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duyingli

What Makes a Successful Event in the Hospitality Industry? | Chron.com - 0 views

  • As the owner of a small business in the hospitality industry, your first priority is the satisfaction of the client, the person who booked the event and is paying for it.
  • Their experience depends on the quality of the food, friendliness of the staff and the ambiance of the room
  • However, a successful event leaves the client feeling that he got more than he paid for.
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  • The guests and client may not consider profitability as a measure of a successful event, but the small business owner coordinating or presenting the event certainly does.
  • The event must go as planned, with the amenities the client is expecting, such as the number of tables and chairs, floral arrangements, food, drinks and entertainment. Any problems must be solved quickly without noticeable impact on the guests. A successful event leads to the opportunity for additional business from the client.
  • What Makes a Successful Event in the Hospitality Industry?
  • Client Satisfaction
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    Four key elements to successfully planning an event in the hospitality industry include but aren't limited to: Client Satisfaction - The event should follow through as planned between the planner and client. Anything that goes wrong should be fixed in a timely manner where the client won't notice. A successful event leads to client loyalty most of the times so they'll book with you again. Profitability - Ensure each event doesn't result in a loss Guest Experience - What the guests experience will ultimately determine how the client's satisfaction of the event will be by the end of the night. A guest's experience will be based off of service and quality. The quality of the chairs, the plates even right down to the utensils they're eating from, the music, the drinks, and most importantly, the food. Happy guest = happy client Perceived Value - Adding a special touch to an itinerary that the client wasn't expecting makes all the difference
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    The article discussed four things that makes an event successful in the hospitality industry. These items are based on the perceptions of the person that booked the event, the guests of the event, and the person that owns the business. Ensuring that the client is happy, the guests are pleased and that the owner was able to make a profit and also allow the client to feel as though they received more than what they paid for are important aspects in determining whether the event is successful or not.
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    This article outlines several factors to focus on in order to host a successful event in the hospitality industry, including customer satisfaction, guest experience, profitability and perceived value. Among them, customer satisfaction is the primary factor that needs attention, and improving customer satisfaction will get more business opportunities. In addition, meeting customers' needs and solving customers' problems can give customers an unforgettable experience, which is also conducive to the success of the event. As an operator, you must also consider profit. Profits come from customers. If you can improve the perceived value of customers, it is a memorable experience for customers, improve customer satisfaction, and profitability comes naturally.
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Krystal Jost

hotel SystemsPro Continues to Enhance its hotel SalesPro Mobile S - 0 views

  • hotel SystemsPro, a leading provider of ASP-based, enterprise hotel sales software announced new enhancements to its popular hotel SalesPro Mobile Sales and Catering solution.
  • hotel SalesPro Mobile gives hotel sales teams and managers remote access to our easy-to-use hotel SalesPro system for real-time property, account, group, or hotel chain information while they are traveling.
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    SalesPro is not a new system to the hotel industry. Directors of Sales and Sales and Catering Managers would be lost without a system to keep track of their meetings and conferences, as well as to collect payments and maintain guest listings and price brackets and rate plans for those groups. Food and Beverage directors find it helpful as well, as each group maintains their own banquet event order and the food and beverages are charged accordingly. What is new, however, is that hotel SystemsPro is enhancing its hotel SalesPro to include mobile options, where hotel sales teams and managers can obtain remote access to the system for real time information about the property. This is a handy tool, as sales representatives are frequently traveling and seeking new clients by completing sales calls externally. Should a client be interested in the pricing or availability during a sales visit, the sales manager can then immediately seek the information and provide it to the client. Efficiency and convenience are key factors for consumers when choosing a space, whether it is for their meeting, function, guest room needs, or anything else for that matter. Being able to immediately provide the answers to the questions that a client may have will gain the advantage, and potentially persuade the client to book the space or facilities on the spot, as opposed to having to contact them at a later time with the information, as by then, the client may have already made a decision to go with someone else. SalesPro is already a top choice for hotel businesses, as it boasts a high performance, and boasts to help boost sales and reduce operating costs. It also claims to offer property solutions that include reporting capabilities, allowing enhancement of a quality guest experience. This new development is simply an additional benefit to the system, and is offered to SalesPro users at no additional cost, making it that much more of an asset to the sales team.
yimengliu

What Makes a Successful Event in the Hospitality Industry? | Chron.com - 0 views

  • Events in the hospitality industry include weddings, business meetings, celebration dinners and fundraisers.
  • The events and meetings industry generated $263 billion in direct spending in 2009, according to a study by the Convention Industry Council.
  • As the owner of a small business in the hospitality industry, your first priority is the satisfaction of the client, the person who booked the event and is paying for it.
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  • A successful event leads to the opportunity for additional business from the client.
  • A successful event has good food served at the correct temperature. The service is friendly but not overbearing. Any special requests within reason are handled quickly and politely.
  • A guest at a successful event may refer new business or tell others what a great time he had.
  • The guests and client may not consider profitability as a measure of a successful event, but the small business owner coordinating or presenting the event certainly does.
  • In most cases a successful event is a profitable one.
  • a successful event leaves the client feeling that he got more than he paid for.
  • he event must go as planned, with the amenities the client is expecting, such as the number of tables and chairs, floral arrangements, food, drinks and entertainment.
  • Any problems must be solved quickly without noticeable impact on the guests
  • Their experience depends on the quality of the food, friendliness of the staff and the ambiance of the room.
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    This article discusses the event planning aspect of the hospitality and tourism industry. Topics such as client satisfaction, guest experience, profitability, and perceived value were taken into consideration in regards to the makings of a successful event. According to this article event planning can be profitable is it is done in a manner that encompasses both experience and satisfaction for the client and the guests.
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    This article is talking about what makes a successful Event in the hospitality industry. There are have many popular event such like business meetings, celebration dinners or weddings in hospitality industry. According to the Convention Industry Council, they spend $263 billion for meetings and events in 2009. Everyone trying to make their even successful and satisfied their customer. Therefore, the article introduces the important factors can make the even successful. Firstly, client Satisfaction, client satisfaction for a small business very important because the first priority is the satisfaction of the client, the customers who booked the event and is paying for it. Customers will know if this company good or not through the event. Thus, the company have to plan it well and trying to make the customers happy. Any problem must ne solved as soon as possible without impact customers. A successful event that can help company grad a lot of customer's attention. Secondly, guest experience. Business have to provide the better experience for the customers all the time. Their experience depends on the quality of the food, staff and other facilities in the room. The success event should have a friendly server, good food and comfortable temperature. A little detail that will influence the customers feeling. As a owner of the business, we have to always focus on the detail of the event.
Siyu Ma

