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jordanskj

A GDS Primer: What is the GDS and Which Travel Agents Need It? - 0 views

  • The advantage to travel agents is that the GDS not only can show you many fares from multiple airlines, but it also offers a great depth of information about each flight in one place. The carrier, the times, the costs, the class of the seat, aircraft type and so much more. It’s a smorgasbord of options. So if you’re booking a high volume of tickets, it’s great to have access to every minutiae of information from multiple carriers in one go.
  • In today’s world, the GDSs have a bit of a split personality. There is the old school, traditional GDS commonly called “the green screen.” Then there’s the hip side of the GDSs, which people will call “point and click” or “GUI” (Graphical User Interface). Essentially, it’s a more intuitive and prettier looking version of the GDS.
  • To learn the GDS green screen takes intense training, and to become proficient takes tons of practice and constant use. That means daily use with a mentor (for at least 6 months to a year), not just booking a ticket for a client every few weeks.
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  • While new agents can partially navigate the GDS with the GUI interface, the code that comes back still has important information like fare types and rules that the agents really needs to understand. So many agents, in the end, need to learn the green screen (and find it faster) regardless.
  • One of the reasons that most leisure agents don’t need the GDS is because the air will be included in a vacation package by the tour operator, or you can book it with the cruise line and you don’t need to use the GDS.
  • Global Distribution System (GDS) is a travel agent’s motherboard for booking airline tickets and other sorts of travel goodies (like hotel and car)
  • It can be easy to confuse the GDS with a Central Reservation System or Computerized Reservation System (CRS). CRSs are automated inventory-tracking systems that were (originally) owned and run by individual vendors (like airlines, car companies and hotels).
  • GDSs function as an umbrella for many many CRS systems. It’s like a CRS motherboard. (In fact, many vendors outsource their CRS systems to a GDS.)
  • an show you many fares from multiple airlines, but it also offers a great depth of information about each flight in one place. The carrier, the times, the costs, the class of the seat, aircraft type and so much more. It’s a smorgasbord of options. So if you’re bookin
  • If you are a leisure travel agent, there’s a huge whopping huge chance that you don’t need to use a GDS
  • American Airlines created the first CRS system in 1946. And while this helped automate inventory for vendors, travel agents did not have direct access to that inventory. Travel agents would need to call the airline’s booking center, who would then contact one of their CRS operators, then relay the results to the travel agent over the phone (literally, like playing telephone). It took a lot of people power to book a single airline ticket. Travelers booking their own ticket? Forget about it! 
  • There are many GDS options, and each GDS system will has access to their own pool of carriers. The four largest GDSs are: Amadeus, Sabre, Travelport (which is the parent company of Apollo/Galileo and Worldspan).
  • Let me be blunt: unless you’re some kind of prodigy, the GDS green screens are not user friendly. Be afraid, be very afraid.
  • he GUI is the point-and-click version of the GDS. You may have heard of options such as Sabre Red Workspace and TravelPort Smartpoint. So why doesn’t everyone use it? Here’s the problem: At its current stage of development, even GUI users need to understand the language of the green screen.
  • Essentially, the GUI interface isn’t quite there yet . . . and developing this technology is reeeeeally expensive and comes with a lot of growing pain
  • To book in the GDS, you must have an IATA/IATAN accreditation number, in addition to an ARC accreditation number if you’re located in the United States.
  • As a new agent, you can’t get these accreditation numbers because they require a lot of experience. So you come into the industry under a host agency (more on what a host agency is) and use their accreditation number instead.
  • Corporate travel agents book a whole lot of air, so the GDS is pretty much a must for them.
  • If your specialty is around the world tickets or you have a steady stream of clients with multi-stop itineraries, the GDS will be a necessity. 
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    This article looks at GDS and GUI systems and gives a holistic viewpoint of performance, positives and negatives, and what type of agencies can utilize each system. I felt that the more complicated system and its requirements for agency users to have and understanding of coding, made the GUI system more likely to have a higher utilization in the future.
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    The article delves into the importance of GDSs and travel agents along with the controversy surrounding their evolution as airlines are trying to encourage more direct bookings to make more profits and avoid paying commission to travel agents.
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    This article goes into detail about GDS's, the history of GDS's, and if travel agents actually need to use them. The article first explains what a GDS system is, a brief description stating "Global Distribution System (GDS) is a travel agent's motherboard for booking airline tickets and other sorts of travel goodies (like hotel and car)". The article then quickly goes into a brief history of the GDS. GDS was created by America Airlines in 1946, making it easier to check inventory for vendors, though it would still take some time for this technology to reach the travel agents. "Travel agents would need to call the airline's booking center, who would then contact one of their CRS operators, then relay the results to the travel agent over the phone (literally, like playing telephone). It took a lot of people power to book a single airline ticket". We then take a turn, and learn about the usability of a GDS, and that it's quite low. GDS's are not user-friendly, but sadly sometimes a necessity for certain types of travel agents. These types mostly being the ones who book lots of corporate travel arrangements. Lastly, the article discusses if a GDS is right for your business, and if you decide it's not, how to go about booking things without it.
lvela051

