cooling, and the IT experts for managing the infrastructure. It adds up fast. Speed Most cloud computing services are provided self service and on demand, so even vast amounts of computing resources can be provisioned in minutes, typically with just a few mouse clicks, giving businesses a lot of flexibility and taking the pressure off capacity planning. Global scale The benefits of cloud computing services include the ability to scale elastically. In cloud speak, that means delivering the right amount of IT resources-for example, more or less computing power, storage, bandwidth-right when they're needed, and from the right geographic location. Productivity On-site datacenters typically require a lot of "racking and stacking"-hardware setup, software patching, and other time-consuming IT management chores. Cloud computing removes the need for many of these tasks, so IT teams can spend time on achieving more important business goals. Performance The biggest cloud computing services run on a worldwide network of secure datacenters, which are regularly upgraded to the latest generation of fast and efficient computing hardware. This offers several benefits over a single corporate datacenter, including reduced network latency for applications and greater economies of scale. Reliability Cloud computing makes data backup, disaster recovery, and business continuity easier and less expensive because data can be mirrored at multiple redundant sites on the cloud provider's network. Security Many cloud providers offer a broad set of policies, technologies, and c
nadiatc

When ERP Goes To The Cloud, You Know Things Are Getting Serious - 1 views

www.forbes.com/...now-things-are-getting-serious

shared by nadiatc on 23 Jun 14 - No Cached
  • ERP — which encompasses financials, human resources, CRM, production and procurement — is the enterprise
  • we are seeing a lot more desire from the end user community to take on cloud ERP as an entirely complete solution, or as discreet bits of functionality
  • 27% already were deploying their financials within a private cloud as of last year, and 12% were using public cloud services. Another 28% had their human resources and benefits functions in a private cloud, 22% were using public cloud. Eight percent and five percent were using private and public cloud, respectively, for supply chain and demand planning
  • ...2 more annotations...
  • “There is a requirement for integration of data in and data out. Integration and security and things such as a the data model and data cleanliness is also going to be part of the decision criteria.”
  • Systems of differentiation and systems of innovation are more amenable to change, are the more likely candidates for cloud ERP implementation.
  • nadiatc on 23 Jun 14
     
    Enterprise resource planning (ERP) systems were once referred to as manufacturing requirement planning (MRP) and were mostly comprised of supply ordering functions, but now consist of companyy-wide functions, such as finance/accounting, and even human resources compenents.  (Source: http://www.businessdictionary.com/definition/enterprise-resource-planning-ERP.html) This article discusses the leap ERP are taking to cloud-based software and the implications to consider.  This trend means that even small- to medium-sized business can have an ERP software to run their business, instead of (due to high cost associated with it) just large corporations.  Many are finding it beneficial, especially because it's customizable.  A business can choose which components they want or need the most instead of having to take on ones that wouldn't benefit them.  Although it's not as high a cost, it's still a cost, and the writer warns to consider business needs carefully before making the leap, giving extra considerations to the fact going fully Web-based is a security concern for any business. 
kaseyfl9568

Importance of Computer Networking & Security | Your Business - 1 views

yourbusiness.azcentral.com/networking-security-24299.html

networking

shared by kaseyfl9568 on 14 Jan 20 - No Cached
  • networking brings with it security threats which, if mitigated, allow the benefits of communication to outweigh the risks. Risks of poor security to your business network include theft, intrusion and even destruction of digital property.
  • Programs can actually be written which will divide a task evenly between computers connected to a network, decreasing the time needed for that task
  • Companies, organizations and even homes use an intranetwork -- or intranet -- to communicate between devices
  • ...2 more annotations...
  • the point where “intra” meets “inter” is where security comes in to play.
  • Encryption scrambles the bulk of a data transmission, and can only be unscrambled by the parties involved.
  • kaseyfl9568 on 14 Jan 20
     
    Advantages and Risks of Networking Operating Systems NOS help connect people at a much faster and more organized rate than pen and paper- even email. But with this, there are threats that can come with this convenience. It is important to know the precautionary measures to take and when done properly, how with risk, can come reward. But if measures are not taken properly, the reward can be greatly sacrificed by data being stolen, information being taken and destruction of digital property. We learned that the server can communicate a lot of data to individuals at different locations at once and how this becomes a very big advantage and allows for an increase of productivity. There are also more ways to communicate data with technology as the intrAnet. This allows for a company to use their network to communicate messages between their devices. But when the inter-network is mixed with the internet, the security can become compromised.
agrie013

Cloud Storage Security: How Secure is Your Data in The Cloud? - 0 views

phoenixnap.com/...cloud-storage-security

shared by agrie013 on 17 Jan 20 - No Cached
  • Hybrid Cloud: Many companies choose to keep high-volume files on the public cloud and sensitive data on a private cloud. This hybrid approach strikes a balance between affordability and customization.
  • Intrusion Detection: Online secure storage can serve many users at the same time. Successful cloud security systems rely on identifying when someone tries to break into the system. Multiple levels of detection ensure cloud vendors can even stop intruders who break past the network’s initial defenses.
  • Internal Firewalls: Not all accounts should have complete access to data stored in the cloud. Limiting secure cloud access through internal firewalls boosts security. This ensures that even a compromised account cannot gain full access.
  • ...5 more annotations...
  • Encryption: Encryption keeps data safe from unauthorized users. If an attacker steals an encrypted file, access is denied without finding a secret key. The data is worthless to anyone who does not have the key.
  • Authentication: Weak passwords are the most common enterprise security vulnerability. Many employees write their passwords down on paper. This defeats the purpose. Multi-factor authentication can solve this problem.
  • Breach Drills: Simulating data breaches can help employees identify and prevent phishing attacks. Users can also improve response times when real breaches occur. This establishes protocols for handling suspicious activity and gives feedback to users.Measurement: The results of data breach drills must inform future performance. Practice only makes perfect if analysts measure the results and find ways to improve upon them. Quantify the results of simulation drills and employee training to maximize the security of cloud storage.
  • Is the Cloud Secure and Private?Professional cloud storage comes with state-of-the-art security. Users must follow the vendor’s security guidelines. Negligent use can compromise even the best protection.
  • Redundancy makes cloud storage security platforms failure-proof. On-site data storage is far riskier. Large cloud vendors use economies of scale to guarantee user data is intact. These vendors measure hard drive failure and compensate for them through redundancy.Even without redundant files, only a small percentage of cloud vendor hard drives fail. These companies rely on storage for their entire income. These vendors take every precaution to ensure users’ data remains safe.
  • agrie013 on 17 Jan 20
     
    This article goes into how secure is data that is stored in the cloud. There are three different types of cloud storage. one is public, two is private and three is hybrid. The article states that most companies go with hybrid because of its versatility. cloud storage does have built in security that includes intrusion detection, internal firewalls and file encryption. the article does list that there is security risk that come with cloud storage. week passwords are one of the main concerns when it comes to cloud security. Cloud companies do what's called breach drills to see if there are any weakness in the security and if there are how do they handle the situation if the system is compromised. this article does list the pros and cons of cloud services but in the end, it shows that the writer for this article is biased towards the use of cloud services.
  • allisonweets on 20 Jan 20
     
    Breach drills sound like a great idea! It would be helpful in continually maximizing security efforts and determining weak points in the system, especially with technology advances and computer viruses becoming stronger.
Le Chai

Event Planning - Technology Solutions - 5 Technologies Event Planners Can't Live Withou... - 5 views