Top 11 accounting technology productivity features - 0 views

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    This article is talked about top 11 productivity features in accounting software that can multiply revenue for hotels. 1. Accounting software that grows with you. The ability of accounting software to grow with your practice, known as software scalability, makes this possible. As a practice grows, multiple operating systems may be in use within the firm. 2. The option to operate in heads-down data entry or a mouse-driven mode. 3. Import and Export transactions from QuickBooks and other software. 4. Integration with tax preparation software. The ability to integrate with multiple vendors' tax preparation software means having the flexibility and capability to shift from one vendor's tax software to another, or work with multiple programs on a client-by-client basis. 5. Direct import of bank-cleared transactions. 6. General ledger auto-fill and auto-populate features. These features improve accuracy and significantly reduce typing keystrokes for the bookkeeper. 7. Customizable reports. The best accounting software products allow custom report criteria to be set. Accounting software customizable reports should also support multi-level consolidations. 8. Reporting flexibility. 9. Direct delivery of reports in real time. Reports that are generated and automatically delivered in real time [via e-mail] ensure uniformity and eliminate human error, such as developing reports that are not needed. 10. The ability to automate processes whenever you need or want them to be automated. It also is very important to be able to run a report (such as a trial balance) across some grouping of your clients, instead of having to go in to each client to tell the software you want to print the report, which can save an accountant what could be days of administrative work. 11. Cloud friendly. The cloud will allow you to take advantage of significant productivity multipliers and make you a leader in client/prospect mindset perception. Be sure that your software provider is
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    Demand the top 11 productivity features in your accounting software and give your practice the opportunity to grow and multiply revenue. Accounting software that grows with you. Whether you serve the basic accounting needs of 25 clients or the highly complex needs of thousands, there is peace of mind in knowing your accounting software will grow with your business for decades into the future. The option to operate in heads-down data entry or a mouse-driven mode. Highly productive software will allow you to work in a heads-down data entry mode or in a drop-down mouse-driven mode. Import and Export transactions from QuickBooks and other software. Having your accounting software integrate well with mass market client-oriented accounting programs like QuickBooks is critical to productivity. The ability to automate processes whenever you need or want them to be automated. A key to productivity and getting it right in an accounting practice is having accounting software that will require only one step to run a predefined series of reports on one or multiple clients, with the option of automatically e-mailing of the reports to the client.
pelaez17

Why is GDS important to the travel industry? | TTS - 4 views

  • he Global Distribution System (GDS) is a primary reservation tool for travel agents.
  • GDS is a network/platform that enables travel agencies and their clients to access travel data, shop for and compare reservations options, and book travel.
  • The modern GDS system evolved from this early labour-intensive manual system, thanks to the collaborative team efforts of American Airlines (AA) and IBM.  The result of that collaboration? The first airline industry mainframe-based system, SABRE.
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  • Through such commerce platforms as the GDS Travelport, agents can access scheduling and inventory of hotels, airlines, car rentals, and (some) railway and bus reservations – in real time. GDS links all those services across the three primary travel reservation sectors (airline, hotel, and ground transportation, i.e., car rentals), and activities.
  • Promotional messaging to agents through GDS cores like the most prominent airline national distribution systems (Amadeus, SABRE, Galileo, and Worldspan) alert agents to special rates, fares, and travel packages – an effective marketing tool for passing savings on to agents, and from agents to their customers. 
  • GDS booking has increased worldwide over the past 4 years yet some industry observers suggest that GDSs may become nearly obsolete by 2020. But like many technology/software-based systems, GDS may evolve, instead.
  • GDS is probably not going to fall into disuse any time soon. Rather, it will continue to evolve as it did from the Lazy Susan system of the 1950s.
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    I found this article interesting as it talks about why the GDS is important and also gives some insight to how the booking process has changed over the decades. For instance, thanks to the internet we can book a flight within minutes while comfortably sitting on our cough. The article however states, what I did not know, was that back in the 50's, it took an airline reservationist 1.5 to 3 hours to book a single airline flight for the customer. At the end, the article also states that GDS most probably will not be going anywhere any time soon and still be around, at least for some time, and keep on evolving.
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    The Hotel industry has been trying to move away from Global Distribution Systems (GDS), because of the high cost associated with them; however, travel agents more than ever are turning to the global distribution system for their hotel and travel bookings. In a recent article written for Travel Technology & Solution they discussed why GDS is important to the travel industry. Educating the reading on what GDS is and how it works, the importance of GDS to travel agents and the future of GDS. According to tts.com "GDS is a network/platform that enables travel agencies and their clients to access travel data, shop for and compare reservations options, and book travel. This allows for the travel agent to provide the best option at the best price to their clients. Travel agents are in favor of this system as what once took hours to complete can now be done in minutes. An agent has the ability to receive messages through the system alerting them of special rates, fares and travel packages which in turned are passed on to their clients. "Not only is messaging through GDSs effective in promoting travel savings to clients, GDS providers are becoming fundamental to the supply of travel products to retailers in the online channel." With a large percentage of people still turning to travel agents to book their travels GDSs might be here to stay. Over the past four years the use of the Global Distribution System has increased, "yet some industry observers suggest that GDSs may become nearly obsolete by 2020".
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    This article discusses the history, importance, and future of GDS in a way that is simple and easy to understand. It use to take a long time to make a travel reservation until GDS came along, and it is now used by travel companies and their agents everywhere. It allows them to see a variety of airlines, hotels, transportation, and activities to compare pricing, in order to select the best of each one for their clients. They say GDS will become extinct in a couple of years but this article states otherwise. They believe it will become more sophisticated/developed into something greater.
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    The article describes the importance of GDS to the travel industry. The article describes GDS as "a network/platform that enables travel agencies and their clients to access to travel data, shop for and compare reservations options and book travel." The system is used globally as it helps in generating travel sales in billions of dollars. Travel agents use the system access scheduling and inventory of hotels, car rentals, airlines and bus tickets all in real time. The system achieves this by linking the travel reservation sectors of car rentals, hotels and airlines. The major GDSs in the world are Sabre, Amadeus, Worldspan, Apollo, and Galileo. The authors argue that GDS is important to travel agents as it helps the agents to make reservations in real time for their clients and can complete bookings for their clients within a short time. The end of the article proposes that GDS may become obsolete by 2020 due to technological advances. However, the authors argue that the system will evolve with the technological changes and will not fall into disuse anytime soon.
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    GDS I feel will always have an impact in the travel industry because it is what it was built for since the beginning. Yes, we advance with apps and direct booking but people will always use travel agencies and GDS I believe will always be the primary source for booking for travel agents because it is what makes them comfortable.
davidclark33

