Twitter Opens Self-Serve Ad Platform to 10,000 Businesses | Digital - Advertising Age - 0 views
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American Express cardmembers and merchants can register to use the platform on a first-come, first-serve basis and also receive $100 in advertising credits to put toward bidding on promoted tweets and promoted accounts
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The company is also focused on reaching the market for its political ad products and scaling its international ad offerings.
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(Twitter currently allows for city-level targeting at its most specific.)