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Best Social Plan

Buy YouTube Views - 0 views

bestsocialplan.com/buy-youtube-views

YouTube Views Buy

shared by Best Social Plan on 23 Apr 17 - No Cached
  • Best Social Plan on 23 Apr 17
     
    YouTube is a most popular video marketing site owned by Google. Now it is hugely used to manage the online business. It has already gained a grand position in the field of business. To be a successful businessman on YouTube, it is essential to buy YouTube views from trusted and reliable company.
Carri Bugbee

Has Facebook Lost Faith in Social Ads? | Digital - Advertising Age - 0 views

adage.com/...240633

facebook marketing advertising online ad models social ads

shared by Carri Bugbee on 02 Apr 13 - No Cached
  • Carri Bugbee on 02 Apr 13
     
    While Facebook clearly isn't abandoning social ads, its adoption of more tried-and-true online-ad models
Carri Bugbee

Twitter Opens Self-Serve Ad Platform to 10,000 Businesses | Digital - Advertising Age - 0 views

adage.com/...232787

Twitter american express marketing small business SMB ad platform online social+media

shared by Carri Bugbee on 18 Feb 12 - No Cached
  • American Express cardmembers and merchants can register to use the platform on a first-come, first-serve basis and also receive $100 in advertising credits to put toward bidding on promoted tweets and promoted accounts
  • The company is also focused on reaching the market for its political ad products and scaling its international ad offerings.
  • (Twitter currently allows for city-level targeting at its most specific.)
Chris Evans

Engaging Social Media Posts - Social Signalling - 0 views

www.wikinut.com/...3knt222j

social+media socialmedia marketing social media Twitter

shared by Chris Evans on 21 Apr 14 - No Cached
  • Chris Evans on 21 Apr 14
     
    Most business owners and digital marketers want to increase likes, shares, comments, and other social engagements with their online content. When the engagement rises the chance of getting the product or service more coverage increases to.
Carri Bugbee

Mobile Now Accounts for 50.3% of All Ecommerce Traffic - Ecommerce Blog by Shopify - 0 views

www.shopify.com/...-50-3-of-all-ecommerce-traffic

mobile ecommerce

shared by Carri Bugbee on 29 Aug 14 - No Cached
  • 50.3% of traffic coming from mobile (40.3% from mobile phones, 10% from tablets) and just 49.7% from computers.
  • The rise in mobile phone traffic to online stores is partly being fuelled by the overall trend of social-fuelled discovery becoming a major marketing channel.
  • This data seems to show that computers are being used to search for more commodity-type goods, while social media and mobile are used for more spontaneous, discovery-based purchases.
  • ...1 more annotation...
  • The rise in mobile shopping also brings about another fascinating trend, what we’re calling “always-on shopping”. Computer-based traffic to ecommerce sites traditionally peaked between Monday and Friday and trailed off during the weekend. Mobile traffic has somewhat opposite behaviour since shoppers use their phones most during the weekends. So when you combine mobile, tablet and computer traffic to ecommerce sites, you no longer find any discernable spikes when people are shopping online. In other words, shopping is no longer something people go and do anymore; it’s something they are always doing.
Carri Bugbee

In the college admissions scandal, Lori Loughin's influencer daughters are the real stars. - 0 views

slate.com/...isabella-rose-influencers.html

influencers influencer marketing

shared by Carri Bugbee on 12 Mar 19 - No Cached
  • It’s not altogether clear whether the girls were aware of the scam, but they did appear to pose for pictures with rowing machines to be sent onto USC’s subcommittee for athletic admission. (Though the swindle seemed to work beautifully—twice!
  • With a popular YouTube channel and two highly trafficked Instagram accounts between them, Olivia Jade and Isabella Rose are almost as popular online as their mom
  • Now that the admissions scheme has been exposed, internet detectives are racing to rummage through the girls’ old social media posts and interviews, which are not in short supply, for newly incriminating or amusing material. And they are finding plenty, since the girls have been putting their lives online themselves for years—with nary a mention of an early-morning crew practice we can find.
  • ...2 more annotations...
  • It’s pretty rich that she’s profiting off her dorm room when her parents had to bribe her way in! In a Teen Vogue interview from September, Olivia seemed to shill for Amazon again, without disclosing her arrangement with the company.
  • The two beautiful, internet-famous daughters of a TV star who scammed their way into USC and continued to scam right on through it?
Carri Bugbee