In A Covid-19 World, Here's Why You Should Use A Travel Agent - 0 views

  • Back in March, I wrote about how travel agents helped clients get home as walls of travel restrictions went up, and as airlines cut flights.
  • That story led a number of travel advisors to contact me, sharing their tales. With pictures of stranded travelers sleeping in airports still fresh in my mind, and thousands of others unable to get ahold of their airlines, I thought now would be a good time to remind you why it pays to use a travel advisor. From Classic Travel Connection in Birmingham, Alabama, Christen Perry recalled, “On March 11, during the middle of the President's speech to our nation regarding travel to and from Europe my team began making immediate contact with our clients who were still traveling in Europe.”
  • Closer to home, as millions of folks who booked direct were getting busy signals, Alexis Sherry of As Travel Pro was swinging into action. A family she had in the Dominican Republic were notified by their hotel that the airport was shutting down. Since they had used a travel advisor, as in real person, not an online screen bot, they had no problem getting through. After finding no flights available, Sherry contacted a private jet company, which arrived to pick the family up just seven hours after the hotel notified them of the shutdown. She also obtained a credit for the remainder of their interrupted stay.
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  • She continued, “We could only assume how crazy the European airports would become when they woke up the next morning to the news from the press conference. Even though it was the middle of the night for them, we called them, woke them up, calmly communicated the situation, and asked them to pack their bags and head to the airport. “While they were doing so, we began immediately changing their flights to get them home as soon as possible. By acting quickly, calmly, and as a team, we were able to communicate with the clients, with each other, and with our suppliers. Our clients were among the first out of Europe that morning.”
  • Back across the Atlantic, Louisa Gehring of Brownell Travel affiliate Gehring Travel, didn’t need to look far to see how quickly the situation was deteriorating. A reporter from The New York Times posted about “bedlam” at Charles de Gaulle Airport as throngs of Americans sought to get home.
  • When the ban was announced, Gehring reached out to a couple were in the City of Lights celebrating the wife’s 40th birthday. She talked them through options to return home, even though it was 2 am. Her clients decided to leave the next day. In cutting their trip short, they were going to miss going to the top of the Eiffel Tower and a dinner cruise by celebrated chef Alain Ducasse, which was also nonrefundable. Within hours, the star advisor moved both experiences to that day, their final day in Paris. They were among the last visitors to the Eiffel Tower before it closed, followed by dinner, where they were among only a guests.
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    This article is about the value of using a travel agent. The article describes several real-life situations that unfolded as borders and countries were shutting down travel.... all while tourists were still visiting these countries. Luckily these tourists booked their vacations using travel agents so they were able to work with their travel agents on navigating home and not with a computer screen.
obena010