Greening your IT infrastructure | Green IT Best Practices - 1 views

  • Incident
    • lvela051
       
      Ways to make office spaces more "green."
  • going green makes good business sense because it cuts costs in many areas.
  • Many forward-thinking organizations have already developed strategies to incorporate green IT factors into their everyday business decision-making processes. Stretching far beyond just facilities and information technology, leading companies are creating holistic green IT plans that include the Finance, Purchasing, and even Human Resources departments.
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  • Chances are that your IT department is directly and indirectly one of the largest power consumers in your company.
  • The benefits range from lower costs to happier employees:
  • Reducing environmental impact.
  • Lower operating costs.
  • Improved morale and workplace health.
  • Improved company image.
  • Lower capital costs.
  • Consolidate
  • Rightsize.
  • The five principles of green IT
  • use devices that perform more than one function so that you only have one device to power.
    • lvela051
       
      Multi-purpose device helps with reduction of excessive amounts of IT systems.
  • Virtualize.
  • Virtualization is one tool you can use to consolidate multiple workloads onto a single server while making it easy to move them from server to server in order to balance workloads or take systems offline for maintenance or replacement.
  • “Where to start?” You start by taking a baseline measurement of where you are today, making incremental improvements, and measuring the impact you’ve had.
  • Manage your waste stream
    • lvela051
       
      Always make sure to reuse before recycling. If it comes to recycling, make sure to dispose properly where no environmental harm is done to the community.
  • Your network connections (and power) come in at the top, meeting a core router that’s probably in your data center. (You may have a data center, or you may have a closet, but you probably have some place with a set of central switches, servers, storage, and backup devices). The tree gets wider as your network fans out to your offices, where you may have an IP phone and workstation in each office, plus copiers, fax machines, and printers in common areas.
    • lvela051
       
      Important to know how everything connects to be able to see what is really needed.
  • Techniques for greening your office space.
  • Use one PC per employee, and size the machine to the task being performed.
  • LCD monitors are the norm today.
  • Set up sleep schedules on your PCs and your monitors;
  • Consider the waste stream that office equipment generates.
  • Measure.
  • Measure your energy consumption
  • Set goals
  • Make incremental changes
  • Measure again to evaluate
  • Repeat.
  • Control.
  • Get Experienced Help.
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    The article explores the concept of "Green IT" to help reduce the amount of energy and e-waste and make it more sustainable. The five principles mentioned in the article are to: Rightsize, consolidate, virtualize, measure and manage e waste, all used to be able to operate a better IT system that works efficiently to reduce energy consumption. Also providing a visual representation of an IT infrastructure to break down how it works and providing ways to reduce power and purchase of each structure. Some ways mentioned where to create a new data centres, installing new printers and purchasing energy-efficient equipment to reduce consumption and also cost of energy. The idea is to become more aware of how to start change and be able to control and monitor the IT used to make it more sustainable and minimize "ecological impacts." Based on the article and the quick evolution of technology, i don't think we can stop the use of IT systems but there are ways to reduce and monitor the amount of IT systems. One point that was not mentioned was "cloud computing" which seems to be an effective strategy set in place to reduce the amount of IT systems used within business. Not only does it reduces the hardware costs but also saves energy from having several systems to locate information.
Yue Li (3011472)

