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AI, automation to boost hotel revenues by 10% - Report - 0 views

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    "A new report by Colliers International, has found that personalisation of Artificial Intelligence can increase hotel revenues by over 10 per cent and reduce costs by more than 15 per cent. The report which was conducted for Arabian Travel Market 2019, stated that hotel operators were expecting technology such as voice and facial recognition, virtual reality and biometrics to be mainstream by 2025. It added that further to this, about 73 per cent of manual activities in the hospitality industry had the technical potential for automation, with many global hotel operators including Marriott, Hilton, and Accor already investing in automating elements of their Human Resources." While automation is forecast to replace a large number of jobs, between 39 and 73 million in the United States alone, according to a study by McKinsey Global Institute, the report also stated that innovative technology would not be a purely negative disrupter. The report stated that looking to the future, the use of robots within the hospitality industry was becoming more commonplace with Colliers predicting the global sale of guest relation robots to reach 66,000 units by 2020. "Deployed to improve guests' overall experience in a hotel, these robots offer a range of uses from artificially intelligent chatbots designed to assist with the customer service process, through to robot concierge and butlers which have the ability to deliver luggage, handle check-in and check-outs and deliver meals 24/7 to guests efficiently," it said. It added that in 2015 the world's first robot-run hotel opened in Japan, saying that Henn-na Hotel featured a multi-lingual animatronic dinosaur at reception that helped with check-in and check-out as well as robot porters and a giant mechanical arm that stored luggage in individual drawers.
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    "Curtis stated, "Hoteliers have been cautious of technology taking away the human touch from the guest service and experience. However, by giving guests the power to choose every part of their hotel experience, hoteliers can learn the right balance between staff interaction and AI-powered, automated customer service."
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    SUMMARY: Hospitality is the business of selling experiences. AI innovations are evolving daily within the hospitality industry. Currently, there are innovations that offer guests the ability to express both satisfaction and grievance. The influence of these AI innovations and the usage of social listening tools are expected to become standard in a decade. An artificial intelligence robot may not smile but, it can recognize faces, remember names and most importantly remember guest preferences, characteristics and behaviors.
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Part I: AI, facial recognition and hotel robots march into 2019 | Travel Industry News ... - 0 views

  • Hangzhou Marriott Hotel Qianjiang and Sanya
  • Marriott Hotel Dadonghai Bay, started last year to use facial recognition technology to check-
  • Globally, by 2020 travel is expected to have the highest percentage of online payments of any industry
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  • the next generation of technology is moving across the hospitality industry, with facial recognition, virtual reality and biometrics expected to be mainstream by 2025.
  • anticipated to increase hotel revenues by over 10% and reduce costs by more than 15%…”
  • Marriott, Hilton and Accor, for three, are already investing in this transformation
  • “I’ve had loads of people come to talk to me about robots and all sorts of things, but for me it takes the personality out of hospitality,”
  •  believes there is “absolutely a place for automation”
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    Hotels are starting to see a trend in high technology that are becoming more appealing to guests. Two hotels in China began using facial recognition to check in there guests in 2018. The article states that because of the good feedback from guests that enjoy these high-tech hotels, this technology will become mainstream in the hospitality industry by 2025. Despite all of the excitement behind the new facial recognition and the big role artificial intelligence will play in hotels, some industry professionals believe that it takes the personality out of the hospitality industry.
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Benefits of Human Resource Information System | Advance Systems Inc - 1 views

  • The world of HR has greatly been enhanced by technology. With new systems available to enhance productivity and streamline operations, those in human resources can achieve greater success with the benefits of human resource information system choices.
  • Depending on the type of system you choose, your company could see benefits ranging from cost and time savings to increased employee engagement and better adherence to compliance and regulations.
  • An HRIS can make the onboarding process an efficient and consistent one. By providing easy access to training materials and handbooks for new employees and storing all new employee information in one convenient place
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  • An HRIS system can eliminate paper and turn all of your employee records into easy to access online data. These can be retrieved simply by anyone with authorization and are backed up remotely to ensure safety.
  • When you can automate payroll by integrating it with your HRIS, you take hours of work off your HR team’s shoulders. You can also automate tasks such as immediate approval or denial of time off requests based on set rules, shift change alerts, and other time-consuming jobs.
  • With biometric timekeeping, your HR team knows in real time where employees are in case they are needed. This can be especially helpful in situations where deliveries need to be made or customers need in-person help.
  • Employee self service tools allow your employees to clock in and out with their personal smart device, making it easy for them to work from remote offices or from home. They can also use the HRIS platform to efficiently check their schedules and make any changes necessary without having to come into the home office.
  • An HRIS system provides one simple mode of communication that is easy to use and organize. This not only allows employees to talk with colleagues about ongoing projects, but also request shift changes, explain absences, and put in for annual leave or vacation.
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    This article talks about the benefits of HRIS implemented in the workplace. The benefits are both for HR Departments and Employees as well. These systems save time and also money, and are able to better adhere to compliance regulations. These systems are able to track an employee from a candidate stage to termination. It makes the onboarding process a quicker one and employees are able to access trainings online as well as their handbooks. Eliminating paperwork and having records all in one place is another benefit, and those with access can easily retrieve a file in seconds. Automatic payroll facilitates the process, and approving or denying requests and shift changes are also able to be completed with ease. This also provides flexibility for employees to clock in and out from their smart phones if they work remotely, they can also check their schedules easily and communicate to others through these systems. This is a great article that highlights the benefits of HRIS. I use one of these systems on a daily basis, and I can vouch for it's efficiency to my daily tasks.
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Can Disney's Magic Bands be Hacked? - MouseChat.net - Orlando News & Reviews | Disney W... - 0 views

  • While it is still certainly possible to potentially clone a MagicBand (and thereby gain access to protected resources by impersonating the original band holder), the fact that the band operates on the 2.4 GHZ frequency inherently presents some challenges to any would-be malicious users. Admission to the parks is fairly expensive (Fig. 5) and the cost of the hardware required to conduct such a cloning attack far exceeds the cost of a legitimate day pass. For the attack to even be considered economical, the malicious user must clone many passes over time.
    • glope143
       