The Advantages of Hotels Using a Global Distribution System (GDS) - 1 views

  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • The main purpose of a global distribution system is to help travel agents search for hotel accommodations that fit a set of criteria.
  • They create a common entry point for multiple travel agencies and travel agents to access accurate information about travel reservation availability and prices.
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  • 2) More Revenue
  • 1) Reach Market Segments Globally
  • This little piece of technology saves time and will lead to greater exposure for your property
  • 4) Instant Updates
  • 5) Grow The Lucrative Corporate Segment
  • 3) Growth Opportunities
  • GDS is an important mix into larger properties’ distribution channels. Improve your visibility to the one of the most profitable guest segment – the business client – and see your revenue grow.
  • The GDS can help hotel managers uncover new market segments to promote their products. In many cases, hotel operators discover through the GDS that there are traveler market segments interested in the products that they couldn’t previously reach. Leverage this channel’s distribution reach to be seen in a travel ecosystem that can get you lucrative corporate & group bookings. GDS Hotel bookings often result in multiple nights stays.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • sing a GDS? Glad you asked! Here are some ways that it makes a hoteliers’ job more effective and efficient.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • It is a business-to-business system used by companies to stay on top of real-time data about the availability of travel arrangements, such as hotel rooms, to sell them to customers planning to travel
  • sing a GDS? Glad you asked! Here are some ways that it makes a hoteliers’ job more effective and efficient.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • Hotels generate more revenue through a GDS because it places the hotel’s information, availability and rates in prominent locations where it is easy for travel agents to find.
  • Agent increase in use of GDS systems over the past 2 years: USA- 30%, Latin America- 49% , Europe & Middle East-47%, APAC-64%.
  • Through the GDS, the agents have access to live rates and availability, and they can easily book rooms for their clients.
  • This little piece of technology saves time and will lead to greater exposure for your property
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    GDS has been around since the 1970s and is extremely beneficial for the hotel industry. It creates a common entry point for several OTA's and travel agents so that they can obtain accurate information about the hotels. 5 Benefits to GDS in hotels: Reach market segments globally, more revenue, growth, instant updates and growing the corporate segment. All these benefits of using GDS can result in greater exposure for the property.
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    With the growing of the travel industry the GDS is a great tool that many travel agents use to narrow the search of what exact details they are searching for. GDS is an efficient way for agents to promote their product and services. This tool helps with the aspect in business such as revenue generated, growth opportunities, and give instant updates on rates so there is no secret.
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    Five benefits of using a GDS's. Talks about reaching a global market, improving revenue growth opportunities and the ability to have live updates for prices.
Yuting Peng

Hospitality Marketing Services | Sabre Hospitality - Tools & Technologies | E-Marketing... - 0 views

  • Sabre Hospitality Solutions has designed essential applications and products that will push your Internet Marketing program to a higher level of performance .
  • Sabre Hospitality Solutions has designed essential applications and products that will push your Internet Marketing program to a higher level of performance
  • Sabre Hospitality Solutions has designed essential applications and products that will push your Internet Marketing program to a higher level of performance.
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  • offer a wide range of cutting-edge and user-friendly Internet Marketing tools that enable direct online sales transactions, track and analyze Website traffic data and conversions, integrate emerging technology, and facilitate cost-effective Customer Relationship Marketing (CRM).
  • The CMT uses a text editor that is similar in functionality to Microsoft Word, allowing a non-programmer to manage and edit content on their Website in real time. Clients are able to edit basic body text and insert interior images throughout their Website, thereby virtually eliminating Website maintenance costs.
  • Sabre Hospitality Solutions provides a full e-commerce solution that enables you to build and manage an E-store that generates significant incremental revenue.
  • Sabre Hospitality Solutions' Interactive Proposal Service (IPS) is a proprietary system that allows a property to respond to RFP's in a highly customized fashion.
  • Our Flash map solution integrates standard interactive components for any set of floor plans.
  • Our behavioral targeting engine serves potential guests content based on how they are navigating through the Website; and profiles their keyword search that has led them to the Website.
  • Sabre Hospitality Solutions developed a proprietary Content Management Tool (CMT) based on the needs of our clients.
  • The CMT is developed in a secure environment and is extremely user friendly, empowering our clients to confidently and efficiently manage copy on their Websites. Sabre Hospitality Solutions designed and developed this application in-house, and the application is used in multiple hospitality Websites.
  • Our E-store solution includes a flexible, easy-to-use product catalog, pre-programmed shopping cart utility, secure checkouts, and automated order management and processing functionality.
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    This article talked about Sabre Hospitality Solution which is the user-friendly e-marketing tool. The Sabre Hospitality Solution will push your internet marketing program to a higher level of performance through the following five essential elements. First, Sabre Hospitality Solutions developed a proprietary Content Management Tool (CMT) based on the needs of the clients. Second, Sabre Hospitality Solutions provides a full e-commerce solution that enables you to build and manage an E-store that generates significant incremental revenue. Third, behavioral targeting engine of Sabre Hospitality Solutions serves potential guests content based on how they are navigating through the Website; and profiles their keyword search that has led them to the Website. Fourth, flash map solution integrates standard interactive components for any set of floor plans. Fifth, Sabre Hospitality Solutions' Interactive Proposal Service (IPS) is a proprietary system that allows a property to respond to RFP's in a highly customized fashion.
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    Sabre Hospitality Solutions has designed applications and products to push the e-marketing program to a higher level. It offers a wide range of e-marketing tools. Sabre Hospitality Solutions developed a proprietary CMT based on the needs of the clients. This friendly empowering the clients and is widely used in multiple hospitality websites. It also provides a full e-commerce solution that enables you to build and manage and e-store that generates significant incremental revenue. In addition, the behavioral targeting engine serves potential guests content and the flash map solution integrates standard interactive components for any set of floor plans. Finally, it is a interactive proposal service. This unique online presentation of your proposal will ensure your product stands apart form other competitors.
Ted Rood

NAVIS Interface To Resort Data Processing, Inc. Property Management Software Enables On... - 0 views

  • NAVIS, the leader in reservation sales systems for the North American lodging industry,
  • The interface will enable NAVIS clients using RDP software to accurately measure how much online revenue and how much offline (telephone) revenue were generated from their online marketing.
  • “NAVIS is the only company in the lodging industry capable of providing this level of online/offline revenue detail to hotels, resorts and vacation rental management companies
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  • where to spend their marketing dollars and where not to.”
  • espective clients will be able to see a complete picture of their online and offline revenue – extremely valuable information that will help them to be more successful.”
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    When working in a hotel, the majority of the reservations that come in are done through online booking but what about the reservations made over the phone? Are they still booked as a result of online marketing efforts?  This article from Virtual Strategy Magazine is discusses a brand new data interface developed by NAVIS, the leader in reservation sales systems in North America. NAVIS teamed up with RDP (Resort Data Processing) to create an interface that allows clients to measure how much online and offline revenue is generated from online marketing. Currently, NAVIS is the only company able to offer this service to its clients. The ability of NAVIS to provide this information gives clients the opportunity to decide on where exactly there marketing money needs to be spent and where it needs to be spent less. Having access to all of this new data and information regarding source of revenue will ultimately make a company more successful in the future. 
imangoss