The Fairmont Hotel checks in a green IT strategy - Page 1 - Green IT - 3 views

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    Usually most of computers in the hotel won`t close include in the guest room and work station. It will make huge of waste. With this green IT strategy , hotel will reduce energy consumption and save tones of CO2 annually. Fairmont's strategy is a "great example" of where businesses can hit next
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    It is important that hotel company focus on develop green IT which can play a big part in a corporate social responsibility. At the same time, it is an important part of the strategy to ensure the power down by essentially forcing. Hotel should have back up plan for some unexpected thing happen.
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    That's a good green IT strategy that The Fairmont is applying. I just read an article about the green practices that The Double Tree is applying and although they were very good and interesting the article do not mention anything about a green IT strategy.
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    It is amazing how even a small initiative of shutting down work stations after an hour inactivity can be this impactful generating such savings. My only question is that the fact that Fairmount is a global company can they really have a centralized center controlling all work stations? In any case this initiative is driven by their corporate leader and is a powerful message in terms of social responsibility.
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    Fairmont Hotels & Resorts announced a comprehensive green IT strategy by addressing technology infrastructure and IT operations for all 56 of its hotel properties worldwide. A key part of its green initiatives is a central-managed power-down schedule that all of its internal desktop will be shut down one hour of their activities. One of the spokesmen said that this green IT approach is suitable for hotels that do not traditionally have a data center. He also pointed out that this new green IT approach is easily applied in North America and part of the Europe, whereas a little harder in Asian countries because of the different standard that they use. So what they are working on is to getting everyone to understand its value and set up international standards.
Erica Davis

Meetings Architecture is Changing How Conference Centers Do Business - 0 views

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    Planning and executing meetings just got more high-tech. Meeting architecture is a software program that takes planning a meeting to a whole new level. It allows for the users to have an "experience" and not just a regular meeting. It is all-encompassing in that it involves the participants and their needs, as well as the desired outcomes, when in the planning stage. For instance, it will need to know how heavy the planners would like the audience to participate and the type of format to use. It will use all of this information to "construct" an actual plan for the meeting with all of the logistics needed.
Shiyuan Peng

Travel F&B Provider Standardizes Operations with Cloud-Based POS - 1 views

  • Areas USA, a leading provider of food & beverage and retail services in the travel industry, has selected the MICROS Simphony Enterprise Solution as its standard SaaS, cloud-based point-of-sale system across its United States airport and turnpike operations.
  • which provides the organization with a robust enterprise system, web-based reporting, and business intelligence functionalities with a high level of flexibility. MICROS’s Simphony also seamlessly interfaces to Areas USA’s Corporate Infrastructure systems.
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    Areas USA has selected the MICROS Simphony Enterprise Solution as its standard SaaS, cloud-based point-of-sale system across its United States airport and turnpike operations. It provides the organization with a robust enterprise system, web-based reporting, and business intelligence functionalities with a high level of flexibility. MICROS's Simphony also seamlessly interfaces to Areas USA's Corporate Infrastructure systems. Simphony is centralized, allowing for the entire system to be managed from one application. The solution is also being hosted in one of MICROS's worldwide data centers, removing Areas USA's onsite servers and the responsibility of managing the servers from its internal IT department. MICROS and Areas USA have been partners for years, with the MICROS 9700 Hospitality Management System (HMS) installed at many locations. The sites with the MICROS 9700 HMS will be converted to the MICROS Simphony platform.
Rui Zhu

Event Marketing Software & ROI tracking - Marketo - 0 views

  • Setting up and categorizing events Connecting the event to a webinar or partner system such as Cisco WebEx® or Salesforce.com® campaigns Cloning an event, including emails, forms and landing pages, to minimize configuration for future events Managing event check-ins with our unique iPad app. Analyzing the effectiveness of the event with easy-to-use flexible reports
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    Some differences exist between organisations that run events for profit motives and those that are not-for-profit oriented. Government grants are seldom achievable by for-profit enterprises. Small scale events run by not-for-profit organisations are likely to be funded by participant fees. Larger scale events, whether run by for-profit or not-for-profit enterprises will likely need substantial support through commercial sponsorship. In many cases, fees paid by people who spectate can be a worthwhile source of income.
Irina Stepanenko