      This paragraph brings up an interesting point when it comes to the security of Disney's RFID MagicBands. The primary information on the Band itself that could be most "easily" accessed if cloned is a ticketed theme park entrance. The author believes the chances of this happening are slim to none given the amount of theme park entrances that would needed to be stolen in order to justify the cost of expensive RFID cloning hardware. For arguments sake, should a hacker clone a MagicBands individual RFID code there are still a variety of hurdles to cross before being able to walk away unnoticed. Since every RFID code is individualized, should the Band that was hacked enter the the theme park prior to the duplicate, the duplicate will be stopped and questioned by security. There are also bio-metric scanners in the front of each entrance that require the scanned fingerprint to match that on file. Should the fingerprint scanner fail, a cast member with access to the original MagicBand owner's photograph will deem the duplicate band a fraud.
  • Part of the MagicBand system allows guests to make purchases with the band at specific registers provided they have tied a credit/debit card to their account via an external process. This can be seen as a very big convenience to guests who do not wish to continually use their cards to make purchases while in the parks, or for those who find themselves wishing to buy merchandise when they had not initially anticipated in doing so and do not have their wallet/purse/money clip in their possession. Yet in order to make purchases, a user must first swipe their band against a specially designed reader (Fig. 6) and subsequently enter a matching PIN number. Even if our malicious user had an RFID token that was a working clone of a legitimate one, it is somewhat unlikely he would be able to successfully guess the matching PIN number within a reasonable number of tries in one sitting before the cashier would begin to get suspicious.
    • glope143
       
      One of Disney's star features for their MagicBands is the ability to go hands-free throughout their vacation by having everything necessary stored on one device, including credit card information. This gives guests the ability to make purchases across the Resort without the additional moral barrier of having to remove their wallet from their purse or pocket. Should a MagicBand be misplaced, or duplicated as in the context of this article, a four digit code is still required to make purchases with the credit card on file. This code is not available for viewing on the band and cannot be changed though any means besides visiting the front desk with property identification.
  • While multifactor authentication certainly adds to the security of the system in a significant way, biometric  hardware is not flawlessly reliable. Florida is a rather humid place [5] which inevitably affects the performance of sensitive electronic hardware like fingerprint readers. To address this issue and counteract the likelihood of the system presenting users with false negatives, it would be fair to assume that the fingerprint readers themselves are configured to fail open (ie, when in doubt, allow entry). This gives malicious users the potential benefit of knowing that they merely need to intentionally cause the reader to malfunction to be granted access. Social engineering could also potentially play a factor in the exploitation of the MagicBand system by using Disney’s own customer-service policy against itself. Suppose our malicious user is successfully stopped dead in his tracks at the gate. He has been beaten to the entry gate by his victims and has lost the calibration race; there is no hope the machine will accept his cloned band. Yet he scans it anyway, and is denied access immediately. He knows he will not gain entry, but he continues to scan it. The employees at the gate attempt to help him, scanning his band for him, fiddling with the machine, etc, all to no avail. Yet a large line is beginning to form behind him.
    • glope143
       
      This article does a great job at playing devil's advocate in the situation of MagicBand cloning and creates a sound argument at what could happen should a hacker attempt to enter a Disney park with a previously used RFID code. As someone to frequently visit's the Disney theme parks, I would not be surprised if a cast member simply waved a guest through in order to avoid a line back up, especially during peak season times.
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  • Despite the inherent arms-race between malicious users and system security mechanisms, overall the MagicBand system seems to hold up under scrutiny and is fairly well designed. The high cost of the hardware required to compromise the system via an RFID cloning attack combined with the multifactor authentication process provides sufficient layers of systematic defenses; even the most judicious adversaries may still fail to successfully thwart system security.
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The Pros and Cons of Restaurant Pay-at-the-Table Technology | Toast POS - 0 views

  • Pay-at-the-table apps are becoming increasingly popular among restaurants of all levels, from fast casual to fine dining
  • These apps started as a way for small businesses to streamline their payment processes and reduce technology overhead
  • And yet, many restaurants that have clung to the paper receipt model for years are moving this direction, as it saves the restaurant both time and money, increases profits and tips, and reduces waste. It also provides benefits to the customer, which makes pay-at-the-table even more appealing. 
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  • In fact, only 41% of restaurants plan to be using tablets by the end of 2017
  • While 68% of diners agree that pay-at-the-table technology improves their experience, restaurant managers and trainers will need to research and test best practices in these situations to provide the customer with the optimal experience.
  • While pay-at-the-table speeds up this process, it can make some customers feel unwelcome to sit and enjoy one another’s company.
  • 1) Technology is Expensive 
  • No point of sale system is perfect, but pay-at-the-table programs provide an option that reduces your overall spending on paper products, while also providing your customers with a sense of security. Add in the high morale due to increased tips and less wasted time, and your employees will be clamoring for pay-at-the-table options.
  • A pay-at-the-table system also gives customers the opportunity to use even more secure forms of payment like Samsung Pay or Google Wallet, which uses biometric information or passwords to securely store and transmit credit card numbers.
  • Because pay-at-the-table systems are designed using software best practices, they provide easy access to financial data for both customers and restaurants. Restaurants can connect easily to many accounting systems over an API port, automatically sending financial records and updating restaurant accounts without time-consuming and tree-killing paperwork.
  • Pay-at-the-table systems reduce trips back and forth to the POS terminal, which in turn decreases the time it takes to close the sale. This lets tables wrap up their meal and get back to their day quicker, and reduces friction due to split checks or servers multitasking while payments are being made. Some restaurants have seen increased table turn by 15 percent or more, which in turn increases revenue for the restaurant and increases customer happiness as they get to their table faster. 
  • Restaurants are some of the worst offenders for waste in general, but getting rid of paper receipts help companies reduce their overall waste and receipt expenses. Paper receipts require purchasing rolls of paper and ink cartridges, or if you choose to use thermal paper you run the risk of exposing employees and customers to BPA, a known carcinogen.
  • Pay-at-the-table gives customers a sense of security knowing that they keep control of their credit card and its financial information
  • Pay-at-the-table is an investment when you factor in the cost of enough technology to reasonably serve the entire restaurants. Despite these expenses, you may find that the initial investment pays dividends because you avoid costly software updates and the eventual expense of a specialized POS register.
    • ngerv001
       
      Convenience and efficiency should be the bread and butter behind any food operation. Restaurant owners have to worry about so many aspects from budgeting, staffing, scheduling, ordering, and everything else in between. The operational advantages with tablet POS systems are numerous. Typically tablet POS systems have a lower initial investment with hardware and software than traditional systems. This helps greatly reduce the overhead cost and improves ROI, helping restaurant owners to properly keep in line with their budgets.
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    This article details the up and coming new trend of restaurants offering customers the ability to be able to pay at their table. The article details the various pros and cons associated with the type of service and how it can benefit the customer as well as the employees of a restaurant establishment. While not perfect, there are many pros associated with a pay-at-the-table service that are hard to ignore, and it is my humble opinion that this kind of service will continue to catch on into the near future. Customers are increasingly looking for new ways to utilize technology to their advantage to be able to get in and out of a restaurant and pay-at-the-table technology definitely allows that. The companies that adopt this kind of technology will increasingly see their profits grow as well as their table turn increase.
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Event Planning In The Hotel Of The Future - 1 views

