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“Radio is a very unusual media form in that most of its revenue comes from the local market,” said Rich Tullo, director of research at New York brokerage Albert Fried & Co. “The ad rates are higher because it’s local. Ultimately, it will take dollars away from other radio stations.”

72.7 million active monthly users.

For those who listen to Pandora on their smartphones or laptops, they’re prompted to enter their ZIP code, year of birth and gender. Users can select the artists’ music they want to hear, and Pandora adds similar music.

“We have one-fourth the number of ad units that a traditional FM station has, so your ad will stand out more,”

Pandora has yet to post an annual profit.

has more than 70 percent market share in the U.S. Internet music segment,

St. Louis radio station managers say they haven’t seen a decline in their ad revenue since Pandora entered the market, but they’re watching the new competitor closely.

working as a conduit for a brand can be quite lucrative

which pay several thousand dollars,

influencer marketer

The resulting Vines and Instagrams directly correlated to spikes in traffic to the film’s Wikipedia page and views of the trailer on YouTube, she said, and that is what she had hoped for.

referring to the kinds of advertisements that look somewhat similar to the content around them

from $500 to as much as $50,000

$300,000.

has generated more than $1.5 million in revenue since its inception

$4 million by the end of the year.

The study also found that 21% of binge viewers say they remember the ads, compared to 10% of non-binge viewers.

Research shows that 80% of Generation Y, 68% generation X and 49% of baby boomers are likely to be binge viewers. In a survey, 826 out of 1,307 respondents above the age of 18, who watch televised content for more than five hours a week, were also binge viewers.

Research also shows that there is an opportunity for companies like Netflix, which can transcend the subscription-based model and incorporate advertisements in their sources of revenue. They can also come up with new pricing models and offer subscriptions with ads at lower rates.

Conversely, women who are content with their bodies did not show any effects from viewing thin-ideal advertisements.

“Women who already have low opinions of their physical appearance are at an even greater risk for negative effects from media images,” says Gayle R. Bessenoff, Ph.D., author of the study

The deleterious impact of advertisement is the subject of new research exploring the relationship between the so called “thin-ideal” media message and body-image issues among young women.

University of Connecticut researchers discovered female undergraduates who viewed advertisements displaying ultra-thin women exhibited increases in body dissatisfaction, negative mood, levels of depression and lowered self-esteem.

llennials -- the largest and most important consumer segment. The populari

The quick popularity of "24" showed a hardening of the public's stance on security post9/11. And popular shows such as "Modern Family" and "Glee" include prominent portrayal of lead gay characters in interesting stories, indicating something of a coming out for Middle America.

millennials -- the largest and most important consumer segment

that geeks and technology have officially become cooler than chasing fame and fortune

the rise of Pinterest, the online pinboard for sharing images and video -- and currently the fastest-growing social-media platform.

In its announcement Thursday, the company said that it will follow competitors in joining the Digital Advertising Alliance and adopting that organization's central tools to let users opt out of data collection for ads.

He said that Facebook, in particular, has become skilled at reading what people understand about online privacy and figuring out how to gradually expand its data collection efforts in ways that will tamp down criticism.

Netflix is like an indulgent parent – offering unlimited sweets without any responsibility on the child’s behalf. Subscribers are spoiled with the model, gratifying themselves on a whim by binging new releases without regard for any psychological implications that may take place. American culture now expects instant gratification: fast food, instant messaging, instant streaming. There is virtue in patience, a virtue Netflix disregards in the name of better serving the consumer. Unfortunately, faster service does not always equal better service.

When network shows are stripped of commercials and sent to Netflix, the viewing experience is somewhat hollowed. Audiences have grown more used to this with TV on DVD and the restructuring of story beats on premium cable channels, but many comedies still require room to laugh and dramas room to breathe. Binging on Netflix turns distinct three-act episodes into an elongated 13th-act behemoth.

Conversation becomes stunted or clandestine, which eliminates much of the buzz that builds pre-season – buzz that is necessary come June when Emmy voters fill out their ballots.

Television executives have a right to be both frustrated with and terrified by the advent of the Netflix model.

Original shows ushered in using the Netflix model, like House of Cards and Hemlock Grove, have cut out the advertisers. Netflix functions as the network, and if the company decides to evolve from simply licensing original programming to actually producing, they’ll be the studio, too. Netflix is making all the money, monopolizing our attention and making poor consumers out of its subscribers. If this model becomes the norm, the producer/advertiser relationship will be pushed to the breaking point.