More hotels add iPads in guest rooms amd common areas. - 0 views

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    More hotels install iPads not only in guest rooms, but also in lobbies, restaurants, concierge desks, etc. According to the survey, iPads have been used to order room service, reserve a table, request wake-up call or housekeeping. Ipads installed in common area allow guests to play with them while waiting in line for concierge, for example. It also functions as an information center or a tool for business which replaced a business center with desktop computers. Ipads are mobile, easy to use, light in weight and likeable by guests, who seem to appreciate hotels that provide them with ipads. Modern luxury hotels are also trying to be anticipative of their customers' needs and to be innovative.
Dongyun Oh

Mobile Pay and Cloud Top POS Headlines from February - 0 views

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    From lodging to foodservice, the point of service is the premiere place for customers to get their first - and hopefully not last - impression of an establishment. Streamlining and fine-tuning the service that occurs at the POS is of utmost important and operators are always seeking out the latest technologies to make this possible. The move to mobile payment is always top-of-mind as well, but lingering confusion and trepidation still remains for many customers. Owners and operators must seek out ways to implement the technology without intimidating customers. Last month's POS headlines proved this as stories ranged from a study tracking the public perception of mobile payment to improving drive-thru functionality and reducing maintenance costs with cloud-based systems. Study Shows Interest and Confusion Over Mobile Payments At Mobile World Congress, MasterCard in partnership with Prime Research, has released the first global Mobile Payments Social Media Study tracking 85,000 related social media comments across Twitter, Facebook, Online Blogs and Forums from around the world. The study shows a high volume of conversation and consumer interest in adopting mobile payments but cites security, customer support and confusion over the array of options available today as barriers to entry. Taco Bell Streamlines Drive-Thru Experience Across Franchises Desert de Oro Foods' Taco Bell locations had a range of drive-thru communications systems that were deployed over the last five years. However, restaurants were experiencing poor sound quality due to a limited range of wireless capabilities with the current systems. Poor audio quality led to increased wait times for customers as a result of miscommunications and mistakes. In addition, Desert de Oro Foods knew it needed to move to a digital system as the analog bandwidth of its current systems would be ruled out by the FCC at the end of 2012. Panasonic's Attune® drive-thru communications system offered the o
yongwei hao

Hotel Marketing - Hotel Internet Marketing Strategies - buuteeq - 0 views

  • The technology works by presenting previous website visitors advertisements on their favorite websites—from the New York Times to YouTube. buuteeq is proud to have a trend-setting retargeting service for hotel marketers, which we explain in detail on our Lead Generation Services page. Call one of our hotel success representatives to learn more.
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    There is no conversation about hotel marketing these days that doesn't center on hotel Internet marketing. In fact, gone are the days of marketing your hotel through magazines, directories and flyers.
Xuan Huang

2013 Hotel Mobile Technology Trends « HeBS Internet Marketing Blog - 0 views

  • One of the most notable developments this year is that the terms “mobile marketing” and “mobile technology” really evolved to include not just mobile phones. Tablet devices such as the iPad, Samsung Galaxy and Google Nexus quickly became a significant part of the travel planning and booking process.
  • Google search statistics also show a dramatic increase in hotel queries in the mobile and tablet channels in 2012:
  • Tablets Complement Other Screens
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  • It is interesting to note that tablets generated 200% more room nights and 430% more revenue than “pure” mobile devices
  • According to eMarketer and mobile ad network Chitika, mobile’s estimated share of web traffic in North America is 28% as of June 2012.
  • Marketing in a SoLoMo (Social, Local, Mobile) World
  • Hoteliers can accomplish this in a very affordable ways, such as adding a check-in special on Facebook and Foursquare, or sending them a text message offering a discount to be used on-property. SMS marketing and geo-location offers should become key in how hoteliers target travelers not after but during their travel experience.
  • The Key to Revenue Growth in 2013
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    As GDS technology has taken place in the past 2 decades in hospitality in dustry, a branch of it, mobile technology, is also showing its great potencial. Now more and more people can not live without mobile and mobile could be very useful when people are on their vacation like planning and booking hotel or airlines. Besides "pure" mobile devices, tablets also generately damatical revenue for hotel industry. As a result, hoteliers should notice those trends in customers purchasing habits and make a new maketing plan in a SoLoMo(Social, Local, Mobile) world, considering how to best utilize SoLoMo to engage their guests and generate incremental revenues.
Jing Huang