  • Combining today’s recognizable technology, such as touchscreen and virtual reality, with concepts that are beyond our time, these are some of the notable features hotels in the future will have.
  • he idea of using robots could help break down the language barrier that is sometimes the case when planning in other countries as these robots are naturally multi-lingual and can adapt to the language you are using.
  • This includes robot butlers, entertainment, greeters and business services which for planning events can be more cost effective and reduce human error, streamlining the process of communicating with the systems to get exactly what you want.
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  • As one of the strongest drivers for change in the event industry, technology plays a prominent role in the planning and management of events
  • It could also be the case that it loses that human touch for the guests and when quick problem-solving is needed, robots won’t be able to deal with this as intuitively as they follow set protocols.
  • With 3D bio-printing currently being researched, it is not a huge leap to consider 3D printers in hotel rooms that can accommodate products such as headphones or clothing and accessories
  • Based on votes and crowdsourcing, venues can be made-to-order and self-assemble the environment around them to suit.
  • Larger venues and associated grounds could create an event in themselves by recreating famous landmarks or even movie settings that could be explored.
  • Based on your DNA, own health and genetics you would be able to visit health centers and spas that could promote longevity. It could become the latest trend in bachelorette parties or healthy event experiences that cater to the health conscious.
  • A hotel that is short-term and could pop-up in limited spaces would work hand in hand with pop-up events and mean they could be reproduced on a larger scale.
  • It is suggested that fast and effective hovering, autonomous airport transfers would be able to go supersonic in order to beat the traffic and reduce the journey. If this is the case it could free up plenty of time on the itinerary for corporate or destination events and this means providing a better experience.
  • As sustainability and environmental issues are becoming an increasing concern and given prominence, it makes sense that future hotels and venues would plan sustainable events and accommodation
  • Sustainable hotels that produce and operate on clean, self-sustaining energy will become a viable option for the environmentally conscious guest and the suggestion is that all hotels would have the option to become sustainable.
  • These would work in a similar way to how a concierge app works now and would streamline the travel bookings and searches. In the same way that Siri can help you access items from the internet or your phone, these avatars would be a more complex and capable version that cuts out the need for travel agents
  • rom biometric payment systems which can greatly reduce the risk of identity theft to eye scanner room entry, DNA authorizations will be more popular. As technology develops, so does the need for security
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    This article talks about the future of event planning. The efforts hotels will have to make to be competitive in the industry. It also talks about the technology that will have to be offered such as VR (virtual reality).
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    This article is very interesting because it lists all the ways that event planning will be in the future because of technological advances. It talks about autonomous staff, 3D shopping, made-to-order venues, personalized longevity health spas, pop-up hotels, supersonic air travel, sustainable hotels, personal travel avatars, and DNA authorization. The article describes the benefits and downfalls to each one and puts emphasis on the fact that these advances are closer than we can imagine.
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Contactless Technologies Gaining Traction In Travel And Tourism Industry, Says GlobalData - 1 views

  • contactless technologies are proving to be a game-changer for the industry,
  • The COVID-19 pandemic became a wakeup call for the travel and tourism industry to accelerate investments in contactless technologies like biometric check-in at airports and keyless hotel entry, which significantly reduces potential risks associated with physical touchpoints."
  • key use cases of contactless technologies promoting safety in the industry include thermal screening, automated hand sanitizers, mobile apps enabling touchless entry to tourist destinations and contactless payments
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    This article demonstrates the contactless technological advances the industry is moving towards. Some of the technological advances include contactless check-in, contactless elevators, contactless hospitality by using mobile apps, and disinfection robots.
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How contactless technology is defining the customer experience post-COVID-19 - 0 views

  • Contactless technologies have proven to be a game-changer for the air transport industry and beyond in recent months.
  • touchless technology remains a high investment priority between now and 2023.
  • Amazon and Disney have implemented in order to minimise the spread of viruses and reduce the interaction between passengers and staff – ranging from contactless check-in and security processes, to ‘Zero-Touch’ IFE and contactless food & beverage pre-ordering.
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  • in April Etihad became the first airline to trial new contactless self-service technologies, which can estimate a passenger’s vital signs, to allow for touchless health screenings at airport kiosks and bag drops.
  • AirAsia also quickly followed suit and in May the airline introduced several contactless procedures for essential travel including contactless kiosks, Passenger Reconciliation System (PRS), contactless payments at the airport, as well as enhanced features on its mobile app to help ensure a smooth and safe travel experience.
  • Biometrics technology also has a major part to play in creating a touchless travel experience. The implementation of the technology in the aviation industry has been well underway in the past few years, but its potential to facilitate a more contactless travel experience has accelerated the adoption even further in the wake of the COVID-19 pandemic.
  •  Southwest Airlines, for instance, launched a series of improvements across its Inflight Entertainment Portal, which allows customers to stream inflight content without having to download an app before they board.
  • Qatar Airways announced plans to offer passengers touchless technology for its Oryx One inflight entertainment system (IFE) across its A350 fleet. The Zero-Touch technology, introduced in partnership with the Thales AVANT IFE system, will enable passengers to pair their personal electronic devices (PEDs) with their seat-back IFE screen by connecting to ‘Oryxcomms’ Wi-Fi and simply scanning a QR code displayed on the screen. They can then use their PEDs to navigate and enjoy more than 4,000 options on offer through the airline’s Oryx One IFE system.
  • in Europe, Schiphol Airport launched a pilot which allows passengers to pre-order food and drinks at Schiphol’s food & beverage outlets after security control. Passengers can now scan a QR code from one of the physical banners or media screens located at and after the airport security check. The QR code will allow them to place their order, pay online and choose a time to pick up their order after going through security.
  • The MagicBands let customers do everything seamlessly – from unlocking their Disney Resort hotel room doors and entering the theme parks, to making food and merchandise purchases. Since the COVID-19 pandemic hit, Disney has brought even more contactless engagement, by using signage with QR codes throughout the park to encourage guests to use features on the park’s mobile app.
  • Disney has also highlighted that last year food and mobile order utilisation skyrocketed from 9% to 84%, and nearly 90% of all payments are now cashless. The company is also implementing contactless security screening using artificial intelligence at its theme parks and Disney Springs centre.
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    This article explains how due to Covid-19 more and more companies for developing and investing in contactless technology for customer experience.
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Hotels, Technology, & the Cybersecurity that Protects Them - Armor - 0 views