www.successfulmeetings.com/...nt-Planners-Can-t-Live-Without

event hospitality technology

shared by Le Chai on 03 Oct 12 - No Cached
  • 5 Technologies Event Planners Can't Live Without
  • our top five technologies for event planners are no surprise
  • 1. Smartphones
  • ...54 more annotations...
  • This is the most obvious technology we can’t live without. Let’s be honest—-most of us are glued to our smartphones and our favorite apps 24 hours a day.
  • Chances are, if you walk around a convention center or hotel lobby, you will see people with their heads down, tapping away furiously on their smartphones
  • How did we ever find time to accomplish everything before smartphones came into existence?
  • your event management system with a customer relationship management (CRM) system such as Salesforce,
  • the benefits of the SaaS (software as a service) delivery model are becoming increasingly apparent.
  • These applications are advantageous to planners because they allow us to access all details and execution aspects of an event from any web-enabled device—be it a computer, smartphone, or iPad
  • With SaaS cloud apps, just provide end-users with reports-only access to what they need and nothing more. 
  • integration options available to planners, you are now blessed with the ability to link up your event management system with a customer relationship management (CRM) system such as Salesforce,
  • 2. SaaS Cloud Apps
  • With all of the information you  could ever need to access right at your fingertips through event management applications, you can ditch the millions of pieces of paper and now access contracts, registrations, room blocks,
  • Live and virtual events are about giving the attendee a choice as to how they spend their time
  • “webinars on steroids.” Live and virtual events are about giving the attendee a choice as to how they spend their time.
  • virtual events save the planner and attendee time, money, and resources.
  • virtual events save the planner and attendee time, money, and resources.
  • Virtual events are a great way for planners to fill seats at a cost that won’t make anyone wince.
  • This is the best tool in the box for improving future events.
  • 4. Social Media and Viral Marketing
  • Did you know that one out of three consumers is online for three or more hours per day? Or that 90 million tweets are sent out daily? What about this one: One of every eight minutes spent online is spent on Facebook
  • Some of the best traction you will get is from people sharing interesting tidbits they may have learned and enticing others to learn more
  • Today is the day of the iPad and the tablet, and a more simplified life.
  • 3. Virtual Events
  • In a world where everyone is always on the run, our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • Smartphones
  • Chances are, if you walk around a convention center or hotel lobby, you will see people with their heads down, tapping away furiously on their smartphones. 
  • Whether the ubiquity of these devices is a blessing or a curse, the fact is, event professionals and participants alike would be lost without them.
  • SaaS Cloud Apps
  • SaaS (software as a service) delivery model
  • These applications are advantageous to planners because they allow us to access all details and execution aspects of an event from any web-enabled device
  • Additionally, with all of the integration options available to planners, you are now blessed with the ability to link up your event management system with a customer relationship management (CRM) system
  • Virtual Events
  • Virtual events are a great way for planners to fill seats at a cost that won’t make anyone wince.
  • Often complementing physical events, virtual events save the planner and attendee time, money, and resources.
  • There is word that the economy is making a recovery, but many of us have yet to see it.
  • Social Media and Viral Marketing
  • Did you know that one out of three consumers is online for three or more hours per day? Or that 90 million tweets are sent out daily? What about this one: One of every eight minutes spent online is spent on Facebook. 
  • So this should be a no-brainer
  • This marketing can come from either you or your attendees. Allowing attendees to share things that they like and getting them involved in hyping your event is a great way to spread the word. 
  • iPads and Tablets
  • Today is the day of the iPad and the tablet, and a more simplified life. 
  • When combining tablets with mobile event applications, planners can also communicate in real-time with participants and share or update information in seconds. Never leave home without one! 
  • 1. Smartphones
  • This is the most obvious technology we can’t live without. Let’s be honest—-most of us are glued to our smartphones and our favorite apps 24 hours a day. We get nervous when we can’t find the phone, and we feel phantom vibration rings. Chances are, if you walk around a convention center or   hotel lobby, you will see people with their heads down, tapping away furiously on their smartphones
  • Virtual Events
  • SaaS Cloud Apps
  • Social Media and Viral Marketing
  • iPads and Tablets
  • . Smartphones
  • Matt Turner on 03 Oct 12
     
    The author of this article, Tara Thomas, summarizes the top five technologies for event planners. The first technology that she mentions is smart phones. She writes that this is the most obvious technology that event planners can't live without. Planners can do things like set alarms, look up information, communicate instantly, and use social media to promote the event. The second technology that Thomas mentions is SaaS cloud applications. Software as a service allows planners to access all details and execution aspects of an event from any web enabled device, eliminating printed or emailed reports. Thirdly, Thomas talks about virtual events. Virtual events save the planner and the attendee valuable time, money, and resources. Thomas next talks about social media and viral marketing. Using sites like Facebook, Twitter, and LinkedIn to share event details is a great way to communicate to a very large group of people. The fifth and last technology that Thomas speaks of is Ipads and tablets. Through event management applications, planners have all of the information they could possibly need right at their fingertips. Ipads and tablets also make it possible to communicate in real time if needed.
  • ...11 more comments...
  • Jenna Rashbaum on 03 Oct 12
     
    I think this is a great article. I am a Marketing Manager but do events at my restaurant as well and even for me I need my smart phone at all times to look up stuff in emails or even have a remote log-in to my computer to check a contract if needed. Event planners really do need all of these technologies at all times and people may view it as rude to be on your phone at all times but in reality they are just doing their jobs to make your life easier and less complex.
  • Theodore Moore on 04 Oct 12
     
    "5 technologies event planners can't live without" was a unique read. The article begins with the number one technology the author designates as not being able to live without which are smartphones. Event planners are constantly in need to update their events, use the latest applications, set alarms for all events , look up phones number instantly by vendor and so on. What is then questioned is the systems in place before smartphones were introduced. Number two on the list is SaaS cloudapps better known as software as a service applications that are vastly on the rise. SaaS cloudapps enable meeting planners to access details and other aspects of events from any web device such as a smart phone or ipad. This is also valid with the ability to link event management systems to customer relationship management systems (CRM).Number three is Virtual events. The article presents many positives in hosting "webinars or live events" that include saving time, money and available resources. The meeting planner can fill "seats" easier and measure improvement for future events. Number four is social media and viral marketing. This is a major deal for event planners because not only they have the ability to market their events but attendees market for them: before, during and after. The article presents statistics about twitter, facebook and linkedin which support why social media and viral marketing are keys to success for event planners. Last but not least, listed as number five are Ipads and tablets. These devices simply allow event planners to have a bundle of information at their fingertips. In summary, event planners are constantly on the go and will always strive for perfection even during crunch time. Technology enhancements have allowed event planners to become more efficient and better resources for their clients.
  • Xu Wang on 08 Nov 12
     
    This article list five technologies event planners cannot live without, including the smartphones, SaaS Cloud Apps, virtual events, social media and viral marketing, and iPads and tablets. With more and more people adopting smartphones, ipads and tablets, event planners should look into purchasing a mobile event app for their attendees to use at their event. This not only reduces paper waste, it also reduces the high costs involved in printing event guides and brochures for the event. It is essentially a virtual event guide that's available in the palm of the attendee's hands.
  • haojingting on 12 Nov 12
     
    In a world where everyone is always on the run, our top five technologies for event planners are no surprise-but what these tools can accomplish might impress you. 1. Smartphones This is the most obvious technology we can't live without. Let's be honest--most of us are glued to our smartphones and our favorite apps 24 hours a day. 2. SaaS Cloud Apps In today's quick and chaotic world, the benefits of the SaaS (software as a service) delivery model are becoming increasingly apparent.With SaaS cloud apps, just provide end-users with reports-only access to what they need and nothing more. 3. Virtual Events There is word that the economy is making a recovery, but many of us have yet to see it. People are quickly catching on to the benefits of virtual events, or as we like to call them, "webinars on steroids." Live and virtual events are about giving the attendee a choice as to how they spend their time. 4. Social Media and Viral Marketing Sharing event details on Twitter, LinkedIn, and Facebook is hugely beneficial because of the range of attention you can garner. People show up at events they've heard about, think good things about, and understand the value of. 5. 5.iPads and Tablets Tablet computers are revolutionizing the event-planning industry. The day of the binder stuffed with event details and spreadsheets is coming to an end. Today is the day of the iPad and the tablet, and a more simplified life.
  • Jianyi Wang on 13 Nov 12
     
    This article provides readers with basic information about the advanced five technologies event planners can not live without.Including smartphones,Cloud apples,Virtual Events, Social media and ipads.
  • anonymous on 15 Nov 12
     
    Here are the 5 espects for event planers development. In my opinion, the most important one in next several years is the smartphones. This is the smartphoe time. It make our life easy and convenient. If we do have an apps for event planning for smartphones, and make a good market planning, it will help the company find lots of potential customers and expanding the business not only on the computer internet.
  • Mikaela Vourtsis on 25 Mar 13
     
    This article discusses how technology can assist in event planning. It lists the five technologies that can sincerely facilitate event planners with their day to day tasks and responsibilities. The five technologies include smart phones which are life savers when it comes to trying to find phone numbers, respond to email inquiries, and keeping a clear and adequate schedule. The Saa S Clould App lends a hand to event planners so they can link up their systems for customers using software as a service tool. Third, they discuss virtual events, which give key data and facts about events and help the planner and client save time, money, and resources. The forth technology is social media and viral marketing which is enormously helpful and saves money. As a final point, ipads and tablets save paper and are of assistance to event planners to be more structured.
  • Adam Herrmann on 27 Mar 13
     
    This article highlights the 5 technologies that are vital to the success of event planners. The first piece of technology that event planners cannot live without are smartphones. With the introduction of the smartphone, event planners can now do mutliple things at once while on-the-go. While moving from event to event, event planners can check their emails so they are not overwhelmed, review and add postings to social media pages, and check their to-do lists for the day. The second piece of technology that are key for all event planners are SaaS Cloud Apps. With these new cloud systems, event planners can now access any information and details about an event from any web-based product making life a whole lot easier. The third piece of technology are virtual meetings. With the cost of travel increasing everyday virtual meetings gives event planners the opportunity to hold events online saving them time, money, and resources, as well as getting immediate feedback from attendees. The fourth piece of technology is social media marketing. With the popularity of Facebook, Twiiter, Instagram, etc going through the roof, event planners are taking advantage of this by being able to have access to a wide variety of potential clients. The last piece of technology that is vital to the success of events planners is IPads and Tablets. No longer will event planners have to deal with file cabinets and binders filled with contracts and invoices. Now, event planners can do everything through a tablet and keep their business more organized. http://www.successfulmeetings.com/Event-Planning/Technology-Solutions/Articles/5-Technologies-Event-Planners-Can-t-Live-Without/
  • Panpan Xie on 29 Mar 13
     
