Skip to main content

Home/ Groups/ Social Media Training for Marketers
Carri Bugbee

Advertising - Social Media, Online Video Driving Ad Spend Growth : MarketingProfs Article - 0 views

  •  
    nternet ad spending is forecast to grow 14.6% YOY in 2013, while traditional media is on track to grow 1.7%.
Carri Bugbee

3 Experts Discuss How To Measure Social Media - Salesforce.com UK - 0 views

  •  
    Just because you can measure something, it doesn't mean that it's going to be useful.
Carri Bugbee

Build Your List on Tumblr - 2 views

  •  
    Tumblr is a strange sort of animal - part blog, part social network and all the rage. The social blogging platform also has great potential for building your email list.
Brent Baltzer

The Key to Creating More Remarkable Connections | Copyblogger - 0 views

  •  
    this is mostly about creating personas from the 1st person perspective, not the third person. Creating a new identity that is a selected version of you. Good stuff.
Carri Bugbee

Optify study: Say goodbye to your keyword data - 1 views

  • Google’s controversial encrypted-search feature has had a chilling effect on B2B publishers’ ability to track organic search referral terms,
  • Encrypted search queries, which are enabled when a user signs into a Google account, now account for almost 40% of referring traffic data to B2B sites
  • “Eventually you’re not going to be able to measure SEO performance by keyword or understand the impact of organic search on your website traffic, engagement or conversions.”
  • ...5 more annotations...
  • There are ways to work around the growing blackout of keyword data. Optify offers 5 tips:
  • 1. Make the most out of the data you have
  • 2. Use Webmaster Tools.
  • For SEO work, use proxies.
  • 5. Use PPC data to estimate keyword performance.
« First ‹ Previous 601 - 620 Next › Last »
Showing 20 items per page