  • Hotels, Technology, & the Cybersecurity that Protects Them
  • introduction of virtual assistants like Alexa in hotel rooms
  • biometrics for guest access into their rooms instead of the standard room keys
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  • register your fingerprint at the front desk
  • mobile keys
  • hat’s most worrisome is the amount of information collected and stored by Internet of Things (IoT) devices, like these virtual assistants and the mobile keys solution. After all, personal data has always been a prized target of cybercriminals.
  • The 2018 Trustwave Global Security Report listed the hospitality industry as one of the top five industries subjected to network breaches each year. The more technology added to help guests also means the industry needs to think harder about how they store and protect their guests’ data. If a hacker compromises the technology or infrastructure environment where guest data resides, guests could have their personal data compromised.
  • the balance between usability and security for their apps and software is critical.
  • Consumers, who are most likely to be victims, have their share of responsibilities.
  • osting on social media about how fun a vacation is could notify attackers that your valuables are sitting at home unprotected
  • it’s the hotel’s IT infrastructure that’s usually the targe
  • Unfortunately, most hotels do not have a dedicated on-site cybersecurity staff (or even IT staff for that matter).
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Technology in 2025: Prepare for the fourth industrial revolution | Pluralsight - 0 views

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    10 technologies that will transform the global economy by 2025
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Top Cybersecurity Tools for Business - 0 views

  • All cyber threats are not equal. Some may hold your data for ransom, while others may destroy your information for good.
  • Digital tech analysis firm Juniper Research predict that the cost of data breaches will rise from $3 trillion annually to over $5 trillion in 2024.
  • organizations should look to Next Generation Anti-Virus solutions (NGAV) to protect their assets. NGAV takes traditional AV and then adds advanced analytics, behavioral analysis powered in real-time by large scale cloud back-ends to thwart known and unknown attacks. Leading NGAV solutions include Sentinel One, Carbon Black, and CrowdStrike.
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  • The National Institute of Standards and Technology (NIST) offers cybersecurity guidelines for best practices to manage cyber risk. These include identify, protect, detect, respond and recover. Another resource is the NCSA’s national program, CyberSecure My Business.
  • Firewall Often referred to as a company's "first line of defense," a firewall is a security control that filters and screens network traffic entering and exiting your corporate network.
  • People can rely on the password manager to create and store dozens of passwords in an encrypted database without having to remember them.
  • Password managers are quite helpful, and some are even free.
  • store the first part of sensitive site passwords
  • but keep the last few digits memorized and fill them manually.
  • This way, if there is ever a compromise of the password database, hackers don't have those full passwords.
  • You should also consider implementing multi-factor authentication (MFA). MFA authentication uses more than one thing or "factor" to log you in
  • , biometrics is part of this last category
  • SPAM & Malware filters screen email for unwanted and dangerous elements, blocking them before they ever reach your users.
  • In the world of cybersecurity, there's a phrase, "humans are the weakest link." An employee who accidentally clicks on the wrong link or email attachment can put in motion a chain of events that results in a cyber breach. Security awareness training is an anti-phishing tactic all organizations should employ.
  • RDP access must be protected by a VPN connection.
  • reduce the risk of getting hacked is to ensure your systems and software are updated regularly, or "patched.
  • patching shouldn't end with the operating system. Your patch program should also look to patch all other applications running on your systems
  • regardless of the security tools implemented to prevent a data breach, you should plan for a compromise occurring.  
  • That's where 24/7/365 network and endpoint monitoring comes in
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    Cyber attacks open more and more often and varied since cybercriminals are becoming more cunning and their methods more challenging to detect. This article introduces some types of strategies implemented to protect companies' businesses from cyber threats and cybercriminals. Including using Anti-virus software, firewalls, password managers (very useful while some even free), VPN, patch management program which not only for operating program but also for other applications running on your system, consider the email SPAM/Malware filters and security awareness training for the employee since "humans are the weakest link." An employee who accidentally clicks on the wrong link can put in motion a chain of events that results in a cyber breach. Finally, plan a 24/7/365 network and endpoint monitoring.
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Technology Trends in the Hotel industry-Siddharth Goenka - BW Businessworld - 0 views

    • tcale003
       
      The growth of technology in the hospitality industry, specifically hotels has evolved so quickly that it is difficult for many hotels to keep up with current trends. Hotel technology can be broken down into three specific categories which are Sales and Marketing, Guest Experience and Guest Relationship.
  • Things are changing really drastically and with the availability of efficient, cost-effective solutions, it is not too long before the hospitality industry goes through a technology revolution and keeps up with the rest of the industry.
  • in the past few years, the growth in technology in the hospitality industry has been so rapid that most of the industry along with training institutes and learning centres have struggled to keep up with the changing trends and best practices. Hotel technology can be broadly categorized into three main categories: Sales & Marketing, Guest Experience, and Guest Relationship.
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  • Most hotels are seeing a major percentage of their bookings come from smartphone and internet users, and the usage of integrated pricing and distribution systems has become even more important to maximize revenues and minimize efforts.
  • The use of AI and ML in determining optimum rates for hotel rooms that are then pushed to all marketing channels, can increase the potential to maximize revenues and ARRs (Average Room Rates)  for the hotel, and reduce operational inefficiencies and manual costs.
  • In terms of guest experience and operations, hotels have seen a fast adoption of cloud-based and integrated technology in Property Management Systems and hotel ERPs.
  • with smartphone and tablet usage in in-room guest services and basic services like checkin, checkout, and usage of hotel facilities with further enhancements like augmented reality.
  • The use of kiosk for self-service checkins using biometric authentications and facial recognition can make the entire checkin and checkout experience fast and seamless.
  • The back of the house services like housekeeping, room cleaning, and food preparation are also digitally tracked using cloud-based integrated technology which can reduce delivery time and wastages, while increasing efficiency and guest satisfaction.
  • In terms of guest relationships and CRM, hotels have started storing the digital profiles of guests which can increase the personalization of service and guest preferences.
  • Every interaction of the guest in the hotel is stored and advanced systems use AI to predict and deliver ‘wow’ experiences to the guest.
  • increasing competition makes it even more important for hotels to differentiate themselves, and technology is turning out to be a big USP for hotels. Those who are quick to embrace the modern trends of technology and automation can stay ahead of their competition in terms of both superior service and higher profitability.
  • Investment required in technology has in-fact reduced as technology has evolved.
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https://www.reviewjournal.com/business/casinos-gaming/facial-recognition-technology-com... - 1 views

