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Carri Bugbee

Amazon Readies Set-Top Box for Holidays - WSJ.com - 0 views

  • A key motivation for Amazon is boosting its Prime membership rolls, which may be bolstered by a set-top box.
  • Streaming video has been an increasing focus for Amazon, which has been racing to distinguish itself from rivals Netflix, Hulu LLC and others with exclusive content deals and a slate of television pilots that are set to become available starting later this year.
  • Based on the dizzying array of free and paid apps available on Roku devices--from the Yachting Channel to YogaGlo to Trigger Talk TV for gun enthusiasts—it is easy to imagine potential e-commerce tie-ins on an Amazon device.
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  • two most-watched Roku apps are Netflix and Amazon Instant Video, according to Roku's website.
  • The set-top box, which would pit the online retailer against a host of established rivals, is a small device that resembles a Roku Inc. player and is similarly styled as a platform to run apps and content from a variety of sources, these people said. It would also serve as a delivery vehicle for Amazon's existing streaming video service—available as part of its Prime membership
Carri Bugbee

Intel's Erik Huggers Talks About Pay TV on the Web - Dive Into Media - Mike Isaac - Div... - 0 views

  • Intel will be launching a Web TV service sometime this year.
  • The service requires purchasing a new box (the name of which is yet to be announced), which Huggers says is needed to deliver “the full experience” Intel wants.
  • Intel won’t be offering “a la carte” programming, either. In other words, expect bundles of programming like those offered with other major TV packages.
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  • Perhaps the biggest marketing point is also Intel’s most difficult sell: The built-in camera that comes with Intel’s new mystery box. It watches your movements and TV viewing habits with the aim of personalizing the way your household watches television — not to mention being much more helpful to those in the ad biz doing the targeting.
Carri Bugbee

10 Tech Commandments for the TV Industry - 0 views

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    8. Thou shalt hyper-personalize for your viewers Perceptive media may still be a long way from becoming reality, but 'hyper-personalization' (perhaps a clearer description of what perceptive media means) of TV shows based on who's watching could be huge for viewers and advertisers alike. Not seen a show before? Your set-top box will know this and show more of an explanation of what's happened before, while regular viewers get some bonus content for their loyalty. Not a fan of heavy metal? Maybe the soundtrack to the action scene will be automatically changed to something more to your taste without you even knowing. You can read more about the thinking behind perceptive media in our post here.
Carri Bugbee

Intel, Apple and Others Rethink How We Watch TV - WSJ.com - 0 views

  • With an Intel-designed set-top box, people won't have to own DVRs or even plan to record programs.
  • Negotiations with media companies for content rights could delay new services and limit some features, though Intel vows to enter some markets by the end of the year.
  • "I've never seen as much innovation in television as there is right now," says Ulf Ewaldsson, chief technology officer at Swedish telecom-equipment giant Ericsson, which plans to step up its own TV efforts
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  • Most TV services also lag the Web and mobile apps in helping discover new content.
  • Microsoft is also promoting voice recognition as it positions its videogame consoles and companion Kinect controller for a broad role in home entertainment. The company's Xbox One, due out this fall, allows customers to turn on multiple living-room devices by simply saying "Xbox On,"
  • Microsoft has experimented in other areas—including offering an Apple TV-like set-top box without videogame capability, building Xbox circuitry into TVs and adding DVR capability to Xbox models, people familiar with its prototypes have said.
  • One feature Intel has decided not to pursue for now is a camera equipped with facial recognition software to help personalize offerings for each user in a household. Mr. Huggers says the technology didn't work well enough in the low lighting common when watching TV and raised privacy questions.
Carri Bugbee

Netflix Needs Cable, But the Feeling Isn't Always Mutual | Variety - 0 views

  • Netflix is banking on getting on cable set-top boxes to hit aggressive growth targets in the next few years — but not every U.S. operator is eager to play ball with a company they view as a rival.
  • John Malone, whose Liberty Media owns a stake in Charter, has dismissed the notion that MSOs should pair up Netflix. At the company’s annual investor day this month, he said cable operators should team up to create a Netflix-like subscription VOD service, criticizing the industry for being slow to respond to over-the-top competitors.
  • Longer term, Netflix projects that it can be two or three times larger than HBO’s current linear base — with 60 million to 90 million subs in the U.S. Hitting those numbers would likely require pay TV deals, to reach consumers who don’t want a separate box for streaming Internet video.
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  • The thinking goes like this: Cable customers are watching Netflix anyway on other devices, so why not plug the service so they don’t have to switch over to an Apple TV or Roku?
Carri Bugbee

