Facebook will use the information gathered from all those sources to identify its users' interests and match them with advertising, as it already does with information about their onsite activities.
Contents contributed and discussions participated by mjminutoli
Facebook Will Gather More User Information, but Offer More Control Over Ads | CIO - 0 views
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A screenshot illustrating the function showed that clicking on one corner of the ad will drop down a menu allowing users to select one of four options: "I don't want to see this," "Hide all ads from this advertiser," "Why am I seeing this?" and "This ad is useful." Asking for more information will show the interest areas identified by Facebook to which the ad is related, allowing users to reject further ads associated with that interest.
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Facebook will use the information gathered from all those sources to identify its users' interests and match them with advertising, as it already does with information about their onsite activities.
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