18 Hospitality & Event Trends That Will Affect You in 2018 - 0 views

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    This article explains there are 18 trends in event planning for 2018 that event planners need to know. The first being the the boom isn't going anywhere. Every year there is demand for events and spike in booking prices. The second being guests expect the experience to get easier which in turn will make the event planners job harder. The third being the competition is getting more fierce. The fourth being events are being events are getting more diverse. The fifth being warehouses are the next big trend for events. The sixth being events want local brands vs. global. The seventh being event planners need to find niche properties for the events for they are trying to book. The eighth being security is the most important thing. The ninth being event planners should be adding more technology to events for guests to enjoy. The tenth being make events personalized to the client. The eleventh being event planners better become used to accepting Cryptocurrency. The twelfth being event planners need to let their clients have a voice. The thirteen being event planners need to be open to meeting their clients on skype or facetime. Hard working clients are on the go and need to be able to contact the event planner where ever they may be. The fourteenth is social media is big influence in what the client wants. The fifteenth is Marijuana is being more and more popular to incorporate into events where clients would want it. The sixteenth being clients are wanting transport devices such as hover boards to many of these events that take place in separate locations. The seventeenth being clients want drone video of events. The eighteenth being virtual reality is becoming a vital part of events. With all these new trend ideas event planners have a lot to keep track of to be ahead of the game.
cbori004

Client Server Network Technology Explained - 5 views

  • The client-server model of networking was originally developed to share access to database applications among larger numbers of users. Compared to the mainframe model, client-server networking gives better flexibility as connections can be made on-demand as needed rather than being fixed. The client-server model also supports modular applications that can make the job of creating software easier. In so-called two tier and three tier types of client-server systems, software applications are separated into modular components, and each component is installed on clients or servers specialized for that subsystem.
da7327

The Hospitality Industry's Digital Marketing Trend - 0 views

  • If you are in the hospitality industry you cannot afford to ignore digital marketing.
  • take advantage of it.
  • more mileage
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  • Use Visual Content
  • It is also a good idea to use client content by asking them to share their pics.
  • Virtual reality
  • Be Social
  • active on social media and interact with your customers.
  • exposure and allow you to engage and build client relationships.
  • advocacy
  • Influencer marketing
  • content, and influencers can be asked to give their perspective.
  • demonstrating the various functions, features, and attributes of what you are offering.
  • wearables such as wristbands, smart watches and the like can be incorporated into your digital marketing
  • Adopt wearables
  • replace the various payment processors, reduce the time clients and guests spend waiting, and leverage all that big data.
  • Immersive storytelling productions
  • show testimonials
  • offline experiences to the web
  • create a video to thank your clients
  • responsive website
  • This means looking into your sales trends, supplier orders, employee overtime and more in real time.
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    Technology is in the hands of nearly every person this day and age, so why not take advantage of it? When it comes to hospitality people love to see pictures to see both the venue and the experiences people are having. it lets them imagine their own personal experience and creates a ideas to set up their own personal experience. Digital Marketing also allows to build relationships with clients an is a great place to advocate. It also allows for influences. On top of that, it will allow for people to see exactly what functions, features, attributes, etc. is going on without the hassle of having to call and find out. Technology also allows for easy work for the employees. They are able to use smart watched or portable tablets so they can be mobile with assisting clients and guests with their needs and questions. Digital marketing allows for testimonials of the great place it is.
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    This article introduces 2017 digital marketing trends for the hospitality industry. The first trend is visual content. Instead of the explanation contents, pictures will influence more to catch customers' attention considering the characteristics of the hospitality industry. Second, social media becomes a great intermediate between potential customers and the business. The business in the hospitality industry should be involved in social media to expose their brand and build client relationship. Third, virtual reality becomes popular to demonstrate the various functions and features lively. Also, adopting wearables or using storytelling production can be a new trend as a marketing tool. It can produce ancillary revenue and get customers more engaged in brand concept. Lastly, digital marketing should be monitored and evaluated for sales trends, supplier orders and employee overtime in a real time to improve more marketing strategy.
Yaping Li

Event Planning: Requirements to Be an Event Planner - 0 views

  • event planners need a certain set of skills, and one way they may be developed is by completing a bachelor's degree program in hospitality, communications or public relations.
  • event planners must have phenomenal communication skills.
  • Event planners must also have excellent organizational skills.
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    An Event planner has an interesting, fun and time consuming Job. The main tasks of event planners are to coordinate and manage conferences, meetings and parties. Some planners work exclusively organizing a specific type of event, such as those who specialize in wedding planning. Others may work with large corporate clients or smaller private groups. Many planners run their own businesses, while others may work for event planning agencies. Due to the nature of the work, many planners work long and irregular hours. As far as for Education requirements, The U.S. Bureau of Labor Statistics (BLS) reported that there are no universal educational requirements needed to start a career as an event planner. Nevertheless, they need a certain set of skills, and one way they may be developed is by completing a bachelor's degree program in hospitality, communications or public relations. Common core classes in these programs include risk management, event coordination and professional ethics. Some programs allow students to specialize their education through courses specifically intended for wedding planning while other programs may feature courses for students interested in careers organizing sports and entertainment events. Furthermore, it is very important that event planners have phenomenal communication and organizational skills.
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    This article introduces the requirements to be an event planner. For the education requirement, although the BLS reported that an event planner does not need the universal education, event planner needs some skills from the bachelor's degree program. As a professional event planner, they should get many skills from the special program in the hospitality university. On the other hand, event planner should at good at communication. As they always communicate with clients that need good ability of oral and writing. And the event planner should have excellent organization skills to handle different clients simultaneously. In addition, more experiences the event planner have that will attract more clients or events.
dominiquecolas

