Crowdflower: Toward a world of crowdsourced labor | Socialbrite - 0 views
-
simonmart on 21 Sep 12"One of the most interesting start-ups that keeps popping up on my radar screen is Crowdflower, which connects nonprofits and companies with people around the globe looking to work on crowdsourced tasks. It's a fascinating glimpse at future contract labor models and at how work relationships are becoming more distributed, global, ephemeral and efficient. Crowdflower takes simple tasks and breaks them down, using a global network of workers to determine, say, if a tweet about a brand is negative or positive, or if a piece of content violates a site's community guidelines. The person might spend 2 minutes on a task, an hour, or more. "The advantage is that the person doesn't have to drive to work, they don't even have to sign up for a website. They can just come to a job post, accomplish a task and get paid - in minutes," says Crowdflower CEO and founder Lukas Biewald."