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    This article discusses the wave of facial recognition technology coming to the Las Vegas casinos for not only safety but also for data analytics purposes.
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    Conventions such as the consumer electronics show and World Game Protection expo are showcasing the use of facial recognition technology. As of 2018, the article states that "forward-thinking" companies are using this to analyze data for table games. The technology also increases security. MGM and other companies declined to comment specifically on their security programs. Hospitality companies, especially Strip casinos have been testing out the technology for the past several years.
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    Recent improvements to the technology have included the capability of recognizing criminals by analyzing their facial features and comparing it quickly to a database.
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    Consider the Oct. 1 2017 mass shootings, implementing facial recognition technology using facial biometrics and vein recognition can allow casinos and hotels to identify people who should not be in an employee hallway and/or people impersonating vendors.
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    A thief was caught in Las Vegas due to the facial recognition technology utilized in the building. Also, casinos and hotels are adding internet connected devices like temperature monitors, call buttons and door sensors, and surge in demand is lowering the cost and can be implemented for as little as $1per month
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    3-D mapping is allowing casinos and hotels to better understand their guests. So much data can be gathered that the difficulty is employing a team of "PhD's," to analyze the data. The article finishes by stating that there is a huge amount of competition for capital inside a casino. Casinos are in a constant cycle of upgrading and that it is difficult to convince everyone of the value of the investment.
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Cloud Computing in the Travel Industry | Accenture - 0 views

  • Before the pandemic, companies were managing under legacy on-premise technology, hesitant to make big investments in cloud due to concerns about cost, time and security. But in a world after the pandemic, the travel industry must adapt fast to survive
  • The value it delivers goes beyond technology to organizational transformation, making the journey through cloud in travel a key CEO priority.
  • Airlines and airports reinventing airport experiences: From contactless, smooth passage, through bag drop and security to airside shopping for travelers who have pre-filled biometric data
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  • Travel companies must future-proof their businesses built upon living systems and processes enabled by agility and scale. They need to take a deep relook at strategy, organization, practices, technology and talent functions.
  • Compete for investment capital Cloud-related investments drive business changes needed for increased productivity, smoother traveler experience, vertical integration & resilience.
  • Rehost scalable functions Rehost high-volume, scalable functions on Infrastructure-as-a-Service (IaaS).
  • Cloud is central to the travel industry’s survival and future growth. There’s no time for delay. Companies must use this crisis as a springboard to scale up cloud adoption, improve resilience and innovation capabilities, and create the seamless, contactless and effortless experiences travelers demand
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    Before the pandemic, companies were afraid to invest in cloud due to the concerns of the cost, time, and security. But in today's world technology is something companies need to adopt. It's time for travel companies to see the cloud for what it is, the passport to future value. All sections can benefit from this technology including hotels, airlines, and airports. This is the best time to invest into technology to benefit the industry by taking a deep relook at strategy, organization, practices, technology, and talent function. As travel is being rebuilt, cloud-related investments will deliver higher returns on capital than investment in new aircraft, new hotels, and new ships. This is the perfect time to invest into cloud adoption.
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Why Germ-Zapping Robots and AI Technology Could Be the Future For Cruise Ships - 0 views

  • Cruise lines have arguably been well ahead of the game when it comes to new technology in the travel industry
  • -- even before the COVID-19 pandemic took hold in March and led to a global suspension of operations.
  • What COVID-19 has done is to add a more 'urgent' element that will force the industry to speed up that process of adding to the passenger experience and enhancing health protocols."
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  • thermal imaging cameras to test passengers' temperature; the aim of the technology is to give a ship's medical team the information to decide whether a passenger should be allowed to board.
  • Royal Caribbean's fast track check in -- take a selfie and scan your own passport; Celebrity's facial recognition technology; MSC Cruises' artificial intelligence system, Zoe, an Alexa-like onboard assistant; and Princess' Ocean Medallion, a part-app, part token approach to customized cruising.
  • Princess Cruises' Ocean Medallion, for example, unlocks the door as you approach so guests don't need to touch their door handle. It was simply a luxurious feature pre-COVID-19; now, in our new world it, holds far more practical importance."
  • Another possible change passengers might see are disinfection tunnels leading to the terminal and an entirely biometric system operating in the terminal, according to Jennifer Willy, editor at the
    • mmoutsatsos
       
      In our discussion we talked about how to justify spending money on technology and I believe this article does a good job at showing all the different tech the different cruise lines were investing in and how it todays day with COVID it has become money well spent. We also talked about disruptive innovation and how if a company doesn't adapt it will fail. The cruise industry see the move to things become touchless and have already taken steps to meet expectations.
  • Apple and Google both are developing track and trace apps, which can alert crew whether someone has been near an infected person.
  • "Most likely to be rolled out first across most cruise lines and port terminals is temperature scanning, for example, thermal imaging using infrared to detect elevated skin temperatures, not only at embarkation, but for monitoring throughout the cruise."
  • One of the aspects that we might lose, at least in the short term, is the personal touch --
  • "There are systems for air purification and pathogen removal for the whole terminal facility that could be implemented, along with UV lighting, and the obvious thermal imagining for temperature checks,"
  • touchless tech. This is already used widely by the lines in the form of apps, which allow you to do a whole variety of things -- often without the need to log onto onboard Wi-Fi.
  • ct as a keycard to open your cabin, to order and pay for drinks; make bookings at restaurants, shows and the spa; book shore excursions, check your account, track your loved ones or even control the lights and temperature in your cabin.
  • "For instance, a ship could use virtual queueing apps to limit how many people are able to go to a certain area at any given time, which would make certain there is no crowding at a lunch buffet, in the fitness center or at the pool.
  • MSC Cruises' geo-location wristbands mean you can find your friends or family wherever they are on the ship (using your app), rather than meeting them at a central point somewhere.
  • Ocean Now on some of Princess Cruises' ships, passengers can order food, drink and a selection of other products and receive them in a different location, away from other passengers or shopping areas.
  • "Royal Caribbean's Bionic Bar cocktail maker was surely little more than a publicity stunt when it was conceived but it now seems a prophetic move by the cruise line. People will be understandably worried about food and drink preparation -- and shared buffets in particular - when they return to cruising. We may see an increase in automation as a result."
  • Most of the major lines have been running with enhanced technology for a couple of years.
  • could cruise lines introduce some of the changes that are already being pioneered at hotels such as limited housekeeping, no room service and surfaces devoid of many items to help with cleaning?
  • whose LightStrike Germ-Zapping Robots (they've been likened to R2D2) are already being used in hotels, restaurants, food processing facilities, and office buildings -- and it has built protocols for cruise ships.
  • The robots use broad spectrum UV light to quickly decontaminate rooms and public spaces.
  • Xenex, Texas Biomedical Research Institute tested the robot against the virus that causes COVID-19 and it killed it in two minutes.
  • worried about touching surfaces in your cabin, just ask Zoe to look up information or power items on or off for you – MSC Cruises' voice activated Alexa-like speaker is in every cabin onboard MSC Bellissima and MSC Grandiosa, and is likely to be retrofitted onto other ships in the fleet.
  • "Voice tech will become important in the new touchless world too. Rather than having to turn off the lights or lower the blinds by hand, just ask 'Alexa' to do it for you,
  • "It will be an expensive time for cruise lines when they can least afford it. Lifelong cruise lovers will return after the pandemic ends but convincing new people to give a cruise a try may rely on ships becoming as touchless as possible."
  • I think onboard technology will augment the ways guests can communicate and interact with the crew, rather than replace them."
  • "Once again, completely replacing a human being is unlikely, and handing off conversations will be an important step."
  • Royal Caribbean found out to its cost in 2014 when it first introduced tablets for waiters to take orders, and were hit with a deluge of complaints because it meant waiters were buried in their screens
  • Cruising is all about the personal attention and relationships built with crew and other guests. 
  • "Personal contact with the ship board staff is and always has been a very important component of creating memorable experiences. The cruise product cannot eliminate that essence of the cruising experience.
  • He added: "Otherwise it will be just transportation from one place to another."
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    This article talks about the different technology cruise lines have implemented and the future technology they plan to include as they move for a more touchless approach to certain things.
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Biohotels and printable burgers: How travel will look 100 years from now - 0 views