What will be the fourth digital revolution of the hotel world? - The Blog of Experience... - 0 views

  • The first step for hotels: Property Management System
  • The impact of this first step went beyond hotel management. It was the basis on which all the rest was to be built. For the first time in history, scheduling, rooms, and availabilities could be accessed and managed digitally
  • With demand increasing, many companies decided to surf that wave and began offering lists of hotels accepting online reservations. The first attempts bore little success, but soon the business found its footing and became the norm, giving rise to a surge of Online Travel Agencies.
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  • The concept of E-reputation is born. And powerful tools come onto the market to increase the amount of feedback received and track everything that’s being said on the Web.
  • a new way to choose a hotel is blossoming: online comments.
  • In 2015, interest in “customer experience” doubles among internet users. Then this interest doubles once again in 2017, and continues to rise in 2018
  • Client experience is how your clients perceive the way they have been treated by your company. These perceptions affect their behaviors and create memories and feelings that impact their attachment to your brand.
  • Customer Relationship Management tool digitalizes every aspect of your client relation management, from the day of the booking until their loyalty is obtained.
  • All of these changes follow a logical timeline: the digitalization of hotel management, the opening up the business via the web, client focus on quality of service, and finally the emphasis on client experienc
  •  
    This article highlights the major shifts in the way hotels conducted business as a result of a technological advance. The first was the rise of Property Management Systems, followed after by the use of Web and OTAs. More recently, hotels have also had to pay attention to their "E-Reputation", and a result, the article predicts that customer relationship management tools will be used to enhance the client experience.
jeanique13

Why Hotel Developers Are Turning To Event Professionals To Design Their Spaces From The... - 0 views

  • event management experts are more qualified than anyone from the hospitality industry to work hand-in-hand with your design and architectural teams and build an event space that matches your event objectives, as well as your event brand identity.
  • gain, demonstrating the rapid growth and demand for standardization of the events industry as it applies to hospitality.
  • Just like the hotel hires quality assurance professionals for hospitality, hotels should begin budgeting for quality assurance professionals in the events sector to ensure their current spaces are up to code, or their future spaces will be built to acquire the maximum event-driven revenue.
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  • Hotel developers have recognized the need to create experiences within their hotel, resort or venue, meaning they are now redesigning the existing spaces within their restaurant, beachside, poolside or ballroom areas - specifically to cater towards events.
  • "As meeting and event planners, it is our responsibility to stay current with trends, whether it's colors, themes, décor elements, culinary creations or technology,"
  • An event management professional has a comprehensive view of all these event components, and more, necessary not only for proper event execution, but from the perspective of the client's needs.
  • As the orchestrater of all event vendors and the clients, event management professionals ensure transparent and consistent flow of information from hotel to vendor, vendor to vendor, vendor to client, client to guest, etc. Therefore, they understand the event from the holistic perspective of all the different parties involved, the pain points of each of the different elements from their perspective, and the solutions and preventative measures needed.
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    companies and people are wanting more evolved events design and decor and technology being apart of it. A dimly lit ballroom just isnt cutting it anymore. Event Managers are in high demand to work with hotels to create a space that can host all kinds of events in one venue.
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    As the need for event planning rising more and more over the years Hotel developers are assuring the need to hire event planners to help boost their sales and awareness for their property by redesigning and maintain their current areas. This allows many hotel owners to help create memories while leaving a great taste on the guest who requested the venue. he job of event planners are very critical because they go through every detail and trends to gather ideas for the clients. They have to keep in contact with property for any changes or layout to ensure it meets to clients needs.
Jia Zhu

Evolving Technologies To Drive Competitive Advantages / Arthur Andersen - 0 views

  • The technology life cycle provides a model to assess how and when companies and individuals adopt new technologies. Pioneers are generally the first to acquire new technologies and take the greatest risk. A second category of technology users -- leaders -- adopt relatively unproven technologies, but the risks are known and accepted.
  • In terms of costs and benefits, the best balance appears to be with the leaders who invest significantly less than pioneers and incur reduced risks, yet their technology investments can yield similar benefits.
  • The desire of operators to improve the guest experience.
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  • The potential to improve operating efficiencies.
  • client server technology. This technology will bring no less than the dismantling of the management information system (MIS) paradigm as we have known it, more completely democratizing access to information than at any time in the past.
  • Client server technology is probably the most viable strategic option for medium to large multi-property owners and operators as technology upgrades are made.
  • Optimally, hotel organizations should be able to reduce IT costs, leverage investments in PCs and improve staff productivity. In addition, client server technology sets the stage for the still more sophisticated technologies of the next decade in which guests will have greater access to in-room technologies, and fully integrated systems using a common database will be the norm.
  • Guest services accessed by the guest typically involve the use of the in-room television remote control to select from a suite of interactive programs and services. Guests can navigate easily through multi-media video and audio, and be automatically connected by phone to outside services.
  • involve a PC running a front-end application that allows access to outside services, as well as access to guest-specific information maintained in a central repository or database. In either case, the method employed is driven by the guest familiarity and comfort in using technology.
  • better target a hotel's customer base.
  • Client server technology now permits a hotel chain to maintain one single customer database which can be accessed by all of the properties connected to the server over the network. In addition, far more data can be collected about the customer and his spending, making the database much more powerful as a focused marketing tool.
  • Technological advances thus have the potential to generate a range of benefits critical to remaining competitive, and ultimately driving expanded market share and profitability. Nevertheless, the barriers to increased investments in technology by hotel owners and operators can be daunting. These include general resistance to change, lack of available funds or manpower to invest in technology, and a perceived inability to quantify benefits.
  • investments in technologies and effective application of these technologies in hotel operations and services will become one of the most decisive factors differentiating successful hotel organizations globally in the years ahead.
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    This article discussed about the advantages the technology bring to hospitality industry and why it is important for hotelier to make investment in IT. Technology life cycle provides a model for companies to assess when to adopt new technology. The best balance between the investment costs and benefits are the leaders who invest less then pioneers and incur reduced risks. Hotel technology investment is critical today for the following areas, improve guest experience and improve operating efficiencies. Then the article continue to discuss the development of technology in the last and what the new technology investment brought to the hospitality industry. For example the client server technology brought the integration in the 1990s, more advanced and well-integrated system for on-stop guest services and database marketing. Technology advances have the potential to generate benefits critical to remaining competitive and ultimately driving expanded market share and profitability. The barriers to increase investment in technology by hotel owners and operators include general resistance to change, lack of available funds or manpower to invest in technology and perceived inability to quantify benefits. As a result, investments in technologies and effective application of these technologies in hotel operation and services will become one of the most decisive factors differentiating successful hotel organizations globally in the years ahead.
Kassandra Baumgardner