    Nowadays, there are 5 technologies that event planners cannot live without. They are smartphones, saas cloud apps, virtual events, social media and viral marketing, as well as ipads. With a smartphone, the event planner can respond to emails in time, add new postings on the event page, etc. Saas cloud apps allow the event planners or guests get the event details from any web-enabled device. Virtual events is an effective way for organizers to get the data for future events. With social media, event planners can share their experience through twitter or facebook, which is a great way to spread the market. With ipads and tablets, one can make contracts, register or other things online.
  • danielle caskie on 04 Apr 13
     
    This article discuses how these 5 technologies help to make planning events easier. 
  • Kai Zhang on 05 Apr 13
     
    This article picked five technologies that event planners must have, and they are smartphones, SaaS Cloud Apps, virtual events, social media and viral marketing, and iPads and tablets. In detail, the arthor mentioned event planners should link up the event management system with a customer relationship management system such as Salesforce. Also, when talked about the virtual event, the author mentioned it can help to save time, money and resources, and it is a high recommonded tool for improving future events.
  • Katie Gallagher on 30 Jun 13
     
    This article was about the 5 technologies event planners can't live without. These technologies are: smart phones, SaaS cloud apps, virtual events, social media and viral marketing, and finally iPads and tablets. Smart phones are important to the daily activities of an event planner because they are able to look up phone numbers, response to emails, update a status on a social media site, review or add to lists for events, and so much more all on the go. SaaS cloud apps let planner take advantage of accessing all devices and execute aspects of an event for any web enabled device. With SaaS cloud apps you are also able to link up your event management system with a customer relationship management system. Virtual events allow planners to fill seats at a cost that won't cost a burden. Social media and viral marketing allows event planners to market themselves and get event details to different consumers. iPads and tablets get rid of the need for a large heavy binder stuffed with event details. Now event planner can carry a tablet that allows you to access anything you need. In conjunction with the SaaS cloud apps you can also access contracts, registrations, and room blocks and also link up a CRM system as mentioned before. The technology advances we have now let event planners do even more on the day to day, but also make it easier for them to do so.
  • Le Chai on 08 Nov 13
     
    The article lists five technological necessities that used by the event planners. They are smartphones, SaaS cloud apps, virtual events, social medial and viral marketing, ipads and tablets. All of these technologies can save time and costs for the event planners. What`s more, they provide a more simplified life for the human beings. 
kelseybarton

What is Point of Sale (POS) Systems? Definition of POS with Examples - 0 views

www.posusa.com/what-is-pos

pos technology Hospitality business

shared by kelseybarton on 18 Sep 20 - No Cached
  • A point-of-sale (POS) transaction is what takes place between a merchant and a customer when a product or service is purchased, commonly using a point of sale system to complete the transaction.
  • In its most basic definition, a POS system is a combination of POS hardware and POS software to create a POS machine for processing a transaction and payment.
  • a POS terminal is the electronic equipment performing the sales transaction and processing the credit card payments. Used in most storefront businesses, a computer terminal combined with the POS software helps to manage everyday sales transactions and operations.
  • ...11 more annotations...
  • The hardware components bundle will typically include a POS terminal, receipt printer, credit card reader, cash drawer, barcode scanner, kitchen or bar printer (for restaurants), and possibly even an on-site computer server for older legacy systems
  • The primary reason you need a point of sale for a restaurant is to accept cash and credit card payments. In addition to receiving payments, you need to be able to track all your financial and tax data.
  • A restaurant management system is recommended if you’re a restaurateur and want to be competitive in the business. Many types of restaurants need to utilize a POS like full-service restaurants, quick-service restaurants, fast food, take-out only, cafe’s, pizza shop, etc
  • Recipe costing is just one example of features a restaurant computer system can provide. Some other features and services you’re going to need potentially are restaurant marketing, customer management, online ordering, loyalty program, server sales performance, new versus repeat customers, invoice purchasing, menu performance, employee management, and sales reporting.
  • The only negative to implementing a new restaurant management system is the training time and challenge of learning new software. But that’s only temporary,
  • The main features to look for in bar software is preauthorization (or “preauth”) of payments for tabs management, bar and liquor inventory and control, speed functions like reordering rounds, bar prep printing, fast checkout, and quality 24/7 support. For the reporting side, you’ll want to see your labor costs compared to sales, product reports, and all your sales and tax reports.Additional register features to consider for nightclub and bar point of sale software is employee management, inventory management, customer loyalty, recipes, tab management, quick reorder rounds, and quick customer checkout. Reporting is critical as well to keep track of your food and beverage taxes. Also, you’ll want to have online access to see your labor costs and sales reports
  • Retail businesses can have some particular requirements and features that other programs will not have. They can have retail shop features such as color and size matrixing, inventory tracking, employee commissions, gift registry, customer database, layaway, and purchase orders
  • If you’re not processing an enormous amount of volume and speed isn’t as critical (like in a restaurant or bar), then a mobile POS could be just the answer to save you some money
  • A cloud-based POS system is a point of sale platform that stores information on the cloud. Cloud-based systems typically don’t record much information on your terminal device. Instead, all data is stored in the cloud and synchronized across multiple terminals.
  • Nail and hair salon POS systems can sometimes crossover for other business types like barber shops, gyms, fitness clubs, beauty schools, massage parlors, pet grooming, tattoo parlors, to name a few. That is because these other business types will especially require an appointment calendar and may need retail functionality with inventory control, and not every software program has those features
  • In this POS guide, we discussed everything related to POS systems, including the meaning of POS, the definition of mPOS, what the difference is between a cash register and POS, how a point of sale system work, and the different types of systems with examples
  • kelseybarton on 18 Sep 20
     
    (1 of 3) POSUSA had originally published an article in 2017 about the definition of Point-of-Sale (POS) and a guide to understanding POS more in depth. This article was updated in May of 2021 to represent the ongoing challenges in the hospitality industry due to COVID-19. The article begins by defining a POS transaction as "what takes place between a merchant and a customer when a product or service is purchased, commonly using a point of sale system to complete the transaction." The original idea of a POS system was that of a cash register, but what is in the system make up today is far more complex. A POS system and a POS terminal are one in the same, as the terminal is the physical piece of equipment that processes the information for the POS. The system is composed of many different components as with any piece of technology. "The hardware components bundle will typically include a POS terminal, receipt printer, credit card reader, cash drawer, barcode scanner, kitchen or bar printer (for restaurants), and possibly even an on-site computer server for older legacy systems." These systems continue to make advancements that evolve with the times and can keep up efficiently with the business they are working with.
  • kelseybarton on 18 Sep 20
     
    (2 of 3) The article continues on to discuss the many different types of POS systems and how they can be used for different types of businesses. The restaurant POS system, for example, is the most complex POS system and is the most commonly seen system in the industry. Through the restaurant POS, a business can have a restaurant management system, which helps them run the business efficiently through features such as recipe costing, customer management, reporting, and many other features discussed. Bar, nightclub, retail, small business, salon, and spa POS systems all have very similar features, but are catered to each businesses specific operational need. Cloud-based and mobile POS systems are also discussed in the article as a way to store all POS information in the cloud. The advantages of mPOS were discussed in depth as this can be accessed through an application, making mobility much easier in our ever-advancing technological world.
  • kelseybarton on 18 Sep 20
     
    (3 of 3) The article also provided an introduction of how POS systems work, as a basic understanding is necessary when considering purchasing a system. Through understanding how the POS system works, we see that a POS transaction is "simply any transaction that occurs within a business." POS payment is "when a customer and merchant exchange products or services completing a POS transaction aka point of sale purchase," which can sometimes be referred to as point of purchase, or POP. Finally, the article discusses how POS systems have played a role during the pandemic. While online POS systems have been used for many years to keep businesses on their feet, during the current state of the world this has become even more necessary. The article discusses how important it is to keep the payment process simple, yet secure so that the business may rely on this as a way to make income and customers can enjoy a seamless experience. This article does a very good job of explaining in-depth what a POS system is and how it is relevant to every line of business in the hospitality industry. As online sales continue to grow and as the state of the world remains uncertain, POS system popularity will only continue to rise and advance to create the best possible experience for both the businesses and consumers involved.
nellyvero71