Hospitality eBusiness Strategies (HeBS) to Address Mobile Marketing at HSMAI Conference... - 0 views

  • "Many hoteliers do not fully realize that the mobile Internet is not wireless access to the conventional Internet," said Starkov." The mobile Internet adheres to different rules than the conventional Web.
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    Hospitality eBusiness Strategies (HeBS), the hospitality industry's leading Internet marketing and distribution consulting firm today announces the firm will present at the Hospitality Sales and Marketing Association International (HSMAI) "Revenue Management & Internet Marketing Strategy Conference" in Orlando, FL. HeBS' Chief eBusiness Strategist, Max Starkov, will discuss "Mobile Marketing for Today and Tomorrow" on June 21, 2010 at 9:30 AM at the Orange County Convention Center. 
lin liu

Quadriga's Personal Media Network™ technology wins best new technology award ... - 0 views

  • nsed subscriptions or hotel services via a single application and WiFi connection.
  • The PMN application is a complete network solution that integrates hotel services with the guest's entertainment and content sources. Once paired with the in-room television, the guest's mobile device can be used to access and complete transactions for hotel services like room service, meetings and events, concierge services, spa services, travel updates and transportation services.
  • 13 November 2012 Quadriga’s Personal Media Network™ technology wins best new technology award at Equip Paris show
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  • Personal Media Network™ (PMN™) is a new technology that is revolutionising the in-room entertainment environment.
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    " Quadriga's new Personal Media Network™ has been awarded the prestigious Equip'Innov Award for the most innovative product in the technology category at this year's Equip' Hotel Industry Conference and Exhibition in Paris."
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    This article shows us Quadriga's new Personal Media Network, which is one of the most innovative products at this year's Equip' Hotel Industry Conference and Exhibition in Paris. PMN™ is a new technology in in-room entertainment environment. This new technology will help the hotel in developing a 360-degree relationship with guests, before, during and after their stay. PMN integrates various forms of and the various forms of content into a single application to create a unified network of services. PMN bases on flexible building blocks, providing a new platform for hotel. With PMN, guests can access and shift content subscriptions from their own mobile device to in-room television for play. Everything from videos, movies, etc. can be get anywhere via hotel Wi-Fi on any device at any time. There are also PMN, FTG can be used in WIFI area. It makes hotels has more opportunities to increase revenue from meetings and event communication. This new technology creates differentiation in marketplace, and meets guests' demanding of WIFI and devices. Quadriga is the single partner to the global hospitality industry, integrating TV and Mobile communications platforms, Internet, Network. The company aims to create the latest technologies and meet every customer needs and guest expectations.
Mikaela Vourtsis

HFTP Starts Development of a Global Hospitality Accounting System Users Guide - 0 views

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    HFTP also known as Hospitality Financial and Technology Professionals have recently announced a very thrilling development that will revolutionize the hospitality industry and lead us into a new system called the global accounting system that will be used as a guide to create a global resource. This article states that this system is basically a global guide that will provide the industry with a complete glossary of inventory vocabulary and charts of accounts. The HFTP has stated that the global association is fully devoted to hospitality finance and technology and that their Global Board is investing a great deal to create a system that stakeholders can use for several aspects such as: to compile accounts, compare regional differences and define the value of a hospitality operation. Their ultimate goal is to record how the industry is actually performing overall throughout this new process.
Allen Lok