How Shazam Plans to Survive the Social TV Shake-Out | Digital - Advertising Age - 0 views

adage.com/...291391

Shazam retargeting facebook ads advertising #socialTV sec second screen

shared by Carri Bugbee on 04 Mar 14 - No Cached
  • Shazam execs' talk of using their proprietary data for advertising puts them in league with The Weather Company, Pandora and Amazon, which are all mining information like pollen count, song choices and product purchases to inform ad targeting. Mr. McGurn said the Shazam app ingests the live audio feed from 160 TV networks every day. That positions the app as an ally to TV networks trying to stem their share of ad spend from being siphoned online.
  • Shazam is also currying favor with TV networks as a way to drive viewership. For last fall's Country Music Association Awards, Shazam pushed alerts featuring the show's air date and time to the in-app news feeds of eight million users who might be interested in watching, like those who had previously tagged a Blake Shelton song. Ten million people received such a notification for The Grammys.
  • People who use Shazam to "tag" the game's broadcast this year will be shown a new Twitter-like timeline. The live content feed will document the game -- from tweets to photos to ads -- and is designed to keep people using Shazam for the duration. But even if people tune in and out of the app, Shazam has created a new ad-retargeting program that plugs into Facebook.
  • ...2 more annotations...
  • "In the days and weeks and months following the game, if you [Shazam] a Jaguar ad during the Super Bowl, we can allow Jaguar to remarket to you," said Shazam Chief Revenue Officer Kevin McGurn, who was senior VP-sales at Hulu until Mr. Riley lured him away in September. Those ads could ask people to take a test drive or solicit sign-ups for the auto brand's email newsletters.
  • The retargeting program could spark or renew interest from advertisers that were previously intrigued by Shazam but unwilling to invest. Previously advertisers that partnered with Shazam were betting on people tagging their TV ads and were further limited because they could only market to those people within the app.
Carri Bugbee

Which Content Categories Are Being Shared on Which Social Networks? - 0 views

www.marketingcharts.com/...on-which-social-networks-43953

content marketing sharing ShareThis content curation

shared by Carri Bugbee on 27 Sep 14 - No Cached
  • Twitter generates 8% more Arts & Entertainment sharing activity than average, with Facebook about average and Pinterest under-indexing in this category by a significant margin;
  • Pinterest generates a whopping 226% more Shopping content sharing activity than average, with Facebook (-17%) and Twitter (-43%) both under-indexing in this category.
  • 43% of social sharing activity on tablets was driven by users aged 55 and older, whose sharing on tablets grew by 88% quarter-over-quarter.
  • ...4 more annotations...
  • Baby Boomers (50-69) more likely than the average adult to use a tablet on a weekly basis
  • haring via smartphones grew by 24% quarter-over-quarter among those aged 55 and older, while tablet (+43%) and smartphone (+22%) sharing by 36-55-year-olds each grew
  • While 56% of sharing on Facebook was mobile, that figure rose to 71% on Twitter and 77% on Pinterest;
  • While 64% of all shares occurred on Facebook, its share of shares (excuse the pun) declined by about 4% points from Q1, with Pinterest (+1.3% points to 9%) and Twitter (+0.8% points to 9%) both gaining.
Carri Bugbee

Social media and SEO massively undervalued: study | Econsultancy - 0 views

econsultancy.com/...eo-massively-undervalued-study

social+media seo analytics SEM online marketing PPC advertising

shared by Carri Bugbee on 07 Mar 11 - No Cached
  • Carri Bugbee on 07 Mar 11
     
    paid search is 2.5 times less valuable than currently thought.
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