Your Hotel Operations Will Fail Without Tech - 0 views

hoteltechreport.com/...hotel-operations

shared by nellyvero71 on 18 Jun 20 - No Cached
  • Running a hotel is no easy task and hotel operations are insanely complex. Between managing rates and reservations on dozens of channels, keeping your teams in sync across multiple shifts, assigning rooms across various room types, and, most importantly, ensuring that guests are happy, there are a lot of opportunities for things to go wrong
  • With a property management system in place, the front desk agent can find the guest’s booking in just a few clicks and immediately see the guest’s history, preferences, and reservation details. From there, the agent can check the guest in or out, move them to a new room, extend their stay, change their payment method, and more in seconds.
  • A modern cloud based property management system like Jonas Chorum sits at the center of reservations processes and acts as your property's single source of truth with regards to inventory management.
  • ...9 more annotations...
  • Without a modern PMS you risk poor connections with key systems.  A bad connection with your channel manager could lead to overbooking and a weak connection with your RMS means that you are likely losing revenue from inaccurate pricing.
  • A modern cloud based PMS like Jonas Chorum also helps your team collaborate on reservations.  Your call center agents can quickly access and manage current bookings.  Your sales team can check to see which inventory is available and can be promised to new groups.  Your front desk agents use the PMS to create last minute walk in bookings.
  • A good property management system not only makes basic hotel operations more efficient for your front desk team, but it also allows the check-in process to be a positive part of the guest experience.
  • With the right hotel technology, you can make every department more efficient, streamline your basic hotel operations, delight guests, keep your property in tip-top shape, and even increase your RevPAR. Without it, your hotel could suffer from overworked staff, dissatisfied guests, and even physical damage.
  • Financial software can not only keep your finance department sane, but also help you uncover trends that can prevent your hotel from losing money. 
  • Good finance technology can save your accounting team from a mountain of work by automating payroll, creating invoice templates, and even compiling reports on the hotel’s financial activities.
  • Revenue management software does the heavy lifting for you by analyzing market trends to recommend the best rates for your hotel, which prevents you from leaving money on the table.
  • The engineering team needs help from other departments (especially room attendants and front desk agents) and from technology to receive, action, and track service requests.
  • Engineering software allows hotel staff to submit service orders that can be actioned by the maintenance team, ensuring that nothing gets overlooked or forgotten. The engineering team can even access these systems from their smartphones, so if an urgent service request comes up, someone can handle it immediately.
  • nellyvero71 on 18 Jun 20
     
    This article is about the important reasons why an hotel needs to have a proper property management system to operate. How effectively the system is going to work in the different departments. Specifically the article talks about Jonas Chorum as a modern cloud based property management system.
jenelleforbes

The Impact of IT Investments on Profits - 1 views

sloanreview.mit.edu/...t-of-it-investments-on-profits

shared by jenelleforbes on 14 Jun 20 - No Cached
  • we found that more recent information technologies — those deployed since 1995 — have a significant positive impact on profitability
  • Investment in IT had a greater impact on a company’s profits than comparable spending on either advertising or R&D
  • e found that in general, IT investments were more effective in improving profitability by increasing revenue than by decreasing operating expenses.
  • jenelleforbes on 14 Jun 20
     
    This article is about how investing in your IT will increase your profits. Investing in IT will yield a higher profit even more so than advertising or research and development. You see bigger profit even more than if you lowered your operating expenses.
Xueling Wang

protel to launch world's first PMS for the iPad - 4 views

www.hotelmarketing.com/..._worlds_first_pms_for_the_ipad

hotel software PMS

shared by Xueling Wang on 28 Sep 12 - No Cached
  • Hotels can use iPads as "floating front desks", offering guests mobile services like check-in or check-out. iPads could even be employed as support work stations to reduce demand peaks.
  • Hotels can use iPads as "floating front desks", offering guests mobile services like check-in or check-out. iPads could even be employed as support work stations to reduce demand peaks.
  • Benefits for the user: Additional hardware and installations in the hotel are unnecessary as the sole requirement is an Internet browser.
  • ...2 more annotations...
  • Data security is also taken care of by protel. With its extended range of functionalities and based on the latest technology, this easily scalable cloud application is the perfect solution for all hotels who value flexibility, reliability and security.
  • With protel Voyager protel presented a mobile app for hotel guests.
  • Gaby Belardo on 28 Sep 12
     
    The article reveals how tablet devices offer many advantages to hotels, because many business processes become more and more independent of location. Allowing your employees to work more effective is the main objective for the hospitality and tourism business. A few examples: Hotels can use iPads as "floating front desks", offering guests mobile services like check-in or check-out. iPads could even be employed as support work stations to reduce demand peaks. The ability to having a floating front desk and being able to accomodate guest is beneficial." The app offers access to guest relevant functions of the property management system like booking services. It also offers access to location based services, advertising local events and facilities, and to the hotel's social networking sites" Having the application to allow guest to have 24 hour service is a convenience comparable to none.
  • sining on 17 Jan 13
     
             This article introduce us a new hotel software technology, the iPad property management system. Nowadays the table devices offer many advantages to hotel. Ipad is a good example for the table device use in hospitality industry. A German company design a PMS on iPad for hotel, its name is protel Air. Use this device, hotel can provide the mobile service like check-in and check-out to support the employee's job. Protel Air is a full-service solution and a true "Software-as-a-Service" application, that is hosted in a secure data centre environment. The only requirement of this device is the Internet; it can update and maintain the date through Internet. It also protects the data by its security system. They also design an application called protel Voyager for guests. It offers access to location based services, advertising local events and facilities, and to the hotel's social networking sites. The protel Voyager will encourage guests to report positive feedback.          I think to use new technology to help the operation of hotel is a good idea. Even it will cost some money to purchase the equipment and training the employee. It will save time for the employee especially in the peak season. My only concern is the app for guests. Guests may not use to this kind of new technology. They prefer the human service more. But it is worth to try.  
  • Xueling Wang on 14 Feb 13
     
    German protel hotelsoftware presented the world's first property management system for the iPad. The tablet devices give hotel a lot of benefits.  It helps the hotel reduce demand peaks, and offer guests more convenience. Protel doesn't need the support of additional hardware and installation. it can run in the internet browser. One of Protel's product is Protel Voyager, which is designed as a web app, the customers do not need to install this app, because it can runs in the mobile browser. It offers access to guest relevant unctions of the property management system like booking services. It also offers access to location based services, advertising local events and facilities, and to the hotel's social networking sites such as Twitter, Facebook or You Tube.  
amoon008

Advantages of Cloud Computing for the Hotel Industry - 0 views

www.innquest.com/...cloud-computing-hotel-industry

cloud computing advantages hotel industry technology hospitality software

shared by amoon008 on 31 May 20 - No Cached
  • Is cloud computing secure?If you invest in a cloud Hotel Property Management System (PMS), then you won’t need to store any data onsite; it simply resides on a server elsewhere (it could even be in another country)
  • In reality, the opposite is true, because if you choose the right cloud-based Hotel PMS, then your operations will benefit from some of the best cybersecurity in the business. You’re unlikely to have enterprise-level security and firewalls, intrusion detection and industry-standard SSL encryption in-house, but the cloud PMS delivers all those protections for a fraction of the cost.
  • Cloud computing relies on a robust Internet connection and a device of your choosing.
  • ...21 more annotations...
  • Lower operational costs
  • With cloud computing, you can truly work from anywhere – a capability the hospitality industry has historically struggled to embrace, often due to the limits of the technology in use.
  • Firstly, it must provide the best suite of management tools for all members of your hotel staff; and, secondly, it must help you provide the best guest experience possible. Another advantage of cloud computing is it enables your staff members to work more efficiently by freeing them from fixed terminals. Check-ins aren’t limited to the reception desk,
  • Improved guest experience thanks to mobility
  • Remote working
  • Depending on the system from which you’re moving, a complete import of your data might be possible, and the ease with which such systems can be learned means staff adoption is unlikely to cause any problems or service interruptions.
    • amoon008
      amoon008 on 24 Jan 22
       
      If you use a cloud Hotel Property Management System, you won't have to store any data on site (PMS). Instead, it will be kept on a different server (it could even be in another country). It's understandable that you'd feel insecure as a result. In reality, the opposite is true: if you choose the right cloud-based Hotel PMS, your operations will benefit from some of the best cybersecurity in the industry. You're unlikely to have enterprise-level security and firewalls, intrusion detection, or industry-standard SSL encryption in-house, but the cloud PMS offers all of these protections for a fraction of the cost.
    • amoon008
      amoon008 on 24 Jan 22
       
      It is undeniable that times are changing. Older, on-premise hotel PMS solutions are being transferred to cloud computing, which is helping to improve basic, but crucial, hotel operational circumstances like a check-in or check-out line. Cloud computing requires a strong Internet connection and a device of your choice. Because cloud applications are so versatile, you can use your cellular-enabled tablet to run your reception desk from the palm of your hand even if your main Internet connection is down. Cloud computing allows you to operate from anywhere, at any time, in a secure environment, all while reducing IT infrastructure and continuing IT costs. In today's connected world, cloud computing is incredibly dependable.
    • amoon008
      amoon008 on 24 Jan 22
       
      Changing to a cloud PMS isn't as difficult as you would imagine. A comprehensive import of your data may be achievable depending on the system you're transferring from, and the ease with which such systems can be learned assures that staff adoption is unlikely to cause any problems or service interruptions. Finally, and perhaps most critically, one of the most major benefits of cloud computing is that it takes far less time to make adjustments. It's not unusual to have virtually 100% uptime, allowing you to take use of the best features and benefits your PMS supplier has to offer without having to deal with lengthy, inconvenient update routines.
  • Older, on-premise hotel PMS solutions are now being shifted to take advantage of cloud computing, helping improve basic, but important, common hotel operations situations, such as a line of people waiting to check in or out.
  • Cloud computing relies on a robust Internet connection and a device of you
  • Cloud computing relies on a robust Internet connection and a device of your choosi
  • Cloud computing relies on a robust Internet connection and a device of your choosing
  • Lower operational costs
  • Lower operational costs
  • invest in a cloud Hotel Property Management System (PMS), then you won’t need to store any data onsite; it simply resides on a server elsewhere (it could even be in another cou
  • Cloud computing relies on a robust Internet connection and a device of your choosing
  • Remote working
  • Improved guest experience thanks to mobility
  • Depending on the system from which you’re moving, a complete import of your data might be possible, and the ease with which such systems can be learned means staff adoption is unlikely to cause any problems or service interruptions.
  • In 2019, just 24% of hotels in the U.S. were using a cloud
  • anaslip on 31 May 20
     