  • “By 2040, our own ACI World’s Smart Security Vision program combines off-airport processing, CCTV predictive and behavioral analysis, biometrics, stand-off detection, walk-through screening gateway, automated algorithms and even expert human alarm resolution for a multifaceted approach.”
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    This article describes what hospitality could look like in one year, ten years, and even a hundred years from now. From Bio hotels that think for themselves to flying taxis and lunar bases. The future cuisine may consist of printable burgers and anti-jet lag menus..
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What Brain-Computer Interfaces Could Mean for the Future of Work - 0 views

  • Brain computer interfaces (BCIs) are slowly moving into the mass market. In the next few years, we might be able to control our PowerPoint presentation or Excel files using only our brains. And companies may want to use BCI technology to monitor the attention levels and mental states of their employees
  • imagine if you could prepare your next presentation using only your thoughts. These scenarios might soon become a reality thanks to the development of brain-computer interfaces (BCIs).
  • I expect to see a growing number of professionals leveraging BCI tools to improve their performance at work. For example, your BCI could detect that your attention level is too low compared with the importance of a given meeting or task and trigger an alert. It could also adapt the lighting of your office based on how stressed you are, or prevent you from using your company car if drowsiness is detected.
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  • A Toronto-based startup called “Muse” has developed a sensing headband that gives real-time information about what’s going on in your brain.
  • Despite these promising results, some experts, such as Theodore Zanto, a director of the UCSF neuroscience program, say that while BCIs based on EEG scans can determine a user’s attention levels, they are as of yet still incapable of differentiating what the user is actually focused on.
  • Experts believe that around “15-30% of individuals are inherently not able to produce brain signals robust enough to operate a BCI.” Obviously, this situation can lead to wrong results and ultimately bad decisions from companies. BCIs still have a long way to go, and much improvement is needed.
  • In the next few years, we might be able to control our PowerPoint presentation or Excel files using only our brains. Some prototypes can translate brain activity into text or instructions for a computer, and in theory, as the technology improves, we’ll see people using BCIs to write memos or reports at work.
  • Researchers are also experimenting with “passthoughts” as an alternative to passwords. Soon, we might log into our various devices and platforms using our thoughts. As described in this IEEE Spectrum article, “When we perform mental tasks like picturing a shape or singing a song in our heads, our brains generate unique neuronal electrical signals. A billion people could mentally hum the same song and no two brain-wave patterns generated by that task would be alike. An electroencephalograph (EEG) would read those brain waves using noninvasive electrodes that record the signals. The unique patterns can be used like a password or biometric identification.”
  • BCIs aren’t a perfect technology — there’s no telling what sort of mistakes or mishaps we’ll encounter as companies and individuals begin to use these devices in the real-world. What’s more, BCIs — like any technology — can be hacked. Hackers can access a BCI headband and create/send manipulated EEG data. A hacker could also intercept and alter all data transmitted by your BCI. It’s possible that a hacker could steal your “passthoughts” user credentials and interact with your devices (laptop, car, etc.). These risks can directly impact our physical integrity. Brain data could also be stolen to be used against you for extortion purposes. The potential for serious abuse is significant.
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    This article is on Brain-Computer Interfaces (BCIs) and what the future of the work environment could be. Based on the information published, employers would have the ability to leverage brain activities to effect greater productivity in the workplace. However, since BCIs are capable of detecting the mental state and thoughts of employees, there are many privacy and ethical issues that will certainly be derived from the use of these types of technologies.
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Disruptors in the hotel industry | Colliers - 2 views