Boxee Cozies Up to Broadcasters With Rebranded DVR | Variety - 0 views

  • Boxee rebranded its box from Boxee TV to Boxee Cloud DVR and changed the services it offers.
  • “Our pitch to them is if we move the DVR to the cloud, we can do dynamic ad insertion, so instead of losing the ability to monetize that audience if they’re watching a week later or binge viewing if they’ve recorded the entire season, if you could serve fresh ads whenever somebody is watching it … that is a better way to monetize DVR.”
  • ed us to believe the future of TV is not apps, it’s the experience and the content.”
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  • just five apps, including Netflix, YouTube and Pandora, get the majority of use on all connected devices.
  • There are going to be more audiences watching more video on more screens, a lot of new business models, a lot more people watching more stuff and being able to pay for it
  • right now content providers may be too concerned with content protection, at the expense of viewer engagement.
Carri Bugbee

Nielsen Agrees to Expand Definition of TV Viewing - 1 views

  • networks for years have complained that total viewing of their shows isn't being captured by traditional ratings measurements. This is a move to correct that.
  • decision to expand beyond traditional TV ratings measurement came out of a meeting in New York on Tuesday of the What Nielsen Measures Committee, a group that has been meeting for nearly a year.
  • By September 2013, when the next TV season begins, Nielsen expects to have in place new hardware and software tools in the nearly 23,000 TV homes it samples. Those measurement systems will capture viewership not just from the 75 percent of homes that rely on cable, satellite and over the air broadcasts but also viewing via devices that deliver video from streaming services such as Netflix and Amazon, from so-called over-the-top services and from TV enabled game systems like the X-Box and PlayStation.
Carri Bugbee

Pay-TV Operators Gear Up for Internet TV Invasion - 0 views

  • Apple TV is reportedly developing ad-skipping technology so owners of a set-top box can watch shows commercial-free. The propsed deal with cable companies would reimburse programmers for skipped ads.
  • Google is really just hoping to beat Apple to the punch, despite the fact that the company already has its Apple TV streaming product on the market, according to The New York Times "Apple’s thinking… is that any next-generation television service must be set up in partnership with existing distributors, in part for quality assurance reasons. A future Apple service could include a user-friendly interface layered on top of Time Warner Cable or Cablevision’s channel lineup."
  • Adoption from the major networks is "very unlikely to support any service with their linear feed that allows for commercial messages to be skipped even if they get some form of compensation," Rino Scanzoni, chief investment officer for WPP's GroupM, told AdAge. "This is not a viable economic model and subscribers to the system would not pay an adequate premium to compensate for it." 
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  • However, Forbes points out the longer-term effect. “Cable companies get paid for the ads that consumers are no longer watching. Since ad rates are determined by eyeball counts, those rates will decline as more viewers opted-out, so cable companies will need to figure out new ways to make money.” 
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    Intel
Carri Bugbee

Why Intel and TiVo Are Cautious on New TV Interaction - Digits - WSJ - 0 views

  • But negative comments about the feature continued. A more recent factor was the highly publicized revelations about surveillance activities by the National Security Agency. “What pushed me over the hump was the whole NSA sort of thing,” Huggers says. “I don’t want to go there.”
  • Not that Intel doesn’t plan to offer plenty of ways to personalize the TV-watching experience. For example, the company cites a Personal Profiles feature that helps switch between individuals using the device, so they have access to relevant content and recommendations. Another option lets users add favorites so they have access to recently watched shows, with the ability to instantly pick up in the program where they left off.
  • Still another feature, called Spotlight, integrates recommendations based on what’s trending in social media as well as curating content based on a user’s age, interest and time of watching, the company says.
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  • Some others besides Intel that have experimented with new forms of interaction are also acting cautiously, given their current level of reliability and other issues. One is TiVo, the DVR pioneer, which has focused more lately on developing interface that can control TV offerings from a multitude of sources.
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    Why Intel and TiVo Are Cautious on New TV Interaction
Carri Bugbee

YouTube said to be planning paid streaming TV service - LA Times - 1 views

  • YouTube is reportedly in talks with those same networks to stream TV through a paid service called Unplugged that could serve as a Web-based alternative to the cable box.
  • The moves highlight the massive shift taking place in the TV industry as networks seek to stanch the flow of cord cutters by looking at former adversaries in the tech world to help recapture audiences, particularly younger ones
  • The plan, which has reportedly been in the works since 2012, would package the four major TV networks with a smattering of cable offerings.
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  • Such packages, known as skinny bundles, are considered a possible solution to cable TV's declining audiences. Unlike traditional packages that can run well over $100 a month, skinny bundles allow customers to choose smaller, customized packages of TV channels at lower prices.
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    Wolk
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