    This article is telling us about some advantages of cloud computing in hospitality industry (hotel industry). You won`t need to store any data outside if you invest in Hotel Property Management System (PMS). There are advantages in cloud computing in hotel industry both for hotel staff and guests.
aquin206

What is Proximity Marketing? How Does it Work? - 0 views

www.avsystem.com/...proximity-marketing

shared by aquin206 on 20 Jul 22 - No Cached
  • Proximity marketing is a marketing technique whereby recipients are targeted with marketing messages based on their vicinity. Simply put, it’s when you send ads to people who are close by your venue
  • WiFi-equipped smartphone these days and logs into public hotspots, meaning that you only need the right software to collect customer data and advertise to them using your guest WiFi.
  • The way it works is that when a customer logs into your guest WiFi network, you collect data about their device (specifically the MAC number of the device), based on which you can “follow” the customer around the venue and later identify them when they return
  • ...24 more annotations...
  • QR codes
  • Bluetooth Low Energy (BLE)
  • NFC stands for “near field communication
  • pay at the store with your phone
  • QR codes are scannable barcodes
  • 5 proximity marketing technologies you need to know
  • An example would be when you enter a store and get a push notification on your phone with a discount for your shopping, or when you scan a QR code at an event to download promotional materials.
  • How to best use proximity marketing?
  • How does it work?
  • One of the easiest, yet most versatile ways to implement proximity marketing in your venue is to use WiFi.
  • This platform should have indoor positioning features, so that you can easily locate your customers, and WiFi marketing features, so that you can effectively communicate with them when they are nearby.
  • This is a somewhat antiquated method compared to the other ones we’re discussing in this article, but it has its benefits.
  • This solution has been making waves at various conferences and events.
  • it requires extreme proximity (we’re talking millimeter to centimeter range), so it’s less versatile than the other technologies discussed.
  • even though most people can turn on Bluetooth on their devices, they don’t necessarily do that. And even if they do, that’s only half your road to successful marketing with BLE.
  • Similarly to BLE, geofencing with GPS requires the user to turn on the location services on their phone, as well as have a medium of communication with you
  • What is proximity marketing?
  • sales
  • if you notice that someone visited your store several times
  • but never made a purchase, it’s time to act! Pop in their mailbox, offer a discount,
  • loyalty
  • behavior analysis
  • indoor navigation
  • gamification
  • mmdmd99999 on 20 Jul 22
     
    wifi, QR codes, NFC, BLE, GPS
  • ...1 more comment...
  • smend120 on 25 Sep 22
     
    This article discusses how marketing technology is utilized for proximity marketing. By targeting recipients with marketing communications based on their proximity, proximity marketing is a marketing strategy. It uses many technologies, like WiFi, BLE, NFC, or GPS, and can be done for a variety of reasons, including advertising, feedback, and customer service, to deliver advertisements to individuals who are nearby your location. An illustration would be if you scanned a QR code at an event to download promotional materials, or if you entered a business and received a push notification on your phone with a discount for your purchases. One of the simplest and most adaptable methods to use proximity marketing in your venue is through WiFi. You gather information about a customer's device when they sign into your guest WiFi network. Although a fairly outdated technique, QR codes have several advantages. It is incredibly simple, affordable, and quick to install. This compromises its effectiveness, although, for some applications, it will be adequate. The user is directed to a certain website by these scannable barcodes. At numerous conferences and events, the QR code solution has generated a lot of buzzes. Exhibitors utilize it to provide background information about their brand that cannot otherwise be given in the booth because it is so subtle and affordable. You can use your phone or smartwatch to make a purchase at the store using near-field communication (NFC) technology. NFC is less adaptable than the other technologies since it demands close contact and is not as widely used as WiFi or QR code readers. Although it's a less well-known technology, Bluetooth Low Energy (BLE) access points perform similarly to WiFi access points. Although the majority of individuals can enable Bluetooth on their devices, they don't always do so. However, you need a medium, such as an app that they have downloaded, and you need to put BLE beacons at your location to communicate with g
  • smend120 on 25 Sep 22
     
    This article discusses how marketing technology is utilized for proximity marketing. By targeting recipients with marketing communications based on their proximity, proximity marketing is a marketing strategy. It uses many technologies, like WiFi, BLE, NFC, or GPS, and can be done for a variety of reasons, including advertising, feedback, and customer service, to deliver advertisements to individuals who are nearby your location. An illustration would be if you scanned a QR code at an event to download promotional materials, or if you entered a business and received a push notification on your phone with a discount for your purchases. One of the simplest and most adaptable methods to use proximity marketing in your venue is through WiFi. You gather information about a customer's device when they sign into your guest WiFi network. Although a fairly outdated technique, QR codes have several advantages. It is incredibly simple, affordable, and quick to install. This compromises its effectiveness, although, for some applications, it will be adequate. The user is directed to a certain website by these scannable barcodes. At numerous conferences and events, the QR code solution has generated a lot of buzzes. Exhibitors utilize it to provide background information about their brand that cannot otherwise be given in the booth because it is so subtle and affordable. You can use your phone or smartwatch to make a purchase at the store using near-field communication (NFC) technology. NFC is less adaptable than the other technologies since it demands close contact and is not as widely used as WiFi or QR code readers. Although it's a less well-known technology, Bluetooth Low Energy (BLE) access points perform similarly to WiFi access points. Although the majority of individuals can enable Bluetooth on their devices, they don't always do so. However, you need a medium, such as an app that they have downloaded, and you need to put BLE beacons at your location to communicate with g
  • aquin206 on 07 Feb 23
     
    This article explains what proximity marketing is and five different ways it is used through. Proximity marketing is used through WIFI, QR Codes, NFC (near field communication), BLE (Bluetooth Low Energy) Beacons, and GPS. In addition to going in detail about all those, this article also explains how proximity marketing helps the company. It can help by boosting sales, retargeting, building loyalty, behavior analysis, indoor navigation and gamification.
lande070

Beacons to supercharge bar & restaurant marketing strategy | Beaconstac - 2 views

blog.beaconstac.com/...-restaurant-marketing-strategy

restaurant marketing beacon proximity tech mobile

shared by lande070 on 18 Feb 18 - No Cached
  • Location-based marketing that promised to leverage online platforms to promote physical restaurants and bars, began with “check-ins”.
  • 2014 saw beacons taking baby steps into the hospitality industry.
  • But in 2017, with the explosion of supply of beacons, the price has significantly lowered and functionality has gone up to the point where they are within reach for even small restaurants.
  • ...28 more annotations...
  • When a Bluetooth-enabled device such as a smartphone or tablet comes in the range of a beacon, the two devices can communicate.
  • Once in the proximity of a beacon, these smartphones receive push notifications about deals, offers and more.
  • people barely register the brands they’ve seen, much less engage with them. But that’s changing with beacons!
  • restaurants use this technology in a different way to engage guests and increase repeat visits
  • The obvious benefit to using this technology is its ability to push out coupons, deals and marketing messages.
  • This value addition is critical for you when you’re looking to rise above the competition in a highly crowded space.
  • 1. Marketing messaging
  • 2. Delivering tailored menu to loyal customers
  • Every restaurant owner including you loves a loyal customer and beacons make it easier to reward them.
  • 3. Let your customers know how crowded the restaurant is before they arrive
  • Keeping customers informed about how busy your restaurant is at a particular time is one way of cutting down on the time they need to wait.
  • 4. Custom pricing for different customers
  • When it comes to winning over a customer, it’s not a bad idea to play with dynamic pricing.
  • 5. Get a better insight into your restaurant and bar traffic
  • It’s always an advantage to optimize with data.
  • 6. Allow guests to make mobile payments
  • Beacons can allow them to pay their bill right from their phones by directing them to a secure restaurant-branded microsite that collects their payment method.
  • You could create a special menu or a secret dish for your loyal customer based on his previous orders and selections.
  • Deploying beacons around your restaurant will, in turn, provide real-time information on how many people are actually dining inside at a given point in time
  • With the footfall data from beacons, you can efficiently manage your staff and services. Maybe you do not really need 5 bar staff on the second floor on a Tuesday, or you need an extra attendee around the tables nearer to the entry gate.
  • If your restaurant has an app, you can use beacons to trigger a contactless ordering experience.
  • Three years back, only the big fishes in the industry like Starwood hotels, The Marriott and James Hotels were adopting beacons to deliver an engaging experience to their guests
  • Customers need a compatible app like NearBee or a brand app by the restaurant or bar.
  • Imagine a group of friends moving around on the streets trying to decide where to have lunch and all of a sudden, one of them is alerted to an offer of an unlimited cold drink
  • estimate of the restaurant traffic
  • incentive pricing
  • incentive pricing
  • m about
  • gulsevim on 18 Feb 18
     