Sales and Event Management Web Application Boosts Sales and Productivity for Restaurant... - 1 views

  • Tripleseat, a cloud-based Sales and Event Management application for the Hospitality Industry, announced they have recently achieved the milestone of having over 400 restaurants, hotels and unique venues as customers.
  • delivered over $200M in leads
  • managed over $500M in events
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  • private parties and events represents over 30% of a restaurant’s revenue but it requires a coordinated sales effort to be successful
  • result has been chaotic events, lost sales and not enough time to grow the business.
  • The event business is a $26 billion a year industry and it is being run on post it notes and ad hoc technology.
  • To fix the problem, I had to develop a easy-to-use, no hardware/software solution that was fast and intuitive."
  • he web application can easily integrate with existing websites and social media channels
  • stores all of the past client data
  • Tripleseat, a cloud-based Sales and Event Management application for the Hospitality Industry, announced they have recently achieved the milestone of having over 400 restaurants, hotels and unique venues as customers
  • Founded in 2008, Tripleseat has delivered over $200M in leads and managed over $500M in events in cities like New York, Boston, New Orleans, San Francisco, and Chicago. Jonathan Morse, a former Event Sales Manager, founded Tripleseat after he realized that restaurant Event Sales Manager were still using paper and pens to manage their banquet business.
  • Morse explained that private parties and events represents over 30% of a restaurant’s revenue but it requires a coordinated sales effort to be successful.
  • Tripleseat, a web based sales and event application that can deliver and capture leads while simplifying the booking and planning of events, ranging from conferences to banquets to private dining affairs.
  • Tripleseat has enhanced my ability to service customers fast and efficiently with all of the tools right at my fingertips. The integrated system stores all of the past client data and has helped me reduce paperwork and focus on sales."
  • Tripleseat is a Sales and Event Management web application that increases event sales and streamlines the planning process
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    Tripleseat offers a cloud-based system that keeps client information-even little details- and can be used to assist event planners. Private parties/events represent over 30% of a restaurants revenue and event managers lose time and money conducting their planning the way that they have before. Tripleseat streamlines the process and makes finding leads and simplifying the planning process. 
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    The event planning industry was seen by Morse as a billion dollar industry so he decided that the planning and booking process had to be streamlined. The result was a "web based sales and event application that can deliver and capture leads while simplifying the booking and planning of events." The application makes the business more efficient as it stores clients data, so that more emphasis can be placed on sales. "The web application can easily integrate with existing websites and social media channels," so that leads and proposal requests can be made easier.
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    This article talks about a Tripleseat company a cloud base sales and event management application for the hospitality Industry, announced they have recently achieved the milestone of having over 400 restaurant hotel and unique venues as costume. Tripleseat has delivered over 200m in leads and managed over $500 million in event in cities around the country. THE EVENT BUSINESS IS a $26 billion a year industry and it is being run on past it notes. Tripleseat, a web base sale and event application that can deliver and capture leads while simplifying the book and planning of event
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    This article discusses a program called Tripleseat that was created in 2008 as a way to better organize sales and even planning within the hospitality industry. The program is a cloud-based software that provides a competitive edge that event managers need. The founders of the software said that the idea came when he realized that Event sales managers were still using paper and pens to organize their events. He said that event planners were losing sales by not having a simple organized system to track their events. The point of Tripleseat is to provide a fast yet simple to learn program that allows event sales managers to easily book and plan any sort of event no matter the size. It keeps track of little details as well as past client information, there is less paperwork, and managers are able to focus on sales. Since this is a web application it can easily be integrated with other websites as well as social media. It is a sophisticated event planning system, but is also offered at a manageable cost. This type of system sounds like a great system to use. I only wonder if it is able to interface with a property management system of a hotel? Especially one that isn't cloud-based.
emmajeenie