The folks at Netflix have little to fear. House of Cards executive producer Beau Willimon, in a recent Q&A for Vulture, responded to a question regarding the Netflix model and said, “Our show simply gave people the experience they had already grown accustomed to on Netflix — viewer empowerment. People like being able to decide for themselves when, where, and in what quantities they will watch their content.”

We’ve seen how this user-driven, consumerist approach has transformed the music industry into a shell of its former self.

What is the informed television devotee to do? Netflix is not inherently evil, and at only $8 a month, the access to vast libraries of programming is an invaluable asset. The answer doesn’t lie in unsubscribing from Netflix, but rather in promoting the traditional broadcast model. By watching live, conversing with friends, coworkers and strangers on Twitter, and even purchasing overpriced merchandise from beloved shows, TV buffs everywhere can help keep the industry afloat. In the hands of the responsible, Netflix is a mighty tool for good. In the hands of the ignorant, it’s a weapon that could destroy all television.

But what happens once Netflix reaches the point where profiting only on its own original programming makes more sense than continuing to pay licensing fees, which will skyrocket as the studios jack up prices due to diminished on-air returns? Netflix is positioning itself as its own network, assembling a lineup of programming that will survive the inevitable scripted network TV apocalypse. And once the people lose instant access to former network favorites like How I Met Your Mother and The Office, they’ll rebel by cancelling their subscriptions, the fees will also increase as competition is defeated. But by that point the damage will be irreparable – both television and Netflix will be dismantled by the impatient viewer.

“Our team of engineers has developed some of the most innovative music technology in the world and changed the way we all consume music,” said Chris Martin, Pandora’s new Chief Technology Officer. “Tom and I have built an incredibly strong team, and I am energized by the opportunity to help Pandora drive forward the future of radio.”

“Pandora created the most effective way for music and technology to enhance the lives of music fans and artists alike,” said Mr. Conrad. “As a company, Pandora has always been driven by that intersection between creativity and technology. I am proud to have been a part of this effort, working with an incredibly talented and creative group of technologists. Everything I wanted to know about following one’s passion and running a business I learned at Pandora.”

“As Pandora continues to grow, we need to ensure our technology resources are optimized to deliver the best experience possible for listeners, partners and advertisers.”

At its heart, the Internet privacy problem is a paradox.

But privacy concerns don’t always arise from criminal activity.

Privacy advocate and well-known spam fighter Ian Oxman was surprised earlier this year how easily he was able to track down the former owner of a used car he had just purchased

“If children grow up seeing thin women in advertisements, on television, and in film they accept this as reality and try to imitate their appearance and their actions”(Nature vs. Nurture, Shea, 1).

“The ideal female has become thinner while the average American woman has become heavier…”(Domil, 2).

The media is only going to get worse and put more pressure on the self body image of how it should “ideally” look

They are a significant site in the development of a mode of media driven not only by ideological or representational forms of control, but also by the effort to manage participation and social space in order to harness and modulate an ongoing circulation of meaning, attention and data.

On the social and mobile web, images are more than just representations of people, events and places. They also capture attention, and generate data and networks. An image is a device that holds in place a network of associations and affects in time and place, that can be tracked and responded to.

Hashtags, tags, likes, comments and shares are 'manual' devices users employ to position images within a larger flow. Algorithms are 'automated' devices that determine how images circulate within a network based on a set of rules.

Users often know that posting certain kinds of content at certain times or places will attain more or less interaction from peers in their network. Efforts users make to position content--for instance, by tagging or liking an image--create data that algorithms use to manage the circulation of content in general by recognising patterns of interaction over time.

“Music collections always replace each other and radio always tends to be yet another choice,” he says. “Satellite didn’t kill FM. AM didn’t kill FM. (Streaming music) one more choice and one more device you can listen to the radio on.”

digital is an important growth area for the business, even if the $17 billion or so that advertisers spend on radio each year is slow to move over to the Web.

In 2012, Clear Channel made strange bedfellows when it joined forces with Pandora to lobby Congress to lower the rates their services were required to pay artists to stream their music online. The companies eventually backed down from that effort in order to focus on a different political tact.

Online, people “tend to have a favorite and then they bounce around a couple different services,”