    Even though using beacon technology for proximity marketing is still in its infancy in the restaurant industry, this technology has already demonstrated some of its potential by virtue of increasing labor and overall operational efficiency while boosting customer satisfaction and loyalty. Beacons can help increase restaurant and bar sales, improve customer service, and provide more value for their customers, which should lead to customer loyalty. The possibility of applying beacon technology in the restaurants and bars opens a window of opportunity to engage diners and also enables restaurants to create more tailored experiences for them. Restaurants can use beacons to send alerts to people nearby about many table/seat availability and encourage them to make reservations or walk in. Or if the restaurant is very busy, restaurants can send the menu to their phones, so they can browse it while waiting for their tables. Restaurants and bars can build profiles of returning customers and provide offers based on past preferences. Thus, returning customers can benefit from improved and personalized customer service. During quiet hours or days, restaurants and bars can efficiently manage their staff and service, because of the data they have been collecting using beacons. Diners can even pay for their meal or drinks using their mobile device without having to wait for the waiter to come over and accept their method of payment.
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  • anonymous on 14 Jun 21
     
    This article discusses how restaurants use beacon-based proximity marketing to help create even more meaningful and engaging interactions with customers. Proximity marketing is most often used in retail stores to bring in customers to the store by offering promotions through push notifications. This article will highlight how restaurants use the same beacon technology as retail shops do, but to achieve different results. Restaurants can use beacons to save time for not only customers but managers and employees as well. Beacon technology provides management with data insights that allow them to deliver better experiences to their customers.
  • avanzado on 10 Feb 22
     
    This articles talks about what beacon-based proximity marketing is and its usefulness in restaurants.
  • lande070 on 25 Jul 22
     
    Beacon technology has been around for a long time - prior to 2013 - but cost kept it unpopular. Initially only real big hospitality players had this tech. Now cost is no longer a limiting factor, but companies are limited to customers/potential customers who have a compatible app or the companies own app already on their phone, so they can push the proximity messages.
alo328

Electronic Waste Is Becoming a Global Environmental Problem | Time - 1 views

time.com/...world-electronic-waste-problem

shared by alo328 on 23 Sep 20 - No Cached
  • s a tech-hungry nation flush with cash gets ready to upgrade to the next generation of lightning-fast 5G devices, there is a surprising environmental cost to be reckoned with: a fresh mountain of obsolete gadgets. About 6 million lb
  • Workers with hammers hack at the bulkiest devices, while others remove dangerous components like lithium-ion batteries
  • That cycle of consumption has made electronics waste the world’s fastest-growing s
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  • “In our society, we always have to have the new, best product,” said Aaron Blum, the co-founder and chief operating officer of ERI, on a tour of the facility
  • 5G promises faster speeds and other benefits. But experts say it will also result in a dramatic increase in e-waste, as millions of smartphones, modems and other gadgets incompatible with 5G networks are made obsolete
  • But less than a quarter of all U.S. electronic waste is recycled, according to a United Nations estimate. The rest is incinerated or ends up in landfills
  • Environmental concerns aside, compacting flammable lithium-ion batteries with paper recycling can be dangerous; recycling centers have reported an uptick in fires
  • Even when e-waste rules exist, it’s left up to consumers to handle their old devices prop
  • ly. But recycling them can be a
  • We don’t necessarily have the measures to make sure people aren’t throwing it away,” Walters said.
  • One solution is to make electronics last as long as they once did. At ERI’s facility, Shegerian showed TIME dozens of televisions from the 1970s and 1980s that stopped working only recently
  • Our products today don’t last as long as they used to, and it’s a strategy by manufacturers to force us in
  • o shorter and shorter upgrade cycles,” said Kyle Wiens, the founder of iFixit
  • Some environmental groups say multibillion-dollar companies like Apple and Samsung should pick up the cost of recycling the devices they sell. Lawmakers in parts of Europe and Canada and in some U.S. states have passed so-called Extended Producer Responsibility (EPR) laws, which require manufacturers to establish and fund systems to recycle or collect obsolete products
  • Even so, some companies are increasing their recycling efforts on their own, whether for the economic benefit or the public relations boost (mining fresh materials has financial, environmental and human costs of its own). For instance, Apple in 2018 introduced Daisy, a smartphone-recycling robot that can take apart 200 iPhones every hour, and says it diverted 48,000 metric tons of electronic waste from landfills that year
  • About 6 million lb. of discarded electronics are already processed monthly at recycling giant ERI’s Fresno plant.
  • Americans spent $71 billion on telephone and communication equipment in 2017, nearly five times what they spent in 2010 even when adjusted for inflation, according to the Bureau of Economic Analysis. (Apple alone sold 60 million iPhones domestically last year, according to Counterpoint Research.)
  • That stream is expected to turn into a torrent as the world upgrades to 5G, the next big step in wireless technology.
  • Part of the problem is regulatory. Only 19 states have laws banning electronics from the regular trash. In states without such rules, like Nevada, electronics often end up in garbage and recycling bins, said Jeremy Walters, a community-relations manager for waste collector Republic Services
  • Our products today don’t last as long as they used to, and it’s a strategy by manufacturers to force us into shorter and shorter upgrade cycles,”
  • nbakir on 23 Sep 20
     
    Advancement in technology every day has led to the dumping of electronic gadgets no longer wanted to the environment. Heaps of unwanted electronic waste, hazardous containing substances like lithium-ion batteries, are dumped into the ground with all their toxicology. As the world upgrades to 5G, it will end in a rapid surge in e-waste. According to John Shegerian thinks people are yet to see the magnitude of the transition to 5G, it is tremendous than changing from analog to digital (Samuels & Calif, 2019). However, it comes with many advantages; its outcome is a drastic rise in electronic waste. The ERI recycles less than a quarter of the United States' e-waste according to the estimate made by the United Nations, and the other dumped in landfills. This waste contains harmful metals such as beryllium and mercury, that have adverse environmental dangers. Among the 50 states in the United States, only 19 States have imposed a law to bun electronics from regular trash (Samuels & Calif, 2019); the rest of the states, like Nevada they are incorporated in recycling and trash bins, according to Jeremy Walters's manager for waste collection. The consumers are left to handle their e-waste even though there are e-waste rules. Multibillion companies should the responsibility and cater for the cost of recycling for the products they are manufacturing. Companies like Apple and Samsung, nonetheless the United States is repelling modifications to the prevailing laws, according to Scott Cassel Product Stewardship Institute found. However, some companies are improving through increasing their recycling efforts. For instance, Daisy, a recycling robot introduced by Apple, can collect more than 200 iPhones for recycling every hour. But this is not enough since e-waste generated annually globally is more than we can imagine, which almost 50 tons (Samuels & Calif, 2019). In a nutshell, technology can bring many benefits to society. Still, it can also harm both the environment and the p
  • khadija2050 on 28 Sep 20
     
    the article explores the dangers of elctronic waste and give suggestions on how to better monitor this issue and resolve.
  • alo328 on 21 Feb 21
     
    This article explains how the rapid advancement of technology has impulsed an increase in the use of technology, however has resulted in a rise in ewaste percentage. This happens because companies have opted for creating products that do not last for long periods of time, since they want to sell future products.
Tracy Kohn

Property Management Goes Mobile - 1 views

hospitalitytechnology.edgl.com/...ty-Management-Goes-Mobile79986

technology hotel hospitality software tech mobile

shared by Tracy Kohn on 24 Sep 12 - No Cached
  • Nicole Spencer on 24 Sep 12
     
    In this article it begins to explain property management systems PMS going mobile in the hotel industry and how beneficial it is for hotel corporations and for customers. The author explained that the most in-demand PMS function for hotels is the ability to have a real time data of room availability, access to guest information such as comments and special request, room/ work order status, and up-to-date pricing. For customers facing mobile apps they would enjoy the guest self-service of booking, self check-in/out, service request, and messaging to staff. However even though mobile devices makes such functionality seem easier mobile-enabling a PMS is not easy at all in fact, making functions available via a browser would be a huge transition for a business.
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  • Nicole Spencer on 24 Sep 12
     
    In this article it begins to explain property management systems PMS going mobile in the hotel industry and how beneficial it is for hotel corporations and for customers. The author explained that the most in-demand PMS function for hotels is the ability to have a real time data of room availability, access to guest information such as comments and special request, room/ work order status, and up-to-date pricing. For customers facing mobile apps they would enjoy the guest self-service of booking, self check-in/out, service request, and messaging to staff. However even though mobile devices makes such functionality seem easier mobile-enabling a PMS is not easy at all in fact, making functions available via a browser would be a huge transition for a business.
  • Hana Musilova on 19 Jan 13
     