3 Ways Mobile Point-of-Sale (POS) Technology Benefits the Restaurant - 0 views

  • Usually, mobility involves a handheld device, such as a tablet or a smart phone.
  • Furthermore, mobile POS technology ensures secure credit card transactions without the hefty fees often incurred with traditional systems.
  • This allows for instant communication from table to kitchen, and can even allow tableside payment acceptance, as the credit card remains in view of the customer at all times. 
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  • Many smaller, independent restaurants or mobile operations have limited space as well as limited capital for traditional POS systems, which can cost $2,000 or more with all the components required. [Source] Many mobile apps are free, and devices like the Square and the Amazon Kindle can replace traditional POS devices at a fraction of the cost.
  • Mobile technology can be a real benefit to the restaurateur in terms of money savings, revenue increases and overall customer satisfaction. To learn more, check out these mobile marketing techniques that will take your restaurant to the next level.
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    With the talk about POS systems, mobile POS systems are also taking up center stage with recent developments utilizing Ipads or cloud based systems. All you need is a reader type device and an interface program than can process the transaction. This article mentions safety, convenience, lower POS costs and increased sales. I think this is all true, with the one exception that users may still be wary of a skimming device that can read and steal credit card data.
Paige Wuensch

Sentry Hospitality Installs Aptech ASP Centralized Accounting - 0 views

  • Sentry is a privately-held company that develops and operates business destinations, conference centers, golf club resorts, lifestyle communities, entertainment attractions and next generation learning centers throughout the U.S.
  • CFO for Sentry Hospitality, said, 'Sentry is rapidly acquiring assets; Aptech's Web-based applications let us bring properties online with standardized Sentry financials as fast as we add them into the group.
  • 'These applications are more than accounting systems; they provide analytical support that lets me judge the productivity of each property daily,
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  • 'The industry's property consolidation trend is creating larger hotel groups like Sentry that require centralized, secure real-time financial systems to manage their assets. With the implementation of Profitvue and Webvue Sentry created consolidated and non-consolidated financials on a reliable remote database platform. They are using a secure encrypted Internet link to access the information 24 hours a day for greater management control.'
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    Sentry Hospitality company has implemented Aptech Computer Systems Inc.'s Profitvue and Webvue. This web-enabled hospitality back office solution easily handles single or multi-property and multi-company accounting, and incorporates accounts payable, general ledger, budgeting, forecasting, and financials. Profitvue is used by over 500 properties! These programs are back office accounting systems to automate several financial reports and analysis functions for businesses and hospitality companies. Managers can check on a hotel's performance from anywhere using real-time access to financials at any time, from any location! Webvue is an extension of Profitvue that supports property accounting and reporting via the Internet. Coupled with Profitvue, Webvue enables properties to quickly and easily send and access financial and statistical data and generate reports through its Internet. Both Profitvue and Webvue are protected and secure to use!
Diamond Williams

Google and The Future of Event Tech - 0 views

  • During I/O, the annual developer conference, Google made several announcements that are set to have an impact on how we use technology at events.
  • Google Glass is the gadget of the moment
  • Event staff could immediately scan event tickets by wearing Glass or attendees could scan an intelligent code to get clearance. The technology is so event friendly that I anticipate lots of cool apps in this space.
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  • Google announced that YouTube Live will be available to all Partners in good standing. This is quite massive. If you’ve been a regular YouTube user and gained the Partner status you will be able to stream events live.
  • Secondly livestreaming is, as Sam Sheffer of The Verge explains, the most logic use of Glass thanks to hangout integration.
  • Google planted 525 powered sensors around the halls of San Francisco’s Moscone Convention Center, and began collecting data
  • Crowd management and control is one of the most delicate issues in the industry. It looks like this technology could provide real time data to understand how the crowd is moving during the event.
  • While some of the discussed tech probably won’t make an event near you anytime soon, some other announcements will have an immediate impact on how you execute your event.
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    Google made several announcements at a developer conference that could bring drastic changes to event technology, both in the immediate future and further down the line. One of Google's latest gadgets is Google Glass. There has been much talk about both it's functionality and its detractors. However, it is highly functional for events. It allows you to scan tickets upon entry and it also allows you the ability to send a live feed of the event. This is advantageous for those who want to go to events but are not able to attend in person, for whatever reason and is ideal for Google Plus hangout integration. Google also announced that Youtube Live (live streaming on Youtube) would be available to all partners in good standing. Before, live-streaming on Youtube was only available to certain partners. So Glass now has greater potential to be used by more partners to live stream to Youtube. Lastly, Google planted sensors all around the convention center where the conference took place, and collected data (temperature, humidity, light, pressure (including nearby footfalls), motion, air quality and both RF and ambient noise) to study the crowd and how they moved around the conference. Crowd management and control is a delicate issue and this technology could give real time data into what the crowd is doing.
delaneyverger