  • Underpinning this is an intermeshing of technology development, shifts in demographics, and globalisation which has also brought about rapid urbanisation
  • This in turn has led to a change consumers’ expectations and needs
  • Although disruptions are commonly perceived by incumbent players as threats to their businesses, disruptors could also be sources of significant opportunities for incumbent players to create newer and better services as well as experiences for their guests, hence entrenching themselves even more within the industry. 
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  • In addition, whilst this may well serve high volume and ‘business’ hotels,
  • consumers’ increasing desire for personalised experiences is expected to continue for years to come.
  • use of biometric technology such as the facial recognition technology to speed up guests’ check‐in time and thereby improve the customer experience, make processes more efficient and enhance security.
  • By eliminating the process of performing manual checks on travel documents, the amount of check‐in time is expected to be reduced by up to 70%.
  • its use in luxury hotels, where the personal touch matters, may well have to be adapted to ensure it is seamless and less impersonal.
  • use of hotel robots may yield operational and cost efficiencies to hotels, it is however critical that a balanced approach is adopted by hoteliers to ensure that automation does not supplant quality service hence alienating hotel guests as a consequence
  • Voice assistants ‐ such as Amazon Alexa, Siri and Google Assistant – are one of the fastest growing technological fields today, becoming commonplace as a feature of the internet of things
  • According to Hospitality Technology’s 2019 Lodging Technology Study, nearly eight in 10 respondents named voice‐enabled technology as the top choice when asked to identify technology that has the most potential in the near‐future, and 62% of the respondents listed voice technology as a transformative technology that makes an impact.
  • voice assistants could potentially be used by hotels to gather actionable insights and feedback
  • the data gathered can be analysed and utilised to enhance the hotel offerings
  • Separately, hotels could potentially streamline operations processes and thereby improve operational efficiency and achieve cost‐savings through automating some of the daily hotel operations via the voice assistant.
  • The use of robots within the hotel industry is a form of automation that is becoming more prevalent as hotel chains and individual hotels have become increasingly cognizant that the concept of automation and self‐service is playing an increasingly vital role in the customer experience
  • pop‐up hotels have the agility of providing on‐demand accommodation in locations that traditional hotels could not and/or travelers would not necessarily have access or ease of access to alongside customisable accommodation settings, thereby delivering an entire bespoke guest experience.
  • New technologies, online platforms and markets are seen manifesting in new initiatives of all sorts ranging from metasearch engines evolving into one‐stop reservation options, chatbots, and robots providing butler services to alternative accommodation options. 
  • In Asia, Singapore had its first shipping container hotel in operation in January 2020. Targeting millennials as its primary consumers who are more adventurous and looking for an experience
  • Key players of the pop‐up space are predominantly boutique groups although major brands such as Marriot and Accor have started to experiment with pop‐ups
  • applicable
  • it is imperative that hotels recognise and make it a top priority to address these privacy concerns and adhere to the applicable regulations concurrent to ensuring the quality of the stored data and system
  • Check‐in and check‐out services; provision of tourist information; butler service to deliver amenities such as towels; transport luggage; and meal deliveries.  
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    This article discusses some of the technological disruptors in the hospitality industry and provides a couple examples specific to hotels. Some of these examples include pop-up hotels, facial recognition, and robots. The article provides a couple reasons why each of these innovative technologies could be beneficial or negative for hotels. Overall, the article provides some good insight into the future of technology in hotels.
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    This article covered various disruptors in the hotel industry from the check in process down to automation & self service for guests. Implementing facial recognition to speed up check ins for guest, using voice assistants to substitute daily hotel operations, & using robots for automation are all things that can become more prevalant amongst the hotel industry as it may seem more cost efficient.
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    Every year, technological advances are made in each industry, including the hospitality industry. These advances are often seen as threats according to this article, however, they might also pose as great opportunities for the industry and its stakeholders. The article highlights some of the major disruptors in the hospitality industry. Trends such as facial recognition and robots were among those mentioned. I found that both of these trends have negative and positive aspects to them. Facial recognition would reduce the time spent checking in significantly, however guests would still be concerned with the storage of their personal data. Additionally in regards to robots, they aid in operational efficiency in check in and check out services also but they could possibly omit the human touch factor of certain roles that guests appreciate.
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The Latest Technology Trends in the Hospitality Industry in 2022 - 4 views

  • In particular, biometrics is being used to usher in a new age of seamless authentications, and this could benefit hotel processes and customer purchases.
  • In the future, this technology is also likely to allow for completely seamless purchases, with payments being authenticated by touch.
  • the Hilton robot concierge ‘Connie’, which uses speech recognition and AI to respond to queries from customers and intelligently learn from interactions.
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  • Chatbots are able to understand simple questions and provide answers almost instantaneously, taking the burden away from customer service staff and improving the experience for customers. Meanwhile, AI’s uses extend into other important areas for hotels too, including data analysis.
  • The ‘Internet of Things’, or IoT, involves extending internet connectivity to everyday objects, devices and appliances. These devices can then collect data and communicate or interact over the internet, turning previously unintelligent devices into ‘smart’ devices, which are often semi or fully autonomous.
  • Within the hotel industry, big data allows businesses to identify trends, which can be used for revenue management purposes.
  • More and more, hotel websites are using 360 degrees imaging technology to allow virtual reality users to experience rooms in their hotel before they book.
  • Unlike VR, which places users in a digital environment, augmented reality is about enhancing the real-world environment through information overlays.
  • increase automation and ease the workload for staff
  • The use of this technology is typically intended to either make life easier for a business’s employees, or to improve the overall experience for hospitality customers.
  • payments are possible even if customers do not have their wallets with them
  • improve the accuracy of work
  • This means failing to keep up could provide rival companies with a significant competitive advantage
  • widespread adoption of voice search, augmented reality, artificial intelligence
  • Contactless payments
  • coronavirus pandemic has accelerated some behaviours
  • Voice Search & Voice Control
  • smart speakers in hotel rooms
  • Contactless Payments
  • save money as well as time
  • Robots in Hotels & Restaurants
  • cleaning purposes
  • Chatbots
  • as customers now demand swift answers to questions at all times of the day.
  • Virtual Reality
  • During the COVID pandemic, those working in hospitality marketing have a particularly good opportunity to capitalise on virtual reality technology and gain an edge on rivals, because it provides customers with the ability to experience elements of a hotel or to see the layout of a restaurant prior to booking.
  • Mobile Check-In
  • WiFi 6
  • Internet of Things (IoT)
  • collect data and communicate or interact over the internet, turning previously unintelligent devices into ‘smart’ devices
  • Augmented Reality
  • Cybersecurity
  • Big Data
  • Recognition Technology
  • 30 per cent faster,
  • NFT Marketing in Hospitality Industry
  • Technological advances have played a significant role
  • have become more popular in retail settings, while mobile check-ins have emerged in hotels, restaurants and airports.
  • Voice search is a growing technology trend within hospitality because a growing number of guests or customers are turning to voice search in order to find hotels, restaurants and cafes, so it is worth taking the time to properly capitalise on this
  • . Aside from speeding up payments and improving customer satisfaction, contactless tech is also easily compatible with loyalty programmes.
  • the rise of robotics and the use of robots to carry out tasks traditionally performed by humans.
  • d chatbot will answer the most common questions without the need for any human involvement.
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    This article is about the top emerging technology trends within the hospitality industry. It was actually pretty interesting to read about certain trends that I had never heard of before, such as augmented reality. My main takeaway from this article is that hotels are focusing more and more on incorporating bigger and better technology as we delve deeper into the technological era.
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    When hotels steer towards a sole focus on technology based functions and customer service, I feel that they are missing they mark entirely. The personalized, human experience becomes absent. Technology is great and it is fascinating to see how it is implemented. Technology was initially designed to be a tool help support people and their job functions, not takeover. Additionally, by having robots act as a concierge or chat bot it takes jobs away from hospitable people, who if given the opportunity, would have the ability of exceeding guest expectations.
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    great article, the latest technologies are interesting and a little exciting but worrisome. The idea or the overall meaning behind hospitality is the human touch. Humans are able to be host and be hospitable but a robotic machine that is able to check you in or give you information on locations to visit doesn't strike me as warm. But these new creations are being implemented and some people actually likes them. Since it is seen as advancement.
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    This article describes 7 technology trends that we will see soon. 1. Recognition technology - This technology can be used in hotels to scan one's face for room access, or to check-in or out. This technology is already being used in China where they walk up to a stand, scan their face, and they are instantly checked in. 2 . Robots - If you are not aware, Hilton has had a Robot that is named "Connie." Connie can respond to any questions and intelligently learns from human interaction. There is also the first hotel to have a robot-staff. This hotel is located in Japan which the robots act as "front desk, customer information tools and even luggage porters"(Revfine). 3. Chatbots &Artificial Intelligence - Chatbots are a bit like the previous robots I mentioned. They are known from providing answers quickly and effectively. 4. Internet of Things (IoT) - Similar idea to the previous chatbots and robots, the IoT extends internet connectivity to everyday objects and turns them into smart devices. An example of this is internet-enabled thermostats, which adjust room temperature based on check-in or out times, windows being opened, etc.The same concept is being used for lights. 5. Big Data - Big data recognizes trends and can allow travel agents to make recommendations based on the customers age, gender, etc.Big data can also predict hotel occupancy, so they rates can be adjusted accordingly. It can also take into account weather, holidays, etc. 6. Virtual Reality - Virtual Reality can allow one view and book (all in 3D) their next vacation. Starting from the seat on your flight, the exact car you will rent, etc. 7. Augmented Reality - This technology has limitless potential. The video demonstrates a female checking into a hotel where she is changing the environment around her with just a simple click. Her room transforms from a beach to a city within seconds.
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    This article covers the new technology trends hitting the hospitality world. I explains why these trends are becoming so popular and how they're changing the hospitality industry. Everything is now technology based.
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    This article went into depth about the recent technological innovations being seen within the hospitality industry and how these pieces of disruptive innovation are changing the way hotels operate forever. One of the main catalysts for an increase in the speed of change has been the COVID 19 pandemic. A move to touchless and more hygenic aspects of operations was essential to get businesses back up and running while investments in these innovations lead the way for more and more advancement. These changes are forcing the whole industry to evolve as the pressure to keep up with changes to food and beverage, guest services, and amenities are all being shaken by technological advancement.
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    This article talks about the different types of technology created based on the trends in the world of the hospitality industry. Hotels are not trying to continue to be a competitive with technology that appears to clientele. Not only it will entertain guests, but also assist with improving operations and accuracy.
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4 Use Cases of Facial Recognition in The Hospitality Industry | revfine.com - 0 views