    More and more are properties interested in having a PMS device that they can be accessed at anytime and anywhere. The answer to this challenge is to have PMS functions accessible via mobile devices which can be challenging for some of the systems, especially those that do not reside in cloud. For some smaller properties, the goal is to have no front desk at all and some have been quite successful in making this a reality. As stated in the Property Management Goes Mobile article, the ski resort Tremblant Elysium has been successful with using the cloud-based FrontDesk Anywhere. The guests receive a letter a week prior to check in containing a door code and 30 minutes after their arrival concierge comes to their room to complete their check in and sign the registration card. The CEO of Tremblant Elysium stated: "Guests love it because it is simple and easy and we do not have staff waiting around for people to check in." As stated in the article, guest require for Mobile PMS to include access to room availability and full front desk access including guest profiles and preferences, room/work order status, up-to-date pricing and housekeeping access for rooms statutes. Mobile-enabling PMS can be quite challenging to design, as it can bring difficulties with screen size, performance or choosing which device to use as the code must be re-written for each one. Another major concern for this type of PMS is the synchronization with other system with which PMS is integrated. As hotelier consider implementing mobile-enabling PMS device for their property, there are concerns about security as far as data storage or mobile check-in or the issuing of keys for guests. In my opinion mobile-enabling PMS is the future for smaller properties. Why would a hotel need to have a stand-alone front desk when we can use mobile phones to do the work for us as we are on the go? Eventually, we can have our staff cross trained in smaller properties all equipped with phones, all available to ch
  • Tracy Kohn on 22 Jun 13
     
    This article discusses the wish-list for hoteliers when they are considering cloud-based systems.Tthe most in-demand mobile PMS functions include GM access to KPIs, CRM and room availability, and front desk staff access to guest information such as comments and special requests, room/work order status and consolidated messaging among staff. It would seem that with all of these personal apps that are appearing on the market, that mobilizing a PMS would be easy, but that is not the case. The code is not universal; i.e. code must be re-written for each one, although there are tools like service-oriented architecture and html5 to help. There will naturally be concerns when considering adopting a mobile PMS across properties. Before investing in a roll-out of new technology, decision-makers must ask the right questions dealing with security, data storage, and functionality.
shuo zhang

Hotel Chains Integrating PMS Data - Business Travel News - 0 views

www.businesstravelnews.com/...el-Chains-Integrating-PMS-Data

shared by shuo zhang on 01 Oct 12 - No Cached
  • Hilton, InterContinental, Starwood and Golden Tulip have all made strides in the past year in consolidating their property management systems and integrating the systems with other technology components, all of which will enhance distribution and guest data capabilities.
  • to ramp up their system to operate large hotels.
  • Schrils pointed to another trend of managing systems out of a central location rather than within each hotel. It's another method of improving consistency, and such negotiated items outside of rates as free high-speed Internet access can be managed out of a centralized system, he said.
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  • but it's not always feasible even outside of management issues
  • there will be no point in having separate systems for central reservations and property management, as application service providers will be the primary method of delivering software
  • shuo zhang on 01 Oct 12
     
    the news for the hotelers about improvement of the PMS what Hilton, InterContinental, Starwood and Golden Tulip have all made strides in the past year in consolidating their property management systems and integrating the systems with other technology components, all of which will enhance distribution and guest data capabilities, make them cheery. But in other side,t's not always feasible even outside of management issues. Each company has theri own style for managing data. It need time to prove if it siuteble.
Manali Rabari

Revitalized E-mail Marketing Campaign Boosts Event Biz for Hotel | Case Studies | | Hos... - 0 views

hospitalitytechnology.edgl.com/oosts-Event-Biz-for-Hotel82661

shared by Manali Rabari on 06 Nov 12 - No Cached
  • The Hutton Hotel is a relatively new, boutique style hotel in the Nashville
  • In order to raise the awareness of The Hutton Hotel to event/meeting planners, quarterly email blasts with photos of thespace and info were deployed, but in order to attract new clientele and gain attention of current clients, something dramatically different was needed.
  • Spectrio is an all-inclusive audio/video/digital marketing company that was able to work with The Hutton Hotel to create a video email that could go out to the blast list, with the hope that this unique promotional medium would show the hotel to clients without them ever having to visit the property.
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  • The campaign has helped to raise awareness for the hotel, and some current hotel guests have even stated that they had not been cognizant of the event space until seeing the video e-mail.
  • Working with Spectrio, The Hutton Hotel utilized a mixture of this video content and still photos combined with music and narration and links to event pages on Hutton’s website for this new e-mail campaign, which would showcase the widest array of possibilities for events from corporate meetings to social gatherings that could be held at the hotel. The blast was sent out this past spring to more than 14,000 email addresses of meeting planners who have either been to the property or were with the hotel through other efforts,  and the results were that 16.88% unique visitors read the message, up from the normal 12% rate that was the norm for the hotel’s e-mail efforts.   The campaign has helped to raise awareness for the hotel, and some current hotel guests have even stated that they had not been cognizant of the event space until seeing the video e-mail. Ultimately the hotel’s management has learned that to use an effective e-mail for marking purposes, video doesn't have to be specially shot footage or even be full-motion video, it could be done with graphic, pre-existing footage. Due to the success of the campaign, The Hutton Hotel plans to create a new video and send another targeted email to its corporate guests
  • Yuri Kim on 06 Nov 12
     
    The Hutton Hotel that is a comparatively new and boutique style implemented new e-mail marketing in order to increase the clientele's awareness about their properties. The hotel developed this new e-mail marketing with the help of Spectrio that is an all-inclusive audio/video/digital marketing company. By using an existed short promotional film video of the hotel, Spectrio and the hotel created new video about hotel properties such as an event space to show the hotel and attract clientele without visiting in advance. This new e-mail campaign not only includes new video content but also still contain photos combined with music and narration and links to the Hutton Hotel's website like previous version of E-mail campaign. This new campaign increased the effectiveness of hotel's e-mail effort as well as enabled the hotel to raise the clientele's awareness .
  • Manali Rabari on 09 Nov 12
     
    By creating a video to showcase the hotel's major feature by the use of simple video they were able to create engagement with potential meeting planners that previously weren't aware that such a space existed. The video was not a significant cost since it was footage that already had been used for other purposes. But by using this footage for a new purpose has created a wider audience they previously had not been able to reach. This targeted strategy to meeting planners is much more effective than simply sending out traditional marketing materials. It reached the people the hotel was seeking to target to increase the awareness of the space, to create more potential business. The hotel also plans to send out a targeted email to corporate guests in the hopes of the same success rate.
Xu Wang

Emerald | Have human resource information systems evolved into internal e-commerce? - 0 views