E-Commerce: Convenience Built on a Mountain of Cardboard - The New York Times - 0 views

  • The environmental cost can include the additional cardboard — 35.4 million tons of containerboard were produced in 2014 in the United States, with e-commerce companies among the fastest-growing users — and the emissions from increasingly personalized freight services.
  • Dr. Sperling said that consumers shared as much responsibility for the environmental cost of the deliveries as the companies that provided the speedy services.
  • One recent study explored the environmental effect of Internet shopping in Newark, Del., and found that a rise in e-commerce in recent years by local residents corresponded to more trucks on the road and an increase in greenhouse emissions.
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  • Ardeshi Faghri, a professor of civil engineering at the University of Delaware, said the increase of various emissions — which he estimated at 20 percent from 2001 to 2011 — “could be due to a multitude of reasons, but we think that online shopping and more delivery trucks are really one of the primary reasons.
  • Other scholars say that, at least for now, online shopping appears to be complementing brick-and-mortar shopping, not replacing it.
  • “People who shop online also like to see and feel things,” said Cara Wang, an associate professor at Rensselaer Polytechnic Institute who studies transportation issues and has written a paper about habits of online shoppers. “And they have to return things.”
  • Amazon is aware of the cardboard issue. Since 2009, it has received 33 million comments, ratings and photographs about its packaging as part of its “packaging feedback program.” Amazon said it used that feedback to make sure that cardboard box size was consistent with the size of the product. It also works with manufacturers to send some products without additional cardboard packaging, said Craig Berman, a company spokesman.
  • Don Fullerton, a professor of finance and an expert in economics and the environment at the University of Illinois, said one possible solution would be to make the retailers responsible for taking back the boxes. That would create incentives for them to come up with solutions for less packaging.
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    This article talks about one of the negative impacts of the current state of e-commerce: the detrimental impact on the environment. The article discusses how consumers have a need for their goods to be delivered quickly and conveniently. E-commerce ventures such as Amazon, Google Express, and Postmates provide customers with goods and services at the click of a button that can be delivered in as little as 10 minutes. However, these businesses have a heavy environmental cost, with an increasing use of cardboard being used in shipments and an increase in personalized freight services, which can lead to more greenhouse gas emissions. While some argue that these e-commerce services might lead to less consumers going out and shopping in physical stores, research shows that this is not the case, with consumers still going out and shopping even if they also shop online through these e-commerce businesses. Although much of the cardboard that is being used in these services is recyclable, recycling comes with its own downsides, as the process of taking things to the recycling centers uses a lot of water and energy. Overall, the new wave of e-commerce has spurred questions about its environmental impact.
acarter001