  • Facial recognition systems are an example of biometric technology, and can be used to identify people by analysing their faces. This is usually achieved by comparing a scanned image or a frame from a video with the faces contained within a database, matching them up based on facial features and skin textures.
  • The hospitality industry deals with large volumes of customers at once, and for hotel owners, airlines and other companies, it is a top priority to deal with them efficiently, without compromising on safety. As a result, it is an ideal field for facial recognition technology to be implemented. In particular, facial recognition systems can be used to automate certain verification or authorisation processes along the customer journey, and to improve the customer experience. Moreover, the ability to identify specific people, even in large groups, can be extremely advantageous, helping to make security systems more robust.
  • 4 Ways Facial Recognition Can Be Used in the Hospitality Industry
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  • 1. Security and Access
  • One of the main ways facial recognition can be deployed within the hospitality industry is for security and access purposes. Within a hotel setting, this might mean using the technology to grant guests access to their hotel room,
  • When it comes to security, the technology can also be vital in helping to identify troublesome guests, or guests who have previously been removed from the premises.
  • 2. Customer Service
  • The technology can also be used by those within the hospitality industry to deliver a greater level of customer service. For example, facial recognition can allow employees to quickly identify guests, perhaps before they even check-in, and deliver more personalised greetings and a more tailored service.
  • 3. Payment Authorisation
  • Facial recognition also has a role to play in helping to authorise payments, making that process more efficient. Companies like MasterCard have already implemented systems powered by facial recognition, where a customer can confirm a payment using the camera on their phone, or a camera supplied by the vendor.
  • 4. Research and Information
  • The technology can be set up for market research purposes, helping companies to know exactly how many people are in a location at a particular time. Additionally, it can be used to draw conclusions about customers too, reading their expressions to ascertain their mood, or their facial features to ascertain their age or gender. Most impressively, this data can be gathered automatically, at any time of the day or night.
  • One of the challenges for hotel managers and others within the hospitality industry looking to introduce facial recognition is balancing the benefits with privacy for customers. Indeed, many people have concerns about facial recognition, due to the fact that it means even more data about them being collected and stored.
  • Furthermore, many people fear their data being sold on to other companies against their will, and dislike the idea of businesses being able to track their every move. It is, therefore, important that the hospitality industry takes these concerns seriously and takes steps to avoid misusing data. In some cases, one of the best solutions may be to make facial recognition an opt-in or opt-out service, so that users have a choice in the matter.
  • If a company has a customer reward scheme, members may be given the option to upload a photo during the sign up. Facial recognition can then allow that company to instantly identify members and provide them with rewards. The technology may also identify returning customers, allowing them to be rewarded too.
  • To date, one of the most effective uses of facial recognition within hospitality management has been as part of the hotel check-in process. In two different Marriott hotels in China, for example, guests now have the option to bypass the traditional check-in desk and instead head to a kiosk. There, facial recognition technology scans their face, identifies them and provides them with a key card, all in the space of around one minute.
  • imagine a hotel where guests go to a kiosk, check out using facial recognition and confirm their payment in the same way, with no need to interact with a single hotel employee. Kiosks can also be used in restaurants, allowing customers to pay seamlessly on their way out.
  • Finally, in order to understand customers, improve services and optimise processes, hotels and other companies need to be able to gather feedback and data. This is an area where the uses for facial recognition may be less immediately obvious, but where those uses can be extremely beneficial.
  • The technology can also be used more generally to recognise certain things about faces, such as whether a face belongs to a man or a woman, or what age range the person is likely to be in. Facial recognition is used by security services, law enforcement and technology companies, and is becoming more prevalent in the hospitality industry.
  • Facial recognition technology can help hotel owners and others in the hospitality industry to improve the customer experience, make processes more efficient and enhance security. In particular, it allows for queues to be avoided, check-ins to be automated, and security and research to be more comprehensive.
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    This article discusses the 4 advantages of using facial recognition technology in the hospitality industry. These are security and access improvement, customer service improvement, payment authorization, and collecting data. This article also talks about the disadvantage which is the privacy concern from the customers. As technology advances, and consumers are more accustomed to using facial recognition technology in their daily lives such as Apple Face ID login and payments, and facial recognition social media apps, I believe that it is a matter of time until facial recognition technology becomes a norm in the hotel industry.
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    This article from "Revfine" details the innovation and implementation of facial recognition into operations within the Hospitality industry. The article not only talks about how it is used to optimize the check-in and check-out process but also how it can be used for security purposes and payment authorization. This article also presented an interesting issue in terms of privacy as hotels also use facial recognition for data collection.
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