www.emeraldinsight.com/journals.htm

shared by Xu Wang on 01 Dec 12 - No Cached
  • Human resources (HR) have been a well-established function in organizations for decades,
  • the department was typically perceived by many organizations as a “necessary evil,” that is to say, as an essential but in no way profitable or advantageous element,
  • even at the current time HRIS is not limited to technological elements alone, such as computer hardware and software applications, but also includes the people, policies, procedures, and data required to manage the HR function.
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  • Nevertheless, these well-accepted attributes of HR have been challenged in the past few years, as several indicators reflect fundamental changes within the HR function,
  • although little has changed in this function over the past decades, there are growing expectations that HR will improve corporate competitive advantages by adding real measurable value to the organization.
  • The apparent difficulties in upgrading HR to a strategic position in organizations result in missed opportunities especially in hospitality and tourism, where the human capital has substantive potential to improve the competitive advantage of enterprises, particularly due to the growing competitiveness of the industry, as well as the centrality of the human element in the delivery of hospitality products and services
  • The second change in contemporary HR which, interestingly, is closely related to the previous one, is the growing trend of incorporating advanced information technology (IT) in HR practices.
  • There is extensive evidence to the growing transfer of HR functions to digital formats, as can be seen in the growing popularity of human resource information systems (HRIS) among organizations. HRIS is currently perceived as one of the important factors influencing the role of the HR function, as well as the workplace as a whole. Although in many aspects, technology remains under-utilized in HR functions (Jones and Hoell, 2005), recently its effects have begun to be evident in many organizational aspects,
  • Furthermore, it is widely argued that the adoption of HRIS is likely to promote HR to the awaited position of strategic partner in the organization. The main reason for this is that by using HRIS, HR professionals can improve their performance by gaining better knowledge of the organization and its employees, thus facilitate participation in strategic planning and implementation. In addition, by improving the efficiency and effectiveness of the HR day-to-day administrative tasks, HRIS allows the HR staff to dedicate more time to strategic decision making and planning, which consequently provides more value to the organization to enhance its position within it
  • modern HRIS make optimal use of internet and web capabilities for performing their tasks
  • successful HRIS support the planning and implementation of managerial key processes in the organization, such as executive decision making, technology selection, interdepartmental integration, and organizational reporting structures.
  • Intranet-based employee self-service (ESS) provides employees direct access, mainly through a web browser but also through a centralized kiosk, to personal HR-related information. Thus, the employees can individually handle transactions that used to be carried out by HR personnel,
  • Both MSS and ESS create a trend of delegation of responsibilities and activities that were once considered to be the domain of HR professionals and administrative personnel, directly to employees and managers
  • HRIS was seen mostly as a special form of office automation systems, the emphasis being on reducing costs and staff while making the standard HR tasks more efficient
  • In addition, in today's workplace the HR tasks have become more complex, along with organizational trends such as globalization, consolidations, strategic partnerships, and greater than ever governmental and regulatory reporting requirements for employees.
  • Therefore, from the administrative perspective, by providing powerful computing capabilities, HRIS are changing and improving procedures and processes that were carried out less efficiently before,
  • the automation of routine transactions provides HR professionals with time to perform strategic functions related to the human capital
  • HRIS allow the firm to be proactive in HR planning, by giving managers a constant flow of employee information
  • since HRIS can significantly improve the way employees and managers communicate with each other through various communication channels, this improves the flow of information and expertise throughout the organization, thereby enhancing the firms' strategic capabilities
  • Another prominent perceived characteristic of the HR function has been its reliance on relatively low-tech methods in implementing its tasks
  • Although HRIS can provide both administrative and strategic advantages, it should be noted from the onset that they are usually expensive systems to purchase and implement. Designing and implementing customized HRIS, adapted to the specific needs of the organization, will significantly enhance its functionality, but will result in increased software and hardware costs, as well as time-to-deployment
  • the initial costs of developing such HRIS are high,
  • In order to reduce the costs of HRIS, an organization can purchase off-the-shelf applications composed of HR database programs, aimed at meeting the general needs of HR functions
  • These findings point to the vital need of the HR function to provide evidence of the effectiveness of HRIS, for the purpose of attaining the executive management support for the change.
  • for a successful implementation of HRIS, it is no less important to obtain the support of managers and employees in the organization. Although modern HRIS offer clear advantages to managers, through the use of MSS, for better management of their staff, the implementation of such systems is likely to be followed by a certain level of resentment on the part of the managers. Since MSS transfer the responsibility of performing employee HR-related transactions from the HR staff to the direct managers, many of them are frustrated since they feel that additional administrative tasks are being imposed on them
  • Another relatively common problem, concerning both the implementation and the flowing management of HRIS, is the question of who is in charge of the system. Since the successful development of HRIS requires the input of both the IT and the HR departments, it is not uncommon for disputes over areas of responsibility to break out between these departments.
  • Other territorial conflicts around HRIS may arise when departments feel that the system expropriates some of its authorities; for example, the payroll department might resist HRIS that combines payroll functions. A possible solution to such a problem can be the establishment of cross-functional teams that run HRIS projects
  • the implementation of HRIS raises both ethical and legal issues that need to be addressed by the organization. First, the use of relational database technology provides access to more detailed employee information than ever before.
  • Second, HRIS usually contain private information on the employees, while the access to this information is often allowed to employees outside HR, as well. As a result, some employees feel that their private lives are not protected adequately.
  • The hospitality industry is characterized by a higher turnover rate than other sectors of the economy
  • Traditionally, HR in organizations has utilized low-tech methods in recruitment.
  • Internet recruiting benefits both the organization and the job seeker's perspectives (Pearce and Tuten, 2001; Singh and Finn, 2003). The benefits to the recruiters include: Cost savings, as it is significantly cheaper to advertise on the internet than in a newspaper. Compared to the use of professional search firms (also known as headhunters) the amounts saved are even higher. Recruiters generally receive more applications, which results in a greater pool of candidates from which to choose. Recruiters may receive applications faster, often even on the same day a position is announced. Improved ability to target a specific audience, thereby decreasing future turnover. Time saving, as more unqualified or unfit applicants can be eliminated, through online contact, in the initial phases of the recruitment process.
  • On the other hand, internet recruitment is not without limitations.
  • Once the recruitment process has ensured a large pool of applicants to choose from, the next phase is to select the most suitable candidates.
  • Traditionally, these selection methods involve the visit of the candidate to the organization or, to a lesser degree, to an assessment center, for interviewing, pen-and-paper testing, or situational testing, including group dynamics.
  • The use of advanced technology allows the selection process to complete the widespread online recruitment methods.
  • Nevertheless, the main impact of technology in selection procedures is in relation to employee interviewing and testing.
  • Anderson (2003) broadly described the prominent technology-based selection procedures, along with an assessment of their acceptance and effectiveness.
  • Adequate training is essential in providing quality services, yet traditionally hospitality organizations have not invested adequate resources in training their employees (Conrade et al., 1994). Most of the knowledge and skills of hospitality employees is transferred through on-the-job training,
  • However, as noted by Collins (2004), delivery of organized and structured training programs in the hospitality industry is a constant challenge, mainly because of the size and geographical dispersion of the workforce, as well as the extensive resources – financial, work, and time – needed to establish in-house training programs.
  • Although technology-based training methods have been available for a long time, the hospitality industry has usually lagged behind other sectors in adopting them.
  • Web-based training (WBT) can deliver courses nationwide or worldwide at all time zones to any connected computer, and is easy to update and monitor.
  • Effective performance evaluation plays a critical role in the successful implementation of organizational strategy and in gaining a competitive advantage. Therefore, in addition to important HR decisions that greatly rely on performance evaluation, such as promotions, outplacements, dismissals, many organizations link performance to compensations and rewards. As noted by Bowley and Link (2005), a performance-based compensation plan, often known as “pay-per-performance,” should reflect the organization's goals.
  • the traditional methods, based on a disconnected blend of discrete applications, spreadsheet programs and paper-based systems, to communicate goals, track employee performance and manage compensation, are insufficient in the contemporary challenges of linking performance evaluation to organizational strategy (Bowley and Link, 2005). Yet, although sophisticated HRIS were developed to meet these contemporary challenges, Ensher et al. (2002) found little effect of HRIS on the process of performance management among HR executives, who still rely on paper-and-pencil administration and hard copy documentation of employee evaluation.
  • Nevertheless, CPM has drawbacks that are highly relevant to a service industry such as the hospitality industry (Miller, 2003). The main concern that CPM raises is that reliance only on quantitative criteria is likely to lead to the neglect of more qualitative aspects of performance.
  • Consequently, an effective CPM must be followed by the establishment of an employee development plan, designed in collaboration with his/her supervisor. The second application of technology in appraisal management is online evaluation and appraisal software (Miller, 2003). In contrast to the aforementioned CPM, in these cases technology facilitates delivering performance feedback, rather than generating the actual evaluation outcome.
  • 360° feedback,
  • In addition, evaluation software packages can be used as stand-alone applications or as an integral part of the organization's HRIS, which offers computerized standard evaluation forms. The use of user-friendly software in evaluating employees allows managers to focus more on the contents of the evaluation, rather than on the forms.
  • Therefore, the use of computer software programs allows better coping with these challenges, while saving time and money.
  • While the organization enjoys the reduced need for complex bureaucracy, the employees enjoy better control and enhanced anonymity, as there is no need for dealing directly with HR staff on personal financial matters.
  • The use of HRIS has significant impact on the current affairs between the management and the employees, as well as the characteristics and the environment of the contemporary workplace. From the administrative perspective, through the HRIS the managers and the employees have access to relevant information on employee work rules, policies, and regulations on issues like privacy, illegal discrimination, and work diversity. In addition, the HRIS can assist discharged or displaced employees in finding alternative employment, by providing links to career counselors, training programs, and information, all of which are required for a successful and effective job search
  • technology has changed the nature of the workplace and employer-employee relations more fundamentally than just providing more accessible information.
  • Traditional e-commerce technology provides product/service, promotion, placement, and pricing strategic initiatives to external constituents through the use of extranet platforms merged with intranets (for instance, customer relationship management). HRIS technology provides the same initiatives through the use of intranets merged with extranet platforms (for example, recruitment). Thus, HRIS technology may be considered to represent internal e-commerce systems, which are crucial to the alignment of HR functions within strategic initiatives aimed at sustainable competitive advantages.
  • The evolution of HRIS platforms provides a range of tools for use by enhancing employee-employer relationships. The full service range of HRIS functions brings human capital closer to the strategic direction of the organization.
  • However, the technology is merely a tool that may enhance strategic alignment.
  • There is also evidence from the literature that a disengagement of the HR function from strategic initiatives exist in many hospitality enterprises.
  • It is common knowledge that the hospitality industry is labor intensive with many points of intimate service interactions of long duration. HR will produce sustainable competitive advantages for those firms that include the HR function in a united strategic direction.
  • The literature identifies the advantages of aligned human capital as a means to accomplishing sustainable competitive advantage for enterprises.
  • Xu Wang on 01 Dec 12
     
    This article is a research paper did by Amir and Beer-Sheva. The purpose of this paper is to discuss the impact of technology on the human resources function in organizations, in general, and in hospitality firms, in particular. At the beginning, it introduced the role of human resources department in organizations for decades. And the trend or changes in contemporary human resources. Then it came out that we cannot skipped the effect of technology on the HR function, especially in tourism and hospitality industry. So, next it gave the definitions of HRIS by introducing technology. And list some advantages and challenges of using HRIS. In the end, it listed how technology put infusion across HR function, including recruitment, selection, training, performance evaluation and compensation, payroll, benefits and pension administration, labor relations and outplacement.
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