Seven Mobile Marketing Opportunities For The Travel Industry - 0 views

shared by acarter001 on 15 Feb 17 - No Cached
  • 3. Enable location-based services and information. A 2014 Ipsos study commissioned by Google showed that 88% of people make local searches on smartphones, while 61% want mobile search results customized to their immediate location. Location-specific offers, driving directions and maps, and localized search results all play a role here. For example, if a person searches “Olive Garden” on mobile, chances are excellent that they are looking for a local restaurant. The brand can win more sales when it ensures that its local stores are in the mobile search results. The quickest way to do this is to buy search terms including location, i.e. “Olive Garden Birmingham AL.” Over the long run, you can boost your local SEO by claiming each location in Google and Bing, and then driving citations and ratings from users. 4. Help people avoid lines. Mobile check-in helps hotels, airlines and car services improve guest satisfaction. The Center for Generational Kinetics conducted a study that found that 40% of millennials prefer purely online customer service, supporting the overall trend that they prefer self-service experiences offered via mobile instead of in person. I recently had a four-day hotel experience in which I checked in, checked out, made requests and ordered room service, all via mobile and without speaking to anyone. It was simply an experiment for me, but self-service is the preferred way of doing business for many. 5. Offer local insight and options. Innovative travel companies now replicate concierge services through their apps. Hotel and airline apps sometimes offer local area guides and activity booking tools. These tools make travel experiences richer and boost loyalty. For example, my team and I recently stayed in a hotel in Philadelphia. We arrived after 10 p.m. and wanted a good nearby restaurant that was serving at that hour. After a few clicks, we had a reservation and walking directions.
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    It is important that the travel industry pays attention to the opportunities available to them with e-marketing. They are able to reach customers in ways that were not available previously. This technology allows hotels to offer their customers automated check-in, order automatic check in online, and even give their guests concierge services. It is also possible to suggest items and offer specials based on their location. These tools turn customer's phones into marketing devices that can really drive revenue.
jessica carvalho

Hospitality management studies - Wikipedia, the free encyclopedia - 0 views

  • Hospitality management is the academic study of the hospitality industry. A degree in Hospitality management is often conferred from either a university college dedicated to the studies of hospitality management or a business school with a department in hospitality management studies. Degrees in hospitality management may also be referred to as hotel management, hotel and tourism management, or hotel administration. Degrees conferred in this academic field include Bachelor of Arts, Bachelor of Business Administration, Bachelor of Science, Master of Science, Master of Business Administration, and Doctor of Philosophy. Hospitality management studies provides a focus on management of hospitality operations including hotels, restaurants, cruise ships, amusement parks, destination marketing organizations, convention centers, country clubs, and related industries.
Melissa Krajewski

Cornell Center for Hospitality Research Examines Daily Deals and Sustainability Issues - 0 views

  • A survey of nearly 200 international hotel operators found generally favorable results for those that had offered a daily deal, also known as a flash deal, according to a study posted by the Cornell Center for Hospitality Research.
  • Piccoli and Dev found that Groupon and LivingSocial were the two sites used most heavily by these respondents, and their top reasons for offering a deal were branding, customer acquisition, and boosting occupancy in shoulder periods. Ironically, the hotels that were avoiding daily deals were especially concerned about compromising brand standards.
  • David Jerome, senior vice president of corporate responsibility at InterContinental Hotels Group, three critical myths are (1) that "green" is expensive, when in fact sustainable practices save money; (2) guests do not care about sustainability, when in fact many guests and group planners specifically look for "green" practices; and (3) hospitality firms can wait to implement sustainability programs, when in fact waiting is costing them both money and business.
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    This article comments on the perceived effectiveness of daily "flash" deals distributed through the internet to provoke the usage of services of a hospitality enterprise. It also addresses current industry challenges hotels face with regards to sustainability and corporate social responsibility. The first Cornell study surveyed approximately two hundred international hotels. The results showed half of the hotels have used the e-Marketing "flash" deals technique while the other half abstain siting concerns of brand reputation. However the issue of dissatisfaction from those hotels who use daily deals is also prevalent. The conductors of the study recommend those who use the deals to "start small," clearly define the reason for the deal and examine every aspect of the deal, including limitations, to increase ROI and satisfaction. If the deals are tailored to fit both the hotel and guests' needs they should attract and retain customers. The roundtable discussion then dives into an important branding issue of CSR. It highlights common misconceptions related to sustainability such as going "green" being being costly, guests not appreciating sustainable efforts, and the "wait and see" approach being smart for implementation. With education and communication the hospitality industry can inform their internal and external customers of their sustainable business practices and increase customer acquisition. Rather than being reactive, businesses should be proactive and concentrate on their "long-term brand focus."
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