Why Low Season Does Not Need to Mean Low Profits for Hoteliers | - 1 views

  • To maintain a healthy flow of guests throughout the year hoteliers need to get creative, and it all starts with keeping a handle on your data.
  • guest data provides the key that will unlock profitable opportunities during traditionally low periods of the year.
  • Batchbook that allow you to learn more about your clients in one place and build a relationship with them – and that leads on to the all-important client engagement.
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  • many admit that it’s difficult to make data meaningful and find the information unstructured
  • It’s an important factor for noticing patterns and touch points related to pre-trip, in-stay and post-trip data
  • email address
  • . Personalized email campaigns that can drive bookings and repeat stays, enabling hotels to have better occupancy rates hand-in-hand with brand loyalty.
  •   Stay in touch with your clients through text messages and social platforms as well as emails, to maintain brand awareness and generate booking and location excitement throughout the year
  • email marketing is one of the most effective channels for over 5o% of marketers, coming second only to a hotel’s direct website.
  • 80% of hoteliers believe that prioritizing guest personalization and experience would bring the most success to them, followed by branding at 67%.
  • Keep your guests informed. Let them know about your latest deals and offerings. You’ll gain deeper insights into the behaviour of your clients and better understand what motivates them.  You can use this data to send targeted off-season deals.
  • The key here is to keep a dialogue going with your guests and tap into what inspires them to book.
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    This article discusses CRMs and how to make use of data to support a strong CRM system. Batchbook for example is a tool that allows businesses to learn about their clients in one place and build relationships with them. Emails on the other hand can be used to maintain awareness and generate bookings and location excitement . It's an important factor for noticing patterns and touch points related to pre-trip, in-stay and post-trip data.
angelicamm6

A model that connects information technology and hotel performance - ScienceDirect - 0 views

  • Fig. 1. Global proposals about IT impact on organizational performance.
  • Fig. 2. Operational productivity through IT.
  • Fig. 3. Employee productivity through IT.
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  • behavior refers to employees taking actions to address clients' needs; and expertise relates to the knowledge of employees about the service.
  • IT applications help hotels to deliver services faster (Chathoth, 2007). Tangible relates to the physical evidence of the service; which, in the case of IT, can be impacted by updated technologies
  • Fig. 4. Customer service through IT.
  • “Companies and organizations in virtually every industry employ customer-satisfaction measures for the straightforward reason that satisfied customers are essential for a successful business”
  • Fig. 5. Commercialization through IT.
  • A total of 30 interviews were carried out and all were tape-recorded with the permission of the respondents.
  • All the global paths (Fig. 1) were confirmed by the interviewees and no new ones were found, since all the mentioned options regarding the use of IT fitted adequately into the constructs.
  • What was found were other options inside one of the global paths (commercialization) and some new relationships between the constructs, as will be explained at the end of this section.
  • The front office managers and hotel directors agreed that the routine task automation that IT generated was an opportunity to focus on client interaction. Contact employees could dedicate more time to understanding clients' needs, to explaining hotel facilities and services, and to recognizing loyal clients.
  • As hotels commercialize their offers in a larger number of channels, greater flexibility is demanded from IT to allow for new options to be created.
  • Fig. 6. Detailed proposal about IT impact on organizational performance in hotels.
  • Hotel managers should not directly rely upon the type of IT (e.g., online check-in, smart TV, presence sensors); instead, they should analyze the extent to which a specific IT product or service (with all its configurations, and possibilities) is capable of improving the operational productivity, personnel productivity, customer service, and income generation paths.
  • If a hotel competes on price or emphasizes a cost control approach, the operational and employee productivity paths will be more important than customer service. Alternatively, hotels that try to stand out in terms of service quality will assign more importance to the customer service route and to some of the factors of the commercialization path (e.g., client satisfaction measures and client behavior knowledge).
  • This research presents some limitations.
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    The article give information regarding four global paths through which IT can impact hotel performance. The conducted research by doing a survey on 30 managers of hotels around different areas. The research was extensive and brought information that will be useful for IT and hotels in the future.
mannypjr

Technology in travel agencies: 7 fundamental changes that impact the travel agent's rev... - 0 views

  • the market scenario of their business has changed dramatically in recent years (and will continue to change)
  • Why would any travel agent really want to return to costly, inefficient booking and communications systems anyway?
  • from services to clients to a more experiential-based kind of travel
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  • The goal is no longer the Destination but what you can take from it, in terms of emotions, feelings and experiences above all
  • a new way of booking that no longer requests the presence
  • it is difficult to sift through the options and opportunities to find the one that fits the needs of your business. And, even the most tech-savvy travel agents, may find some obstacles on their way
  • disruption, modernization, techie platforms, big data, robotization and artificial intelligence
  • Internet is helping to create the modern travel agency
  • no longer have to physically visit an agency
  • the rise of online booking
  • The same is valid for airlines and hotels where customers are now allowed to book tickets and lodging directly from these companies' websites.
  • creating a new kind of relationship between travel agencies and clients
  • travel agencies have widened the ways in which they can communicate not only with customers, but also with their business network and partner services. 
  • "get a personality"
  • Social media is one of the more significant tools nowadays
  • a 24/7 booking service and customers accept no less than that
  • "Digitization in aviation, travel, and tourism is expected to increase profitability throughout the ecosystem, creating up to 305 billion dollars (270 billion euros) in value over the decade spanning 2016 to 2025", according to Accenture and the World Economic Forum report.
  • the huge amount of customer data at the disposal of travel agencies is allowing for a more pervasive analysis and efficient predictions based on behavioural information
  • intelligent virtual assistants are increasingly being integrated into mobile devices and messaging apps, assuring travel agencies can offer a truly on-demand service which makes clients happier
  • Virtual reality is allowing agencies to "transport" customers to their dreamed destinations
  • . It is all about making clients happier and assure revenues are growing, turning the business into a profitable one. 
  • Transformation in the travel sector is all about increasing speed and creating the agility to spot and respond to customer needs better than ever before
  • Maximum efficiency, agility, end-to-end experiences based on real-time data, hyper-personalized services are some of the "must do" nowadays.  
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    This article talks about the 7 fundamental changes that are impacting travel agents. Specifically it speaks about the internet's role, self-service, forming new types of relationships with clients, social media, mobile access, digitization, and data/AI use.
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